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5 Profitable Ways That Bloggers Can Diversify Their Income Streams

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5 Profitable Ways that Bloggers can Diversify their Income Streams

We all know that one of the many ways to make money online is to start a blog.

Not only does it provide you with an avenue to write about what you’re passionate about, but it also offers you countless opportunities for growth.

Also, blogging is a relatively cheap and easy way to build a business empire compared to other money-making schemes that require large capital and extensive technical know-how.

Now, if you’re a blogger working your way towards financial freedom, then you know very well how important it is to diversify your income stream. Sure, having a fairly successful blog may make you more popular, but your blog content on its own won’t be enough to pay the bills.

More importantly, and here’s a bitter pill to swallow for some, success takes time.

Lorraine from Wisetoast.com says it best: “A lot of people look for the ‘fast option’ instead of the ‘right option’ and end up making a loss. Always, look for ways to make money that are right for you. Do not just follow what everyone else is doing.”

So for those looking for a side hustle that will help you earn some extra cash, sit back and learn from the experts!

In this article, you’ll learn how to build your brand and create multiple income streams using your blog.

1. Sell branded merchandise

One way that you can increase your brand’s popularity and engage your followers is to release branded merchandise. Whether it’s shirts, caps, or limited edition prints, selling real tangible products allows you to earn a profit from every item that customers buy from your website.

Building your own eCommerce store on your blog is easy if you have the right tools. You can use sites like Shopify or use plugins to get your store up and running. Don’t forget to check out PayPal and 2Checkout to see which one would be a better payment gateway for your potential customers.

Right now, you’re probably thinking:

“Well, I don’t have the capital to fund for the development and marketing of the product. Are you kidding me?!”

First off, you don’t need a large capital to jumpstart selling products on your blog. You can start small and scale accordingly to gauge demand.

Also, you don’t have to worry about packaging, shipping, and transporting the products to your customers. You can sign up for a Fulfillment by Amazon or FBA account to help you manage this part of your business so you can focus on developing your product.

There are lots of people who found success with this approach. Here’s a feel-good story about a person who made over $1,000 in three weeks on Amazon. The post details the exact steps she took that you can replicate to earn that much money if not more!

2. Get into video marketing

Video marketing is all the rage in today’s marketing landscape so if you still don’t have a YouTube Channel, then you’re missing out on the action. Even though YouTube has changed its ad revenue policy, the platform can still be effective in getting your brand in front of a wider audience.

The best part about creating videos is that you can use it to promote your blog content on your social media platforms. As long as you create high-quality video content that adds value to your audience’s lives, you can turn your video marketing strategy into a money-making machine.

3. Develop your own online course

If you have a special skill that you can share with your audience, why not develop your very own online course?

Not only will it give you a chance to help people develop their own skills set, but it can also provide you with a steady income flow. For every student that signs up, you can either charge monthly tuition or an all-in fee that will give them access to your learning materials.

Known as one of the most successful bloggers, Darren Rowse of Problogger.com fame didn’t settle for just monetizing his blog posts. He developed online courses that teach people how to blog the way he did.

problogger courses

The best thing about his course is that everything is automated.

Once users sign up, they receive emails regularly informing them of the next task at hand.

Basically, his courses run on autopilot that he earns money from the membership fee and engages users without lifting a finger!

Before you can build your online course just like Darren did, you first need to decide on your expertise. Try to look for skills that you think your target market wants to improve on and see how you can help them become better at it.

Your learning materials should be engaging, as well as attractive so make sure that your website or learning platform can accommodate videos and images.

4. Get paid to promote other brands

Partnering up with advertisers for sponsored content can be a good way to fill your content calendar and make some extra cash at the same time. Nowadays; countless brands pay good money in exchange for publishing quality content promoting their products and/or services.

The great thing about producing sponsored content is that you have the freedom to choose the brands you want to work with. You can even choose the topics that you want to write about as long as it’s aligned with the brand sponsoring the content.

On the other hand, the problem with sponsored content is inconsistent inquiries from brands. One month, you’re getting lots of orders. The next month, you’re not.

At best, sponsored content is the perfect way to earn money on the side of your blog.

5. Release your own ebooks

If you already have a strong following, releasing your own series of ebooks may be a good way to make some extra cash.

All you have to do is choose a problem that your target market is dealing with and put together a quick guide to address that problem.

Not only will it establish your brand’s authority, but it will also help you attract a new audience to your brand. Some writers publish their books on Amazon as Kindle eBooks to tap into a new market.

Look no further than Ryan Biddulph of Blogging from Paradise.

You’ll always see him away traveling different parts of the globe with his wife.

You’d probably think he’s a big shot or something.

Well, here’s the truth:

That’s because he is!

And it’s all thanks to over hundreds of e-books sold via Amazon throughout the years!

ryan biddulph amazon page

He details his mindset on how he writes e-books at a very prolific rate in this podcast.

Wrapping it up

Even with so many options, the work doesn’t stop with finding the perfect side hustle.

That’s because there’s just so much to play around with your blog and find multiple ways to make money off it!

For instance, part of building your blogging empire is choosing the best blogging platform. If you end up picking the wrong one, you’ll have a hard time diversifying your income streams effectively.

That goes on top of the things mentioned above and then some!

But what’s important is finding ways to improve your blog.

You can’t settle for just earning from affiliate links or ad units.

There’s always something more out there – it’s up to you to look and try them out!

Thankfully, above are five of the most effective and profitable ways to earn a quick buck from your blog.

If you’ve tried any of the tactics featured in this post, comment below and please share your thoughts. I want to learn from you as well!

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Christopher Jan Benitez is a freelance writer for hire who provides actionable and useful web content to small businesses and startups. In his spare time, he religiously watches professional wrestling and finds solace in listening to '80s speed metal.

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What Is the Incredibly Easiest Way to Drive Blog Traffic?

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Drive traffic to other blogs.

Give what you want.

Help people get what they want and people help you get what you want.

I have found this to be the easiest way to drive traffic to my blog because friends I made through cross-promotion promote me around the clock, 24-7, 365. Easy peasy.

I checked my Twitter a few moments ago. During the past 3 hours I noticed 11 mentions, engagements and retweets collectively. 3 hours, 11 engagements, more blog traffic.

I drive a heavy amount of traffic to my blog by driving a heavy amount of traffic to fellow bloggers who drive a heavy amount of traffic to Blogging From Paradise every day, all day long.

The more you give, the more you get.

The hardest way to drive blog traffic is to try to do it solo. Imagine publishing one post and hitting social share buttons. Even if I do a fine job writing the post, gaining traction solo is tough because successful bloggers know: 1000 is better than 1. 1000 blogging buddies promoting you 24-7, 365 beats you promoting yourself or you trying to write and publish 5 to 10 or more posts daily.

I used to publish 60 posts daily between 2 blogs. Short videos and short posts created the bulk of the content. I had a difficult time succeeding because you can only do so much solo. I published 60 posts in a cyber cave. Nobody listened to me because I did not listen to anybody. But making friends by driving traffic to other blogs made blogging easier and easier for me.

My blogging buddies – who appreciate me promoting them – freely:

  • link to me on their blogs
  • retweet my posts
  • share my posts on Facebook
  • share my posts on LinkedIn
  • send my blog posts to their email list

That my friends is a lot of traffic flowing to my blog easily, freely and exponentially.

Every time a blogging buddy promotes you to their tribe you gain exposure to one more large, targeted audience. Imagine when you gain exposure in front of 10, 50, 100 and 1,000 or more audiences daily? This is serious traffic! Plus it is easy traffic because your prime duties of reading posts and tapping social share buttons, or, linking to fellow bloggers on your blog, are quite easy.

How to Drive Traffic to other Blogs

I spent a fair chunk of today driving traffic to other blogs.

I promoted some of my blog posts linking to my blogging buddies. I also retweeted and Facebook shared posts from other bloggers.

Each share lays the foundation for new blogging friendships and fortifies old blogging friendships. Every time I promote Donna Merrill or Alonzo Pichardo, we bond more deeply. Easy way to keep friendships strong and to grow your blog traffic exponentially.

You Will Run out of Time Solo But You Never Run out of Friends

Eventually, I ran out of time each day trying to do it all by myself. No human is super human. No human can be in a billion places at once, by their own steam.

But you never run out of friends if you are generous. During a reasonable lifetime, no blogger will befriend all 7 billion humans. You will however keep meeting friends every day if you drive traffic to other blogs every day.

As more folks befriend you, more folks promote you. What an easy way to increase traffic to your blog. Your ever expanding friend network does much of the legwork for you and also drives traffic to your blog:

  • when you sleep
  • when you travel
  • when you spend time offline with family and friends

Sounds sweet, right?

Give freely.

Drive traffic to your blog easily.

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What Are 2 Powerful Qualities of Top Bloggers?

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John Chow and Bigfoot.

No correlation exists save this post. Although John is super tall. I met him in person during Affiliate Summit East.

Both JC and Bigfoot taught me 2 incredibly powerful qualities of top bloggers.

John taught me how to think abundantly.

Bigfoot taught me to be open-minded and to think for myself.

Think Abundantly

A while back I recall reading a post on John’s blog.

He explained how being an Amazon Associate creates a steady passive income stream.

For an example, he showed how linking to a product your audience finds useful – in the proper context – leads to blogging profits. At the time, I admired his strategy but could not get why you’d link to an affiliate product for a measly $2 commission. But of course, John thinks like, feels like and is a multi millionaire so he thinks of acquiring increasing wealth versus thinking of how little he makes on certain commissions.

$2 adds to the John Chow millions. Plus, even if JC began blogging yesterday, at zero, he thought like a millionaire well before becoming a millionaire, so he would have made his first $2 on his way to millions.

These days, I think, feel and act abundantly. I celebrate every penny I make online because where your attention and energy goes, grows. Top bloggers think abundantly. If you think, feel and act abundantly, at year’s end, the $2 commission per sale yields $500,to $1000, to $5000 per a single income stream because the more you celebrate money and feel rich, the more money you make.

Top bloggers think: money. Open 5, 10, 15 or more income streams. Seize every opportunity to prosper. $2, there, and 100 sales later, you made $200. Top bloggers think abundance – versus lack – and make money.

Be Open Minded and Think for Yourself

As you know, I love studying the creature Bigfoot.

Most humans are closed-minded and follow the herd, being lazy thinkers, and simply agreed with the herd; naturally, these folks believe Bigfoot is a myth.

A handful of YouTube videos of Bigfoot scientifically breakdown:

  • the size of these creatures: 7-10 foot tall, up to 5 feet wide, and 500-900 pounds
  • the physiology of these creatures; compliant gate, 90% knee flexion, absence of neck, hulking trap muscles, heavy brow ridge
  • the sounds these creatures make; clearly not within our current animal kingdom

If you are open-minded and think for yourself, you clearly see a huge, primate-type creature with some human-like qualities appears in these videos. Truth reveals itself to clear, deeper thinks.

But if you are closed-minded and agree with the herd, you become blind to the truth and see a guy in a suit, or hoax, in these handful of legit Sasquatch videos.

Like the small group of humans who know Sasquatch exist, top bloggers are both open-minded and do their own thinking. Successful bloggers open up to new strategies and new income streams. Plus these top folks never agree with the herd just because most people think a certain way; these pros think critically, for themselves.

I think incredibly deeply about blogging, and mindset, and see parallels no blogger on earth sees, save me. Why? I am open-minded and do my own thinking, for myself, never being swayed by the general public and its poisonous, limiting skepticism.

You almost have to be insane *not* to believe in Bigfoot after scientific video breakdowns and tens of thousands of credible eye-witnesses prove these encounters are with large primates, not humans in suits. Even a 300 pound, pro bodybuilder would look like a 5 year old trying to fit in his dad’s suit if he tried to wear a suit with dimensions for a 9 foot tall, 800 pound being.

In the same breath, you really need to be out there, if you are so closed-minded and agreeing with the poor masses, that you are blind to the truth of abundance around you, as a blogger.

Think abundance.

Open your mind.

Think for yourself.

Succeed.

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What Should You Ask Yourself Before Using a Pop Up or Slider Form?

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Before you use a pop up or slider form, ask yourself:

“Do I want to ask the reader for something or tell the reader to do something before I give them what they want?”

Yesterday I clicked on a link based on the blog title promise. I found the title and link on Twitter.

Since I wanted to see the solution based on the title-promise, I looked forward to reading the blog post. I wanted content; quick content, easy to access content, and simple content.

But I was quickly disappointed.

Why?

One second after arriving to the blog to read the post, I saw a pop up form. The blogger wanted something from me; my name and email. The blogger asked for my information. I did not click the link to volunteer my information. I clicked the link to get what I wanted; content. Oh well.

Mildly annoyed, I closed the pop up form to finally get what I wanted: helpful content promised via an attractive blog post title. But then I had to deal with a slider form; yep, the blogger asked me to click a box if I agreed with my personal information being stored via cookies. I have no idea why you do this as a US blogger; the European Union and its laws have zero jurisdiction in the US. Mass fear tends to goad the weaker minded to do silly stuff.

Anyway, this marked the second time the blogger asked me for something or told me to do something before giving me what I wanted. 99% of the time, I close the window and leave the blog forever. I have no time to waste. But to see how far this blogger would go, I closed the slider form and stuck around. Until 2 seconds later when, I kid you not, the blogger used a corner slider form calling me to do something else. Some ask; some command.

I immediately closed the window and left the blog; never to return.

One of the biggest mistakes bloggers make is promising readers helpful content, then, before giving readers what they want, asking them once, twice or three times to do something, before giving readers what they want.

Bad idea.

Most or all readers will exit your blog and never return. Who wants to jump through hoops once, twice or 3 times before getting what they want? Readers get my content immediately. I use no pop up, slider, or barrier to content. People get what they want immediately and also buy my stuff. Good for me. Good for you.

Jeff Bezos became the wealthiest human being in modern times because he made it incredibly easy to get what you want immediately. His net worth is $150 billion because:

  • he enabled one click buying
  • he offers 2 hour to overnight delivery for many products in urban and suburban areas
  • he uses few or no pop ups or other barriers to giving customers what they want

Why do you think I have 170 plus products on Amazon? Dude makes it easy for me to make money. No barriers to buying.

Ask Yourself

Do you want to give readers what they want quickly and easily so you succeed more quickly? Remove all pop ups, sliders and other barriers to content and buying. My blog took off like the dickens when I removed everything so readers could read my content fast and buy my stuff fast.

Stop trying to get what YOU want (names, emails) and give readers what they want – quickly – to become a successful blogger.

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