Did you just publish a new article on your blog? And you’re happy, right?
I guess it took you lots of time and effort – mental energy – to finish that article.
Don’t pat yourself on the back yet.
There a few more things to do to crown your effort.
Don’t fret, it will only take you a few minutes and you’re ready to pop the Champagne.
So what’s next? That’s a good question.
It’s like a newly released music album. A musician doesn’t release his new album, celebrate his success and then move on to work on the next project. The producers and marketers have to promote the album through various sources.
That’s exactly what you need to do for your new blog post. And that’s what you’ll learn in this article – the five vital things to do after publishing a new article on your blog.
1. Share your article on social media platforms
After you hit the publish button, the next and most important step to take is to notify your readers. The good places to target are social networking sites. Shared content on social media websites have the potential to spread like wildfire than any other platform.
Inform your followers on various social sites about your new article, and encourage them to share it with their friends and colleagues. To increase response, make the sharing process simple. Add the sharing buttons of social sites that your readers frequent most. Particularly, Facebook, Twitter, LinkedIn, and other social outlets where your readers visit often.
2. Leave comments on other blogs with related article
Besides your blog, there are similar blogs that might have covered the same topic as your article. But don’t worry about that. Chances are they’ve not talked about all the points in their articles as you have done in your blog post. This is where intelligent commenting comes into play.
Now, search for similar blogs in your industry. Visit AllTop.com and Technorati.com for similar blogs. When you compile a list of them, scour each blog and read a few articles on similar category to yours.
Take the time to read a couple of articles. It will enable you to leave comments that their readers will find relevant and useful. Once you read a few articles, leave helpful comments and subtly link to your recent article. Do this on a good number of blogs.
To make this work, your comments should be relevant to the topics of the blog posts. And your article should offer tips and advice that have not been discussed in your target blog posts.
3. Send out a newsletter about the update
If you’ve been able to build a list of subscribers, it’s imperative that you notify them of any update on your blog, including new articles. The fact that subscribers have decided to join your list means they’ve given you permission to contact them for anything related to your blog.
Write a compelling newsletter, with a magnetic headline that will pique the interest of your subscribers once they see your email in their inboxes. In the newsletter, make your message persuasive. Outline the benefits that they’ll derive when they read the article, and how it will help improve their lives or businesses. Also, encourage them to leave comments after reading, and share the article on their preferred social media websites.
4. Reach out to bloggers
A good relationship with other bloggers will help promote your blog, and make it popular. Bloggers are often busy with numerous projects. While they’re busy working on several projects, they still strive to create valuable content for their blogs.
Some bloggers will appreciate it if someone offers to give their readers informative and helpful content. If you’ve really published a valuable article, there’s no doubt that fellow bloggers will not share it with their readers.
Approach bloggers in the same niche with you. Send out personal emails to each of them. In your email, introduce yourself, tell them how you discovered their blogs, and what you like about them.
Next, inform them about your recent article, the main concept behind it, and the benefits their readers will obtain from reading it. Go a step further and explain how it will help make their readers better people either in their businesses or lives.
Don’t send out a generic email to a group of bloggers at once. Strive to make every email personal to an individual blogger. This might seem daunting but it worth the effort. A well written email might be your key to a good relationship with a fellow blogger. Give it a try.
5. Reply to Comments
If your readers are the responsive types, don’t be surprised to see comments within few seconds after your article goes live. Some of your readers will not even wait for you to notify them about the new blog post. Their regular visit to your blog alone will keep them current about any update.
When this happens, don’t wait until the next day before replying to comments. Reply as soon as you possibly can. It will encourage them to leave comments on your subsequent articles. Furthermore, when you notify readers through any of the previous tips, and they see the number of comments on the article, they will be motivated to also leave comments after reading the blog post.
Remember this …
Following the above tips can be daunting if you’re doing it for the first time. But I can assure you that it will become easier if you do it more often.
Publishing a new blog post is just a tip of the iceberg when it comes updating a blog. Ideally, you need to notify your target readers about your newly published article through different platforms. By following the above tips, your new article will go viral and reach your target audience on various outlets.
This guest post was written by Saeed Sikiru, who is a prolific freelance blogger. He’s the editor of a content marketing blog where he offers his freelance blogging service. If you have a blog that needs regular content, hire Saeed to write quality and persuasive articles for you.
How to Get Over the Fear Nobody Will Buy Your Product
Promote the heck out of the product. Unearth fears. Feel fears. See fears come true. Release fears. Sell your product. More and more folks buy your product only if you face, feel and release fears aligned with the product. If you hold the fears ya ain’t selling the product. Even if you publish a blogging product – like my blogging course – and sell it for a little bit you will not generate big sales until you fail enough to finally feel fears triggered by failure. Feeling fears clears fears which clears resistance which helps you inspire more people to buy the product.
Getting over this fear is messy. Do you enjoy feeling like a complete loser? Nope. Do you enjoy feeling like a complete fraud, or huckster, or embarrassed or ashamed? Nope. You hate trying so hard and then, no freaking people buy the course you promoted 10,000 times but doing so and feeling fears triggered simply makes it easy to promote the product, because feeling and getting over the fear makes you promote the product like you breathe. Being in that space, plenty of people see the product and more folks buy the product.
I promoted my blogging course to the tune of 8,000 page views before someone bought it. 8000 page views was nothing. I had to clear fear-resistance during the 8,000 page views to show the world how fun, freeing and inspired this course was. Fear cleared, more people bought it at 10 times the initial price versus the initial cheapy price. Raising the price ten fold? Yep; another fear for me to conquer. But I did it, and far more people bought it at $350 than at $36. See how funny fear works? You fear something, refuse to feel the fear, and struggle. But feeling the fear and doing it anyway leads to increasing success. Buy the course for a fun, entertaining, inspired blogging guide. Tis the season for celebration and joy and love and fun, helpful blogging courses.
I have no tips for nudging into fear save meditating and doing yoga frequently. Following each habit expands your awareness which helps you become intimately aware of your fears, so you can feel fears and release fears. Feels rough but this is part of the blogging journey if you want to get over the fear of selling your stuff. Hey; do you want to hurt people, mislead people or lie to people with your blogging product? No? Then just sell the thing already. Ship it. Publish it. Fear is so insidious. Fear makes you do what you do not want to do, if you trust fear. Fear causes you to tune into an alternate, illusory universe, where nothing is true and everything is lies, smoke and mirrors. Do you really want to take that road? I did not think so.
All I can do is be a cheerleader. You need to be the athlete on the court, not the fan on the sidelines. Get on the court. Publish your product. Promote your product. You will eventually face, feel and release all the fears you need to release to become a successful blogger and to sell your product successfully, too. Get in the game. People will buy your product when you get clear on it.
Pro Blogging Tip: Release Expectations
Am I asking you to be a Blogging Buddha? Nope. Not really. No one save enlightened beings completely releases expectations but us mere mortals clinging some to a worldly life can largely release expectations, to become successful and to enjoy the blogging journey. 10 minutes ago, I checked my email. I received a few. I clearly make it difficult to get in touch with me through email because I want to give most attention and energy to building a passive income empire. Every second I spend in email, I could be spending creating content and building connections. Knowing this, it feels good to receive few emails because it helps me scale and move forward from an abundant energy.
Unfortunately, most bloggers have heavy expectations when it comes to receiving email. Bloggers expect a chock filled inbox, with all types of clients, Paypal payments and sponsored post deals. What happens if you get 3 emails daily, all responses to comments? Your expectations not being met levels you, depressing you, making you sad, sapping your energy. If you expect some sweet outcome and reality is not delivering you the outcome to fulfill the expectation, you eventually lose your blogging motivation and quit. Or you make the massive mistake of quitting after seeing your expectations fall short, then, you begin blogging again, quit again after expectations are unfulfilled, and you suffer through this vicious cycle until you fail and quit for good.
Release expectations. Begin blogging with an intent to live your dreams but let go the anchor of expectation because either you feel hopeless after not getting what you expected or you feel average when expectations line up or you feel super high and excited after exceeding expectations, leading to an imminent crash after your emotions settle down. Expectations are anchors, pulling you down, holding you back, preventing meteoric blogging growth. I expect little to nothing blogging-wise because my day is about having fun helping people to blog successfully. I cannot go wrong whether I sell a copy of my blogging course or not because I have no expectations; I just promote the course in a seeming billion places (coming soon) and leave things at that.
If anything, allow a little part of yourself to desire some expectation but make it tiny. Why? If the expectation does not come true quickly, you will keep blogging from an energetic, relaxed, abundant vibe, positioning yourself to succeed. Harboring wee expectations means you remain unstirred if the expectations do not manifest; no crushed, hopeless feeling. Meanwhile, most bloggers with grand, wild expectations often slam into tons of resistance because no spectacular dream comes through and manifest overnight. Living your dream life through blogging requires years and thousands upon thousands of hours of generous service.
Blog for an absolute love of blogging. Be passionate about the blogging process. Release largely on outcomes because weighing yourself down with expectations slows you down. Imagine desiring big blogging bucks only to see an empty inbox for the next 3 months? 90 plus days, zero dollars. After the 90th day, most bloggers quit blogging for good, because they came up so short on their expectations, being frustrated, disgusted, and tired of wasting their time.
Fall in love with the process – not outcomes – to fuel yourself for your blogging journey.
Are You Trying to Rank or Help People?
Check the intent behind your blogging actions. What are your drivers? Some bloggers desperately want to rank, to place articles on page 1 of Google, to drive sweet, passive search engine traffic. Good luck with that. Nobody succeeds ranking until you give virtually all of your attention and energy to helping people with your blogging efforts. The rank comes after the generous help and that generous help often spans years of your life because developing page 1 Google skills is no joke. If it were easy, everybody would rank on page 1, right?
But you would be surprised by how many folks struggle blogging because the focus on rank over help dominates their minds. I never fell afflicted to this common limiting belief because I give scant attention to ranking on Google. Most of me could care less. I help people through my guest posts, blog posts, course and eBooks. My intent is to help people not to try to get traffic and money through manipulating things. Be honest about the big difference between the two because making this shift will improve your life tremendously, along with positioning you to experience increasing blogging success.
Focus heavily on people and little on things to discover the secret of blogging success. Bloggers succeed by generously helping human beings for sustained periods of time. Imagine some blogger who appears to be all over their blogging niche. Study this individual. Guaranteed, this bloggers generously helped people for years, hours daily, through multiple methods of helping people. Imagine guest posting, blogging, broadcasting live on Facebook and podcasting. See how the top bloggers always seem to be assisting people from a generous, genuine energy? Be that person. The tops never obsess over ranking because doing so attaches you to outcomes. Attach to outcomes. Feel fear. Attachment is fear. Any time you blog from a vibe of fear, you will struggle, fail and quit eventually. Top bloggers feel fears but release the energies versus panicking and bailing on generously helping readers. Everybody else panics, bails and tries to manipulate things to get traffic and money, failing horribly over the long haul.
Nobody gets ahead trying to manipulate things because money flows through humans mainly, then, through things which act as receiving channels. Imagine if I sell a copy of my blogging course. Generously helping human beings instills trust in the person who bought my course. Money flows from them to me through Selz, and my bank account, from their credit card or bank account. The things – Selz, bank accounts – are receiving channels, facilitating the sending and receiving of money, but generous service and trust put the financial transaction into action.
Stop trying to rank before all else because dealing with things solely – SEO and Google – moves you out of the realm of reality, into thing-ality. Bloggers who succeed keep helping folks generously and keep promoting themselves, realizing the things are just tools humans use to connect with each other, to help each other and to prosper each other. Focus on helping humans, not trying to rank on page 1 of Google, to uncover the secret to successful blogging….and to uncover the secret of ranking on page 1 of Google.
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