As a blogger, you should understand the responsibility that comes with writing posts online. You are not just a wordsmith who turns thoughts into words, but also an influencer who can move needles with every post you publish.
In a way, you are like a teacher who shares your expertise about your subject to your target audience who act like your students!
Therefore, you need to make sure that every post you write is grammatically impeccable and flawless to communicate your ideas clearly. More importantly, all your content should be jam packed with value, so your readers will be compelled to come back for more
To make all these happen, below are tools that you should use to help you write and publish outstanding blog content for your readers.
Brainstorming for content ideas can be a pain, especially if you have writing for a blog with over hundreds worth of published content. While it would appear as if you have covered everything about the topic, a tool like Content Forest Ideator will help you uncover different angles about the topic to write about.
The tool not only aggregate results from social media containing your keyword, but also shows ideas from Reddit and Quora, both of which are valuable sources for questions that you can answer in your content. Read this review I wrote about Content Forest Ideator for the full scoop. Note: As of writing, the site is currently down it seems. However, I suggest that you watch out for the site once it goes live.
One of the best and most reliable content creation tools in the market, BuzzSumo is a must-have for bloggers. The tool helps you find the most shared content on social media that you can build on your post to create a much better version of it, which could help drive more shares to your blog. You can perform competitive research by looking at a page’s backlinks so you can acquire the same links as your competitors.
Finally, Buzzsumo helps you find Twitter influencers in your niche based on different factors such as retweet ratio, reply ratio, and average tweets. Find influencers with the best metrics and reach out to them with your content so you can enjoy more social shares in return!
Among the different metrics that Google observes when ranking content, uniqueness is arguably at the top of the heap. The search engine values the ability of bloggers to come up with never-seen-before content. However, if you are collaborating with other others on your blog, there’s a chance that they may have copied text online and presented as their own. If you publish copied content, then it won’t rank on Google and other search engines.
To prevent writers from copying content, whether inadvertently or not, Plagiarism Check is the tool that’s perfect for blog editors. Running the content using the text will help you check and see if the content is not copied from a different source. This will save you the heartache from finding out too late that the content submitted by one of your team is duplicate content.
This premier Q&A site is a great source for content ideas. You can search for your keywords in the search bar to reveal questions asked by users. Once you have found the most relevant issues, create posts based on them and link to your content as answers on Quora. Doing so allows you to increase visibility and traffic of your posts.
When optimizing your content for search engines, you want to target keywords with the most search volume to increase your chances of being found and clicked on (assuming that your post already ranks for that phrase).
The tried and true keyword research tool from Google lets you search for keyword phrases according to their search volume. Also, each result reveals tens and hundreds of keywords you can also use and target if you want to tackle more specific topic on your posts. The only drawback of this freemium tool is that it does not reveal you the competitiveness of a keyword.
If the results from Google Keyword Planner aren’t enough for you, TinySuggest helps you find more alternatives. You can then export the keywords to check and see if they have higher search results on Google’s keyword tool. If you are running a premium keyword tool like SEMrush or Long Tail Pro, the results from TinySuggest can help you find the keyword that you should optimize for.
Once you’re in the process of writing, you need to keep distractions in check so you can focus on writing the best version of your article and finish on time. Often, bloggers check their social media and browse the web instead of writing, which robs away time from getting the post done at the soonest possible time.
When it comes to getting rid of distractions, Write! is the tool for you. The distraction-free application comes with powerful productivity tools to keep check of your progress when writing your posts. Write! is perfect when you are writing with a team – you can save the document on the tool and share the unique link to your collaborators, who can then make changes to the document on the fly.
Hemingway helps you compose simple and straightforward sentences for better communication, just like Ernest Hemingway does in his classic novels. The web-based tool helps grade the readability of your article to let you know if it is too simple or technical to your target audience. Hemingway also identifies sentences that are difficult to read and those with better alternatives so you can rewrite them and make them better.
If you enjoy Hemingway, you can download a desktop version just like Write! at a price.
When managing a blog with a team of writers, you want to get on top of things by developing an editorial calendar. It will help you identify the content that your team needs to write in advance so you can brainstorm for topics and review the article before scheduling it for publishing.
CoSchedule makes it easier for bloggers to set up articles to be written and scheduled in the future using its intuitive visual calendar. Also, the tool lets you promote your articles on social media by planning them automatically on specified dates. This function takes away the work of separately scheduling your posts on social using another third-party tool.
If you’re not aware, blogging is not only confined in words. There are times when images and visual content will help you communicate your ideas better and more efficiently. At the same time, images help capture the attention of your audience in a way that words cannot.
However, the problem posed by visual content is that you need to learn a bit of design to be able to create beautiful and stunning images for your blog.
Thankfully, with Canva, you can just click a pre-designed template and customize the appearance to your liking, no design experience needed! The drag and drop builder also lets you add elements to the images to give it a more personal touch from you.
Wrapping it up
At the heart of blogging is your ability to affect and influence people with the content you write. While you probably won’t be using all of the tools mentioned above, make no mistake that they can nonetheless make your job much easier so you can focus on crafting content on your blog that matters.
How to Better Handle Blogging Obstacles
Take a breath.
Now, take a deep breath.
This, too, shall pass.
Every blogging obstacle dissolves into opportunity the moment you breathe, slow down and calm down. Nothing good happens fighting obstacles because your fighting gives attention to the obstacle, making the obstacle grow into something big and scary. But breathing deeply, feeling the fear fueling the obstacle, and letting go the fear-obstacle alerts you the transitory nature of the block, and how it passes into solution.
Better handle blogging obstacles by following a few tips.
1: Take a Deep Breath
Breathe. Take 1-5 deep, slow breaths. Breathing slows down your mind, thoughts and feelings. Slowing down everything allows you to be in the moment, to feel the fear fueling obstacles. Simple process but few bloggers take this step so obstacles appear to run wild.
Take a deep breath, now. Be aware of your thoughts and feelings. Breathing deeply and relaxing expands your awareness. Do you feel nervous now or anxious? Do you fear some obstacle related to time, and losing it? Breathing deeply allows you to be here and now, to feel fears fueling obstacles.
2: Feel the Fear
Fear fuels obstacles. What is a blogging obstacle but fear you cannot get past something? Imagine seeing the white screen of death on your blog. How would it feel? Scary? Why? You fear you cannot get past your blog being a white screen. Other fears cascade into mind; fear of losing readers, fear of losing money, fear of losing reputation, fear of being criticized.
Be with these fears. Feel the fears. You cannot solve obstacles being burdened by fear for you only see what appears to stop you, not solutions, being shackled by fear. Feel fear, release and proceed.
3: See the Opportunity
Opportunities plant themselves in obstacles. Imagine facing some pressing backoffice issue, tech-wise, blogging-wise. You received an opportunity to:
- learn more about tech, to solve the problem
- hire a web developer to solve the problem, outsourcing
- ask your readers and Facebook friends how to solve the problem, humbling yourself
Every blogging obstacle dissolves the moment you breathe deep, feel fears and relax, because opportunities arise in response to following these steps. Everything is abundance. Everything is opportunity. Fear is illusion so obstacles cannot be real.
4: Invest in a Resource
Do you always seem to be getting tripped up by blogging obstacles?
Buy my eBook:
Resources offer you complete guides to reference when times get tough. Minds race. Feelings fluctuate wildly. But breathing, feeling fear, seeing opportunities, and having a resource in your blogging library levels you out, calms you and helps you find solutions quickly.
Obstacles Are Not that Scary
Blogging obstacles are not that scary if you know to solve these mental blocks. Few bloggers put a strategy into place for handling blogging crisis so they panic, struggle and fight foolishly through resistance. Following a few steps alerts you: blogging is not so hard and facing obstacles need not be some endless nightmare creating hours, days or weeks of panic. You are a human, not a tree. Use your awareness, follow these steps and knife gracefully thru obstacles toward greater blogging success
3 Tips for Bonding with Blogging Influencers
Forget traditional influencer marketing. We want to go deeper.
Bloggers teach influencer marketing from a less genuine space sometimes. Imagine learning how to try to get someone to do something for you. Manipulation marketing. Fear-based marketing. Problems arise; spam folders become your landing spot. I observe a decent percentage of influencer marketing emails in my spam folder because fear-pitches get labeled as spam and become spam, 100% of the time.
What is the solution? Learn how to bond with blogging influencers.
I remember people who befriend me. I admire people who endorse me or promote me. I appreciate people who buy my course or eBooks. I love people who generously help me for months. Guess what? Bonding with established bloggers influences the influencers. I do stuff for dear blogging friends I do not do for anybody else. If a friend sends me a guest post and their writing is tight, I place it. Even if said post spans 1000 words or more – my minimum count is 600 – I place it without hesitating. Friends found my heart. Friends influenced me through kindness and generosity. I am largely putty in their blogging hands.
Instead of trying to manipulate a successful stranger, bond with a friend. Change your approach to influencer marketing. Make friends. Help without asking. In time, blogging bonds form organically. If you practice writing, the world becomes your oyster because influencers take you to new levels of success, without you even asking.
Follow these tips to bond with influencers.
1: Buy a Resource
The best way to bond with an influencer is to get inside their heads.
Influential bloggers had to influence influential bloggers on the way up to become influential. Invest in a resource like my influential blogger eBook to learn how influencers do it. Speak their language. Connect. Take their viewpoint. Learn how to be influential yourself.
When you discover how to be influential through my resource you in essence, learn how to influence, influencers, by bonding with these pros.
2: Spend a Few Months Giving Not Asking
Bloggers I remember, then befriend, spend at least a few months giving and not asking. Someone buys my course, publishes 10 comments on my blog, and retweets my posts 10 or 20 times during a 3 month period. These people pop up on my radar screen because they gave and asked for nothing. Bonds form. Friendships develop.
Retweet fellow bloggers. Help them. Feature fellow bloggers. Open your blog to guest posting. Guest post on other blogs. Comment genuinely on blogs. Buy products.
Ask for nothing, for at least 3-4 months. Allow friendships to form organically. Blogging friends help each other because blogging friends trust each other. Influential bloggers fall into this helping lot too, as you generously serve them, ask for nothing and polish your writing skills. I gained more endorsements from pros by being generous than through any other method. Help influential bloggers. Ask for nothing. Influential bloggers help you without you asking for a darn thing.
3: Never Rush the Process
Some blogger friend requested me on Facebook a few moments ago. I scanned my messages to see his business pitch in the “other” folder. He simply rushed the process of pitching an established blogger. I appreciate the friend request but pitching your business before generously helping me ensures I ignore all future messages. He rushed the process so I let him go.
Perhaps he smartens up and begins helping me generously without asking for anything. After a few months of helping me and asking for nothing, we bond. We become friends. From there, the opportunities are limitless. Even if I do not use his service, if he has skills and a reputable business model I can share his services with my readers.
Good things take some time. Never rush the bonding process.
Allow bonds to form organically to do influencer marketing right.
How Do Blogging and Fitness Relate?
I spend 3 hours daily honing my mental and physical fitness.
In truth, you can and will succeed online following simple fundamentals from a generous, detached energy. No need to be fit to go full time blogging. But if you feel bad because your body feels bad and your mind fears losing it all, have you succeeded? I do not believe so.
I wrote an eBook sharing my daily regimen to explain what many of you readers want to know: how do I do it all? I am no blogging god. I am just human. But I write and connect quite a bit. People wish to know how I wrote 100 plus eBooks in addition to all the other stuff I do while circling the globe. Well, blogging and fitness are 2 peas in a pod for me. Both play a big role if you desiring leveling up and feeling good predominantly as you enjoy the ride.
Blogging and Fitness
Let’s say you wake up on a Monday morning as a full time employee who blogs part time. Feeling terrible and dreading work, why write and publish a post? Too busy. Do it later. Put off the post until tonight. But you feel too tired that night. Repeat this cycle for 3 months. 90 days passed. Still no blog post. Why? You filled your mind with fear and pain. Manifesting as blogging loss, backburnering the post for 3 months indicates fear in mind. Why fear? 100% of the time, fear dominates minds of people who spend zero time on mental fitness, never meditating or doing deep yin yoga or observing their thoughts and feelings. Most of the time, these same folks dominated by their own fears never commit seriously to being physically fit through exercising.
Feel good by caring for your mind and body. Vibe higher than fears crippling most bloggers. Imagine the above scenario with one difference: you devote 1-2 hours daily exercising and raising your energy via mindset training. Devote 30 minutes to power walking and 30 minutes to deep yin yoga. On waking that Monday morning, either a blog post idea finds you and you write the post, or after a few uncomfortable moments and feelings, the idea flows to you and you write the post.
I cannot explain this process logically because it flows 100% emotionally, feelings-wise. Visualize yourself in moments you feel really good. All seems possible. Ideas flow to you. Opportunities flow to you. Why? Feeling good magnetizes you to freeing, success-promoting ideas. Being fit mentally and physically is the easiest way to feel good most of the time. Plus in those moments you feel bad mentally and physically, you face, feel and release the bad feelings, quickly, because you feel mentally and physically fit, predominantly.
Being fit naturally alerts you to the success-promoting idea of gratitude. Gratitude builds blogging success because seeing every penny of income, every blog comment and all interest in your blogging courses feels awesome to you. Feeling awesome inspires you to blog for years generously. Blogging generously for years makes you successful.
Corey at the Good Oil Marketing retweeted my blogging course recently. I feel grateful he spread the word for me considering he is a successful, high level marketer. I feel these feelings and build on my success because I feel grateful. I feel grateful because I trained my mind and body to feel good, through being fit daily, in order to tune into appreciation easily.
Be a successful blogger by being mentally and physically fit.
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