The purpose of every website or blog is the same — to either entertain, inform or allow someone to purchase something.
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With all of that in mind, we are going to cover the basics of how to start a financial or investing site with the sole purpose of providing education to those who are looking to get into stock trading or investing. I’ll also be covering some of the best monetization methods as the end goal for most site owners and bloggers is to make money with their own site.
Let’s get started!
Before Launching Your Stock or Forex Related Site
As with any online project, website or business, you need to have a solid foundation before you just start throwing stuff out there and hoping for the best. This is especially true in the financial trading space, as it’s not only competition, but it’s also quite lucrative if you go after the right markets.
The first question you might as is “why financials and stock trading?”
Simple… while many niche markets and businesses come and go, the world of finance and market trading is here to stay. As the internet continues to grow in size and keep us all connected, more people are trading and taking control over their finances than ever before.
With such a demand in this space, there is a world of opportunity out there for when it comes to education and training. So let’s stick with the model of “educating our audience”.
Here’s two quick examples:
- Timothy Sykes is a penny stock trader that turned his $12k bar mitzvah money into over $4 million. Once he mastered the process, he then re-focused his efforts to helping others learn how to do the same. Now he has thousands of people coming to his site, following him through social media and also subscribing to his monthly trading alerts.
- XTrade.com has a model of their own in which they provide education and training for forex trading. Many of us probably understand how the stock market works, and have heard about forex, but still aren’t sure exactly what “forex” means. This is a perfect example of how you can education your audience and funnel them right into your business model. Forex is the trading of financial markets around the world. XTrade not only provides a solution for their users to trade currencies, but also educates their audience in the process.
What do both of these sites have in common? They provide value to a new audience of individuals (looking for information on trading), a solution and also generate millions of dollars per year.
Now let’s discuss how you can start taking advantage of the massive audience and money flowing into the financial markets niche.
Just like every other niche market, you need to understand who your audience is, what they are looking for and how you can provide value to them. The monetization part is also important, but if you don’t first have an audience and know who they are, you aren’t going to make any money with your site in the first place.
For this article example, we are going to have a target audience of someone who is looking to get into forex trading.
Here’s a quick breakdown of why this is a great market to go after.
- Hundreds of new individuals are getting into forex daily
- It’s easy to reach and teach an audience that is just starting out
- There is more room for monetization and growth vs. going after an established trader
- Thousands of reliable and trustworthy sites and services for you to reference
- Once you’ve covered the basics, you can then focus on the marketing of your site and content
To better understand what I mean, take a look at some of the articles available on XTrade.com.
- Discover How to Trade Forex
- Tips on How to Begin Foreign Currency Trading
- Let Us Help You Learn Forex Trading
- The Forex Market and Currency Trading In Australia Continue to Grow
Once these articles are written and the education is provided, it can serve as valuable training to thousands (if not millions) of site users. Millions of searches are made daily on anything you can possibly think of about forex. If your site has the solution to these searches, people will end up on your site and follow what you have to say. In the case of XTrade, their end goal is to get their site traffic to sign up and use their service.
As a site owner, blogger or affiliate, you would have the same goal of educating your audience, but you could refer them to trustworthy financial solutions like Etrade, Ameritrade or even XTrade since they all have affiliate programs of their own.
Another huge benefit to starting a financial or stock trading resource site of your own is knowing that all of the resources and tools you already need are out there and produced in only the highest quality possible. Since most financial and binary options focused sites value their customers in the thousands of dollars range, they are spending massive money on their content.
A good example of this can be seen in the free financial video series offered by OneTwoTrade.com, a site that has made a business out of offering their own binary options trading platform and investing strategy. With all of these videos already created and available for distribution, they could be the perfect compliment to your content and taking your site to the next level.
The great thing about the financial space is that money is just flowing in all over the place. Here are two quick examples of big money transactions by financial institutions.
- The domain name creditcards.com sold for $2.75 million dollars – still one of the highest domain name sales ever.
- Bankaholic.com sold for $15 million — and it was just a credit card blog that had a massive audience and pushed a ton of leads through their site.
The same opportunity for growth and long-term profits still exists in the financial and trading world today. Yes, it will take time — but once you have the traffic flowing, big financial outlets are paying big bucks for traffic, leads and site acquisitions.
Whether you are looking to get started with a financial-based site of your own, or currently working on a project in another niche, be sure to take these same ‘educational’ practices and apply them to your content creation and marketing efforts.
Do You Establish Work at Home Boundaries?
Some people love attention.
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I know a few who do their best to grab my attention. Phone calls, emails, cryptic Facebook Messages.
I ignore everything and every one outside of what I do in the moment since I set up work at home boundaries. I close the door and go into my office. No way I stop working for anything or anyone who starves for my attention. The house could burn down and I would scoot out at the last minute because work time is work time and I do nothing else save work during work time.
If you do not respect your time, people will not respect your time. If you give people your time whenever they want your time, for:
- small talk
- general BS
people will gladly ask for favors, engage in gossip, engage in small talk, chat you up and BS for hours, because you chose not to establish work at home boundaries.
100% of the time, if people appear to be using you or eating up your precious time, it is your fault. People treat you how you choose to treat yourself.
How a Happy and Successful Blogger Sets Up Work at Home Boundaries
Easy; I close the door, walk into the office and get to work. I do not leave the office until I complete my work. My phone? I turn it off. I check email rarely. I only check Messenger 2-3 times daily for 5 minutes at a clip.
I set up definite, clear, work at home boundaries to respect my time. People reflect my time-respecting back to me. Easy peasy.
If someone tries to grab my attention through Messenger, or the land line, or through email, or at the door, I completely ignore attempts made to grab my attention and time. Boundaries folks; you need to be clear and firm on your work at home boundaries to ensure everybody else respects your boundaries.
You Are Walking into a Word Office
Would a friend, family member or casual neighbor barge into your 9-5 job office asking for a favor? Would said folks barge into your 9-5 job office to spread the latest gossip? Nope. Then why allow said folks to barge into your work at home office to do similar things? Nope. Put up boundaries. Door closes. Enter office. You are busy. You are working. Even my 3 year old niece understands when Uncle Ryan goes to work in the home office. Everybody else can easily grasp this concept.
What About Impatient or Desperate Online Folks?
I completely ignore impatient, fear-filled, desperate folks who demand I answer Messenger or email requests in 1 minute, 5 minutes, 10 minutes, or in 24 hours. I respect my time and completely ignore people who do not respect my time.
I built my blogging business almost completely on a passive income model so nothing I do online is time sensitive. I have answered most questions 1,000 to 10,000 times through my courses, eBooks, blog posts and videos. It is up to these awesome but unclear folks to find and use the answers I created, to improve their lives.
I am generous daily, publishing a blog post and/or video. Plus I published about 800 posts on Blogging Tips, and over 2,000 posts on Blogging From Paradise. It is on the impatient folks screaming for my attention to follow my blog posts, guest posts, videos, eBooks and courses because I answered their questions many times.
People treat you exactly how you teach them to treat you. I have posture so I set up work at home boundaries for offline and online folks.
Respect your time and work schedule and other folks will do the same.
Who Do You Surround Yourself with in Your Blogger Network?
Some bloggers cannot see the forest for the trees, like the beautiful, lush, thriving national park I visited in New Jersey recently.
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The masses tend to be caught up in fear, pain and struggle because they cannot see the big picture.
Birds of a feather flock together.
You have heard that one, right?
I circle the globe and change time zones like most folks breathe. Would I be wise to surround myself with people who tremble at leaving their home town or home neighborhood? Nope. Such people would teach me the world makes for a scary, dangerous place. I would get advice like play it safe, be comfortable, get a job, buy a home and take it easy, from such folks. Such folks also live a bland life because if you rarely or never leave your comfort zone, you cannot:
- face your fears
- serve humanity
- be a bright light for people to follow
- live your deepest, wildest dreams
Obviously, I chose to surround myself with bloggers who happily circled the globe as successful bloggers. I also surrounded myself with happy, successful, home body bloggers too; to learn the basics of building a rocking blog effectively. I learned how to succeed from my blogger friend network, sponging up their knowledge, inspiration and insight.
Meanwhile, if you surround yourself with new, struggling or failing bloggers you will get advice on how to struggle, fail, or flounder through your blogging day.
Do bloggers around you complain about losing $50 on blogging? Lose these zero’s immediately and surround yourself with bloggers who invest thousands of dollars on their blogs. High rollers teach you to succeed. Broke jokes teach you how to fail.
Do bloggers around you see making $25 as being a huge amount of money? You better lose the low-aiming crowd to surround yourself with bloggers who see $1000 and $10,000 and more as making coin.
Do bloggers around you circle the globe as swash buckling travelers? Check out this photo from my trip to Vietnam. Kong: Skull Island was filmed here.
Time to ditch the comfort zone crowd to hang with adventurous types.
Don’t get me wrong; I celebrate every cent I make online. But if you think I’m placing a sponsored post for less than $1000, you are insane. Like a famous super model who said she didn’t get out of bed for anything less than $10,000 a day, you need to develop a prosperity consciousness that demands big money and ignores appearance of poverty, lack, limitation and fear.
Who Do You Hang With?
Who do you count as blogging buddies? Happy, highly successful, prospering bloggers? You better, to increase your success.
For example, observe my blogging paperback on profiting. The aftermarket price is $45 USD. If most or all bloggers in your network would feel uncomfortable receiving $45 in royalties for a paperback, you better lose that network and surround yourself with bloggers who believe in abundance. I know John Chow feels comfortable receiving $45 for anything he offers online. Who cares? It is just money. It is only money.
Surround yourself only with bloggers who:
- have posture
- have authority
- charge top dollar
- profit freely
- prosper freely
- exude confidence
- have a highly developed prosperity consciousness
You learn from the best, gain inspiration from the best and become the best by surrounding yourself with the best bloggers on earth.
But you need to be honest in who you choose to hang with in your blogging circles. Be clear. Be truthful with yourself. Maybe you feel comfortable trading comments with struggling bloggers you befriended 10 years ago but nothing spectacular happens for you if you surround yourself with struggling bloggers, being firmly fixed in your comfort zone.
Release all bloggers who are not happy and prospering.
Fill your blogger friend network with empowered, inspired, happy, successful, prospering bloggers.
Just your blogging success at stake.
Are You Chasing the Flavor of the Month?
My first fundamental of successful blogging focuses you on being present.
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All of our power resides in the moment.
None of our power resides in the future or past because neither exists.
Time is illusion.
Only Now is real.
Look at that brilliant featured image. I snapped it from the front porch during our trip to Fiji. Sweet things happen when you are in the moment, focusing all power on the present.
This marks my 796th blog post on Blogging Tips. I feel grateful to Zac for the opportunity to serve you. Plus I feel grateful for all success that flowed to me through these guest posts.
How in the heck did I write and publish nearly 800 guest posts on one blog?
I am in the moment, mostly. I am present. Plus I never, never, ever chase the flavor of the month.
Bruce Lee and Blogging
Being patient, persistent and present helps you tap into immense powers, including the power of being creative *and* prolific. See my 800 blog posts on Blogging Tips as evidence of such power. Toss in my 2,008 articles (between posts and pages) on Blogging From Paradise and you understand: focusing on one core task, or core purpose, in the present, leads to amazing things.
Bruce Lee spoke of fearing not the man who practiced 10,000 kicks once, but he did fear the man who practiced one kick 10,000 times. He embodied this mindset in his genius, Renaissance Man type ways.
Lee’s wisdom and physical prowess are both timeless because he understood and lived this great truth: do 1 thing so frequently, with a focused energy, being in the moment, that you do it incredibly well. He understood the truth of how I live my life: where your attention and energy goes, grows.
The Flavor of the Month
Most bloggers struggle because they practice 10,000 kicks once, chasing hot niches, running after trends, and choosing to blog today, and podcast tomorrow, because everybody runs a podcast these days. Wait a second; live video reigns supreme? Time to become a live video expert. Meanwhile, as you jump from niche to niche, and from blogging to podcasting to live videos, I just wrote and published 800 posts on Blogging Tips alone. Plus I wrote and published 1,000 more guest posts on other blogs.
While most bloggers chase hot trends, profitable niches and the latest game changing opportunity, guys like Alonzo and I thrive by doing one thing alone so we do it incredibly well.
Success is yours, but success is not an overnight or week-long endeavor.
Stop chasing hot niches. Visualize your dreams in detail. Focus on your blogging wins. Invest in coaching and courses from top bloggers. Surround yourself with positive vibes and positive people.
Write, publish and connect with top bloggers by helping top bloggers.
Success Finds Specialists
I took a nap this afternoon. A calm, peaceful breeze kisses my face right now as I write and enjoy the day.
Imagine if you could work from home every day? Visualize that fun and freedom.
Specialists are the only folks who work from home full time. People who do 1 thing persistently, practicing this skill, so they become super skilled in a single, specialized niche.
I gave all of my professional energy to being a blogger for the past 10 years. I became really skilled at blogging because I never chased the flavor of the month.
Avoid program hopping, niche hopping and all forms of flavor-chasing.
Do one thing. Do it well.
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