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1 Blogging Mistake that Ensures You Lose Money Every Day (and How to Fix it)

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I just received the above email. Screenshot captured.

No need to put any fellow blogger on blast so I avoided including names.

I will say that this email typifies one terrible blogging mistake that ensures you lose money daily.

For reference, the link I shared was simply a link to my blog home page. Said home page includes links to free content and premium offerings. Like any professional bloggers.

The huge mistake this blogger made is common among struggling, unknown bloggers.

It’s putting….

Profits Over People

This blogger is entitled to charge money for a sponsored post. We all are.

But I’d never heard of his blog. Never heard of him.

He saw my blog. Spotted a few products and services. Instantly, he decided to charge me for a sponsored post because he put profits (making money off of a guy who’s making money) over people (building a relationship with me).

So since I will not pay $35 to appear on an unknown blog that $35 in profits will cost him:

  • multiple tweets to my 50,000 targeted, engaged Twitter follows
  • the chance to align his blogging brand with a guy who has been featured on world renowned blogs
  • a spike in blog traffic as I promote my guest post across multiple channels
  • a friendship with me

As you see, the quick $35 profit he’s trying to get now is costing him hundreds and thousands of dollars in current and future profits, but more than that, he’s missing an opportunity to build a bond with an experienced, established blogger.

How the Big Dawgs (and Dawgettes) Do It

Joe Elliott just published my guest post at One Man Wiki.

Zac Johnson gave me guest posting rights here on Blogging Tips.

Janice Wald publishes my guest posts regularly at Mostly Blogging.

None of these successful bloggers said,

“Well, since you are promoting premium products and services I will charge you $35 to make money off of you since you are making money from your site.”

Quite the contrary. These bloggers encourage me to promote my products and services. They put people over profits.

Is it any wonder why Zac has made millions online? Why Joe and Janice run thriving blogging businesses?

When you put people over profits, the profits grow. Really quickly. When you are generous, the Universe is generous to you. When you freely promote other blogger’s products and services you make more money with your products and services, well past the point where you’d feed the need to charge $35 for a sponsored post.

One reason why my sponsored posts rates start at $500 is because I helped a ton of folks make a lot of money by promoting their products and services aggressively. I learned from the best that when you put people over profits the profits take care of themselves, and keep expanding as I help more folks grows their blogs and businesses by promoting them.

Build friendships.

Don’t see the world solely through a financial prism.

If you promote other folks and their income streams as freely as you promote your own products and services you will make more money than you ever dreamed of.

A ton more than $35 per sponsored post 🙂

Video

I share 10 common struggling blogger mistakes in this video:

 

Your Turn

Are you making this mistake?

Or are you accepting guest posts based on the bonds you can build with blogging power brokers?

Are you still in survival mode?

Or are you blogging with a long term vision in mind?

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Blogging

Are You Trying to Rank or Help People?

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Check the intent behind your blogging actions. What are your drivers? Some bloggers desperately want to rank, to place articles on page 1 of Google, to drive sweet, passive search engine traffic. Good luck with that. Nobody succeeds ranking until you give virtually all of your attention and energy to helping people with your blogging efforts. The rank comes after the generous help and that generous help often spans years of your life because developing page 1 Google skills is no joke. If it were easy, everybody would rank on page 1, right?

But you would be surprised by how many folks struggle blogging because the focus on rank over help dominates their minds. I never fell afflicted to this common limiting belief because I give scant attention to ranking on Google. Most of me could care less. I help people through my guest posts, blog posts, course and eBooks. My intent is to help people not to try to get traffic and money through manipulating things. Be honest about the big difference between the two because making this shift will improve your life tremendously, along with positioning you to experience increasing blogging success.

Focus heavily on people and little on things to discover the secret of blogging success. Bloggers succeed by generously helping human beings for sustained periods of time. Imagine some blogger who appears to be all over their blogging niche. Study this individual. Guaranteed, this bloggers generously helped people for years, hours daily, through multiple methods of helping people. Imagine guest posting, blogging, broadcasting live on Facebook and podcasting. See how the top bloggers always seem to be assisting people from a generous, genuine energy? Be that person. The tops never obsess over ranking because doing so attaches you to outcomes. Attach to outcomes. Feel fear. Attachment is fear. Any time you blog from a vibe of fear, you will struggle, fail and quit eventually. Top bloggers feel fears but release the energies versus panicking and bailing on generously helping readers. Everybody else panics, bails and tries to manipulate things to get traffic and money, failing horribly over the long haul.

Nobody gets ahead trying to manipulate things because money flows through humans mainly, then, through things which act as receiving channels. Imagine if I sell a copy of my blogging course. Generously helping human beings instills trust in the person who bought my course. Money flows from them to me through Selz, and my bank account, from their credit card or bank account. The things – Selz, bank accounts – are receiving channels, facilitating the sending and receiving of money, but generous service and trust put the financial transaction into action.

Stop trying to rank before all else because dealing with things solely – SEO and Google – moves you out of the realm of reality, into thing-ality. Bloggers who succeed keep helping folks generously and keep promoting themselves, realizing the things are just tools humans use to connect with each other, to help each other and to prosper each other. Focus on helping humans, not trying to rank on page 1 of Google, to uncover the secret to successful blogging….and to uncover the secret of ranking on page 1 of Google.

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Blogging

Why Blogging Jealousy Is a Damaging Emotion

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I spent today enjoying lunch and a hike through the forest with my wife. But like the past goodness knows how many years, I will work 6-8 hours daily….or more. I put in an hour or so this morning. Now I get to work a bit before 5 PM. People love my travel photos. Folks often tell me how jealous they feel, envying our life. We are so lucky! We are blessed. We are aligned. All that jazz. But the same folks NEVER feel jealous or envious of the fact that I worked 6 hours daily for the past goodness known how many years of my life. I tell folks about my workload sometimes; most look at me like I have 3 heads, people proclaiming themselves lazy and definitely, believing I can have this workload because working long and persistently is not for them.

Before you envy my movie-worthy life, envy my movie-worthy workload. Before you jealously bust my chops about my photos in Fiji and Bali, be just as envious and flat out jealous of the 20,000 hours I have blogged over the past decade of my life. You cannot have the sweet fruit unless you patiently water the seed and allow for it to thrive, during growing season. Likewise, you cannot have blogging success unless you patiently, persistently and generously work, to succeed.

Jealousy and Damage

Most bloggers never realize the intense jealousy that damages their blogging campaign. Why does jealousy hurt you and your blog? Delusion, that’s why. Take my Fiji or New Zealand or Costa Rica pictures. Most people who see the pictures envy my life because most folks CHOOSE to work a 9-5 job and CHOOSE not to travel. In the same breath, after expressing intense jealousy at me living a cool life of travel, I advise the person to begin blogging, to engineer a similar life for self and family. In an instant, most bloggers complain about having no time, no time, and no drive to design such a life of fun and freedom. Why? Being jealous of bloggers immediately places you in a “they have it, but I cannot have it,” type victim, non-empowered, weakling energy. If you believe only I can live this life, and envy me, and you foolishly believe you cannot life this life, you make endless excuses to cling to your belief system. Said excuses guarantee your unhappiness and comfort.

If you envy my life of travel, envy the 6 to 10 hours or more I have worked every single day of my life over the years. Do you envy working 8 hours every Saturday and Sunday? Are you SOOOO jealous that I will work 6-7 or more hours today, after being out of the house for about 6 hours, hustling into the evening? Nope. I did not think so. Few human beings envy someone who works generously, diligently and persistently because most people hate doing the very thing that sets them free. Why? Doing the thing that sets you free forces you outside of your comfort zone, to face deep, pulsating fears. Facing these fears seems highly unpleasant. Nobody enjoys facing fears, but you need to face fears in order to grow, to succeed, and to live a life of movie-worthy levels, you being the object of blogger envy.

Stop being jealous. Get to work, admire industrious bloggers who live their dreams, and you too will live your dreams.

eBook

Do you need to face deep fears on your blogging journey?

Buy my eBook:

11 Techniques to Conquer Anxiety

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Blogging

How to Ride out Traffic Swings

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Traffic swings occur for every single blogger who ever blogged.

Literally, nobody is immune from seeing traffic stats swing high, low, back, medium and all over, in between. How do you ride out these swings? Blog for the love of blogging and see traffic as an extra, a bonus, or some add on to your blogging campaign. Make the blogging work, the reward. See all else as extra, or a bonus, and you become totally chill in response to inevitable traffic swings. Way too many bloggers become obsessed with traffic stats. Even more make the foolish mistake of obsessing over traffic stats on a daily basis. Guys; this is nuts. How can you focus on daily traffic swings when you know all good, lasting things take time, energy and a willingness to have a vision? Relax. Slow down. Calm down. Trust in yourself. Trust in the blogging process. Good things take time and generous service.

Imagine if Jeff Bezos panicked over day to day traffic and sales numbers on founding Amazon over 2 decades ago? Imagine how doing so would have crippled his campaign? Everybody experiences swings – usually, wild swings – as a newbie entrepreneur and blogger because no growth is perfectly linear. Over time, with generous effort and a blanket trusting in the blogging process, you traffic increases month over month. But day to day analysis is a silly way to assess how you are doing. How in the heck can you honestly make a blanket assessment of your blog over a 24 hour period? It’s only 24 hours! We measure success in thousands and tens of thousands of hours…..not 24 hours. Come back down to earth. Get your head out of the clouds. Nothing of meaning, of lasting value, unfolds in 24 hours. Please be gentle with yourself and be even more gentle with your silly mind because the mind wants fast results but your heart knows; successful blogging is a long term gig.

Check Stats Infrequently

Do you have an absolute blast checking stats? If so, check stats monthly. Allow momentum to gain by generously helping people daily, over a monthly period. Observe your traffic stats to iron out any kinks and to not be swayed by the day to day fluctuations leveling most bloggers, creating a roller coaster wave of emotions in mind. I barely check metrics because if I love what I do, trust in the process and trust myself, the more generous service I put into blogging, the more blogging generously serves me. Simple equation here. Why in the heck would I assess my success based on 24 hour increments? Blogging success hinges on thousands of hours of generous service, not 24 hour blogs of work, right?

Pump your breaks guys. Get uber busy helping your readers by creating as much quality content as humanly possible. Be generous. Focus heavily on giving, not getting, to allow your daily stat checking obsession to dissolve just a wee bit. Blogging become uncomfortable here and there but does get easier and easier the more often you give freely of your time and talents. The challenge is not to panic when you resist checking stats for a few weeks as most folks go bonkers mad, ready to explode, once they try to detach from frequent stat checking.

eBook

Do you want to make more money blogging by managing my energy?

Buy my eBook:

Law of Attraction Series: How to Make Money

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