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12 Killer Blog Post Ideas for Business Blogs

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Having trouble coming up with content for your business or B2B blog? Don’t worry… while “business” blogs might not be as fun to write for as other industry or entertainment sites, there is still a lot of value that you could pack into some killer blog posts. What’s even better is that after you’ve created a few really high quality content posts, you can then focus all of your efforts on promoting them — instead of jumping to your next blog post idea. Remember, it’s always about content CREATION and PROMOTION, not just one or the other.

12 Brilliant Ideas for Creating Business Blog Posts

Having written over 1,000+ articles and blog posts on everything from social media, blogging, business, affiliate marketing and more… I can relate with anyone who now has a hard time coming up with new ideas and useful topics. Thanks to the “12 Brilliant Ideas Blog Posts” infographic below from Wishpond, we can now take all of the knowledge and resources we already have, and compile them into some killer blog content.

Let’s get started!

  1. Product Tips and How-Tos
    Giving your audience detailed information on products or services they are interested in, while also providing them with quality “how to” guides is a great way to provide value through your blog. You already know who your audience is and why they are coming to your blog, so why not create a high quality resource for them in the process?
  2. Case Studies
    In the world of business and services, case studies mean a lot. For example, if you were an SEO management or design agency, showing real results of how your services influence the growth of other brands is huge. Also don’t forget to include testimonials and walk through the process step by step.
  3. Contests
    Everyone loves a good content, especially when they are interested in trying out your product. When running contests on your site, give away prizes that are relevant to what you offer and sell. This way you will have a targeted list of entries that you can follow up with afterwards who might want to buy if they didn’t win. Learn more about how to create online contests here.
  4. News About Your Industry
    A great way to provide high quality content and detailed information to your audience outside of just trying to push products and sales, is through the use of industry news. Write blog content around what’s hot in your industry, how people are using relevant/competitor products/services, while also highlighting the benefits of your own business.
  5. Lifestyles
    Not everything about your blog has to be dead focused on your business, company values and what you have to offer. Instead, create content that related with people outside of your business and current trends going on in the world today. If you can relate your business with any of these key areas, you may find that your blog content will expand it’s reach as well.
  6. News About Company
    Not all businesses and brands are the boring corporate style than many people think of. Share stories, photos and media about your business, where it’s located and the people who work there on a daily basis. This will also help bring new life and relationship to your brand and the customers who buy from it.
  7. List of Great Relevant Articles / Resources
    No matter what type of business or brand you have, there is always room for more information and valuable resources. Instead of thinking about losing your audience to the competition, you should think about how you may get new visitors, link backs, social mentions and coverage by building a high quality resource that is of value to so many others. A good example of this can be seen in our blogging resources section.
  8. Customer Success Stories
    If you are selling a product or service that actually works, nothing is more valuable than testimonials from your customers. Search the internet for reviews and services based on your brand and what you have to offer. For all of the good ones you find, take the time to follow up and see if they would like to have their story featured on your site.
  9. Interviews with Industry Leaders
    Anyone who is involved in business wants to learn from other successful business experts and entrepreneurs. A great way to share value with others while also highlighting your own business and brand, is by interviewing industry experts. This shouldn’t be too hard, as most brands will now openly answer interview based emails or even hop on a quick call for a video interview or podcast. This is something I also personally do through my ROTE podcast.
  10. Interview with CEO and Your Company Staff
    Just like there are thousands of experts within your industry, there are probably plenty within your organization as well. Talk with other people in your business and see if they would like to share their own stories, content and expertise with your blogging audience. Not only will this content be original and free, it will also bring a more personal touch back into your company.
  11. Sweepstakes
    Blogging sweepstakes are a great way to bring the conversation back to your site and increase user engagement in the process. Such sweepstakes can be focused on blog comments, personal stories and social sharing.
  12. Video and Multimedia
    Blog content is great, but all of this text based content is quickly getting overwhelming. This means you are going to need to get more creative with your blog and content. Don’t just focus on boring text and images, liven it up with interactive content, video and multimedia that is accessible through all browsers, desktops and mobile devices.

Thanks again to Wishpond for their excellent infographic. If you would like to learn more about how to generate more leads through your blog and using Wishpond’s powerful suite of tools, click here.

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Zac Johnson is a online marketer with 15 years of experience and also a blogger at ZacJohnson.com, as well as the founder of BloggingTips.com. You can also follow me on Twitter and Facebook

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How to Push Throw Blogging Goals When You Feel Burned Out

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blogger burn out

Blogging is super exciting but there are moments we feel like it’s all crumbling and nothing is moving. Having blogged for over 7 years consistently, I have experienced moments of drought a couple of times. But I’m always still able to rebuild my excitement to move on.

Burnout happens to everyone in the industry. But how to refuel your energy and continue the journey is what makes the difference. We want to point out few tips to help us continue during such moments. So this is not about  how to avoid blogger burnout but what to do when it happens.

Why Blogger burnout?

Before we talk about how to keep your blog thriving during burnout, let’s quickly discuss some reasons why it happens.

The reason you blog

People blog for various reasons. Some were told that blogging is a quick path to financial freedom which is not true. If this is the reason you started blogging, you may soon burn out. The reason is that it takes time and really hard work to start seeing money from blogging.

When folks don’t see results as early as they expected at the beginning, the result is a rush into wrong conclusions as the energy fades away.

Unplanned circumstances

I have seen people get completely blown out of the industry because of an unexpected event that ushered huge losses and disappointments. Sometimes a hack or server crash that leads to complete loss of content or major Google update or manual action bringing massive negative search impact could get your enthusiasm completely damaged.

Successes in other areas

A friend in Nigeria whose blog got over 5000 daily readers picked a highly lucrative job in the oil industry. The next thing I heard was that he was putting his blog on sale. His motivation fully got shifted to his new job.

These and many more reasons may diminish your excitement in blogging and cause burn out. But what are some of the ways to keep your blog going during burn out?

How to keep your blog active when you are burnt out

Now, you must not allow your blogging business to die out when you do not feel like clicking on it. Your fallen passion should not mean a falling blog because there are ways to keep it alive while rebuilding your motivation.

#1. Work on rebuilding your excitement

The best way to keep your blog active is to work on your diminishing excitement. Think about the fact that you can still make it. If others are succeeding despite the odds, you too can despite what has happened.

If you think you had the wrong motivating reasons at the beginning, just get to understand the truth and adapt to it. If you had a bad experience, do not let i t roll you out.

#2. Turn to friends and guest authors for content continuation 

The worst thing that will happen to your blog during burnout is to cease publishing fresh content. Fresh content is your blog’s lifeline. Editing and re-posting old content works great but that depends on the evergreen nature of the existing content.

Guest blogging is an exercise where you open up your blog to your readers to submit relevant content. With qualified guest bloggers, you can always have steady flow of content on your blog, keeping it alive when you are trying to revive your interest.

#3. Outsource or buy content from an agency

If you are burnt out, keeping your blog active is essential. That’s why I suggest you go as far as spending on relevant content. There are several ways:

  • Hire someone to post and promote a certain number of articles per week
  • Outsource to content agency
  • Buy spontaneously from different writers

Agencies may be a bit more pricey but that would be the best way to ensure that your blog keeps getting the best content while you are absent. Make sure any content that is submitted by from external sources is plagiarism free.

#4. Edit and re-post old content

I mentioned earlier that this method works but not as effective as posting new content. If your burnout is not as a result of an impact from  Google, you may consider revamping your existing content to keep your blog going.

$5. Resolve the technical issue

Don’t just fall out and abandon your business because of a hack or broken server. I understand how devastating this could be. But making an attempt at resolving any issues related to your blog may begin producing some good results that may light up your excitement and pull you out of the depression.

Avoid the cheap offers in the  industry. Turn to high performance hosting and invest in your business. Do not create an opening for any bad technical experience that me lead to failure.

Conclusion

If you’ve not experienced blogger burnout yet, it’s good it doesn’t happen. But if it does, it should not mark the end of your blog. Following these tips to keep it alive.

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Blogging

Blog Traffic Loves Generous Service

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Blog traffic absolutely loves generous service. Do you want to succeed? Help oodles of people for free through blogging and guest posting. Toss in helping bloggers by noting bloggers on your blog, by commenting genuinely on blogs and by mentioning bloggers on social media. Traffic flows your way. Because blog traffic loves generous service. The more help you offer through your eBook, course and blog, the more traffic you drive. Simple equation. Give, to get. Keep giving freely and blog traffic finds you. Hug this super simple, powerful law of life. Service prospers you. Blog traffic flows to generous bloggers.

What gives? Why do many bloggers struggle to drive blog traffic? In essence, most human beings vibe mainly from an energy of fear and loss. You and I learn to do stuff with fear being our main driver. So, blogging becomes another outlet through which to do stuff from a dominant energy of fear. Like, publish one post for the week and do no more. Because you fear not getting enough return on investment. Plus you fear wasting time. Plus you fear working hard. Plus you fear looking like a fool if people come across all of the awesome content you create and, due to your increased exposure, you become the object of intense criticism. Ouch; that would hurt, eh? Being burdened by these fears, you play small, be stingy and just publish one post every 1-2 weeks. If YOU are stingy with the Universe, the Universe BE’S stingy with you. Give. Receive. Don’t give. Don’t receive. So, withholding generous service ensures blog traffic gets withheld from you. What a simple strategy to put into action, right? But of course, what an uncomfortable strategy to put into action, too, because facing and feeling fear, never feels all that comfortable. Nobody loves this process. Me included. But ya gotta take that route to be a successful blogger.

Help as many people as possible daily through a few clear strategies. Keep publishing content to your blog. Keep guest posting. Gain immense exposure and gain skills and yep, gain credibility……and of course, gain blog traffic. All occurs because you gave freely of your time and talents. Give freely. Gain blog traffic. But giving freely FORCES you outside of your comfort zone. For example, I publish 9 or more guest posts and blog posts daily, between both. No joke, this taxes me sometimes. I face fears about doing billionaire work and not see billions in my bank account yet. All that crap. Yep, I proceed. I blog into deep fears, feel fears, and clearing these fears helps me drive more blog traffic, leading to increased blogging success. All about that free giving, folks. Give freely, and you shall position yourself to receive more easily.

Be with scary emotions. I feel you. I have been there, guys. Nudging through to feel these energies is the way to clear these energies. Keep giving, and the getting becomes easier and easier in blog traffic terms. Imagine guest posting on 30 blogs over the next 3 months. Visualize how this increased exposure boosts your blog traffic. People see you all over, click your bio link and you get more blog traffic. Your generous service through guest posting put everything into motion.

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Why Ask Blogging Questions Already Asked Thousands of Times?

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Ya know what?

I feel awesome teaching bloggers with my friend Sue-Ann. We are currently helping course students via the creative, innovative, never duplicated: How to Bling Your Blog and Feed That Hog course.

Live, interactive and engaging, students already noted how we cover new, different topics compared to virtually all other blogging courses. Sure we cover the basics. But we do so quite differently than your average blogging course. Sue-Ann and I both became successful by doing things differently than most other bloggers. We think. We deliberate. We virtually never do things mindlessly. Alas, many of my fellow bloggers – most newbies – move in the opposite direction. One quick Quora visit reflects this mass sheeple mentality crippling most newbie blogger careers. Again, a few moments ago, I spied at least 4 bloggers asking the same, old, “how do you succeed at blogging” type question again, said questions being asked for the millionth time.

I have compassion for new bloggers. I also understand how every new blogger feels entitled to ask virtually any question. But just because you can ask any question, does that mean you should ask any or every blogging question popping up in your mind? Nope. You should note Why? Asking the successful blogging question wastes your time and my time because tens of thousands of bloggers have answered this question accurately tens of thousands of times across thousands of online platforms. We covered it already. I even created an entire course to devote to answering the question. Why litter Quora and the web in general with the same blogging question for the 10,000th time? At best, it is a time waster. At worst, borderline spam.

I love ya’s but you need to begin thinking like a successful blogger well before experiencing success. How would a successful blogger go about figuring out how to succeed at blogging? Pay someone to access the answer in 5 or 10 seconds. Hire someone to coach them. Buy a course or eBook in a minute. Why waste 24 or 36 hours waiting for an answer from some blogger when you get the answer 30 minutes after buying and reading one of my 100 plus eBooks? Failures wait for answers to questions asked thousands of times. Winners buy the answer immediately. This is the difference between struggling bloggers and future pros. Strugglers put no thought into the process. Why in the Hades would you ever believe 10,000 bloggers prior to you have NOT asked the successful blogging question? Of course they did! Think logically for 5 seconds. Of course hundreds of top bloggers answered the successful blogging question. And yes, of course you access that question through Google and Amazon in seconds, querying and investing money in instant answers from pros.

No brainer territory, guys. Buy the solution in seconds. Stop being like poverty conscious bloggers who put zero thought and little logic into why they ask a question obviously asked and answered accurately, thousands of times. Blogging gets easier if you think mindfully. Blogging gets harder if you mindlessly give zero thought to the craft. Invest money in getting proven answers to basic blogging questions. Accelerate your online success. Save your time. Save my time.

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