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How to Super Charge Your eBook Sales in 48 Hours

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Ebook reader on a light backgroundHow to Super Charge Your eBook Sales in 48 Hours

After weeks of hard work and many sleepless nights, you’ve finally managed to complete your first eBook.

Congratulations!

You must be expecting lots of sales.

After all, you’ve squeezed every ounce of creativity and knowledge to make your eBook irresistible for the buyers.

It just can’t go wrong from here, right?

Wrong!

This is actually where the hard work begins.

See, you’re not the only one who’s trying to sell an eBook on the internet, and you’re certainly not alone when it comes to hard work.

But that doesn’t guarantee sales.

That’s just a mandatory part of selling anything – you need to have good product.

To make real long term sales, you need to have a strategy.

A strategy that can give your product early momentum, generate word of mouth and trigger a chain reaction to boost your sales.

And this is what I’m going to discuss in this post.

Step 1 – Get the Basics Right

For any marketing strategy to work in the long run, you need to have the basic ingredients right. So as I said earlier, your product must be strong and its presentation should be top notch.

In this particular case, you need to have an eBook that offers real value to the buyers. Something that you would buy yourself.

I know this means lots of hard work.

But did I ever say that you’ll be able to make quick money out of a substandard product?

You might do that for the first few times, but as soon as the refund demands start coming in, your reputation would be tainted forever.

So the first step is to write a value packed eBook with an impeccable cover design.

Once you get that done, let’s move on to the next step.

Step 2 – Build a Selling Platform

Assuming that you have already created a great eBook, you now need to build a platform where your potential buyers would be routed.

Designing a solid visitor landing page is as important as creating the eBook itself. If you get it wrong, you won’t make much sales no matter how valuable your eBook might be.

Now there are two ways of doing this.

You can go for a conventional content rich and lengthy landing page that will contain opt-in forms and buy now buttons after every few paragraphs.

While I do not under estimate the effectiveness of such landing pages, I believe they have become far too common and have lost the trust of most internet users.

The Alternate Strategy

ebook selling kristi hines

An example of how you can display your eBook

So instead of the conventional landing page model, I’d recommend you to adopt a different approach.

Use free digital product selling tools like Selz on a landing page with minimum distractions. It also has its own WordPress plugin that makes it extremely simple to integrate with your landing page.

The advantage with such tools is that you can use their attractive widgets, which contain the opt-in forms and buy now buttons as well, to display your eBook. So the whole focus of the page will be on the attractive design of your product.

Selz can also be integrated with major payment gateways and can accept payments in all prominent international currencies.

Moreover, the buyer is not redirected anywhere else because the whole buying process will be completed on the same webpage. As soon as the purchase is made, your eBook will be automatically delivered to the buyer’s email.

In my experience with digital products, the high number of page redirects is one of the major buyer turn-offs.

Step 3 – Create a Marketing Video

There’s one more step before you start generating traffic for your eBook’s landing page. You’ve already left the landing page pretty much empty, so that your buying widget remains at the center of your visitors’ attention. But you still need to connect with the potential buyers.

This is where you need to show your presentation and public speaking skills.

Yes, you’ll need to create a marketing video!

No other form of content marketing connects as instantly with internet users as an intelligently created marketing video.

It will create your credibility in front of your target audience and will give you an opportunity to directly convey the benefits of your eBook.

Nothing beats that!

And you don’t even need to spend much time on it either.

Shoot a 1-2 minute video in which you introduce yourself as an expert in your niche and quickly mention the reasons why your eBook is absolutely worth buying.

Easier said than done!

If you get this video right, 99% of your job will be done.

Alternatively, if you have any issues in facing the camera, you can use slides with the image of your product and your voice in the background.

Once you get this video ready, let’s start generating traffic!

Step 4 – Integrate the Video With Your Landing Page

Another reasons why I would recommend using tools like Selz is because you can completely change the user experience of your landing page with it.

Now that you have a short marketing video ready with you, you can make it a part of the eBook selling widget on your landing page.

selz-sell-an-item-setup-2-600x635

Simply upload your video using your free account on Selz, and it will be played to your potential customers every time they visit your landing page.

videoselz

Now how cool is that!

Multimedia landing pages get MUCH higher conversions than plain text landing pages.

This will also be a very strong differentiation point for your eBook and will build your credibility in the eyes of the visitors.

Step 5 – Generating Highly Targeted Traffic from Facebook

I am sure you realize that generating organic traffic from search engines is much more difficult now than it used to be.

Over the last 2 years, Google has brought a series of search engine algorithm updates that have added tons of new factors that impact search engine rankings. This has made it harder to naturally rank higher in search results on competitive keywords.

And even if you do have a solid SEO strategy it would still take days, if not weeks, before you can start appearing anywhere near the first page in Google Search.

A much quicker, effective and targeted strategy is to generate traffic using Facebook advertisements.

I recommend using your marketing video here as well.

Instead of a simple image or text based ad, create a Facebook video ad. They usually convert much better.

You’ll need to spend a few dollars for that, of course.

But the return on investment is so quick and significant, that every dollar is absolutely worth spending.

Kim Roach of BuzzBlogger, used a similar strategy to generate $5000 of dollars in just 7 days by selling her eBook “2014 Rolodex”.

Along with Facebook video marketing, she added email marketing to her strategy as well.

Naturally, she’s one of the most vocal advocates of Facebook marketing.

Note: You can view her case study in greater detail here

But not all of us have huge mailing lists like Kim.

That’s why I believe focusing on a multimedia landing page and connecting it with Facebook ads would give you great results even if you don’t have a huge mailing list.

But don’t just start spending without a strategy.

Here’s a step by step guide to selecting the most relevant audience and creating a powerful Facebook ad campaign for your eBook.

  1. Upload the marketing video to your Facebook page (I am assuming you already have a fan page) and add the URL of your landing page in the post content along with a one line message for the audience.
  2. Set up a Facebook ad campaign using the video that you’ve made. Select the “Promote a Post” ad type for your campaign. Select your video post to promote.
  3. While setting up the ad campaign, choose the most relevant region, age group and interest group for your product. (Hint: Use Facebook graph search to find people who follow the pages of your competitors.)
  4. Start your campaign with a daily budget of $10. Now wait for your campaign to run.

Yes, you heard it right.

You only need to start your campaign with $10. It’s always wise to create multiple ads to increase the probability higher of click through rates.

If you get it right, you should get around 80-100 hits on your landing page for every $10!

Even if 10% of those visitors convert into buyers, just imagine the sort of revenues you can generate with your eBook.

Conclusion

As a freelance writer, your focus should be on developing sustainable income sources that can complement your writing services in the long run. So if you have already created a value packed eBook, you can use this aggressive marketing strategy to significantly boost your sales within the next 48 hours and build a solid platform for future product launches as well.

Have you tried this strategy before? I’d love to hear about it, if you have, or any other strategy that helped you accelerate your eBook sales.

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Blogging

Pro Blogging Tips: Write for a Successful Audience

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I Googled “pro blogging tips” and noticed my post on page 1:

Pro Blogging Advice: Filter Opportunities Skillfully

OK; I just spent the past 5 hours relaxing in bed. We experienced a severe thunderstorm that knocked the power out.

Rather than write like mad during my time offline I took it easy. Chilling out accelerates my success because I emit a calm, cool, confident vibe. People seek calm, cool confidence. I sell more blogging courses. Readers flock to my blog. Google has been good to me too. All because I blog from a relaxed, detached, prosperity conscious vibe, enjoying my world travels. I had more fun watching frogs hop around the backyard versus slaving over the laptop during the outage; blogging is an energy game. Vibe high and succeed in vibing with a successful, prospering audience.

I am a pro blogger because I filter opportunities with a fine toothed comb and because my writing vibes with professional, top, big dawg bloggers.

My message vibes with pros because I focus on success and speak their language.

Pro Blogging Tips

You know by now; where your attention and energy goes, grows. Focus on success. Success expands. Successful people seek you out. Successes follow you. Successful bloggers:

  • buy your stuff
  • promote you
  • endorse you
  • spread your word
  • inspire you to live your dreams

I attracted successful bloggers because I keep things positive. Treating my readers in an empowered light helps me sprint higher in blogging circles.

Do the same. Speak success. Blog success. Keep things positive by teaching your readers how to succeed. Inspire. Uplift. Influence from a positive energy. Succeed.

Visualize a Successful Reader

Who do you want your message to vibe with?

Upwardly mobile, successful, driven folks, of course. Driven folks begin blogging as success seekers. Success seekers always have money to:

  • invest in your course
  • invest in your eBook
  • invest in your coaching
  • invest in anything you offer

Boost your blogging income by visualizing a successful reader following your blog. You want to vibe with this crowd. No tire kickers allowed because you have no interest in connecting with folks quick to make excuses and slow to spend money.

Here I am during my 3 month trip to New Zealand.

Take your time building a clear mental image of your perfect reader. See profits not pain points. Focus on someone free to invest money in their dreams. Build a success seeking following hungry to live their dreams through your blog and premium courses.

Observe Pros in Action

Top pros who reach the peak of their niche usually focus on a successful readership to grow their profits and to live their dreams.

Do the same.

Carefully watch pro bloggers who empower and inspire their readers. Notice closely how the most prospering pros keep things positive.

Teach people to succeed. Never teach people to avoid failure; where your energy goes, grows. Avoiding failure vibes with a fear-filled, failure-ridden crowd. Teaching readers to succeed vibes with an abundant, success-seeking or already successful blogging crowd.

Well known bloggers have purchased virtually everything I offer from my premium stable of products and services. I vibe with top pros because I patiently built a vision of top pros following my blog diligently.

As within, so without.

Tips for Writing for a Successful Audience

Keep a few things in mind:

  • visualize wealth moving in to your experience to vibe with successful readers
  • build a mental image of your prospering, well-heeled readership
  • paint a picture of your perfect, prospering reader with details like age, occupation and varied interests
  • only give your attention and energy to the top bloggers in your niche and to readers who go gaga over what you do

Vibe with a wealthy readership by seeing your wealthy readership in great detail.

Check out the otherworldly views from my trip to Turkey.

pro blogging tips

Clearly see these folks and how they live their lives.

Think of it this way: if I intend to write for a multi-millionaire readership, would I lead off posts asking my readers if they were sick of being broke? Of course a multi-millionaire is the farthest thing from broke; a millionaire many times over loves my lead in to this blog post because:

  • I showed off my success by sharing my Google skills; prospering folks love to know they can learn from a blogger
  • I showed off my movie-worthy dream life here in Thailand; more than one millionaire blogger envies me and my globe trotting lifestyle, me being as free as a bird

Each tactic serves as millionaire bait. Successful people wish to learn blogging from successful bloggers who live their dreams.

Where Your Energy Goes Grows

Take that statement to heart; where your energy goes grows.

Give your energy to successful readers. Watch your success expand.

I enjoy following this simple, easy tip to blog inside out successfully.

Keep this concept in mind as you visualize your ideal reader and craft posts resonate with this rocking individual.

If you give your energy to pain points and struggle and underdogs, each grows in your experience. You become the pained, struggling underdog who blogs and attracts pained, struggling underdogs.

If you give your energy to success and dreams and fun and prosperity, each grows in your experience. You become a successful, prospering, fun-loving blogger who lives your dreams and attracts prospering, successful readers.

Everything is 100% on you and where you shift your focus.

The crickets are chirping in this sleepy Thailand village.

The day winds down as the night takes over.

How would it feel to be here with me right now?

Paint that mental image. Step into this life, in your mind’s eye.

Position yourself to vibe with a prospering, successful reader through your blog posts.

Accelerate your blogging success.

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Blogging

Blogging for Money: How to Increase Your Profits

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Gordon Gekko embodied blogging for money. He said what is worth doing is worth doing for money.

I agree with that idea. Not with his insider trading.

Old GG clues you in to how to boost blogging profits.

If you blog you should make money blogging because you live a worldly life.

I see monks on alms every morning here in Northern Thailand. Monks do not need money. Buddhists give to the cloth, supplying monks with food and goods. A dazzling looking wat, or temple, sits 1 minute from the house. I hear gongs each evening at 6 PM, bringing the monks to some ritual. You should hear it too; quite serene and commanding, at the same time. I love living in foreign lands.

Blogging for Money

If you live like a monk you can shun money because you shun material things and a life of leisure. If you choose a worldly life just get comfortable receiving money through your blog. Or receiving more money through your blog.

Money helped me travel to New Zealand, where I snapped this dazzling photo.

blogging for money

Money is a car, a home, my plane tickets to Thailand, food, movie tickets, all that good stuff.

Blogging for money simply helps you live your dreams through blogging.

Whether you made millions online or are in a different tax bracket the same tips apply to making money with your blog.

See yourself as being successful. Money flows from within. I see this more daily. I feel good about my prospering. Money flows to me. My outside world reflects my focus on success. Feel successful. See your blogging wins. Observe your blogging wins, success and profits expand beautifully.

1: Focus on Money Flowing to You Easily

Million dollar bloggers and billion dollar entrepreneurs believe clearly that money flows to them easily. I concur.

Money is an inner game. Money begins in mind. As Bob Proctor says; money is in consciousness.

Warren Buffet has been one of the richest people on earth for decades. He said he never doubted he’d be really rich. His belief became so.

See money flowing to you easily. Visualize it. I do this multiple times daily. I affirm freely. I feel money flowing to me easily and see money around me, appearing out of the ethers.

Money flows to me easily these days. Plus money making ideas flow to me easily. I execute the ideas. The results rock.

My blog post ranks on Page 1 Position 3 for “advanced blogging tips” super quickly. I just published the post a few days ago.

Click here to read the post:

Advanced Blogging Tips

Plus I noticed how I nailed down 5 positions on page 2 of Google for “pro blogging tips” the other day.

Why?

I affirmed my wealth, felt more and more money flowing to me easily and saw more money flowing to me easily.

Do this is you are a 6 figure earner looking for greater profits. Money is an inner belief.

2: Learn How to Make Money Blogging From Top Pros

Top pros teach you how to become successful, full time bloggers.

Top pros teach successful, full time bloggers how to make more and more money.

Study wealth acquisition from wealthy people who live their dreams. Acquire wealth. Simple and quite easy way to prosper freely.

This tip is how most bloggers gain wealth quickly. They focus on advice offered by prospering bloggers and follow it from an abundant, dream-focused, success conscious vibe.

Read pro blogs. Invest money in pro courses. Hire pros to coach you. Profit.

I learned from top pro Alonzo Pichardo to create content and let it do what it does. Have posture. Know you succeed, now. Know your content will carry far and wide.

I shared this success conscious view with my readers via this video, which Alonzo promoted to his Facebook Page:

Pros remind you success and prospering is your birthright. Top pros offer proven practical tips for prospering but share the most important mindset tips to align you with blogging profits. Listen to them.

3: Count Money Wins

Count every single money win you recall from the past few years. Making $1 is a money win. Making $1,000,000.00 is a money win. Money loves you. Money loves being recognized. Recognize money. See your wealth acquired.

Sit down right now. Count your clients, course sales, affiliate sales and eBook sales. Be thorough. Money loves if you love noting money you made.  Where your attention and energy goes, grows.

Give your attention to money you manifested to make more money through your blog. Make more money.

4: Create on Topic and Inspire

Create on topic content to inspire your readers.

Stick to your niche. Be known in specific blogging circles.

Inspire readers to live their dreams through your:

  • blog posts
  • live broadcasts
  • podcasts

always infusing your positive, can do, success conscious energy into your posts.

Me by a massive yacht during my trip to Qatar. Pretty sweet boat.

I love adding my tropics selfies to every blog post. I make sure my readers soak up my life here in this sleepy, tropical village in Northern Thailand, pausing for a few minutes during videos between advice offered. Top bloggers love my delivery because many still seek the key to freedom; I help boost their profits and free them from a successful but confining lifestyle.

I also inspire top bloggers who live their dreams vicariously through me; maybe a few even decide to up and travel as well.

As these big dawg blogging pros promote me I boost my blogging profits.

Success Is Yours by Default

You are born into success.

Success is yours by default.

Seize your heritage.

Profit through your blog.

Develop your money mindset. Your energy and focus dictate your blogging income more than anything else. Successful bloggers speak their success into existence by visualizing their good and calmly, confidently seeing their success come into form. New mind, new blog. New mind, greater blogging profits.

Go within to see a new world. Go within to change the without.

All of your blogging success is an inside game. Since you succeed by default you simply go within, see your dream life unfolding before your eyes, in your imagination, and you know it will be so.

Prosper.

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Blogging

Pro Blogging Advice: How to Filter Opportunities

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pro blogging advice

I ensure that freedom is A1 in my life. Take this pro blogging advice to the bank. Literally.

Freedom helps you make more money, help more folks and feel good as your success expands. Freedom means making freeing choices all day long.

Freedom means filtering blogging opportunities according to:

  • giving energy only to opportunities promoting your freedom, success and dreams
  • giving no energy to all other opportunities flowing your way through email or Messenger or wherever

I spent a few minutes this morning making the bedroom in Thailand nice and cool. Freedom. Considering outside temps are toasty I figured having a cooler work space feels better, more freeing and helps me work from a chill – literally – relaxed, prospering energy. I had the time to do that because I only pick a select few opportunities flowing to me daily.

Pro Blogging Advice

Imagine Gordon Gekko’s line; I see 100 opportunities daily and choose 1.

I see quite a few and choose only successful opportunities that work for me and the other party.

Here I am during one of my Thailand trips.

This is how to filter opportunities to accelerate your blogging success. Give all of your attention and energy to:

  • success
  • opportunities vibing with your dreams
  • love
  • fun
  • harmony
  • peace

as you filter through:

  • pitches
  • asks
  • co-creating opportunities
  • interview requests

and you will become more successful while enjoying the ride and having tons of time offline to do what you love doing offline. Or to engineer your room in Thailand to make it cooler.

Pro bloggers save themselves hours daily and accelerate their success by only giving their energy to success and freedom expanding opportunities.

Every filter is a personal, intimate choice. If something feels fun to you, assess how you see the opportunity expanding your growth. Does it feel like it’s a way to expand your success and dreams? Seize the opportunity from a detached, chill, energy. You’ll see more success.

If the opportunity feels like it cannot expand your success then give it zero energy. Save yourself time, energy and the heavy, burdened feeling weighing down most bloggers who give more than a bit of their attention and energy to anything other than their success and dreams.

How to Filter Opportunities

Let’s say you just opened Messenger or your email inbox.

Scan the title of the first email. Within 1-2 seconds you instantly know if the opportunity moves you toward greater success and happiness and freedom. Respond with 1-2 lines if this is the case. Give no energy to any other opportunity.

If the Message or email feels like fear, give it no energy after 1-2 seconds of scanning. If it lacks clarity, give it a few seconds of scanning. If you vibe with the core message, respond. If not, release.

I tend to give most of my inbox no energy and a few opportunities minimal energy to save literally weeks of email time over years. You instantly know what to respond to and what to let go after a few seconds of scanning. We all do.

A Few Pointers

Keep these ideas in mind:

  • only pursue opportunities with positive, success-focused bloggers
  • only pursue opportunities that feel fun and freeing and success promoting
  • partner only with heart-centered bloggers
  • give your attention and energy to success-seeking newbies who literally put their money where their mouth is
  • think through how much time and energy interviews require before agreeing to do interviews with any blogger

For me, for an hour long interview, Tim Ferriss or Joe Rogan will do. Leveraging.

If not, that hour is best spent at the movies or going out to eat here in Thailand or writing an SEO-optimized post. Rest and relaxation and offline play is the foundation of all my pro blogging success. Getting a life makes you a successful blogger; you vibe abundantly by having a well-rounded, peaceful, abundant, interesting, fascinating, multi dimensional life, as all genuinely successful bloggers have.

I do not gobble up any opportunity. I clearly see if the opportunity aligns me with greater success and more successful folks because where your energy goes, grows.

This is a chief reason why I have circled the globe and lived a movie worthy life for 8 years. I give my attention and energy to success so success expands.

Success Seeking New Bloggers

Have blogging posture.

Sprint up the energetic ladder and see greater success by going to the top of your niche, networking solely with top bloggers in your niche.

Network with bloggers like Jeff Goins. Learn from him. Make an impression. Promote him. Move into higher blogging circles. Learning from the best and following their advice is a way to cut your learning curve by years.

It makes perfect sense to:

  • surround yourself only with highly successful folks
  • learn from only highly successful folks
  • align with only highly successful folks

If you seek health you seek out a highly skilled, successful doctor.

If you seek blogging health and success you seek out only highly skilled, successful bloggers.

Networking only with successful bloggers puts you on their radar, inspires you to practice writing, influences you to create and connect and you will see how your opportunity filter mirrors a pro’s filter; you learn from the best so do as the best do.

Only make room for blogging success.

Pursue success-expanding opportunities.

Network with successful bloggers.

Filter out all else.

Where your energy goes, grows.

Blogging Course

Mindset is everything in blogging. Buy my course to get the right blogging mindset.

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