All of us would agree that the total number of comments on a blog is made up of less than 20-30% of the total number of visitors on the entire blog.
Even the blog which receives the most number of comments(Problogger ,SEOMoz or any other blog), is able to convert only it’s 25% of total traffic into active comenters.
The total unique hits to total number of comments from unique ips is the proof for this.
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Comments are one of the most surest ways to calculate the popularity of articles on a blog.Well, the traffic and link backs are also metrics to measure the popularity but active comments sure gives you an idea of how effectively you managed to get your visitors involved on the topic you wrote about.
Sadly, not every visitor/reader of your blog responds to every article.I think the following reasons can be attributed to it.
- Bad writing skills – well, a very basic point here. If you write in english that not many understand – then obviously, it wouldn’t prompt anyone to comment or even read your articles.If at all it generates any discussions, it would be criticisms on your writing skills.Believe me you don’t have to take a degree in “Bloggerscience” to impress people with your articles. All you need is good industry knowledge and some humour sense with some basic writing skills.(Or you can make it like a average writer like me. 🙂 )
- Another more genuine point is not writing on interesting articles. Everybody likes to read about news on Paris Hilton,but not everyone would prefer “How to avoid Chikun gunea”. When the articles on a blog are not interesting to it’s readers, then it leaves them with no opinion.Since every blog has a niche category – the focus should be on how to make the respective topics more interesting and readable.Of course, you need to put in the boring facts now and then – but make it attractive.
- Deviating from topics – A very common mistake by blogger. Understand that people visit your blog with some expectations already – they know that you write mostly about a topic they like. But when you write about something else they aren’t expecting, it takes time to sink in or they’ll ditch you for what you’ve done.This forms another reason for not responding to your articles.
- Not being interactive – Don’t get carried away with the traffic you recieve . It just shows how many people found you easily on the search engines.It may not be the exact measure of how many people love you site or your articles.Interact with them, ask them questions, or give them an opportunity to talk to you. It’s always good the build a two way feedback system rather than a monologue.
- Stop pretending being a “guru” and talk like a common blogger.Stop preaching but write about your experience.People like to read stories rather than the encyclopedia(a few do!).You asked questions in stories to your grandma right? Same principle goes here.
Being interactive is the key to make people talk.But, even then there would be passive visitors to your site, who are comfortable just reading content rather than talking or interacting with the rest of the bunch.Little do they know that they are missing the action – when they remain dormant and isolated.It’s a fact that many of them would be power houses of knowledge, and if you can extract the best out of them, believe me, your comment interaction in the blog would sky rocket!
How do you woo the passive visitors to interact?
If you had noted the previous post from me – If you are reading this on an RSS reader – your’e a loser! You might just have got the answer already.
After posting that article, i told to Kevin, that this article is going to give you a surprise. It will dig out the passive readers from Bloggingtips and get them commenting.
Precisely, that’s what happened. If you notice, there is something interesting in the comments to that article.
Most(excluding the regular commenters) of the comments came from people with a total of 1-3 comments on blogging tips. Which means that that particular article managed to provoke those passive readers who are most unlikely to comment to a popular post.
The keyword there is “Provoked”. Yes, indeed the very title of the article was a provoking one. I even hurt some regular readers – calling them losers.
Through this article I’d like to make clear that it was only an experiment and i didn’t really mean anything – other than to get the guy with the least comment on bloggingtips , take that extra pain to write a few lines.
Interestingly, there were some one line comments too – like “Thanks for calling me a loser.”, “I’m not a loser” and the like. Though, they are of few lines, i think it’s a commendable effort from their side – to having written down at least that much – they don’t usually do that.
Here, what I’ve done is used the “emotional value” first by writing a – provoking title and second – by writing something that compels you to respond.I must admit that the article was not completely right – in the sense that – you can’t really make a decision on whether reading an article on RSS reader is better than reading the site on the actual site or not. But i intentionally, made it a one-sided view. That reading on a RSS reader is stupid and that who ever reads it is a loser.My only idea was to make an impact in your minds and make you write a few lines.
What I’m trying to say is that – If you use the right tone(friendliness),right language(jargon free common language),right angle(just) and right medium to expressing your views, you can directly connect to your readers.
This is because,after some time of regular reading, a reader/subscriber develops an emotional attachment with the blog(not right in all cases though.) This applies to every reader, not just the active commenters(which is only visible) but even the guy who have not commented yet on the blog.
So next time you want to know how many passive visitors are on your site – select the right topic that will affect them, write a provoking article, and leave space for comments. You’ll come to see the shadow areas(unseen traffic) of your traffic respond to you. Wouldn’t that make you happy?
I must admit – no SEO tips can help you get this sort of reader interaction. 🙁
Beware Who You Trust for Advice
Sometimes I ask questions on Quora.
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I asked a question recently about shadow boxing while walking and if this practice burns calories.
Peep 2 answers.
I was a personal trainer and fitness nut for 20 years. I know shadow boxing does in fact burn calories and help you get more ripped because since doing it every single day during my walks, my arms are becoming as defined as ropes. True; shadow-boxing does not increase muscle mass. But the individual gave me a false, untrue answer because he fears what he looks like and cares about the opinions of others. He is not shadow boxing while walking or jogging because it is not effective; he fears people will look at him and believe he is a fruit loop, whatever that means.
This individual actually offers honest, truthful advice; shadow-boxing while walking burns more calories. If he ended it there, the advice would have been helpful. But he also fears criticism, aka, what people think about him, so his fears advise me not to do the extra calorie burning thing, because I would look like a Rocky wannabe jerk.
Two well-meaning guys who offer poor fitness advice because each guy deeply fears what people think about them. If I was not a fitness pro I’d have believed their inaccurate advice and would have cheated myself out of calorie burning. All because of the illusion of fear and its hold over most of humanity.
Before you trust blogging advice, check the source. Does the blogger:
- radiate happiness?
- radiate compassion?
- exude success?
- inspire you to succeed?
- uplift bloggers?
If so, awesome. Trust the advice because you know the person offers advice from love, harmony and truth.
But if someone adds a fear-based element to the advice – like the fitness guys above who fear what people think about them and allowed their fears to become a projection on me – you know it’s bad advice because fear is not real, an illusion, and stepping into illusion moves you away from truth.
If you burn more calories, you burn more fat and get ripped. This is truth. Shadow boxing while walking made me super ripped so the truth shines through. But if I stopped shadow-boxing while walking because I feared what people thought about me or what they’d say about me, I would step into the illusion of fear, away from truth, and would not be as ripped and cut as I am now.
Imagine if I listened to those 2 fear-fitness guys last month when I returned home? I’d look a lot more like Olive Oil and less like Bruce Lee.
Be careful about who you trust for blogging advice guys. Most people mean well – like the fitness dudes – but project their deep fears onto you and offer poor, or downright terrible, blogging advice. I have compassion for afraid bloggers but I won’t listen to their illusory advice.
One Such Example
Many top bloggers feel terror at losing email subscribers so offer advice based on the fear. Meanwhile, guys like me who have no such fear offer advice to help you bond deeply with your most rabid fans through email, exponentially increasing your success. Loss is impossible in a Universe of abundance.
Who do you think inspires you to live your dreams?
The blogger offering advice from the illusion of fear, pulling you away from truth, into smoke, mirrors, and appearances, not really there?
Or the blogger offering advice from truth and abundance.
Follow heart-centered bloggers.
Live your dreams.
Do You Establish Work at Home Boundaries?
Some people love attention.
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I know a few who do their best to grab my attention. Phone calls, emails, cryptic Facebook Messages.
I ignore everything and every one outside of what I do in the moment since I set up work at home boundaries. I close the door and go into my office. No way I stop working for anything or anyone who starves for my attention. The house could burn down and I would scoot out at the last minute because work time is work time and I do nothing else save work during work time.
If you do not respect your time, people will not respect your time. If you give people your time whenever they want your time, for:
- small talk
- general BS
people will gladly ask for favors, engage in gossip, engage in small talk, chat you up and BS for hours, because you chose not to establish work at home boundaries.
100% of the time, if people appear to be using you or eating up your precious time, it is your fault. People treat you how you choose to treat yourself.
How a Happy and Successful Blogger Sets Up Work at Home Boundaries
Easy; I close the door, walk into the office and get to work. I do not leave the office until I complete my work. My phone? I turn it off. I check email rarely. I only check Messenger 2-3 times daily for 5 minutes at a clip.
I set up definite, clear, work at home boundaries to respect my time. People reflect my time-respecting back to me. Easy peasy.
If someone tries to grab my attention through Messenger, or the land line, or through email, or at the door, I completely ignore attempts made to grab my attention and time. Boundaries folks; you need to be clear and firm on your work at home boundaries to ensure everybody else respects your boundaries.
You Are Walking into a Word Office
Would a friend, family member or casual neighbor barge into your 9-5 job office asking for a favor? Would said folks barge into your 9-5 job office to spread the latest gossip? Nope. Then why allow said folks to barge into your work at home office to do similar things? Nope. Put up boundaries. Door closes. Enter office. You are busy. You are working. Even my 3 year old niece understands when Uncle Ryan goes to work in the home office. Everybody else can easily grasp this concept.
What About Impatient or Desperate Online Folks?
I completely ignore impatient, fear-filled, desperate folks who demand I answer Messenger or email requests in 1 minute, 5 minutes, 10 minutes, or in 24 hours. I respect my time and completely ignore people who do not respect my time.
I built my blogging business almost completely on a passive income model so nothing I do online is time sensitive. I have answered most questions 1,000 to 10,000 times through my courses, eBooks, blog posts and videos. It is up to these awesome but unclear folks to find and use the answers I created, to improve their lives.
I am generous daily, publishing a blog post and/or video. Plus I published about 800 posts on Blogging Tips, and over 2,000 posts on Blogging From Paradise. It is on the impatient folks screaming for my attention to follow my blog posts, guest posts, videos, eBooks and courses because I answered their questions many times.
People treat you exactly how you teach them to treat you. I have posture so I set up work at home boundaries for offline and online folks.
Respect your time and work schedule and other folks will do the same.
Who Do You Surround Yourself with in Your Blogger Network?
Some bloggers cannot see the forest for the trees, like the beautiful, lush, thriving national park I visited in New Jersey recently.
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The masses tend to be caught up in fear, pain and struggle because they cannot see the big picture.
Birds of a feather flock together.
You have heard that one, right?
I circle the globe and change time zones like most folks breathe. Would I be wise to surround myself with people who tremble at leaving their home town or home neighborhood? Nope. Such people would teach me the world makes for a scary, dangerous place. I would get advice like play it safe, be comfortable, get a job, buy a home and take it easy, from such folks. Such folks also live a bland life because if you rarely or never leave your comfort zone, you cannot:
- face your fears
- serve humanity
- be a bright light for people to follow
- live your deepest, wildest dreams
Obviously, I chose to surround myself with bloggers who happily circled the globe as successful bloggers. I also surrounded myself with happy, successful, home body bloggers too; to learn the basics of building a rocking blog effectively. I learned how to succeed from my blogger friend network, sponging up their knowledge, inspiration and insight.
Meanwhile, if you surround yourself with new, struggling or failing bloggers you will get advice on how to struggle, fail, or flounder through your blogging day.
Do bloggers around you complain about losing $50 on blogging? Lose these zero’s immediately and surround yourself with bloggers who invest thousands of dollars on their blogs. High rollers teach you to succeed. Broke jokes teach you how to fail.
Do bloggers around you see making $25 as being a huge amount of money? You better lose the low-aiming crowd to surround yourself with bloggers who see $1000 and $10,000 and more as making coin.
Do bloggers around you circle the globe as swash buckling travelers? Check out this photo from my trip to Vietnam. Kong: Skull Island was filmed here.
Time to ditch the comfort zone crowd to hang with adventurous types.
Don’t get me wrong; I celebrate every cent I make online. But if you think I’m placing a sponsored post for less than $1000, you are insane. Like a famous super model who said she didn’t get out of bed for anything less than $10,000 a day, you need to develop a prosperity consciousness that demands big money and ignores appearance of poverty, lack, limitation and fear.
Who Do You Hang With?
Who do you count as blogging buddies? Happy, highly successful, prospering bloggers? You better, to increase your success.
For example, observe my blogging paperback on profiting. The aftermarket price is $45 USD. If most or all bloggers in your network would feel uncomfortable receiving $45 in royalties for a paperback, you better lose that network and surround yourself with bloggers who believe in abundance. I know John Chow feels comfortable receiving $45 for anything he offers online. Who cares? It is just money. It is only money.
Surround yourself only with bloggers who:
- have posture
- have authority
- charge top dollar
- profit freely
- prosper freely
- exude confidence
- have a highly developed prosperity consciousness
You learn from the best, gain inspiration from the best and become the best by surrounding yourself with the best bloggers on earth.
But you need to be honest in who you choose to hang with in your blogging circles. Be clear. Be truthful with yourself. Maybe you feel comfortable trading comments with struggling bloggers you befriended 10 years ago but nothing spectacular happens for you if you surround yourself with struggling bloggers, being firmly fixed in your comfort zone.
Release all bloggers who are not happy and prospering.
Fill your blogger friend network with empowered, inspired, happy, successful, prospering bloggers.
Just your blogging success at stake.
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