Since sitting in front of your computer to write a post hours ago, you can’t find the words. You’ve been publishing blog content regularly for the past couple of months. You’ve been aggressive in promoting them and connecting with other bloggers in your niche. It seems like blogging has taken over your life.
However, at this very moment, it looks like you’re suffering from blog burnout.
As the saying goes, too much of something is bad enough. The same thing applies when it comes to managing a blog. You may think you are overflowing with ideas with the content you plan to write or the strategies and campaigns you want to implement. But the stress and pressure of blogging will eventually catch up to you until you are worn out with writing. If you’re not careful, you might lose your passion and drive for blogging and put your blog in jeopardy!
Therefore, to keep that from happening, you need to learn how to prevent stress by keeping an eye on burnout symptoms, so you don’t get the severe case of blog burnout.
Four ways on how to beat blog burnout
Step away from your computer
There’s a fine line that separate healthy blogging from an unhealthy one. Being driven to succeed as a blogger is a good thing. However, if it starts affecting other facets of your life such as health and relationships, for instance, then you need to step back from blogging and re-evaluate your goals as a blogger and as a person.
Blogging could be no longer a means to end, but is now the be-all-end-all of what you do. Again, there’s nothing wrong with taking your blogging to the next level as it is a fun and challenging way to make a living, But you have to consider your current status in life and determine if your current pace in blogging is in line with the kind of life you want to lead. If blogging is slowly consuming your life, then there’s not only a higher risk of feeling burned out but also had an adverse effect on your well-being and social life.
If you could relate to any of the above, then do yourself a favor and turn off your computer and disconnect from the internet to keep your mind off blogging even for a day. Sometimes, all you need to do is to refocus your energies on your priorities in life so you can better assess your next move. Go out with your friends and have a great time or just relax and engage with your other hobbies.
Be more deliberate in your blogging
Some bloggers find solace in just writing content about whatever that pops up on their heads. They use intuition and judgment to come up with ideas for their blog. While something is comforting about blogging this way, it may not be the most efficient way to do things. Blogging without any clear direction can lead to a haphazard blog that doesn’t meet its goals regularly. This causes the blogger to panic and stress out as a result.
Therefore, you need to learn how to leverage tools like Google Analytics and Search Console to help you understand the performance of your site. Using both, you will be able to identify which pages are attracting the most traffic, how long people are staying on your site pages, where you get your site visitors, and more.
You can use both to answer relevant questions to your blogging such as:
- What topics resonate with my readers the best?
- Based on the best-performing pages, should I write content more frequently but with fewer words or the other way around?
- Which online channels do I get bulk of my traffic from (organic search, social media, etc.) and how can I further increase them?
- How can you use your blog to create a voice and bring change to something you are interested in or dedicated towards?
These questions and more will help you develop a blogging plan where you can schedule what posts to write, when to publish them, and how you will promote them. This way, you can create content that your audience wants to read and attract more people to your blog, resulting in higher engagement and traffic!
Have a shoulder to lean on to
Despite your efforts in keeping your stress levels low, the risk of incurring blog burnout is still high. Even if you progress as a blogger, the bar always goes higher and higher, thus putting you over the limit. In fact, the sky is the limit as a blogger, and you’ll find yourself challenging your own instead of measuring yourself against others.
If your goal is to achieve blogging greatness, you may need as much help as possible. Having your family and friends to lean to when the going gets tough helps keep yourself grounded so as not to lose focus. You can also draw strengths from your peers that you have met through seminars and meetups. An accountability partner is a great way to get some feedback from your progress and see if you’re still in the right direction. At the same time, you can also critique your partner and set them straight if they’re losing their way.
Support also comes in different shapes and forms. Leaning on your hobbies and passions outside blogging lets you blow off steam and explore another side of yourself. Getting comfort from animals such as an emotional support dog can help you cope up with some of the hardships not only brought on by blogging.
At the very core of blogging, or anything that people do on a regular basis, is the ability to make you happy.
If you enjoy the hustle and grind of looking for traffic through the content you write and publish, then blogging is definitely for you. If you find this process insufferable, then the stress you’re experiencing stems from the fact that blogging isn’t for you.
As with most jobs and occupation, you will encounter difficult times as a blogger. However, as long as you are up to the challenges brought by this practice, then you should be fine.
Beat blog burnout once and for all!
Blog burnout is something that bloggers have to go through. In fact, it’s what separates real bloggers from the rest. If you can’t bear the stress that goes in blogging, then you may want to look for another occupation that will make you much happier. However, if you’re going to overcome blog burnout and reach success, then you need to take the tips above to heart.
4 Ways to Become More Detached from Blogging Outcomes
See that throwback featured image of me in Phuket, Thailand?
I became a globe trotting pro blogger in part through the power of detachment.
Blogging outcomes weigh you down and slow your blogging growth, if you are not careful.
Many bloggers mean well but are so obsessed with every view, Like, comment, share and dollar that they either struggle horribly or hold back stunning blogging success. How could I write over 100 eBooks if I obsessed with sales from my first eBook? How could I write 600 posts on Blogging Tips alone if I obsessed over metrics?
Eye-popping success finds largely detached, generous bloggers.
Follow these tips to become more detached from blogging outcomes.
1: Help More Ask Less
If you want blog comments, comment on other blogs.
Want blog traffic? Promote other bloggers.
Help bloggers to detach from your needs and to see greater success. Ask less and less for shares, comments and views, to detach from outcomes. Success finds generous bloggers.
2: Mention 2-5 Successful Bloggers Via All Posts
I recall focusing heavily on blogging profits early during my career. I linked to an ad or affiliate product once per post and linked to nothing else, obsessing over sales, attaching to outcomes. I gradually promoted other bloggers over years. Now I promote 2 to 5 bloggers virtually every post. I think more of helping them and less of helping me.
3: Manage Your Energy
Attachment is fear. Managing your energy helps you:
- face fear
- feel fear
- release fear
- dissolve attachments
I do 80 minutes of deep yin yoga daily. Plus I jog or walk for 45-60 minutes daily. Meditating helps too.
Managing your energy rocks because so many bloggers cling deeply to fear-attachments, to stats and money and to clients and blogging buddies, and need a daily ritual to unearth and release these attachments. I strongly suggest deep yin yoga because it helps you become comfortable. Big time quality developed by all generous, pretty darn detached, bloggers.
4: BE with Your Fear
I vividly recall sitting and BEING with my fear each time I checked my blogging inbox. I felt a general not enough energy pervade my being. Panic then ran through my body. Anger. Pain. Grief, at time lost. All fears reflected heavy attachments to:
- list subscribers
I totally believed I should have been further along at these points during my blogging career. Turns out, I was at the perfect place and time to feel deep fears, to dissolve attachments and to proceed from a generous, genuine, pretty detached, patient and persistent space.
Fighting fear only makes attachments grow. Not checking email for weeks because you feel terrified to check email makes the fear and attachment grow. But checking email hourly because you feel terrified that you:
- will miss out on clients
- are not making enough money, and need to check and see if you are making any aka enough money, yet
reflects your attachment to you. Ya know; “How am I doing-itis.” Check stats, check email, all the time, because you fear to see how you are doing.
Feel fear behind any strategy driven by fear. Let the fear go. Dissolve the attachment.
I check email here and there, never being attached to it. Email is not the source of my blogging success.
Treat blogging outcomes like mile markers on a highway, when you whiz by at 80 MPH. Note the stat for a few seconds and either move in a different direction or charge forward, based on how you feel about the stat, and what the feeling suggests to you.
Quick Tips to Easily Find People and Other Bloggers Online
Unlike Las Vegas — where ‘what happens there, stays there’ — once something is on the internet, it’s pretty much there forever. This is something bloggers, content creators and businesses know all too well. Whether it’s a WordPress article, social media updates, of photos making their way into the Google index, it’s likely going to be online forever.
It’s not just about posting and uploading content on the internet that you need to worry. It’s also all of the massive and easily accessible information that can be found online as well. With more data leaks taking place than ever before, and pretty much having privacy being a thing in the past, it’s easy to find information on anything and anyone with just a few clicks of a button.
For example, have you ever met someone at a blogging conference or event, but forgot to grab their business card? A lot of times we want to meet such people again but have no clue how to find them or their contact details. Through social media and using online tools like a people search, finding exactly what you need is now easier than ever before. Thankfully, we have this amazing platform called the internet – where we are able to find people around us ourselves.
There are plenty of other ways to find information or direct contacts for people online. In addition to using a People Search, social media is also a great method for finding whatever you are looking for. This is especially true if you can find someone on LinkedIn.
To start off, simply grab a notepad and write down the name of the person you want to search. Once you do that, branch out names of people you think are associated to them or at least the name of the person who introduced them to you if you were meeting them for the first time. Next, try and connect businesses, offices, college, university or any piece of information you think is or can be relevant to them. By now, you must have a web looking piece of information already giving you a clue.
How Do People Search Engines Work?
Making the best use of the amazing platform that we discussed – the internet, we need to find online people search engines which will process all the information we know and share possible match results for people we are looking for. To help you understand what a people search engine is and how do people search engines work, just imagine a library or a music record store. People search engines have a huge pool of database with information that is allowed to be displayed publicly. Such information contains phone numbers, education, employment history and sometimes criminal history as well. However, the information uploaded with any people search engine must be approved or must be in accordance with Fair Credit Reporting Act (FCRA).
Once you have the maximum information with you uploaded in a people search engine, it will run a match and show most relevant list of result for people associated with that information. You may further screen the results by looking at each option individually to figure if that’s the same person you are searching for.
Meanwhile, there are other sources to track someone apart from people search engines. Finding people through social media platforms has also been observed to take a troll. Many youngsters put up millions of searches every day through social media platforms including Facebook, LinkedIn, Twitter, Instagram, SnapChat, etc. to find people they just met or to know more about them.
In all, finding someone in today’s world is no longer a rocket science. With multiple online people search engines and various social media platforms, tracking someone down has become as easy as finding a book in a library or a record in a music store.
How to View the Relationship Between Your Blog and Social Media
Alonzo Pichardo says it best.
“Buy your own domain and hosting and make that your own main hub. Social media is a branch of the marketing tree. That’s all.”
He shared my video on Instagram. Video registered 3,926 views. Here it is:
I filmed the video because I spent 20 minutes clicking profile links of folks who Liked my updates. I found a few self-hosted WordPress blogs, read and commented on these blogs. Relationships established. But most Instagram users:
- had no blog to speak of
- linked to YouTube
- linked to Facebook
For the heck of it, I spent a good 3 minutes looking for one user’s blog. I found an obituary (he was young and alive but shared a common name) and a collection of spammy “look up his information sites.” He claimed to be a blogger via his Instagram bio but he is no more a blogger than I am a werewolf.
Think about Alonzo’s advice; the blog is your main hub, or root, or base of your tree, and social media acts like branches. Offshoots, nothing more.
Instagram owns Instagram. Instagram:
- can kick that kid off of Instagram for 1 of a billion reasons, in a heartbeat
- WILL change their algorithm, soon enough, forcing the kid to change his strategy, uprooting his online world
- forces the kid to make his brand, Instagram’s brand
Not investing is a domain and hosting is about the biggest mistake you can make online because not owning your site hands your power, your decision making, your branding potential and your monetizing potential to someone else.
Social media is a branch. Spend most of your time daily working on your blog and networking with other bloggers who own their self-hosted, WordPress blogs. Unless they change their values or quit blogging, this is the most sound, intelligent approach to blogging.
Use social media for a little bit daily to:
- tag bloggers you mention on your blog
- help bloggers in groups related to your niche
- share your blog posts
- share other blogger’s blog posts
You are a blogger. Not an Instagrammer. You are a blogger. Not a Facebook-er. Spend most of your day on blogs. Not social media.
Marios Tofarides runs an authority blog on eBooks. Not in a billion years could he make his social media profiles look anything like his branded, self-hosted blog. Paula at Contented Traveler runs a first class travel blog. She could never re-create her blog’s branding, style and voice on social media. Sarah Arrow built a well known brand and thriving business by making her blog stand out, through creating, through connecting and through smart blog branding. Impossible to do this, through social media alone.
Pay Up to Play Up
I can mention your blog on Blogging From Paradise, a DA 47 blog read by many influencers.
I can mention your blog on Blogging Tips, a DA 48 blog read by many blogging influencers.
But I never link to free platform blogs because no influencer or experienced reader trusts information on free platforms. If you cannot invest $3 a month, you carry too much of a fear-lack-poverty conscious energy, that seasoned readers and top bloggers know to avoid.
I never link to a social media profile because….social media is not a blog!
Pay up to play up.
Invest in a domain and hosting. Move up in blogging circles. See social media as branches, using Facebook, Twitter and Instagram as secondary or even tertiary means for helping people. Spend most of your time on your self-hosted, WordPress blog and networking on other self-hosted, WordPress blogs.
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