Related blog posts and resources:
When you create your blog, the pages your blog can’t do without ironically contain the most unremarkable content.
Your about page contains two sentences about yourself.
Your opt-in form or sign-up page offers the blandest and most gen
eric message possible: “Sign up and get for free!”
In today’s blogging world, being generic just won’t cut it. Attempting to stand out is the difference between a blog with a rabid following and high conversion rate and one that isn’t. Therefore, here are some of the pages you need to revamp on your blog immediately.
1. Landing Page
Building a landing page is a sure way to draw and convert your visitors into leads. It’s a single independent page that is designed to drive conversions. Conversions can be anywhere from getting a click to getting a sale. But you don’t build one just for the sake of having one. Here are what makes a landing page a great one:
Clear Call to Action
This button should demand an action right away. You may have used Sign Up, Buy Now, or Learn More, just make sure that you make it as short and precise as possible. Furthermore, do not distract your visitors with any other requests other than your CTA.
When people already landed on your page, your headline must make them convince to do whatever your call to action is. There is only a split second of attention they will give your page, so make the most out of it.
Don’t try to do that tricky GIF images that are used to distract people’s attention. Sure they can be effective, but remember that you don’t have to do that because people are already sitting on your site.
What you need are relevant and neat visuals, great color combination, plus a good typography that will make people click your CTA.
So people have already scrolled your site almost at the end but are still not sure of you. This is bad news. It means you haven’t gained their trust yet. Social proof can be testimonials from your previous clients or even feedbacks from your co-bloggers so make sure to attach them to your landing page.
2. About Page
The About page of your doesn’t just mean the generic vision and mission statements. Think of it as the getting-to-know page of your blog. It’s where you’ll tell them who you are and why you’re doing what you are doing.
When you have great things to share on your blog, share it.
When you break a milestone, write it down.
However, since you are writing it for the general masses, avoid jargon and just use easy to understand texts.
Remember, your About page is all about you and your blog. Set a tone and personality to it because this is how your visitors are going to view you as a person and as a business.
Potential customers do want to know who you are and here are the essentials that you must include on your About page:
List down all the credentials that your blog have. The awards you’ve won, your affiliations, and even the people you have worked with. At the end of the day, what you want is to show something for people to trust you better.
Photos of You and Your Team
When someone visits your site and clicks on your About page, then they want to get to know you well. Including shots of yourself and your team with short descriptions about who you are is another personal touch you can add so people can get a better grasp of who they are going to be dealing with.
How to Connect with You More
Share where you are most active at, whether it’s social media profiles or a forum. You may not expect it, but there will be people who you’ve gained influence to who wants to see more of you somewhere else. Don’t miss the chance of building better relationships with your audience.
3. List Building Page
Building an email list is still one of the best things you can do to grow your site. To do so, you’ll need a good email client like ActiveCampaign.
Once you’ve gotten the hang of your email client service, it’s time to create your list building page. It’s where people will voluntarily input and give their email address to you. But, it’s not like a candy that they give away for free.
To get people’s email address, you must first give something precious to them. It could be an e-book, a guide, or a huge discount. To get something, you must give something first.
4. Contact Page
Having a contact page is more important than you think. For example, you’ve written something very cool, and someone wants to offer a great opportunity then found out that they have no way to contact you. You have then just lost something that could’ve been a life changer. Maybe.
Contact pages represent a willingness to build better relationships, but it doesn’t just mean that you put your email address out there. Build a smart and functional one.
Create and integrate contact forms to your page. They are great because some people don’t want to go into opening another tab, open their email client, create a new message, input your email address, write the message, then hit send. It’s a long process that could be made simpler. And don’t forget to customize the confirmation message when they hit send.
5. Resource page
The resource page is simply a page where you list helpful links regarding an individual subject.
Keep in mind that your resource page should be helpful not something you will sell from.
If you have a ‘never seen before’ content, resource pages could pretty much be how you’ll promote that certain post. Mostly, recent posts are the ones that get the exposure while your old posts get buried and forgotten.
In creating a resource page, you can put all the topics at once or segregate your content into different pages. Don’t create too many pages as your visitors may get overwhelmed with too many choices and come back at a later time or not at all.
Adding better navigation inside your blog, letting them contact and know you better, and giving them something valuable may be some of the basic things a blog should NOT have.
But take note that every small change on your site may not always turn out great. Sometimes, you’ll have to tweak now and then to see if they work well.
Last, we hope that this post gave you an idea of the pages you should include on your blog. You better add them up now if you haven’t already.
Do You Establish Work at Home Boundaries?
Some people love attention.
Related blog posts and resources:
I know a few who do their best to grab my attention. Phone calls, emails, cryptic Facebook Messages.
I ignore everything and every one outside of what I do in the moment since I set up work at home boundaries. I close the door and go into my office. No way I stop working for anything or anyone who starves for my attention. The house could burn down and I would scoot out at the last minute because work time is work time and I do nothing else save work during work time.
If you do not respect your time, people will not respect your time. If you give people your time whenever they want your time, for:
- small talk
- general BS
people will gladly ask for favors, engage in gossip, engage in small talk, chat you up and BS for hours, because you chose not to establish work at home boundaries.
100% of the time, if people appear to be using you or eating up your precious time, it is your fault. People treat you how you choose to treat yourself.
How a Happy and Successful Blogger Sets Up Work at Home Boundaries
Easy; I close the door, walk into the office and get to work. I do not leave the office until I complete my work. My phone? I turn it off. I check email rarely. I only check Messenger 2-3 times daily for 5 minutes at a clip.
I set up definite, clear, work at home boundaries to respect my time. People reflect my time-respecting back to me. Easy peasy.
If someone tries to grab my attention through Messenger, or the land line, or through email, or at the door, I completely ignore attempts made to grab my attention and time. Boundaries folks; you need to be clear and firm on your work at home boundaries to ensure everybody else respects your boundaries.
You Are Walking into a Word Office
Would a friend, family member or casual neighbor barge into your 9-5 job office asking for a favor? Would said folks barge into your 9-5 job office to spread the latest gossip? Nope. Then why allow said folks to barge into your work at home office to do similar things? Nope. Put up boundaries. Door closes. Enter office. You are busy. You are working. Even my 3 year old niece understands when Uncle Ryan goes to work in the home office. Everybody else can easily grasp this concept.
What About Impatient or Desperate Online Folks?
I completely ignore impatient, fear-filled, desperate folks who demand I answer Messenger or email requests in 1 minute, 5 minutes, 10 minutes, or in 24 hours. I respect my time and completely ignore people who do not respect my time.
I built my blogging business almost completely on a passive income model so nothing I do online is time sensitive. I have answered most questions 1,000 to 10,000 times through my courses, eBooks, blog posts and videos. It is up to these awesome but unclear folks to find and use the answers I created, to improve their lives.
I am generous daily, publishing a blog post and/or video. Plus I published about 800 posts on Blogging Tips, and over 2,000 posts on Blogging From Paradise. It is on the impatient folks screaming for my attention to follow my blog posts, guest posts, videos, eBooks and courses because I answered their questions many times.
People treat you exactly how you teach them to treat you. I have posture so I set up work at home boundaries for offline and online folks.
Respect your time and work schedule and other folks will do the same.
Who Do You Surround Yourself with in Your Blogger Network?
Some bloggers cannot see the forest for the trees, like the beautiful, lush, thriving national park I visited in New Jersey recently.
Related blog posts and resources:
The masses tend to be caught up in fear, pain and struggle because they cannot see the big picture.
Birds of a feather flock together.
You have heard that one, right?
I circle the globe and change time zones like most folks breathe. Would I be wise to surround myself with people who tremble at leaving their home town or home neighborhood? Nope. Such people would teach me the world makes for a scary, dangerous place. I would get advice like play it safe, be comfortable, get a job, buy a home and take it easy, from such folks. Such folks also live a bland life because if you rarely or never leave your comfort zone, you cannot:
- face your fears
- serve humanity
- be a bright light for people to follow
- live your deepest, wildest dreams
Obviously, I chose to surround myself with bloggers who happily circled the globe as successful bloggers. I also surrounded myself with happy, successful, home body bloggers too; to learn the basics of building a rocking blog effectively. I learned how to succeed from my blogger friend network, sponging up their knowledge, inspiration and insight.
Meanwhile, if you surround yourself with new, struggling or failing bloggers you will get advice on how to struggle, fail, or flounder through your blogging day.
Do bloggers around you complain about losing $50 on blogging? Lose these zero’s immediately and surround yourself with bloggers who invest thousands of dollars on their blogs. High rollers teach you to succeed. Broke jokes teach you how to fail.
Do bloggers around you see making $25 as being a huge amount of money? You better lose the low-aiming crowd to surround yourself with bloggers who see $1000 and $10,000 and more as making coin.
Do bloggers around you circle the globe as swash buckling travelers? Check out this photo from my trip to Vietnam. Kong: Skull Island was filmed here.
Time to ditch the comfort zone crowd to hang with adventurous types.
Don’t get me wrong; I celebrate every cent I make online. But if you think I’m placing a sponsored post for less than $1000, you are insane. Like a famous super model who said she didn’t get out of bed for anything less than $10,000 a day, you need to develop a prosperity consciousness that demands big money and ignores appearance of poverty, lack, limitation and fear.
Who Do You Hang With?
Who do you count as blogging buddies? Happy, highly successful, prospering bloggers? You better, to increase your success.
For example, observe my blogging paperback on profiting. The aftermarket price is $45 USD. If most or all bloggers in your network would feel uncomfortable receiving $45 in royalties for a paperback, you better lose that network and surround yourself with bloggers who believe in abundance. I know John Chow feels comfortable receiving $45 for anything he offers online. Who cares? It is just money. It is only money.
Surround yourself only with bloggers who:
- have posture
- have authority
- charge top dollar
- profit freely
- prosper freely
- exude confidence
- have a highly developed prosperity consciousness
You learn from the best, gain inspiration from the best and become the best by surrounding yourself with the best bloggers on earth.
But you need to be honest in who you choose to hang with in your blogging circles. Be clear. Be truthful with yourself. Maybe you feel comfortable trading comments with struggling bloggers you befriended 10 years ago but nothing spectacular happens for you if you surround yourself with struggling bloggers, being firmly fixed in your comfort zone.
Release all bloggers who are not happy and prospering.
Fill your blogger friend network with empowered, inspired, happy, successful, prospering bloggers.
Just your blogging success at stake.
Are You Chasing the Flavor of the Month?
My first fundamental of successful blogging focuses you on being present.
Related blog posts and resources:
All of our power resides in the moment.
None of our power resides in the future or past because neither exists.
Time is illusion.
Only Now is real.
Look at that brilliant featured image. I snapped it from the front porch during our trip to Fiji. Sweet things happen when you are in the moment, focusing all power on the present.
This marks my 796th blog post on Blogging Tips. I feel grateful to Zac for the opportunity to serve you. Plus I feel grateful for all success that flowed to me through these guest posts.
How in the heck did I write and publish nearly 800 guest posts on one blog?
I am in the moment, mostly. I am present. Plus I never, never, ever chase the flavor of the month.
Bruce Lee and Blogging
Being patient, persistent and present helps you tap into immense powers, including the power of being creative *and* prolific. See my 800 blog posts on Blogging Tips as evidence of such power. Toss in my 2,008 articles (between posts and pages) on Blogging From Paradise and you understand: focusing on one core task, or core purpose, in the present, leads to amazing things.
Bruce Lee spoke of fearing not the man who practiced 10,000 kicks once, but he did fear the man who practiced one kick 10,000 times. He embodied this mindset in his genius, Renaissance Man type ways.
Lee’s wisdom and physical prowess are both timeless because he understood and lived this great truth: do 1 thing so frequently, with a focused energy, being in the moment, that you do it incredibly well. He understood the truth of how I live my life: where your attention and energy goes, grows.
The Flavor of the Month
Most bloggers struggle because they practice 10,000 kicks once, chasing hot niches, running after trends, and choosing to blog today, and podcast tomorrow, because everybody runs a podcast these days. Wait a second; live video reigns supreme? Time to become a live video expert. Meanwhile, as you jump from niche to niche, and from blogging to podcasting to live videos, I just wrote and published 800 posts on Blogging Tips alone. Plus I wrote and published 1,000 more guest posts on other blogs.
While most bloggers chase hot trends, profitable niches and the latest game changing opportunity, guys like Alonzo and I thrive by doing one thing alone so we do it incredibly well.
Success is yours, but success is not an overnight or week-long endeavor.
Stop chasing hot niches. Visualize your dreams in detail. Focus on your blogging wins. Invest in coaching and courses from top bloggers. Surround yourself with positive vibes and positive people.
Write, publish and connect with top bloggers by helping top bloggers.
Success Finds Specialists
I took a nap this afternoon. A calm, peaceful breeze kisses my face right now as I write and enjoy the day.
Imagine if you could work from home every day? Visualize that fun and freedom.
Specialists are the only folks who work from home full time. People who do 1 thing persistently, practicing this skill, so they become super skilled in a single, specialized niche.
I gave all of my professional energy to being a blogger for the past 10 years. I became really skilled at blogging because I never chased the flavor of the month.
Avoid program hopping, niche hopping and all forms of flavor-chasing.
Do one thing. Do it well.
Search Blogging Tips
Blogging9 months ago
113 Bloggers share their Favorite Email Marketing Tools
Blogging3 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Blogging2 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Search Engine Optimisation3 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging12 years ago
CoComment – The new way to track blog comments
Blogging2 years ago
How to Become a Nimble Blogger
Blogging2 years ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging2 years ago
57 Must-Read Books For Entrepreneurs Recommended by Entrepreneurs