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11 Tips for Starting a WordPress Blog in 2018

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Is it still possible to build a successful blog in 2018?

The answer is most definitely yes. However, it’s not 2008 anymore, and competition in the blogosphere is fierce. That means that you will have to bring your A game if you want to get ahead!

In this article, I’ll share 11 tips that will help you get started the right way!

  1. Start with picking a name

You need the right name for your blog if you want to get ahead of your competition. Sit down and brainstorm various options. Which names sound like something that would immediately grab the attention of your target audience?

Also, I really recommend you to read Hello, My Name Is Awesome: How to Create Brand Names That Stick by Alexandra Watkins. It will help you avoid most common mistakes that people make when trying to come up with a brand name!

  1. Choose a promising niche

Many people who start their WordPress blogs are doomed to failure from the day one. Sounds harsh, you say? Well, yes… But that’s the truth. If you pick the wrong niche, no amount of business savvy is going to help you. But what makes for a great niche?

Well, think about something like gambling. It addresses a part of human nature. And there are already plenty of established businesses related to it. That means that there is a real demand for it. I’m not saying you should go into gambling (although if you want to, check out VegasHero.co – WordPress Affiliate themes & plugins), but you should look for niches that have those same qualities to them.

  1. Choose a reliable hosting

Most people underestimate the importance of hosting. They just go with the first hosting provider they come across and hope that it works out well. That’s a mistake that can cost you a lot down the road.

For example, if one of your posts goes viral, but your host can’t handle the traffic, what then? You would lose an incredible opportunity to grow your blog and business!

That’s why it’s important to pick a hosting that is reliable. I recommend hostinger.com because it’s both extremely affordable and very reliable.

  1. Build your own site

Building your site might sound daunting, but in this day and age, it doesn’t have to be. There are plenty of free and premium WordPress themes out there, as well as a ton of plugins that will allow you to add anything you want to your website (for example, SmartSlider3 will allow you to add a fancy WordPress slider to your website). You don’t even have to hire a web developer or a web designer!

  1. Create social media accounts (FB Twitter)

It’s extremely important to have a solid social media presence. I suggest you start by establishing your Facebook page and Twitter profile. Once those have grown a bit, you can add other things, like Instagram or Pinterest.  

  1. Setup your newsletter and build your email list

Email marketing is the most effective form of online marketing there is. Did you know that when done right, the return on investment for it could go as high as a whopping $38 for each $1 spent? Email is the marketing channel that converts the best, hands down, and building your email list should be your #1 priority! I recommend you to do it with ConvertKit because it was created by bloggers, for bloggers.

  1. Make sure people can contact you easily

Blogging is all about building relationships with your readers. But how can you build relationships when you are impossible to reach? Make sure that you provide your readers with an easy way to get in touch. The simplest way to do that is by adding a contact form to your website. Don’t know how to build it yourself? Use CaptainForm plugin.

  1. Try to sell goods

Creating a product and then asking people to give you money for it can be really scary. However, if you have no sales, you have no business, you need to get something out there. Create a product, get Stripe, and then use Stripe Payment plugin to add “Buy Now” buttons to your website. Then, make your pitch, and hope for the best!

  1. Set up knowledge base and prepare FAQ

As your website grows, you will notice that you are spending more and more time on answering customer questions, and that most of those questions are repetitive. One way to solve this is to create a knowledge database so that people could look for answers themselves before reaching out to you. Install WordPress KnowledgeBase Theme, set it up, and add the frequently asked questions. You will be surprised by how much time this will save you!

  1. Create content to get traffic

You have probably heard that content is king. And it is true that if you want to succeed with blogging, you’ll need to produce solid content on the regular basis. But what is solid content? It’s content that is genuinely helpful to your readers. Whatever niche you are in, do your best to understand the problems that people in it are facing, and offer the solutions in your content.

  1. Optimize SEO

SEO, or Search Engine Optimization, is extremely important. You want people to be able to find you on Google, don’t you? Well, that’s what SEO is for. I recommend you to install Yoast plugin and pay close attention to its analysis. Also, if you are completely new to SEO, read SEO basics: How to optimize a blog post? Implement the advice there and you’ll be ahead of the most newbie bloggers!

Conclusion

There’s something that you should know about blogging: getting started is easy.

Yes, I know, it doesn’t seem that easy when you are actually doing it, but really, it’s the least difficult part. What’s the most difficult part? It’s not giving up when things get hard. And they will get hard.

So make the decision now that you won’t give up. Often that is what separates the winners from the losers in the blogging game.

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As an active entrepreneur and blogger, my topics of discussion are mainly on business strategy, tech startups and motivating others to succeed. You can read up on my latest content at BlogReign.com.

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Landing Page Optimization Tips for Better Conversion

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Properly designed and optimized landing pages often generate more leads than those that are poorly built. Overall layout and design of a landing page should support your compelling copy and also work great with other elements to persuade landing users to take an action you want. Whether you want to build a landing page for your next digital marketing campaign or simply want to optimize an existing one for better conversion, you can make use of the following landing page optimization tips to generate more leads.

Be Sure to Craft Convincing & Catchy Headlines

A perfect landing page always has a headline that describes an offer or product clearly. You can make a headline compelling and catchy too by adding some strong and convincing words in it. By doing so, you will successfully be able to persuade your audience to read the full copy. You can also test different headlines to find out which one works well for you.

Design Makes the Difference

A landing page sounds like a virtual shopping window for each your visitors, and if it is appealing enough to grab the attention, it will make your service, product or offer look great too for them. Simple yet creative and pleasing to eye design and a well-written copy are the most important elements of a winning landing page. These both should work together in order to encourage visitors to take action. After choosing a perfect design, you need to make sure that content is also placed in the right order to make sense. You can also visit https://landingi.com/blog/create-landing-pages-that-convert to create landing pages for better conversions.

Choose Typography Prudently

Typography can make a huge difference between an appealing and ugly landing page. That is the reason you should choose the typography for your landing pages carefully to make the content more logical to the visitors. A well formatted and easy to read copy keeps the visitors focused and also reduce the efforts required to read.

Compelling & Scannable Copy

Clean and crisp tone should be used to create a compelling copy for a landing page, in order to convey the value of your offer or product. Majority of the web users usually scan the web content to find exactly what they need to know. That’s why the copy create for a landing page should also be scannable for the visitors. Use of the different font sizes is a superb idea to differentiate between the more and less important contents of a landing page.

Optimize for Search Engines

Make your landing page appear in top search engine results by using different on-page SEO tactics. Optimizing your landing page for search engines is the best way to get a huge amount of organic visits. Creative use of target keywords in the content, personalized URL, meta tags, meta description and image alt tags are some best-known SEO practices to increase the visibility of your landing page in search engines.

An attention-grabbing CTA

You have to be careful while making and placing CTA (call to action) on your landing page because the design and location of the CTA matters a lot. The core purpose of a call to action is to get visitors excited about the offer by letting them know what they are going to get. Adding it on the page too early can irritate and even scare your visitors. So, find out the best time and location to add CTA ingeniously into the page.

A/B Test

A/B testing is the way to compare two different designs or pages in order to find out which one is more effective and fertile as well. After getting the test results, optimize each and every element of your landing page to make it work the best for you.

If you want to improve your blogging or affiliate marketing earnings and conversions, be sure to start implementing each of these methods above into your content creation and marketing strategies.

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How to Do Blogger Outreach Right

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Blogger outreach confuses most bloggers.

People reach out in desperation.

Or bloggers reach out trying to get something from influential bloggers.

I either block or ignore most blogger outreach emails because people want to use me for my blogging platform. Sure I am promised a rich link, a valuable post or some other enticement, but most bloggers using crappy outreach tactics:

  • are unknown
  • offer little value
  • want to use me and my blog for their gain
  • are not connected
  • are not influential
  • have no clout
  • have not paid their dues
  • have not helped people freely
  • have not earned the right to appear on my blog

Observe Bubbie Gunter. Follow him. He does outreach right.

He reaches out to me by helping me. He is generous. He focuses on me. What does this prove? He wanted to befriend me because he was interested in me, NOT in what I could do for him. Naturally, I happily promoted him, we became friends and one neat benefit is we keep helping each other. Bubbie also purchased some of my stuff; bonus points, my Young Blogging Padawans, if you want to stand out in my mind.

I get emails from bloggers all the time who want to appear on my blog but who complain about spending money for sponsored posts. Other bloggers complain about spending money for a freaking 4 dollar eBook. Other bloggers complain about spending money on my 350 dollar blogger course. How in God’s name do you expect to impress me if you complain about what I offer? Thousands of people complain. I ignore these thousands of people. A handful of generous, kind bloggers like Bubbie promote me and buy my stuff. Can you see why he gets a link on Blogging Tips?

I trust him because he did blogger outreach right. He helped me. He did not reach out, to manipulate me to help him. He did not reach out cold. He did not reach out as a stranger. He reached out generously, warmly and genuinely. He did blogger outreach right.

Picture break; check out my current street in Chiang Mai, Thailand.

Blogger Outreach Is Helping and Hugging Not Asking for Hand Outs

Most bloggers reach out to bloggers, asking for a hand out. Hey, can you help me out? Hey, I need a link on your blog. Hey, I need a link to my business but even though I love your blog SO much, your rate does not fit into my budget. Lame.

A few bloggers reach out to help me and hug me. Warm and generous, these wise bloggers retweet my post, buy an eBook and email me to connect deeper. Help and a hug. Meanwhile, all other bloggers find my spam folder or simply give up after I ignore their 3 follow up emails.

Strangers fade away. Friends thrive.

Strangers vanish. Friends prosper.

Self-serving, greedy or desperate bloggers fail. Generous, connected bloggers succeed.

Watch my recent live video from Thailand:

Alonzo Pichardo, Jan Verhoeff and Monna Ellithorpe watched my video and chatted with me. No agendas. Not trying to GET anything. Doing what friends do. I take care of my friends. I love giving my friends oodles of links on my blog and via my guest posts. I love helping them. Organic, pure, powerful blogger outreach in action. Help people, make friends, have fun, prosper.

The alternative; try blog on your own, as a stranger. Reach out cold. Get pissed off when you only deal with strangers pitching you, said strangers not respecting you because they do not know you.

You can be on the outside looking in. Or you can do blogger outreach right and be connected.

Your choice.

Before we go, you can grab my blogger outreach eBook here:

13 Tips to Make Your Blogger Outreach Campaign Sizzle

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1 Uncomfortable But Necessary Step to Making More Money through Your Blog

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10 years ago I relied on 1 prospering stream.

Today I rely on no income streams.

I figured out; helping people for free and being detached about 5 to 10 to 15 income streams helped me make more money through my blog.

Making this journey from attachment to one stream, to detachment from many streams, felt incredibly uncomfortable. I felt terrified to gradually release different income streams on the journey too. I loved freelance writing. Made some nice coin through the income channel. But intuitively, I knew I had to let it go to move toward eBooks, courses and a 100% passive income model because going passive helps me focus exclusively on creating content and earning money around the clock as I traveled the globe.

Heck yeah I enjoyed trading time for money many years ago because doing so felt comfortable and familiar. Heck yeah I feared trusting that my passive income would grow if I added many passive streams to my blogging portfolio and if I focused on creating content.

But here I am. Living in Thailand for months.

The Step

Eventually, to make more money through your blog, you need to add a passive or semi-passive income model and get incredibly busy helping people for free, because few folks on earth charge $50,000 or more per hour. I have no idea about Tony Robbin’s hourly coaching rates. But I know he ain’t charging only $1000 per hour. He is the most famous coach on earth. He coaches former presidents and the best athletes on earth. Outside of being the most famous or most skilled human on earth in your niche, you WILL hit an earnings ceiling trading time for money solely via an active income model.

But if you add 1, 2 then 10 passive income elements to your blog, earnings potential has no ceiling. Someone can buy my blogging course in the next hour. $350. 10 people can buy my eBooks, priced at about 4 smackers. Someone may advertise on my blog. Another blogger buys 3 of my audio books. All buys occur while I write this post or perhaps fall within a window where I write 3 posts for my blog.

Passive income can increase exponentially through as many channels as you open, at any time, from all over the globe.

Photo break; me by the roof top pool here in Chiang Mai, Thailand.

Owners do not trade time for money. Owners invest money and energy, and build a fortune passively. Why? Owners know passive income potential has no limits, with exponential growth over time. Every one of the top 1,000 wealthiest people on earth worked for FREE for many years to set up passive income that made them the wealthiest people on earth. Although some of these icons may make coin through sky high hourly consulting rates, the billions of their net worth flowed in passively, due to their free service, free help and generous value shared.

Leave the employee mindset of trading time for money behind.

Embrace the owner mindset of opening 1, 2 or 15 passive income streams. Give 99% of your time and energy to creating helpful content and building bonds with top bloggers like Kulwant Nagi. He teaches you how to make money blogging through passive income models and is a fabulous dude too. Follow him.

Feel free to keep an active income model open. Coaching, freelance writing or consulting can be lucrative streams, for sure. But every hour you spend trading time for money, I am creating free content that expands my reach and helps me earn money through 15 passive income streams.

I learned from the great Bob Proctor that multiple sources of passive income can help you live a life of freedom. Years ago, Bob had already opened and earned through 220 passive income streams. No; that is not a typo.

Are you trading time for money, solely?

You better open passive streams and get busy helping people for free.

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