Connect with us

Blogging

5 Tips When Designing Blogging or Company Logo

Published

on

It’s important when designing your company logo that it represents your brand. There are a few things which matter trying to put together the right design like colors, slogan, image, and uniqueness. By making sure you have the right combination of these, you’ll create a logo which is unforgettable and represents your brand to the fullest.

I did some research so I can put together my top 5 tips when designing your company logo. Let’s get started.

Unique

When designing your company logo, it’s important to be unique because this will help you stand out compared to your competition. When you look at other logos right now like Apple, Coca Cola, or even McDonalds, you know right away what type of company because you’ve visited their store or tried their products before. Study the logos of your competitors, and come up with a unique design one which customers will remember because it stands out.

However, when creating a unique design, you want to make sure that all the other factors discussed below are also incorporated.

Colors

The company colors you choose will usually be based around your logo. For example, whenever I design’s websites, I’ll come up with a logo first then base the website colors around my logo. However, sometimes it will work the other way around, and you’ll use colors within your logo which currently represent your companies culture. This can be the color of your products, the building design, and/or colors which represent the purpose of your business. You’ll notice how environmental companies will always have the color green within their logo representing tree’s, grass, and again the environment.

When choosing colors, you’ll want to study color psychology, and how the human mind responds to color. The benefits of coloring infographic will show you how different colors can stimulate different parts of the human mind.

Easy and Flexible

You want your logo to be very easy to understand, and the person should not have to sit and stare to know what it represents. The longer it takes for the person to understand what company it represents, the faster they’ll forget about your company brand. The main idea is to design a logo which is flexible also so can look good on any device it’s viewed on like a tablet, mobile phone, or even on a television set.

Keep in mind that it should take a maximum 2-3 seconds for the person to understand what the logo stands for and to remember it too.

Text or Not

This is something for you to decide however is very important when designing a logo. You need to ask yourself can I design a logo as just a symbol and it will represent my brand to the fullest? Many designers make the mistake of not adding any text when they should, and this makes it harder for people to understand what the company does. For example, IBM has done a great job adding text to illustrate what they do as it represents International Business Machines.

Different Variations

When first designing a logo, it’s important you create different variations because its hard to get it right the first time. Some designs will resonate with people better than others so always test different things. You want to test with or without text, shifting around colors, and even changing the symbol around. As a matter of fact, testing is probably the most important part of designing a logo because it helps with the creative process by knowing what works and what doesn’t. This will force you to think outside of the box coming up with cool things to add to your next design.

Final Thoughts on Brand and Logo Design

You can find a lot more resources on logo design by doing a quick search on Google or reading through this logo design case study. These tips will help streamline your design process and even give you some logo design ideas. If you have a budget to spend on design, then hire a company to come up some ideas for you.    

Hi, my name is Kristel and I'm a contributing content creator at Marketing Infographics. My job is to find the best infographics from industry experts, while also make sure they get coverage through social media. Contact me with your favorite infographics!

Continue Reading

Blogging

How Do Blogging and Fitness Relate?

Published

on

I spend 3 hours daily honing my mental and physical fitness.

In truth, you can and will succeed online following simple fundamentals from a generous, detached energy. No need to be fit to go full time blogging. But if you feel bad because your body feels bad and your mind fears losing it all, have you succeeded? I do not believe so.

I wrote an eBook sharing my daily regimen to explain what many of you readers want to know: how do I do it all? I am no blogging god. I am just human. But I write and connect quite a bit. People wish to know how I wrote 100 plus eBooks in addition to all the other stuff I do while circling the globe. Well, blogging and fitness are 2 peas in a pod for me. Both play a big role if you desiring leveling up and feeling good predominantly as you enjoy the ride.

Blogging and Fitness

Let’s say you wake up on a Monday morning as a full time employee who blogs part time. Feeling terrible and dreading work, why write and publish a post? Too busy. Do it later. Put off the post until tonight. But you feel too tired that night. Repeat this cycle for 3 months. 90 days passed. Still no blog post. Why? You filled your mind with fear and pain. Manifesting as blogging loss, backburnering the post for 3 months indicates fear in mind. Why fear? 100% of the time, fear dominates minds of people who spend zero time on mental fitness, never meditating or doing deep yin yoga or observing their thoughts and feelings. Most of the time, these same folks dominated by their own fears never commit seriously to being physically fit through exercising.

Feel good by caring for your mind and body. Vibe higher than fears crippling most bloggers. Imagine the above scenario with one difference: you devote 1-2 hours daily exercising and raising your energy via mindset training. Devote 30 minutes to power walking and 30 minutes to deep yin yoga. On waking that Monday morning, either a blog post idea finds you and you write the post, or after a few uncomfortable moments and feelings, the idea flows to you and you write the post.

I cannot explain this process logically because it flows 100% emotionally, feelings-wise. Visualize yourself in moments you feel really good. All seems possible. Ideas flow to you. Opportunities flow to you. Why? Feeling good magnetizes you to freeing, success-promoting ideas. Being fit mentally and physically is the easiest way to feel good most of the time. Plus in those moments you feel bad mentally and physically, you face, feel and release the bad feelings, quickly, because you feel mentally and physically fit, predominantly.

Gratitude

Being fit naturally alerts you to the success-promoting idea of gratitude. Gratitude builds blogging success because seeing every penny of income, every blog comment and all interest in your blogging courses feels awesome to you. Feeling awesome inspires you to blog for years generously. Blogging generously for years makes you successful.

Corey at the Good Oil Marketing retweeted my blogging course recently. I feel grateful he spread the word for me considering he is a successful, high level marketer. I feel these feelings and build on my success because I feel grateful. I feel grateful because I trained my mind and body to feel good, through being fit daily, in order to tune into appreciation easily.

Get fit.

Don’t quit.

Be a successful blogger by being mentally and physically fit.

Continue Reading

Blogging

Why Doing this Works Better than Asking for Business Referrals

Published

on

After I released my flagship eBook – How to Retire to a Life of Island Hopping through Smart Blogging – I noticed something neat. My sales increased 12 fold the day I published a guest post for a highly successful blogger.

Seeing this spike clued me in to the quickest, easiest way to increase business: help people for free. Being generous improves skills, increases exposure and expands your business. Greater traffic and profits follow generous bloggers because helping people for free helps you be skilled and see, two qualities in every prospering blogger who reaps sweet blogging profits.

A large set of bloggers goes in another direction. Some ask for business referrals from trusted blogging buddies to drum up business. Feel free to take this route but know referral fishing is an ineffective way to drive profits because of two clear reasons:

  • referral-seeking seems to be time-wasting
  • referral-seeking rarely inspires trusted bloggers to take clear, business-building action, for you

I know 20 plus web developers. A few trusted blogging web developer buddies have reached out to me, seeking referrals. Two issues arise:

  • the referral seeker has no idea if I know bloggers needing web development; non-targeted campaign
  • I already know 20 plus developers, trusted buddies all, so I could never choose one to refer to someone if 20 seem qualified

Top Bloggers Become Ruthlessly Effective with their Time

Versus seeking referral business by asking blogging buddies if they know someone requiring your service, spend 20 minutes to write and publish a quality guest post for a blogger in your business niche. Instead of pitching 1 human, show off your web development skills for free, via a guest post, for 1,000 people. Do you see what I mean? Leverage. Do not ask for business. Serve for business. Although time needs pass and generosity needs inclusion in blogging business-building, helping for free is the quickest, simplest way to increase blogging business because you reach large, targeted audiences of clients with your attention and energy versus asking 1 person for business in non-targeted, ineffective fashion.

12 Times Daily Sales

I recall the day vividly, 5 years ago. I created and launched Blogging From Paradise. Before writing 100 plus eBooks, I wrote one. I did drive some sales through my blog but guest posting woke me up; why not leverage my presence and grow business by helping people for free, via different platforms? Eye-opener for me. Instead of asking, I gave. How easy? Giving freely is the easiest way to get freely. I observed a 12 times daily sales eBook increase for good reason that day: helping people generously through sites other than your blog is a simple way to grow your blogging business.

The simplest, direct, effective way to grow your business is to help people for free. Asking for referrals leads to a client or customer here and there, but full time bloggers are not in the “here and there” business as far as growing your venture. Pro bloggers drive steady profits through their blog by being generous on their blog and on other platforms.

Be helpful for free. Publish posts. Submit guest posts. Run a podcast. Broadcast live on Facebook. Help people for free to help people for pay. Versus untargeted referral-seeking, this is the effective way to grow your blogging business from a generous, genuine energy.

Continue Reading

Blogging

Why Does It Take Time to Be a Successful Blogger?

Published

on

Successful bloggers implore you: it takes time to succeed.

I advise following your fun, helping people generously, trusting the process and seeing the blogging journey through. I mention in my eBook how time saving tips make your journey easier.  But in the same regard, this journey takes time. Impatient bloggers weed themselves out. Generous, patient, persistent bloggers succeed. Sometimes, successful bloggers realize not the time element and how it works, and never explain in detail why it takes time to succeed. Why do you need to be patient? Why does it take time to succeed? I uncovered 3 reasons why it takes time to be a successful blogger.

1: It Takes Time to Practice a Skill So You Become Really Good At It

Today, I can write 10 to 20 blog posts daily if I so desired. I could easily create 20 videos daily.

10 years ago, I could write 1 blog post weekly and feared doing videos, to where, I never recorded videos as a newbie blogger.

Generous practice plus time made me prolific. Nobody gains skills in 1 day. Humans gain skills practicing 1 craft daily for months, then years. I love basketball. A handful of NBA players disclose how terrible they played after picking up a ball for the first time, 5 or 10 years, prior. Patient, persistent practice and time polished their skills to the point they became successful enough to go pro. Blogging is no different. Successful bloggers practice daily for years before being skilled enough to become a pro.

2: It Takes Time to Gain Big Exposure

Gaining big exposure for success takes time. Every creative act expands your presence a little bit more but those little bits add up over time. New bloggers blind themselves to this concept, believing 1 day and 1 blog post gives them successful exposure enough to make money and gain clout. Nope. Time reveals persistently generous bloggers because getting massive exposure requires months to years of generous, patient, persistent service.

No human can begin blogging at 8 AM as a new blogger and land a Forbes appearance by 12 noon. Nobody knows you. You have no exposure. Humans require time to create and connect in enough spots to gain success promoting exposure. Relax. You are on the way. But allow for time and generosity to leverage your presence. Time is required to be seen in many places.

3: It Takes Time to Uncover and Feel and Release Fears

Do you want to know why I wrote this post? I uncovered this reason a few moments ago. I noticed one income stream yield lesser amounts over the 2 days prior and felt a tiny but palpable surge of fear. Aha! I got you. Feeling fear, I released it and proceeded. I blogged for 10 years. I still feel tiny fears if an income stream yields less money, day to day, based on my expectations. But I needed to face this fear to make more money. New bloggers generally have deep fears concerning money, success and freedom. It takes time to feel and release fears concerning making more than $1 a day until you vibe at the $100, $1000 or $10,000 monthly – or more – level of blogging income.

Time unearths fears for feeling and releasing, to reach the next level of blogging success.

Be patient.

Time is a great blogging ally.

All you need flows to you over time.

Generously create, connect, follow your fun and nudge into fears.

Success is yours.

Continue Reading










Trending