Connect with us


3 Critical Shortcomings Every Blogger Needs to Avoid



More than 2 million blogs are published each day.

How many are read in their entirety?

Whatever number comes in mind, I am willing to bet the actual number is far far less. Readers are not apathetic. In fact, the most active demographic of readers are millennials who actively search for blogs on several topics.

It’s the quality of the content that puts them off.

Content quality is an umbrella term. It encompasses a number of elements – all critical to the readability aspect of a blog post. One element that I’ll discuss today in this article, and that I have had in my “to-do” list to increase blog traffic is identifying the shortcomings preventing your blog from growing.

There are three shortcomings that I have so far identified. These shortcomings are:

Long-form without action statements

Drafting long-form content is the rule of thumb. It’s a trend that almost every blogger follows. This trend was reflected in Orbit Media’s study that revealed the recommended content length has been increasing with time.

Take a look at the infographic below:

Between 2014 and 2015, content length increased 109%. Between 2015 and 2016 the increase was 118%. The increase in percentage over the years was 108%. The rate of percentage increase being the same, content length needed to increase 127% in 2017. Since 2016’s optimal content length was 1054, that of 2017 was projected to be 1338.

This was in line with Medium’s research in this area. The research led to the observation that readers prefer reading 1400+ words long blog posts.

Now, most bloggers religiously follow the “long-form content” rule. How is that working out for them? Well, not in the way they expect. Most are struggling to build a stable visitor-base. The reason they are failing to make a dent in the blogosphere despite writing long-form content everyday is their content – albeit long in size – has only a handful of action statements.

Content that’s reasonably long but with action statements few and far between, is destined to fail to engage readers. In the absence of action statements, long-form content appears plain boring to readers. More than 40% admit they skim blog posts because the posts are overly long and devoid of actionable tips.

In the past, bloggers were advised to write posts around the 3 “Ws”. The 3 “Ws” were “what”, “why” and “what now.” But now, this technique is deemed archaic. Bloggers who are still following this outdated technique are finding it hard to get their posts read multiple times, by multiple readers.

So, what’s the new trend then?

The new trend is writing around action statements.

This new trend is intrinsic to the millennial lifestyle. Millennials want to quickly get down to business. Action statements, at the end of each paragraph, inform them how the insights shared in that paragraph can benefit them and what tasks they must undertake to avail those benefits.

If you are a blogger reading this, make sure the posts going live on your website have plenty of action statements, which are easy for your readers to grasp, and even easier for them to implement in real life.

Each paragraph must have narratives leading to action statements. The very first line must give the impression that the blogger is attempting to get to the heart of the discourse i.e. deriving actionable takeaways. That will hook readers to the blog.

Demographic targeting

The reason I prefer niche blogging is it gives you access to a pool of loyal visitors. Blogs covering miscellaneous areas attract sporadic traffic, which is why, growing them is a gruelling task. This was one of my early realizations when I first entered into the blogging foray. Over the time, I realized several subcultures exist within a niche area.

It’s wrong to think niche audiences are homogeneous. I first figured it out when I was into auto blogging. I was rating energy efficient cars and gave favorable reviews to 2014 Toyota Prius because of its unbeatable fuel economy owing to an electric motor alongside the combustion engine. The car made way to my “2014’s Top Picks” list.

Shortly after I reviewed the car on my blog, one fellow from India wrote that soaring gasoline price in his country compelled him to repeatedly switch to electric mode. Nickel-metal hydride batteries were super costly in that country. Also, quality-wise, those batteries don’t stand anywhere near to products from international brands.

Another example. One guy from Milwaukee wrote he likes to own a hybrid car. But he also wanted to purchase a bundled insurance package in which home and auto insurances are clubbed together. The problem for him was discounted insurance existed for hybrid cars, but very few insurance companies allowed home and auto bundle.

Both were niche readers. And both received the same information about hybrid cars. But they had different reasons for visiting my blog. And that’s because of demographic differences between them. Demographic factors like region, gender, age and financial status are key components of niche subtypes. Discovering the subtypes and writing around them allow you to dig deeper into audience’s needs and mine solid insights. Posts drafted this way get good response from readers. The comment section of the blog bears the proof of that.

So, if your blog belongs to a niche area, collect micro-level insights that give you a fair idea of the demographic characteristics of your readers. If you are doing it already, then by now you must have seen its benefits.

In case you are new to this, and wondering how to get hold of your audience’s demographic details, this brings us to our next point.

Harness big data

Big data analytics tools don’t have much of use outside enterprise environment. The tools are used to mine customer data and track history of transactions. Bloggers, on the other hand, round up news and offer tips and “how-to” advice. The two don’t seem to add up.

Most bloggers think along these lines and intentionally keep themselves from exploring big data. That’s a grave mistake. Readers want authentic information from credible sources. Big data insights come from industry-approved sources. When you acknowledge those sources on your blog, your blog’s credibility index goes up. And as human mind tends to associate things that are loosely connected, readers may subconsciously connect your blog to the source of the data, even though no direct connection exists.

Business blogs can reference big data to turn a moot point into a strong argument. They can tinker with big data in several other ways. We know big data aids in pattern detection. How about making pattern detection interactive as though you are doing it live? Even better if it’s a vlog, because then it would be accompanied by audio scripts and visuals. Scouting for a definitive pattern based on small clusters of raw data can be fun. If your writing style is persuasive, you can hold readers for long, they will bear with you and won’t get bored.

All the above are off-key benefits of leveraging big data. The most obvious benefit is understanding your audiences. Big data tools can arm you with relevant insights. From how long your readers stay active on social media to how often they activate ad blockers – big data can disentomb a list of audience details, allowing you to see through microscopic filters and scan your readers in a way you’ve never done before.

I have seen bloggers refusing to venture beyond Google Analytics, WordPress stat plugins and similar other cursory tools. That’s not big data. Big data tools are paid subscription-based. Begin searching for one today. And when you settle for one, register for premium membership.

Summing up

After overcoming the three shortcomings, my blog received three times more incoming traffic. The same thing may happen to you. Be patient and improve your blog’s look and feel. The tips are hand-picked, and they will bring you better traffic. Only it may take some time. So, don’t lose patience.

  • 2

William Johnson belongs to the most creative field of digital media: web design! Currently, he is obsessed with the latest trends in e-commerce development, search engine optimization techniques, and social media analytics. He has been a regular contributor to leading online portals such as SEMrush, SmallBusinessTrends etc.

Continue Reading


Blogging for Money: How to Increase Your Profits



Gordon Gekko embodied blogging for money. He said what is worth doing is worth doing for money.

I agree with that idea. Not with his insider trading.

Old GG clues you in to how to boost blogging profits.

If you blog you should make money blogging because you live a worldly life.

I see monks on alms every morning here in Northern Thailand. Monks do not need money. Buddhists give to the cloth, supplying monks with food and goods. A dazzling looking wat, or temple, sits 1 minute from the house. I hear gongs each evening at 6 PM, bringing the monks to some ritual. You should hear it too; quite serene and commanding, at the same time. I love living in foreign lands.

Blogging for Money

If you live like a monk you can shun money because you shun material things and a life of leisure. If you choose a worldly life just get comfortable receiving money through your blog. Or receiving more money through your blog.

Money helped me travel to New Zealand, where I snapped this dazzling photo.

blogging for money

Money is a car, a home, my plane tickets to Thailand, food, movie tickets, all that good stuff.

Blogging for money simply helps you live your dreams through blogging.

Whether you made millions online or are in a different tax bracket the same tips apply to making money with your blog.

See yourself as being successful. Money flows from within. I see this more daily. I feel good about my prospering. Money flows to me. My outside world reflects my focus on success. Feel successful. See your blogging wins. Observe your blogging wins, success and profits expand beautifully.

1: Focus on Money Flowing to You Easily

Million dollar bloggers and billion dollar entrepreneurs believe clearly that money flows to them easily. I concur.

Money is an inner game. Money begins in mind. As Bob Proctor says; money is in consciousness.

Warren Buffet has been one of the richest people on earth for decades. He said he never doubted he’d be really rich. His belief became so.

See money flowing to you easily. Visualize it. I do this multiple times daily. I affirm freely. I feel money flowing to me easily and see money around me, appearing out of the ethers.

Money flows to me easily these days. Plus money making ideas flow to me easily. I execute the ideas. The results rock.

My blog post ranks on Page 1 Position 3 for “advanced blogging tips” super quickly. I just published the post a few days ago.

Click here to read the post:

Advanced Blogging Tips

Plus I noticed how I nailed down 5 positions on page 2 of Google for “pro blogging tips” the other day.


I affirmed my wealth, felt more and more money flowing to me easily and saw more money flowing to me easily.

Do this is you are a 6 figure earner looking for greater profits. Money is an inner belief.

2: Learn How to Make Money Blogging From Top Pros

Top pros teach you how to become successful, full time bloggers.

Top pros teach successful, full time bloggers how to make more and more money.

Study wealth acquisition from wealthy people who live their dreams. Acquire wealth. Simple and quite easy way to prosper freely.

This tip is how most bloggers gain wealth quickly. They focus on advice offered by prospering bloggers and follow it from an abundant, dream-focused, success conscious vibe.

Read pro blogs. Invest money in pro courses. Hire pros to coach you. Profit.

I learned from top pro Alonzo Pichardo to create content and let it do what it does. Have posture. Know you succeed, now. Know your content will carry far and wide.

I shared this success conscious view with my readers via this video, which Alonzo promoted to his Facebook Page:

Pros remind you success and prospering is your birthright. Top pros offer proven practical tips for prospering but share the most important mindset tips to align you with blogging profits. Listen to them.

3: Count Money Wins

Count every single money win you recall from the past few years. Making $1 is a money win. Making $1,000,000.00 is a money win. Money loves you. Money loves being recognized. Recognize money. See your wealth acquired.

Sit down right now. Count your clients, course sales, affiliate sales and eBook sales. Be thorough. Money loves if you love noting money you made.  Where your attention and energy goes, grows.

Give your attention to money you manifested to make more money through your blog. Make more money.

4: Create on Topic and Inspire

Create on topic content to inspire your readers.

Stick to your niche. Be known in specific blogging circles.

Inspire readers to live their dreams through your:

  • blog posts
  • live broadcasts
  • podcasts

always infusing your positive, can do, success conscious energy into your posts.

Me by a massive yacht during my trip to Qatar. Pretty sweet boat.

I love adding my tropics selfies to every blog post. I make sure my readers soak up my life here in this sleepy, tropical village in Northern Thailand, pausing for a few minutes during videos between advice offered. Top bloggers love my delivery because many still seek the key to freedom; I help boost their profits and free them from a successful but confining lifestyle.

I also inspire top bloggers who live their dreams vicariously through me; maybe a few even decide to up and travel as well.

As these big dawg blogging pros promote me I boost my blogging profits.

Success Is Yours by Default

You are born into success.

Success is yours by default.

Seize your heritage.

Profit through your blog.

Develop your money mindset. Your energy and focus dictate your blogging income more than anything else. Successful bloggers speak their success into existence by visualizing their good and calmly, confidently seeing their success come into form. New mind, new blog. New mind, greater blogging profits.

Go within to see a new world. Go within to change the without.

All of your blogging success is an inside game. Since you succeed by default you simply go within, see your dream life unfolding before your eyes, in your imagination, and you know it will be so.


  • 1
Continue Reading


Pro Blogging Advice: How to Filter Opportunities



pro blogging advice

I ensure that freedom is A1 in my life. Take this pro blogging advice to the bank. Literally.

Freedom helps you make more money, help more folks and feel good as your success expands. Freedom means making freeing choices all day long.

Freedom means filtering blogging opportunities according to:

  • giving energy only to opportunities promoting your freedom, success and dreams
  • giving no energy to all other opportunities flowing your way through email or Messenger or wherever

I spent a few minutes this morning making the bedroom in Thailand nice and cool. Freedom. Considering outside temps are toasty I figured having a cooler work space feels better, more freeing and helps me work from a chill – literally – relaxed, prospering energy. I had the time to do that because I only pick a select few opportunities flowing to me daily.

Pro Blogging Advice

Imagine Gordon Gekko’s line; I see 100 opportunities daily and choose 1.

I see quite a few and choose only successful opportunities that work for me and the other party.

Here I am during one of my Thailand trips.

This is how to filter opportunities to accelerate your blogging success. Give all of your attention and energy to:

  • success
  • opportunities vibing with your dreams
  • love
  • fun
  • harmony
  • peace

as you filter through:

  • pitches
  • asks
  • co-creating opportunities
  • interview requests

and you will become more successful while enjoying the ride and having tons of time offline to do what you love doing offline. Or to engineer your room in Thailand to make it cooler.

Pro bloggers save themselves hours daily and accelerate their success by only giving their energy to success and freedom expanding opportunities.

Every filter is a personal, intimate choice. If something feels fun to you, assess how you see the opportunity expanding your growth. Does it feel like it’s a way to expand your success and dreams? Seize the opportunity from a detached, chill, energy. You’ll see more success.

If the opportunity feels like it cannot expand your success then give it zero energy. Save yourself time, energy and the heavy, burdened feeling weighing down most bloggers who give more than a bit of their attention and energy to anything other than their success and dreams.

How to Filter Opportunities

Let’s say you just opened Messenger or your email inbox.

Scan the title of the first email. Within 1-2 seconds you instantly know if the opportunity moves you toward greater success and happiness and freedom. Respond with 1-2 lines if this is the case. Give no energy to any other opportunity.

If the Message or email feels like fear, give it no energy after 1-2 seconds of scanning. If it lacks clarity, give it a few seconds of scanning. If you vibe with the core message, respond. If not, release.

I tend to give most of my inbox no energy and a few opportunities minimal energy to save literally weeks of email time over years. You instantly know what to respond to and what to let go after a few seconds of scanning. We all do.

A Few Pointers

Keep these ideas in mind:

  • only pursue opportunities with positive, success-focused bloggers
  • only pursue opportunities that feel fun and freeing and success promoting
  • partner only with heart-centered bloggers
  • give your attention and energy to success-seeking newbies who literally put their money where their mouth is
  • think through how much time and energy interviews require before agreeing to do interviews with any blogger

For me, for an hour long interview, Tim Ferriss or Joe Rogan will do. Leveraging.

If not, that hour is best spent at the movies or going out to eat here in Thailand or writing an SEO-optimized post. Rest and relaxation and offline play is the foundation of all my pro blogging success. Getting a life makes you a successful blogger; you vibe abundantly by having a well-rounded, peaceful, abundant, interesting, fascinating, multi dimensional life, as all genuinely successful bloggers have.

I do not gobble up any opportunity. I clearly see if the opportunity aligns me with greater success and more successful folks because where your energy goes, grows.

This is a chief reason why I have circled the globe and lived a movie worthy life for 8 years. I give my attention and energy to success so success expands.

Success Seeking New Bloggers

Have blogging posture.

Sprint up the energetic ladder and see greater success by going to the top of your niche, networking solely with top bloggers in your niche.

Network with bloggers like Jeff Goins. Learn from him. Make an impression. Promote him. Move into higher blogging circles. Learning from the best and following their advice is a way to cut your learning curve by years.

It makes perfect sense to:

  • surround yourself only with highly successful folks
  • learn from only highly successful folks
  • align with only highly successful folks

If you seek health you seek out a highly skilled, successful doctor.

If you seek blogging health and success you seek out only highly skilled, successful bloggers.

Networking only with successful bloggers puts you on their radar, inspires you to practice writing, influences you to create and connect and you will see how your opportunity filter mirrors a pro’s filter; you learn from the best so do as the best do.

Only make room for blogging success.

Pursue success-expanding opportunities.

Network with successful bloggers.

Filter out all else.

Where your energy goes, grows.

Blogging Course

Mindset is everything in blogging. Buy my course to get the right blogging mindset.

  • 6
  • 1
Continue Reading


Blogging Mindset: 2 Tips for Increased Success



Developing a winning blogging mindset precedes your success.

First you feel successful and count your successes, or blogging wins. Devoting your energy to success allows this success to appear in greater amounts on the worldly plane.

Blogging Mindset

Two specific blogging mindset tips accelerate your blogging success.

The first tip vibes nicely with my chill evening here in Thailand. I watched Showtime online for quite a bit. Netflix next. Earlier today I watched the Game of Thrones premier, being a huge fan of the show.


Get A Life.

Look at the featured image for this post. Me in Cyprus. Look at this image below. Me in Bali.

blogging mindset

Successful bloggers lived well-rounded lives. Successful bloggers spend hours away from blogging because freedom is the #1 blogging goal we all tend to aim for.

Earlier today I saw many of my blogging buddies excited for the Game of Thrones episode, as was I. I also observed some blogging buddies who had no interest in the show. Different strokes for different folks.

However; some bloggers pride themselves on doing nothing but blogging 12 hours daily, shunning TV shows, movies and all forms of entertainment. Most of these bloggers fail, being filled with tension, force, stress and basically having no life. Bloggers who manifest worldly success with such an approach make tons of money but miss out on life. You cannot be successful unless you enjoy a well-rounded ride because your spirit is not one dimensional.

I chose to succeed and to enjoy my Netflix, Game of Thrones, basketball, traveling and other hobbies. You can have it all but get a life to detach some from blogging, to enjoy the richness of a rounded human experience and to accelerate your success.

Develop the blogging mindset of someone who is calm, confident, knowing of their success and detached from results. Watch TV, exercise, do yoga, go to the movies and get excited about season premiers. Top bloggers play online and play offline to vibe high, to be creative and to reach the pinnacle of their niche, because their chill, peaceful, confident, successful energy says so.


Go. Where. Loved.

Go where people love you. Give your attention to love and success. Love and success expand. You accelerate your blogging success.


I respond to each person who Likes or comments on one of my Facebook posts. Likes and commentors love me. Or show me love. I respond to people who show me love because where your attention and energy goes, grows. Give energy to love and love expands. Success expands as love expands. Simple.

I responded to all comments on my blog. Give energy to love and success expands. Quite easy.

Reach out to successful bloggers you vibe with. Read their posts. Comment genuinely. Go where folks would love you and observe how friendships blossom.

Successful bloggers think like successes. Successes go where they are loved and waste no time giving energy to anything but love. Keep going back to where dear friends fill your well. Prosper. Simple formula.

Take care of your tribe. Befriend your readers. Bond with your customers. Keep showing love to people who show your love. Since where your energy goes, grows, the love grows as does your success.

How Living Both Acronyms Develop Your Mindset

As for getting a life, I just spent a few hours blogging earlier this morning having fun online from a chill vibe. After the blogging play I spent 4 hours out with Kelli. We enjoyed lunch here in Chiang Mai, Thailand. I have a life. I go shopping and eat out and watch movies and spend a few hours daily on Netflix. I also exercise and do deep yin yoga. Everything factors into my success.

Living in Fiji for 4 months factored in to my blogging success too.

Doing these things – aka having a life outside of blogging – works for me in a few ways:

  • I emit an abundant, calm, confident successful vibe, resulting in greater worldly success
  • top bloggers who also vibe success and abundance – who live rich lives offline – align with me

Observe John Chow. He is super successful. Does he work 20 hours daily? Nope. He leverages online and spends a ton of time offline, going out to eat, buying sweet cars and homes and living an abundant, balanced, rich life. He exudes abundance. He aligns with other top bloggers. No wonder why he is incredibly successful.

Getting a life helps you feel rested, recharged, calm, confident and success conscious. Perfect energy for reaching the top of your blogging niche.

As for going where loved, this is simple success energy in action. People love you and your blog. Give 100% of your attention to people who love you. Love expands. Your tribe grows. Your tribe becomes more loyal. You see more success because you give your energy to people who see you as successful. Simple. Easy too, because giving love to people who show love requires little effort.

See your success. Now.

Feel good about all of your blogging wins. If you experienced it, it is a blogging win for it brought you to today.

Get a life. Be like a pro blogger. Spend time offline. Emit a calm, detached, confident vibe irresistible to success.

Go where you are loved. Engage followers and fans on your blog and via social media. Give all of your attention to people who love you. Things will grow quite swiftly for bloggers 100% focused on engaging fans because where your energy goes, grows.

I gotta go guys; I just bought a container of fresh mangosteen here in Thailand. You should see how brilliant the skin looks. Incredibly tasty super fruit too with oodles of health benefits.

Time to enjoy this refreshing and filling super fruit.


  • 8
Continue Reading