In today’s digital world, it’s easy to drift afloat in the never-ending sea of information. Data is literally everywhere, and that’s what makes it difficult to absorb all of them at once.
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That’s where infographics come to play.
According to a recent survey by Hubspot, it’s found out that the number of infographic searches in Google has increased by more than 800%. That’s around a 1% increase in infographic creation every day.
The reason behind its exponential popularity increase is due to the ever-growing need for a better way to market content across the web. Infographics have proven to be more appealing and engaging to consumers. Its vibrant colors, simple visual presentations, and straight-to-the-point content are what makes them more sought-after compared to articles which only have written content.
Take note that 65% of people prefer looking at visual presentations over reading texts. This leads us to one fact – and that infographics are the way-to-go if you’re looking to improve your digital marketing efforts and online presence. If you’d also like to see step by step instructions on how to create an infographic, be sure to check out this resource from Venngage.
Here are ten examples of what a great infographic should be like:
1. Anatomy of a Teacher
This is a good example of what a perfectly targeted infographic should look. The font and the background resemble a school chalkboard. This shows that it is specifically made for teachers and no one else, thereby catching their attention.
Pro tip: When you’re planning to make one, it’s important that you know who your target audience is. Remember that it would be better if you create an infographic that’s relevant to a specific audience instead of a generic one that appeals to everyone.
2. The Current State of Backup
The thing with infographics is that they should be made with putting focus in mind. The viewer should have an easy time understanding the infographic’s content.
Pro tip: This example shows how Mac users deal with their backups. It presents it in a very organized and detailed way. By putting figures, few icons, graphs, and well-thought-of words, you come up with a streamlined and easily understandable infographic. This way, you’re able to let the information drive the viewer to be focused on a single issue. In this case, it’s the backup practices of Mac users.
3. Geek vs. Nerd
In the example above, you can see how the headline’s words imply direct meaning. By using as few words as possible, you’re helping the viewer easily understand your infographic. Take note that the ideal headline length is 70 characters.
But what makes this example even more attractive is that it differentiates two very similar types of people. Most people don’t even know that geeks and nerds are different! That’s what sparks the viewers’ interest into reading the whole infographic.
Pro tip: Infographics might be more inclined to visual style. But don’t get us wrong, as its headlines still play a vital role in its ability to attract viewers. The principle here is simple: the better your headline is, the higher the chances of it gaining attention.
4. 7 Superpowers of a Knockout Infographic
You’ll notice how each section differs from one another in terms of color. Each section also has its own number and headline. Aside from that, its comic book style makes it easier for viewers to go through each section. It’s with this that you make sure that the viewer would finish reading the entire infographic from top to bottom.
Pro tip: An important trait an infographic should have is its ability to bring the viewer from one phase to another in a seamless and sequential manner. The infographic above is a perfect example of how you can assure that every phase will be interconnected with each other.
5. Companies that Acquired Customers from Facebook
Infographics aren’t exempted from the need of citing sources. Sources are important especially if you’re presenting statistical figures. It’s in citing the sources that prove your content is factual and legitimate. Just be sure they’re up-to-date and doesn’t distract the viewers from going through the infographic’s visual flow.
6. The Growth of Artificial Intelligence in eCommerce
The infographic talks about AI growth in e-commerce, which is reflected by its theme that features shopping robots. Apart from its simple yet relevant theme, it also made efficient use of the spaces in between points. This helps the viewers to easily read and understand the content of the infographic.
Pro tip: Having a single-color theme is another good idea if you’re looking to create an infographic that’s built to go viral. This example shows how it effectively utilizes different shades of blue into its font and background.
7. The 2016 Classy #GivingTuesday
The above example also lets the viewer feel a nostalgic feeling due to its “Home Alone” theme. The tarry staircase and the VHS tape are Easter eggs to the classic thriller movie. Psychology Today reports that nostalgic memories influence social behavior, thereby making the infographic more shareable.
Pro tip: Color scheme and nostalgia have powerful effects on the attractiveness of an infographic. Having fewer colors is better as it makes the content easier to understand. A recent analysis of more than 200 Pinterest infographics shows that those that have a maximum of two colors are the ones that have the most Likes and Pins.
8. Is Life Good?
Infographics should not only be a means to present something, but they should also be capable of evoking viewers’ emotions. This infographic is pretty good in doing that as everyone can relate to it.
Pro tip: The simplicity of the question and flowchart is what captures viewers’ attention. Add into the equation the surprising, yet very obvious reality of simply changing something to live the good life.
9. Cheetah: Nature’s Speed Machine
Here is another good example of an infographic that has a minimal yet meaningful content. It presents how a cheetah’s speed stacks up against other animals, vehicles, and even with Usain Bolt, the former world’s fastest man.
Pro tip: The way it presented the comparison is so simple, yet highly effective. The illustrator portrayed the icons in a silhouette shade to make it look clean. The headline is also placed inside a border frame. This highlights the infographic’s headline and makes it more organized.
10. How Steve Jobs Started
A good example of this is by showing a brief timeline of the life of Apple founder and former CEO, Steve Jobs. Talking about Jobs’ life is a great way to attract viewers because he has influenced the modern world in a lot of ways. You can also see how the elements of headline, simplicity, and visual cues come to play here.
Pro tip: Discussing the life story of an influential person is a great idea when creating an infographic. Infographics are not only meant to inform and educate people, but these are also made to quench the viewers’ curiosity.
Creating an interesting infographic boils down to these four things: simplicity, readability, target audience, and visual style. When you incorporate these four areas into your infographic, there’s no doubt that it’s going to go viral. Remember that it’s easier and more interesting to deal with visual graphics than reading an entire article. Thus, now is the perfect time to start making infographics – lots of them!
Who Do You Surround Yourself with in Your Blogger Network?
Some bloggers cannot see the forest for the trees, like the beautiful, lush, thriving national park I visited in New Jersey recently.
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The masses tend to be caught up in fear, pain and struggle because they cannot see the big picture.
Birds of a feather flock together.
You have heard that one, right?
I circle the globe and change time zones like most folks breathe. Would I be wise to surround myself with people who tremble at leaving their home town or home neighborhood? Nope. Such people would teach me the world makes for a scary, dangerous place. I would get advice like play it safe, be comfortable, get a job, buy a home and take it easy, from such folks. Such folks also live a bland life because if you rarely or never leave your comfort zone, you cannot:
- face your fears
- serve humanity
- be a bright light for people to follow
- live your deepest, wildest dreams
Obviously, I chose to surround myself with bloggers who happily circled the globe as successful bloggers. I also surrounded myself with happy, successful, home body bloggers too; to learn the basics of building a rocking blog effectively. I learned how to succeed from my blogger friend network, sponging up their knowledge, inspiration and insight.
Meanwhile, if you surround yourself with new, struggling or failing bloggers you will get advice on how to struggle, fail, or flounder through your blogging day.
Do bloggers around you complain about losing $50 on blogging? Lose these zero’s immediately and surround yourself with bloggers who invest thousands of dollars on their blogs. High rollers teach you to succeed. Broke jokes teach you how to fail.
Do bloggers around you see making $25 as being a huge amount of money? You better lose the low-aiming crowd to surround yourself with bloggers who see $1000 and $10,000 and more as making coin.
Do bloggers around you circle the globe as swash buckling travelers? Check out this photo from my trip to Vietnam. Kong: Skull Island was filmed here.
Time to ditch the comfort zone crowd to hang with adventurous types.
Don’t get me wrong; I celebrate every cent I make online. But if you think I’m placing a sponsored post for less than $1000, you are insane. Like a famous super model who said she didn’t get out of bed for anything less than $10,000 a day, you need to develop a prosperity consciousness that demands big money and ignores appearance of poverty, lack, limitation and fear.
Who Do You Hang With?
Who do you count as blogging buddies? Happy, highly successful, prospering bloggers? You better, to increase your success.
For example, observe my blogging paperback on profiting. The aftermarket price is $45 USD. If most or all bloggers in your network would feel uncomfortable receiving $45 in royalties for a paperback, you better lose that network and surround yourself with bloggers who believe in abundance. I know John Chow feels comfortable receiving $45 for anything he offers online. Who cares? It is just money. It is only money.
Surround yourself only with bloggers who:
- have posture
- have authority
- charge top dollar
- profit freely
- prosper freely
- exude confidence
- have a highly developed prosperity consciousness
You learn from the best, gain inspiration from the best and become the best by surrounding yourself with the best bloggers on earth.
But you need to be honest in who you choose to hang with in your blogging circles. Be clear. Be truthful with yourself. Maybe you feel comfortable trading comments with struggling bloggers you befriended 10 years ago but nothing spectacular happens for you if you surround yourself with struggling bloggers, being firmly fixed in your comfort zone.
Release all bloggers who are not happy and prospering.
Fill your blogger friend network with empowered, inspired, happy, successful, prospering bloggers.
Just your blogging success at stake.
Are You Chasing the Flavor of the Month?
My first fundamental of successful blogging focuses you on being present.
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All of our power resides in the moment.
None of our power resides in the future or past because neither exists.
Time is illusion.
Only Now is real.
Look at that brilliant featured image. I snapped it from the front porch during our trip to Fiji. Sweet things happen when you are in the moment, focusing all power on the present.
This marks my 796th blog post on Blogging Tips. I feel grateful to Zac for the opportunity to serve you. Plus I feel grateful for all success that flowed to me through these guest posts.
How in the heck did I write and publish nearly 800 guest posts on one blog?
I am in the moment, mostly. I am present. Plus I never, never, ever chase the flavor of the month.
Bruce Lee and Blogging
Being patient, persistent and present helps you tap into immense powers, including the power of being creative *and* prolific. See my 800 blog posts on Blogging Tips as evidence of such power. Toss in my 2,008 articles (between posts and pages) on Blogging From Paradise and you understand: focusing on one core task, or core purpose, in the present, leads to amazing things.
Bruce Lee spoke of fearing not the man who practiced 10,000 kicks once, but he did fear the man who practiced one kick 10,000 times. He embodied this mindset in his genius, Renaissance Man type ways.
Lee’s wisdom and physical prowess are both timeless because he understood and lived this great truth: do 1 thing so frequently, with a focused energy, being in the moment, that you do it incredibly well. He understood the truth of how I live my life: where your attention and energy goes, grows.
The Flavor of the Month
Most bloggers struggle because they practice 10,000 kicks once, chasing hot niches, running after trends, and choosing to blog today, and podcast tomorrow, because everybody runs a podcast these days. Wait a second; live video reigns supreme? Time to become a live video expert. Meanwhile, as you jump from niche to niche, and from blogging to podcasting to live videos, I just wrote and published 800 posts on Blogging Tips alone. Plus I wrote and published 1,000 more guest posts on other blogs.
While most bloggers chase hot trends, profitable niches and the latest game changing opportunity, guys like Alonzo and I thrive by doing one thing alone so we do it incredibly well.
Success is yours, but success is not an overnight or week-long endeavor.
Stop chasing hot niches. Visualize your dreams in detail. Focus on your blogging wins. Invest in coaching and courses from top bloggers. Surround yourself with positive vibes and positive people.
Write, publish and connect with top bloggers by helping top bloggers.
Success Finds Specialists
I took a nap this afternoon. A calm, peaceful breeze kisses my face right now as I write and enjoy the day.
Imagine if you could work from home every day? Visualize that fun and freedom.
Specialists are the only folks who work from home full time. People who do 1 thing persistently, practicing this skill, so they become super skilled in a single, specialized niche.
I gave all of my professional energy to being a blogger for the past 10 years. I became really skilled at blogging because I never chased the flavor of the month.
Avoid program hopping, niche hopping and all forms of flavor-chasing.
Do one thing. Do it well.
What Is the Incredibly Easiest Way to Drive Blog Traffic?
Drive traffic to other blogs.
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Give what you want.
Help people get what they want and people help you get what you want.
I have found this to be the easiest way to drive traffic to my blog because friends I made through cross-promotion promote me around the clock, 24-7, 365. Easy peasy.
I checked my Twitter a few moments ago. During the past 3 hours I noticed 11 mentions, engagements and retweets collectively. 3 hours, 11 engagements, more blog traffic.
I drive a heavy amount of traffic to my blog by driving a heavy amount of traffic to fellow bloggers who drive a heavy amount of traffic to Blogging From Paradise every day, all day long.
The more you give, the more you get.
The hardest way to drive blog traffic is to try to do it solo. Imagine publishing one post and hitting social share buttons. Even if I do a fine job writing the post, gaining traction solo is tough because successful bloggers know: 1000 is better than 1. 1000 blogging buddies promoting you 24-7, 365 beats you promoting yourself or you trying to write and publish 5 to 10 or more posts daily.
I used to publish 60 posts daily between 2 blogs. Short videos and short posts created the bulk of the content. I had a difficult time succeeding because you can only do so much solo. I published 60 posts in a cyber cave. Nobody listened to me because I did not listen to anybody. But making friends by driving traffic to other blogs made blogging easier and easier for me.
My blogging buddies – who appreciate me promoting them – freely:
- link to me on their blogs
- retweet my posts
- share my posts on Facebook
- share my posts on LinkedIn
- send my blog posts to their email list
That my friends is a lot of traffic flowing to my blog easily, freely and exponentially.
Every time a blogging buddy promotes you to their tribe you gain exposure to one more large, targeted audience. Imagine when you gain exposure in front of 10, 50, 100 and 1,000 or more audiences daily? This is serious traffic! Plus it is easy traffic because your prime duties of reading posts and tapping social share buttons, or, linking to fellow bloggers on your blog, are quite easy.
How to Drive Traffic to other Blogs
I spent a fair chunk of today driving traffic to other blogs.
I promoted some of my blog posts linking to my blogging buddies. I also retweeted and Facebook shared posts from other bloggers.
Each share lays the foundation for new blogging friendships and fortifies old blogging friendships. Every time I promote Donna Merrill or Alonzo Pichardo, we bond more deeply. Easy way to keep friendships strong and to grow your blog traffic exponentially.
You Will Run out of Time Solo But You Never Run out of Friends
Eventually, I ran out of time each day trying to do it all by myself. No human is super human. No human can be in a billion places at once, by their own steam.
But you never run out of friends if you are generous. During a reasonable lifetime, no blogger will befriend all 7 billion humans. You will however keep meeting friends every day if you drive traffic to other blogs every day.
As more folks befriend you, more folks promote you. What an easy way to increase traffic to your blog. Your ever expanding friend network does much of the legwork for you and also drives traffic to your blog:
- when you sleep
- when you travel
- when you spend time offline with family and friends
Sounds sweet, right?
Drive traffic to your blog easily.
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