I’d be lying if I said that blogging hasn’t been tough because it’s been a nightmare. I’m the type of guy that wanted quick success and wanted to make an impact right away. I must have tried everything when starting and was disappointed when it didn’t work. However, I’m glad it happened because it’s been one of the best learning experiences ever. It made me a different person because you’d be surprised that success doesn’t only have to do with writing awesome content but making a few changes in character as well.
When I sat down to write a guest post, I thought about my topic and decided to put something together that will resonate well with all of you. I know no matter if you’re an experienced blogger or just starting out, with the amount of information available online, you can lose focus very easily.
Anyways, here’s what I’ve learned in the past 3 years writing content and starting my own blog…
Staying active is the most important thing because if you don’t keep writing it’ll become a habit. It’s true what they say, if you do something for “14” days straight it’ll become a habit and the same applies to NOT writing content. Writing actively is a great way to build momentum because not only does it tell your readers you have new and exciting things to say but tells search engines that fresh new content is being published. This is great to increase user engagement and get indexed more regularly by search engines.
Staying active is a great motivational boost since each time you publish new content you feel like you’ve accomplished something. Ask any serious blogger, that, determination and motivation are the “2” most important factor to their success. Set small goals to be met each week and with each completion checkmark comes a feeling of accomplishment.
Here’s something that works well…
I know one of the biggest issues I’ve had is being able to write 2000+ words per day to complete a blog post. However, I’ve found a way to get it done and stay motivated at the same time. Write anywhere from 500-600 words per day and then start again tomorrow. If you do this for 4 days then you’ll have content ranging from 2000+ words which can provide valuable insight to your readers. If you do the math, 500-600 words will take you no more then 15-20 minutes which is more motivating then taking out 3+ hours to complete an entire post in one day.
Much of the growth I experienced was through guidance provided by top bloggers within the industry. For example, I remember doing an expert post and Zac Johnson + 13 others provided their opinion on the most effective link building strategy which continues to work well ranking websites within search engines. The point I’m trying to make is that networking will open several doors for you allowing you to gather information and even publish content on their blogs.
Many top bloggers have thousands of readers and establishing a relationship with them can sometimes allow you to engage with their readers. Remember, when gust posting, it’s important to provide the best content which not only resonates with their readers but keeps the quality and integrity of their blog.
How do you find relevant blogs to network with?
Do a quick search in Google using (“keyword and/or niche”) and this will produce a list of blogs relevant to your keyword
At this point, you can go through each one contacting them asking about guest posting opportunities or even their opinion. You’d be surprised how many of them are willing to help.
You’ll learn why this simple strategy of communicating with other blogs will help enormously later on.
Focus On Quality
Writing high quality content is truly the key to success when blogging and becoming successful. Having an abundance of information available can be both a positive and/or negative. With so much information available online, it’s very easy to be misdirected into information which provides NO substance at all. This is why high quality content is given more weight and leverage within the SERP’s. When I started blogging, I spent a lot of time rushing through creating content just to get things published. However, after communicating with many of my mentors, I learned that quality will always outweigh quantity so focus on creating everlasting content. When I started producing 2000+ in-depth content, a few things started to happen…
First, the user engagement increased and people were able to locate my content more easily increasing the amount of targeted traffic generated to my blog. Next, more people who had blogs of their own started to link back to my content because of the substance I provided. Next,
Google indexed my content and I was able to rank for keywords WITHOUT doing any link building, etc. When you write lengthy content, you have more leverage to add keywords into your content increasing the chances to get ranked for some of them.
In the end, always focus on providing quality and the traffic and popularly will automatically come on its own. Remember the purpose of search engines, which is to provide users with the best high quality solution to their problems. Focus on just that!
Guest Posting Opportunities
Previously, I talked about the power of networking with other top bloggers within the industry. When you network, it opens up “guest posting” opportunities with them which means loads of “targeted” traffic generated to your blog. It’s an easy way to showcase your experience and build an audience at the same time. Before continuing, remember that “guest posting” can increase your conversions 30X when done correctly. When I started writing content, I was scared to contact other bloggers because I didn’t know what reply to expect from them. I was afraid to submit content fearing that it’ll get rejected. However, you’ll be surprised how many of them have been in the same situation as you and are willing to work with you to get you’re content published on their blog. They need fresh new minds and content on their blog to keep their readers happy and information flowing.
Here are a few “guest posting” guidelines to follow…
- Always submit your best work because it’s a great way to showcase your work to “targeted” readers that can convert to your loyal readers.
- Keep it relevant to the blog you are guest posting on
- Choose a topic which is NOT yet published on the blog to bring something new
- Always include your “author” information with a link back to your personal blog
- Once you get published, work with the blog owner to keep your new content getting published so you stay active.
The Power of Case Studies
With so much information online, it’s hard to find what actually works so why NOT provide your readers with solid proof. Case studies are probably the best piece’s of content you’ll find because it’s provides you a complete step-by-step approach to achieving your objective. For example, imagine you are trying to rank “5” keywords on the 1st page of Google and you try 20 different tactics out of which 5 worked. You can save people an enormous amount of time by providing EXACTLY what worked and having them avoid the methods that didn’t. It’s a great way to build a following and credibility within the industry.
From personal experience, I continue to follow those blogs that provided me with proven methods that’ll help my business. Every day, I visit these same blogs to find updated information and try to learn new strategies that’ll help my business. I’ve even taken it a step further…
A few months ago, I started forming my own case studies writing updates each week on my blog to my readers. It’s a way to show them EXACTLY what I’m doing to achieve my desired results. Obviously I research what questions people are asking then I start a case study answering those questions. For example,
After doing research, there were many questions about the effectiveness of PBN’s (private blog networks) so over the past month I’ve been doing a case study answering each question. It’s a routine for me to update my blog each week so my readers keep up to date and can follow through.
The point I’m trying to make is that after writing both engaging and non-engaging content, it’s important to stick to what your readers are looking for which, a majority of time, is methods proven to work.
Try Different Things
If you want to succeed, you need to do things differently. You need to create curiosity and have people ask questions so that you can be the one answering them. It’s important because much of the stuff online is so routine that people already know the answer to the question WITHOUT reading the content. This is why “case studies” always create a buzz because you are trying different things and showing people how to EXACTLY do them. Remember that social media is an outlet which can generate enormous amounts of traffic so doing things that resonate with an audience can create a storm online.
Unfortunately I learned this very late in my blogging career and should have listen to my mentors. If you look at the most successful bloggers online they were all pioneers and NOT followers meaning they did things differently and are known as leaders within the industry.
The company “Apple Inc” has a slogan “Think Different” and they went from the brink of bankruptcy to the one of the most successful technology companies ever. Next time you are writing content or trying to create a buzz online, simply…
7 Surefire Ways on How to Make WordPress Site Secure
According to this study, 73.2% of the most popular WordPress installations are vulnerable to hacker attacks. Surprisingly, the reason is not that WordPress is inherently unsafe.
WordPress is backed by one of the hardest-working and most innovative security teams in the industry. These IT pros tirelessly ensure that the platform is well maintained and secure for users.
You may be surprised to learn that vulnerabilities are often caused by WordPress site owners themselves, through either negligence or ignorance.
You as a site owner cannot afford to neglect your website’s security, and it’s really not difficult to set up a security plan that will protect your site’s integrity. There simply is no excuse!
Here are seven simple tricks that you can implement right now to make your WordPress site more secure:
1. Set up your website’s lockdown feature
Hackers trying to force their way into your site? Set up a lockdown feature that will lock your site after a certain number of failed login attempts.
If your site is bombarded by failed login attempts, you can set up your site to go on automatic lockdown. This feature will prevent the culprits from entering a username and password from the login area. You’ll also be instantly notified of the suspicious activity.
There are two interesting plugins that provide this feature. You can’t go wrong with either, to be honest.
2. Implement two-factor authentication
Require users to provide two different login details to prove their identity.
As a website owner, you can choose how to implement your two-factor authentication scheme, often a password followed by a secret code or a secret question.
One of the more popular ways to implement two-factor authentication is to use an app that will send a secret code directly to the user’s phone. That way only authorized users can gain permission to log in to the website.
Again, there are plugins that will help you set up this authentication feature, each with their pros and cons. Test them out first to determine the plugin that best fits your needs.
3. Change your password regularly
Frequently changing your password is one of the simplest ways to secure your website, as it limits security breaches to all your accounts.
If you haven’t been doing this with all of your accounts, you’re more vulnerable to getting attacked!
It’s very common for people to use only one password for all of their accounts. That means once a hacker gets hold of your password, he can quickly access everything.
When you change your password, don’t forget to strengthen it by using a mix of uppercase and lowercase letters, special characters, and numbers.
Using LastPass to store and save all your passwords can make things easier. Install this add-on on your browser to automatically fill out the login details of the site. You can also regenerate a strong random password for your website straight from the tool.
4. Secure your website’s wp-admin directory
The wp-admin directory is responsible for breathing life in to your website. Once it’s breached, your whole site will be compromised.
To prevent disaster, you can secure the wp-admin directory with a password. Consider implementing a two-factor authentication scheme that will protect both the login page and the WordPress admin area.
5. Limit your use of plugins
As useful and crucial as plugins are to the success of your WordPress site or blog, most WordPress hacking incidents are caused by a plugin.
That’s why you need to be vigilant when choosing WordPress plugins and themes to install.
I’ve suggested plugins you can use for your site, so obviously I’m not saying that you shouldn’t use them. Unless you can limit login attempts using lines of code, for instance, it’s still in your best interest to use plugins for your site.
However, use the fewest plugins possible for your WordPress website. When you have no use for plugins, or even themes, delete them from your database immediately.
Look for plugin-free alternatives that you can use to supercharge your site instead. For example, if you want to redirect pages on your site, learn how to edit your .htaccess file instead of installing a plugin.
6. Get an SSL certificate
An SSL, or Secure Socket Layer, certificate is another effective way to protect your website’s admin panel. SSL encrypts data, which secures the data transfer process between the server and users’ browsers.
When your site is protected by an SSL certificate, it becomes very challenging for hackers to access your information. The best thing about getting an SSL certificate is that you won’t have to rely on plugin installations to secure your website.
Some domain and hosting providers offer free SSL certification for your site. However, if they don’t, you’ll need to buy a certification and manually set it up. The steps in this post will show you how.
7. Back up your WordPress website regularly
The best way to protect your website from attacks is to prepare for the worst. At the end of the day, having an off-site backup will help you restore your WordPress website with minimal downtime. With just one click, you can get your website back up as if nothing happened.
Again, you can use a plugin that will create automatic backups for your site on a regular basis. One of the best ones on the market is UpdraftPlus. With the free version, you can manually save a copy of your site to the cloud. The premium version lets you create backups on a schedule, so you’ll be ready if worst comes to worst.
Website security is serious business. However, many solutions are a piece of cake to implement. Follow these tips and you’ll be doing your part to keeping your website safe, even when hackers attack.
Blog Post Writing – Reasons Why You Should Task a Professional to Help You Write Your Blog Posts
“Too often, feeling intimidated becomes our excuse not to be awesome.” – Scott Stratten
Is your main aim in life to be a successful blog owner and to reach (and influence) thousands of people like The Duchess of Sussex, Megan Markle’s blog: The Tig? However, you do not feel as though your writing skills are not up to par with some of the top blogs currently available on the Internet.
Fortunately, not all is lost. And, as the quotation mentioned above by Scott Stratten infers, feeling intimidated is not a reason to believe that you cannot start your blog. If it is your passion and dream, then it is essential to reach for your dream and start your blog. These sentiments might sound old and cliched; however, they are still valid in today’s hectic-paced, instant, post-modern world.
Therefore, the question that begs is how should you get your blog posts written? Bearing in mind, that it is vital to post engaging, informative posts.
The succinct answer to this question is to hire a skilled essay writer.
By way of an extended explanation, here are several additional reasons why you should appoint a specialist to write your blog content for you:
Provide high-quality content
A content specialist is well versed in the art and science of structuring a blog post, or essay, in a way that enhances and highlights the topic. It cannot be reiterated enough that the main aim of a blog post, or any website content for that matter, is to attract traffic and, ultimately, convert this traffic into income.
Track future blogging trends
A writing specialist will prioritize the importance of staying up to date with future blogging trends. As mentioned above, the Internet is full of content, from extremely poor-quality to high-quality on the other side of the scale. And, the high volumes of material that are available for consumption is only going to increase in 2019, and onwards. And the specialist writer will make it a priority to keep abreast of the 2019 blogging trends.
Thus, it makes sense to hire an expert writer to write your blog posts for you. It’s a win-win situation.
Write optimized content
Content that is optimized for optimal ranking on the Internet’s prominent search engines like Google, Bing, and Yahoo need to be carefully structured so that all of the search engine’s ranking algorithms can crawl through the content finding the keywords and key phrases that the blogger wishes to emphasize. Secondly, and equally importantly, it is vital to ensure that the material contains secondary keywords as well as other phrases that are pertinent to the topic and primary keywords.
For example, if the blog post is on how to score goals when playing football, the writer needs to include phrases that are relevant to football and how to play the game. The modern search engine algorithms are known to search for all of these different types of phrases. If they aren’t found, then the content runs the risk of achieving a low ranking on the Search Engine Results Page. And this negative result is not beneficial to the blog’s overall ranking and traffic figures.
Branding Your Blog: How to Make an Impact to Your Readers
People often think of branding as an exclusively visual component of their website or blog.
And while choosing a logo and coming up with a creative tagline or design plays a crucial role in your branding strategy, there’s actually more to branding your blog than meets the eye.
Before we proceed, ask yourself these questions:
Have you ever stopped to think about what your target market actually thinks of your brand?
What do your published content, your tone on your social channels, and your overall image say about your brand?
You see, to create a holistic brand for your blog, you also need to consider the non-visual aspects of it as well.
Therefore, if you want to generate more traffic to your blog, you need to develop a brand that will attract and engage your target market.
Here are some tips on how you can make an impact on your readers through branding:
Bank on beautiful yet functional design
When it comes to making the right impression on your target audience, there are two blog design elements that you need to focus on – your logo and layout.
Having a logo is important because it doesn’t just symbolize your brand’s identity. It also invites people to get to know you.
Your logo is one of the first things that people see. So if you want your blog to stand out, you need to have a professional logo design that will capture your brand’s core principles.
Renderforest logo maker is one of my favorite tools because it quickly gets the job done without the tedious process.
When it comes to your blog’s layout, it’s not enough that you post kickass content on your blo., You also need to make sure that your blog’s design is optimized for conversion.
Here are three tips to help you create a lasting impression.
- Use large, beautiful feature images to support your content – Using high-quality images is a great way to draw your readers’ attention to your blog. The current trend is to use large images that will compel readers to read your blog articles.
- Highlight your best assets – If you’ve been blogging for a while now, you probably already have a couple of articles that perform better than the rest. Put your best content forward by showcasing them on your blog’s main page.
- Improve your blog’s load speed and UX – Always check your website for lag. Remember, there’s no point in having a beautiful blog if it will take forever to load.
Deliver content that your audience craves for
Your blog’s driving force will always be your content.
This is why, if you want to turn visitors into loyal readers, you need to continually create compelling content that will keep them coming back for more.
Your content should not only clearly represent your brand as a blogger, but also the values that your blog stands for.
When creating content that is tailor-fit to your target audience, make sure to choose your topics wisely. You want to give your audience information that they’re explicitly searching for.
As a freelance writer, I help create customized content for clients using an SEO tool like Serpstat. It helps me to research for low-hanging fruit keywords, scout the competition for opportunities, and more!
If you want to learn how I use Serpstat to implement my content marketing process, check out this review I wrote about the tool.
Interact and engage through comments
Another way that you can make an impact on your readers is to connect with them on a more personal level.
Something as simple as replying to blog comments can make a significant impact on your readers.
When you reply to your readers’ blog comments with insightful and helpful information, you’re not only inviting them to interact with you more, you’re also showing them that they matter.
Or you can reverse engineer the process by commenting on other blogs.
Take a cue from Ryan Biddulph, founder of Blogging from Paradise.
He goes out of his way to leave insightful comments on everyone’s blogs.
Due to his ubiquitous comments, readers can’t help but associate his blog with the quality comments he leaves. As a result, Blogging from Paradise is now one of the most popular and respected blogs around.
Ryan discusses his commenting strategy in his interview here. You can copy his tactic so you can help create a good image of yourself and your online brand.
Get busy on social media
Your interaction with people shouldn’t stop with your blog.
Take the discussion to a broader audience by getting busy on social media!
Your social channels like Facebook and Twitter are not just tools for getting your message out there. They can also be used to reach out to your audience and build your brand.
While there’s a lot of competition on social media platforms these days, you can set yourself apart by following these tips:
- Develop your brand’s personality – Your target audience will be more likely to engage with you when they can relate to your brand’s personality. While developing your brand’s personality may take time, you can find your unique voice by considering your company culture, audience, and values.
- Stick to your content strategy – Stay consistent by picking a few topics that are related to your specific niche. This way, your audience will easily associate you with the industry that you’re a part of.
- Reach out to influencers – Influencers can help you reach out to a broader audience. Building relationships with key influencers in your niche will help you amplify your branding with minimal effort.
How about you – any tips you know that can help others with their blog’s branding? Comment below and share your insights!
Search Blogging Tips
Blogging2 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Search Engine Optimisation2 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging3 months ago
113 Bloggers share their Favorite Email Marketing Tools
Blogging2 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Blogging2 years ago
How to Become a Nimble Blogger
Blogging1 year ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging2 years ago
57 Must-Read Books For Entrepreneurs Recommended by Entrepreneurs
Blogging11 years ago
CoComment – The new way to track blog comments