You do not have to figure out your marketing campaign by yourself. There are many resources and services that can help you get the name of your business out onto the internet and also help with the overall foundation, purpose and growth of your business.
Related blog posts and resources:
No matter what point you are at right now, the goal is to bring in more consumers, so your business is a financial success. You may be starting out with a new business and have questions about marketing strategies. You may also reach a period of slow growth that is affecting your revenue flow. For times like these, it’s all about finding other influences online, and following the examples they have laid out and shared from their own experiences of success and failure.
For example, you can see a list of my own digital marketing tips to help grow your business and brand in 2019. Or, you can reach out to a professional outreach company that can help you get the name and brand of your business in front of the right audience.
No matter what method or resource you use, here are some of the top marketing methods and data points to always keep in mind when trying to build a business online.
Make the Call
Many people procrastinate on making the call to a blogger outreach company. You may not want to spend the money or you may think you can handle the marketing on your own. Most business owners feel much better once they talk to someone at the agency. This gives you a better understanding of what is necessary to get your product or service noticed by the general public. Outreachxpert can help you increase your revenue much faster than attempting the marketing on you own.
Clarify your Needs
Part of working with a marketing specialist is making sure that they understand your product or service. If someone is not familiar with your business, they cannot find the right blogging sites to promote you. Blogging outreach agencies use their expert research and business skills to connect you with bloggers. You are connected with bloggers that have content relevant to your product or service. If you sell baby products, for example, you could be matched up with a blogger that writes about pregnancy or motherhood. Your business name or links are then promoted on the site. Their audience becomes yours, as well.
If guests take the time to comment about your product or service, they usually appreciate a response. It is important to check videos or blog posts that mention your name. You can respond to comments that have questions or compliments about your business. Customers like to fee important. You can easily acknowledge them in your social media comments, in an email, or in blog comments. Customer relations is important in any business. The tactics have just changed over the years with the integration of the internet.
Work Out the Cost
Most people must stick to a budget for the different needs of their business. Marketing costs may be high when you are using many different sources to share your business information. it is a good idea to research the results of different methods so you can focus on the strategies that work. Blogger outreach may far exceed your expectations. When you bring in more revenue with this method, it offsets the costs. You can save money on marketing if you find out which methods work best for you and invest more heavily in those.
Once you are working with a blogger outreach service, you need to stay in contact with them on a regular basis. They may contact you with statistics or provide you with a way to check in. keep an eye on your sales and let them know if you are not noticing an improvement. They can then begin to make more connections for you, if necessary. Most professionals check the blogging sites well before they begin to use them. They may look at the analytics of their Google search or check the number of subscribers. This helps them know which bloggers are good for business.
You can get the marketing help you need by reaching out to a blogging outreach agency. You may be surprised how much this method of marketing helps your business. Take the time to talk to someone if you are not convinced. A preliminary consultation is pertinent to the success right, anyway. You can also start off small and increase your involvement in the program as you begin to see progress. Be clear about your business goals when you meet with the representative. A full understanding of your product or service is necessary to be successful with blogger outreach programs.
Landing Page Optimization Tips for Better Conversion
Properly designed and optimized landing pages often generate more leads than those that are poorly built. Overall layout and design of a landing page should support your compelling copy and also work great with other elements to persuade landing users to take an action you want. Whether you want to build a landing page for your next digital marketing campaign or simply want to optimize an existing one for better conversion, you can make use of the following landing page optimization tips to generate more leads.
Be Sure to Craft Convincing & Catchy Headlines
Related blog posts and resources:
A perfect landing page always has a headline that describes an offer or product clearly. You can make a headline compelling and catchy too by adding some strong and convincing words in it. By doing so, you will successfully be able to persuade your audience to read the full copy. You can also test different headlines to find out which one works well for you.
Design Makes the Difference
A landing page sounds like a virtual shopping window for each your visitors, and if it is appealing enough to grab the attention, it will make your service, product or offer look great too for them. Simple yet creative and pleasing to eye design and a well-written copy are the most important elements of a winning landing page. These both should work together in order to encourage visitors to take action. After choosing a perfect design, you need to make sure that content is also placed in the right order to make sense. You can also visit https://landingi.com/blog/create-landing-pages-that-convert to create landing pages for better conversions.
Choose Typography Prudently
Typography can make a huge difference between an appealing and ugly landing page. That is the reason you should choose the typography for your landing pages carefully to make the content more logical to the visitors. A well formatted and easy to read copy keeps the visitors focused and also reduce the efforts required to read.
Compelling & Scannable Copy
Clean and crisp tone should be used to create a compelling copy for a landing page, in order to convey the value of your offer or product. Majority of the web users usually scan the web content to find exactly what they need to know. That’s why the copy create for a landing page should also be scannable for the visitors. Use of the different font sizes is a superb idea to differentiate between the more and less important contents of a landing page.
Optimize for Search Engines
Make your landing page appear in top search engine results by using different on-page SEO tactics. Optimizing your landing page for search engines is the best way to get a huge amount of organic visits. Creative use of target keywords in the content, personalized URL, meta tags, meta description and image alt tags are some best-known SEO practices to increase the visibility of your landing page in search engines.
An attention-grabbing CTA
You have to be careful while making and placing CTA (call to action) on your landing page because the design and location of the CTA matters a lot. The core purpose of a call to action is to get visitors excited about the offer by letting them know what they are going to get. Adding it on the page too early can irritate and even scare your visitors. So, find out the best time and location to add CTA ingeniously into the page.
A/B testing is the way to compare two different designs or pages in order to find out which one is more effective and fertile as well. After getting the test results, optimize each and every element of your landing page to make it work the best for you.
If you want to improve your blogging or affiliate marketing earnings and conversions, be sure to start implementing each of these methods above into your content creation and marketing strategies.
How to Do Blogger Outreach Right
Blogger outreach confuses most bloggers.
Related blog posts and resources:
People reach out in desperation.
Or bloggers reach out trying to get something from influential bloggers.
I either block or ignore most blogger outreach emails because people want to use me for my blogging platform. Sure I am promised a rich link, a valuable post or some other enticement, but most bloggers using crappy outreach tactics:
- are unknown
- offer little value
- want to use me and my blog for their gain
- are not connected
- are not influential
- have no clout
- have not paid their dues
- have not helped people freely
- have not earned the right to appear on my blog
Observe Bubbie Gunter. Follow him. He does outreach right.
He reaches out to me by helping me. He is generous. He focuses on me. What does this prove? He wanted to befriend me because he was interested in me, NOT in what I could do for him. Naturally, I happily promoted him, we became friends and one neat benefit is we keep helping each other. Bubbie also purchased some of my stuff; bonus points, my Young Blogging Padawans, if you want to stand out in my mind.
I get emails from bloggers all the time who want to appear on my blog but who complain about spending money for sponsored posts. Other bloggers complain about spending money for a freaking 4 dollar eBook. Other bloggers complain about spending money on my 350 dollar blogger course. How in God’s name do you expect to impress me if you complain about what I offer? Thousands of people complain. I ignore these thousands of people. A handful of generous, kind bloggers like Bubbie promote me and buy my stuff. Can you see why he gets a link on Blogging Tips?
I trust him because he did blogger outreach right. He helped me. He did not reach out, to manipulate me to help him. He did not reach out cold. He did not reach out as a stranger. He reached out generously, warmly and genuinely. He did blogger outreach right.
Picture break; check out my current street in Chiang Mai, Thailand.
Blogger Outreach Is Helping and Hugging Not Asking for Hand Outs
Most bloggers reach out to bloggers, asking for a hand out. Hey, can you help me out? Hey, I need a link on your blog. Hey, I need a link to my business but even though I love your blog SO much, your rate does not fit into my budget. Lame.
A few bloggers reach out to help me and hug me. Warm and generous, these wise bloggers retweet my post, buy an eBook and email me to connect deeper. Help and a hug. Meanwhile, all other bloggers find my spam folder or simply give up after I ignore their 3 follow up emails.
Strangers fade away. Friends thrive.
Strangers vanish. Friends prosper.
Self-serving, greedy or desperate bloggers fail. Generous, connected bloggers succeed.
Watch my recent live video from Thailand:
Alonzo Pichardo, Jan Verhoeff and Monna Ellithorpe watched my video and chatted with me. No agendas. Not trying to GET anything. Doing what friends do. I take care of my friends. I love giving my friends oodles of links on my blog and via my guest posts. I love helping them. Organic, pure, powerful blogger outreach in action. Help people, make friends, have fun, prosper.
The alternative; try blog on your own, as a stranger. Reach out cold. Get pissed off when you only deal with strangers pitching you, said strangers not respecting you because they do not know you.
You can be on the outside looking in. Or you can do blogger outreach right and be connected.
Before we go, you can grab my blogger outreach eBook here:
1 Uncomfortable But Necessary Step to Making More Money through Your Blog
10 years ago I relied on 1 prospering stream.
Related blog posts and resources:
Today I rely on no income streams.
I figured out; helping people for free and being detached about 5 to 10 to 15 income streams helped me make more money through my blog.
Making this journey from attachment to one stream, to detachment from many streams, felt incredibly uncomfortable. I felt terrified to gradually release different income streams on the journey too. I loved freelance writing. Made some nice coin through the income channel. But intuitively, I knew I had to let it go to move toward eBooks, courses and a 100% passive income model because going passive helps me focus exclusively on creating content and earning money around the clock as I traveled the globe.
Heck yeah I enjoyed trading time for money many years ago because doing so felt comfortable and familiar. Heck yeah I feared trusting that my passive income would grow if I added many passive streams to my blogging portfolio and if I focused on creating content.
But here I am. Living in Thailand for months.
Eventually, to make more money through your blog, you need to add a passive or semi-passive income model and get incredibly busy helping people for free, because few folks on earth charge $50,000 or more per hour. I have no idea about Tony Robbin’s hourly coaching rates. But I know he ain’t charging only $1000 per hour. He is the most famous coach on earth. He coaches former presidents and the best athletes on earth. Outside of being the most famous or most skilled human on earth in your niche, you WILL hit an earnings ceiling trading time for money solely via an active income model.
But if you add 1, 2 then 10 passive income elements to your blog, earnings potential has no ceiling. Someone can buy my blogging course in the next hour. $350. 10 people can buy my eBooks, priced at about 4 smackers. Someone may advertise on my blog. Another blogger buys 3 of my audio books. All buys occur while I write this post or perhaps fall within a window where I write 3 posts for my blog.
Passive income can increase exponentially through as many channels as you open, at any time, from all over the globe.
Photo break; me by the roof top pool here in Chiang Mai, Thailand.
Owners do not trade time for money. Owners invest money and energy, and build a fortune passively. Why? Owners know passive income potential has no limits, with exponential growth over time. Every one of the top 1,000 wealthiest people on earth worked for FREE for many years to set up passive income that made them the wealthiest people on earth. Although some of these icons may make coin through sky high hourly consulting rates, the billions of their net worth flowed in passively, due to their free service, free help and generous value shared.
Leave the employee mindset of trading time for money behind.
Embrace the owner mindset of opening 1, 2 or 15 passive income streams. Give 99% of your time and energy to creating helpful content and building bonds with top bloggers like Kulwant Nagi. He teaches you how to make money blogging through passive income models and is a fabulous dude too. Follow him.
Feel free to keep an active income model open. Coaching, freelance writing or consulting can be lucrative streams, for sure. But every hour you spend trading time for money, I am creating free content that expands my reach and helps me earn money through 15 passive income streams.
I learned from the great Bob Proctor that multiple sources of passive income can help you live a life of freedom. Years ago, Bob had already opened and earned through 220 passive income streams. No; that is not a typo.
Are you trading time for money, solely?
You better open passive streams and get busy helping people for free.
Search Blogging Tips
Blogging2 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Search Engine Optimisation2 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging6 months ago
113 Bloggers share their Favorite Email Marketing Tools
Blogging2 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Blogging12 years ago
CoComment – The new way to track blog comments
Blogging2 years ago
How to Become a Nimble Blogger
Blogging1 year ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging2 years ago
57 Must-Read Books For Entrepreneurs Recommended by Entrepreneurs