Your content is your bread and butter. Marketers in general know that creating good content is the single greatest way you can engage with your audience in a meaningful way. But let’s face it, coming up with fresh ideas or knowing how to keep things relevant can be hard for all of us. Worst of all, many will continue on a certain thread of topics not realizing that their audience has long since moved on.
Related blog posts and resources:
If you have been noticing a dip in your content’s reach, that could be the culprit. Doing constant content research is your best bet on creating good content every time. Here are ten content research tools you probably haven’t tried (but totally should today).
1. Keyword.Guru: Research Keywords
What do Google, Bing, eBay, Amazon, Youtube and Google Play have in common? Other than being well known websites, they are the pools that Keyword.Guru draws from when giving you the most popular related searches associated with any keywords you put in.
So if you put in "chicken" it will give you the top ten results from each source right there on the same screen. This allows you to compare them across sources and start coming up with a content plan that meets the needs of people who are looking those things up.
2. Kparser: Organize Your Keywords
I am pretty new to Kparser but it just blows my mind. The tool gives you keyword and content research, along with insight into important metrics. That includes search volume and cost per click, so if your goal it to up those numbers you can do it here.
What I like most about it is how you are able to filter through those keyword lists by clicking words in the left-hand column. Want to limit your [chicken] keyword lists to all phrases containing "recipes" in them? Just click the word in the left column and scan though!
3. Medium: Learn What’s Hot
You have probably found yourself on Medium before. It is a popular content aggregation network that lets you host stories on relevant topics to your interests and get some cash for them.
But I am not suggesting you write for them (though you could). It is a good place to see what topics are trending, what people are commenting and what is being shared on social media.
4. Salesmate: Monitor Your Customers’ Questions
If you are into B2B, you are likely to be already using a customer relationships management solution to record and organize your leads.
But lead management is not the only thing those platforms are good for. They can come useful for recording your content ideas to address your customers’ questions in your site content.
I use Salesmate for that and it’s a perfect way to create an archive of customer-generated questions to delegate those to the content team.
5. Cyfe: Organize!
Content marketing is overwhelming: You need to brainstorm, write, edit, market, track too many things for too many content assets.
The solution is to go clutter-free and to get organized. Cyfe is the best solution for that because it’s incredibly flexible. You can create a separate dashboard to organize your writing process and another one to monitor your results and mentions. It will save you lots of time!
6. IMPACT: Find a Great Headline
Have an idea of what you want to write about but nothing specific enough that you can get started? Sick of generic topics that are barely pushing the needle on your customer’s interest barometers?
IMPACT has a blogging tool that works by letting you put in something you want to blog about, then it spits out some interesting headlines to work from. But it isn’t just a simple generator. It has you fill in the blanks to create a sort of adlib title. Don’t know what to write about at all? It will suggest that, too.
There are many more blog and domain generators you may want to give a try!
7. MyBlogU: Brainstorm!
MyBlogU is a great tool that connects you to fellow bloggers for you to brainstorm together.
It’s a free platform and you are likely to find great friends there. The site’s tagline is actually "You are not alone!"
8. Epic Beat: Watch Trends
Looking for a free way to get those insights? Epic Beat isn’t as thorough but it is still extremely useful. You put in a keyword like "dogs" or a domain like "dogs.com".
It gives you the average shares per post, comments per post and applause per post. It then gives you a list of related popular articles that it is drawing that data from. Many come from the biggest sites in your chosen industry. You can filter results through multiple channels and select the time frame.
9. Answer The Public: Research Questions
Don’t be put off by the recording of the agitated man waiting for your question. This is the Seeker and he is here to help you.
Put in your keywords and Answer The Public will give you a list of content ideas that you should write about. The answer will be provided in an visually stimulating graphic that points you to dozens of headlines. It isn’t the most thorough generator out there but it is really cool. Plus, it has a lot of style.
10. Spezify: Get Inspired
It takes search terms and creates visual representations. It can really help to get your muse going in a way that just seeing things written down can’t. It is pretty functional, so the images aren’t confusing or all over the place. It helps you to better work your way through the different images and get more from them. The only downside is you can’t save the visuals, so you may need a secondary way to keep track of your ideas.
Do you have a tool that you think belongs on this list? Let us know in the comments.
Do You Establish Work at Home Boundaries?
Some people love attention.
Related blog posts and resources:
I know a few who do their best to grab my attention. Phone calls, emails, cryptic Facebook Messages.
I ignore everything and every one outside of what I do in the moment since I set up work at home boundaries. I close the door and go into my office. No way I stop working for anything or anyone who starves for my attention. The house could burn down and I would scoot out at the last minute because work time is work time and I do nothing else save work during work time.
If you do not respect your time, people will not respect your time. If you give people your time whenever they want your time, for:
- small talk
- general BS
people will gladly ask for favors, engage in gossip, engage in small talk, chat you up and BS for hours, because you chose not to establish work at home boundaries.
100% of the time, if people appear to be using you or eating up your precious time, it is your fault. People treat you how you choose to treat yourself.
How a Happy and Successful Blogger Sets Up Work at Home Boundaries
Easy; I close the door, walk into the office and get to work. I do not leave the office until I complete my work. My phone? I turn it off. I check email rarely. I only check Messenger 2-3 times daily for 5 minutes at a clip.
I set up definite, clear, work at home boundaries to respect my time. People reflect my time-respecting back to me. Easy peasy.
If someone tries to grab my attention through Messenger, or the land line, or through email, or at the door, I completely ignore attempts made to grab my attention and time. Boundaries folks; you need to be clear and firm on your work at home boundaries to ensure everybody else respects your boundaries.
You Are Walking into a Word Office
Would a friend, family member or casual neighbor barge into your 9-5 job office asking for a favor? Would said folks barge into your 9-5 job office to spread the latest gossip? Nope. Then why allow said folks to barge into your work at home office to do similar things? Nope. Put up boundaries. Door closes. Enter office. You are busy. You are working. Even my 3 year old niece understands when Uncle Ryan goes to work in the home office. Everybody else can easily grasp this concept.
What About Impatient or Desperate Online Folks?
I completely ignore impatient, fear-filled, desperate folks who demand I answer Messenger or email requests in 1 minute, 5 minutes, 10 minutes, or in 24 hours. I respect my time and completely ignore people who do not respect my time.
I built my blogging business almost completely on a passive income model so nothing I do online is time sensitive. I have answered most questions 1,000 to 10,000 times through my courses, eBooks, blog posts and videos. It is up to these awesome but unclear folks to find and use the answers I created, to improve their lives.
I am generous daily, publishing a blog post and/or video. Plus I published about 800 posts on Blogging Tips, and over 2,000 posts on Blogging From Paradise. It is on the impatient folks screaming for my attention to follow my blog posts, guest posts, videos, eBooks and courses because I answered their questions many times.
People treat you exactly how you teach them to treat you. I have posture so I set up work at home boundaries for offline and online folks.
Respect your time and work schedule and other folks will do the same.
Who Do You Surround Yourself with in Your Blogger Network?
Some bloggers cannot see the forest for the trees, like the beautiful, lush, thriving national park I visited in New Jersey recently.
Related blog posts and resources:
The masses tend to be caught up in fear, pain and struggle because they cannot see the big picture.
Birds of a feather flock together.
You have heard that one, right?
I circle the globe and change time zones like most folks breathe. Would I be wise to surround myself with people who tremble at leaving their home town or home neighborhood? Nope. Such people would teach me the world makes for a scary, dangerous place. I would get advice like play it safe, be comfortable, get a job, buy a home and take it easy, from such folks. Such folks also live a bland life because if you rarely or never leave your comfort zone, you cannot:
- face your fears
- serve humanity
- be a bright light for people to follow
- live your deepest, wildest dreams
Obviously, I chose to surround myself with bloggers who happily circled the globe as successful bloggers. I also surrounded myself with happy, successful, home body bloggers too; to learn the basics of building a rocking blog effectively. I learned how to succeed from my blogger friend network, sponging up their knowledge, inspiration and insight.
Meanwhile, if you surround yourself with new, struggling or failing bloggers you will get advice on how to struggle, fail, or flounder through your blogging day.
Do bloggers around you complain about losing $50 on blogging? Lose these zero’s immediately and surround yourself with bloggers who invest thousands of dollars on their blogs. High rollers teach you to succeed. Broke jokes teach you how to fail.
Do bloggers around you see making $25 as being a huge amount of money? You better lose the low-aiming crowd to surround yourself with bloggers who see $1000 and $10,000 and more as making coin.
Do bloggers around you circle the globe as swash buckling travelers? Check out this photo from my trip to Vietnam. Kong: Skull Island was filmed here.
Time to ditch the comfort zone crowd to hang with adventurous types.
Don’t get me wrong; I celebrate every cent I make online. But if you think I’m placing a sponsored post for less than $1000, you are insane. Like a famous super model who said she didn’t get out of bed for anything less than $10,000 a day, you need to develop a prosperity consciousness that demands big money and ignores appearance of poverty, lack, limitation and fear.
Who Do You Hang With?
Who do you count as blogging buddies? Happy, highly successful, prospering bloggers? You better, to increase your success.
For example, observe my blogging paperback on profiting. The aftermarket price is $45 USD. If most or all bloggers in your network would feel uncomfortable receiving $45 in royalties for a paperback, you better lose that network and surround yourself with bloggers who believe in abundance. I know John Chow feels comfortable receiving $45 for anything he offers online. Who cares? It is just money. It is only money.
Surround yourself only with bloggers who:
- have posture
- have authority
- charge top dollar
- profit freely
- prosper freely
- exude confidence
- have a highly developed prosperity consciousness
You learn from the best, gain inspiration from the best and become the best by surrounding yourself with the best bloggers on earth.
But you need to be honest in who you choose to hang with in your blogging circles. Be clear. Be truthful with yourself. Maybe you feel comfortable trading comments with struggling bloggers you befriended 10 years ago but nothing spectacular happens for you if you surround yourself with struggling bloggers, being firmly fixed in your comfort zone.
Release all bloggers who are not happy and prospering.
Fill your blogger friend network with empowered, inspired, happy, successful, prospering bloggers.
Just your blogging success at stake.
Are You Chasing the Flavor of the Month?
My first fundamental of successful blogging focuses you on being present.
Related blog posts and resources:
All of our power resides in the moment.
None of our power resides in the future or past because neither exists.
Time is illusion.
Only Now is real.
Look at that brilliant featured image. I snapped it from the front porch during our trip to Fiji. Sweet things happen when you are in the moment, focusing all power on the present.
This marks my 796th blog post on Blogging Tips. I feel grateful to Zac for the opportunity to serve you. Plus I feel grateful for all success that flowed to me through these guest posts.
How in the heck did I write and publish nearly 800 guest posts on one blog?
I am in the moment, mostly. I am present. Plus I never, never, ever chase the flavor of the month.
Bruce Lee and Blogging
Being patient, persistent and present helps you tap into immense powers, including the power of being creative *and* prolific. See my 800 blog posts on Blogging Tips as evidence of such power. Toss in my 2,008 articles (between posts and pages) on Blogging From Paradise and you understand: focusing on one core task, or core purpose, in the present, leads to amazing things.
Bruce Lee spoke of fearing not the man who practiced 10,000 kicks once, but he did fear the man who practiced one kick 10,000 times. He embodied this mindset in his genius, Renaissance Man type ways.
Lee’s wisdom and physical prowess are both timeless because he understood and lived this great truth: do 1 thing so frequently, with a focused energy, being in the moment, that you do it incredibly well. He understood the truth of how I live my life: where your attention and energy goes, grows.
The Flavor of the Month
Most bloggers struggle because they practice 10,000 kicks once, chasing hot niches, running after trends, and choosing to blog today, and podcast tomorrow, because everybody runs a podcast these days. Wait a second; live video reigns supreme? Time to become a live video expert. Meanwhile, as you jump from niche to niche, and from blogging to podcasting to live videos, I just wrote and published 800 posts on Blogging Tips alone. Plus I wrote and published 1,000 more guest posts on other blogs.
While most bloggers chase hot trends, profitable niches and the latest game changing opportunity, guys like Alonzo and I thrive by doing one thing alone so we do it incredibly well.
Success is yours, but success is not an overnight or week-long endeavor.
Stop chasing hot niches. Visualize your dreams in detail. Focus on your blogging wins. Invest in coaching and courses from top bloggers. Surround yourself with positive vibes and positive people.
Write, publish and connect with top bloggers by helping top bloggers.
Success Finds Specialists
I took a nap this afternoon. A calm, peaceful breeze kisses my face right now as I write and enjoy the day.
Imagine if you could work from home every day? Visualize that fun and freedom.
Specialists are the only folks who work from home full time. People who do 1 thing persistently, practicing this skill, so they become super skilled in a single, specialized niche.
I gave all of my professional energy to being a blogger for the past 10 years. I became really skilled at blogging because I never chased the flavor of the month.
Avoid program hopping, niche hopping and all forms of flavor-chasing.
Do one thing. Do it well.
Search Blogging Tips
Blogging9 months ago
113 Bloggers share their Favorite Email Marketing Tools
Blogging3 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Blogging2 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Search Engine Optimisation3 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging12 years ago
CoComment – The new way to track blog comments
Blogging2 years ago
How to Become a Nimble Blogger
Blogging2 years ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging2 years ago
57 Must-Read Books For Entrepreneurs Recommended by Entrepreneurs