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Home Blogging: Give Your Room a Voice with Its Own Airbnb Blog

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It all started with an idea to make a quick buck. “I might as well rent that spare bedroom every once in a while” or “I’m out of town this weekend, why not try to make some cash?” Now you’re loving the Airbnb life and the cash it brings in.

Why not capitalize on your adventures even more? It’s well-known that blogs can help businesses grow, but did you know they can be great for your Airbnb too?

If you have the writing bug and you want to build up your rental revenue, here’s how an Airbnb blog can help.

The Benefits of an Airbnb Blog

You’ll see articles all over the internet about how to make money as a blogger, but you can do even more by blogging about your Airbnb experiences. Here are the benefits you could enjoy.

Get More Bookings

Every business is a numbers game at some level or another, and that applies to side hustles too. Part of the battle for more bookings is to drive more traffic to your listing. A blog is a great way to do that.

If your blog is interesting, it will start getting attention. The more people read it, the more often it pops up in Google searches, bringing you even more traffic. And of course, everyone who sees your site will see links to your Airbnb listing too. All of a sudden you have more cash and less stress about paying the bills.

Legitimize Your Listing

You already know how nerve-wracking it can be to bring a stranger into your home. Renters feel the same way, never quite sure who they’re renting from. That’s especially true if they’re renting a room in the house while you’re there.

Your blog is a great way to put renters at ease. They can get a sense of who you are before they arrive, so they feel like they’re taking less of a gamble.

Just as important, your blog will show renters that you are, in fact, a real person. They’ll have no worries that you’re a nameless scammer who could leave them high and dry.

Add a Revenue Source

As much fun as it can be to meet new renters, the money is probably the main reason you use Airbnb. Why not bring in another way to make money?

In addition to bringing you more bookings, your Airbnb can be a revenue source on its own. You can sell ads, try affiliate marketing, and much more. There are plenty of ways to make money with your blog, but remember that the better your posts are, the more likely you are to bring in money.

Ideas for Your Airbnb Blog

Now that you know all the good your blog can do, there’s another big question mark: what do you blog about? Feel free to mix it up, and get started with these topic ideas.

Ask Guests to Contribute

One cool way to make your blog interesting is to tell the stories your renters have experienced during their stays. Of course, there’s a right way and a wrong way to do this. You don’t want to come off sounding creepy, as if you watched your guests the whole time.

If you spend time with your guests during their stay, you can blog about where you took them or what they enjoyed most. If they’ve had more solo adventures, you can ask them to jot down some of their favorite parts of the trip for your blog. They can even write the entire post if they so choose.

Whether you write the post or the guest does, make sure to respect their privacy. Never post any mention of a guest without their permission. Even if you do have their permission, be sure to change their names and don’t offer any identifying details.

Offer Tips for Fellow Hosts

Don’t assume it’s only future renters who will read your blog. You can build your audience even more by offering some content for other Airbnb hosts too. In fact, one of the biggest blogging mistakes is writing for too narrow of an audience.

Put your expertise to use and offer tips for hosts. Suggest ways to advertise their Airbnb or ways to get more bookings. Talk about the amenities your guests have enjoyed the most. Create an Airbnb checklist for beginners.

Some of these hosts could become guests themselves if they come to your hometown. Even if they don’t the traffic they provide will help your blog grow even more.

Suggest Local Activities

As an Airbnb host in your hometown, you make money off tourism to the area. Why not try to promote it on your blog?

Post about some of your guests’ favorite attractions in the area. Offer suggestions for your favorite local restaurants. You can even do this in a hyperlocal way, talking up the restaurants in your specific neighborhood.

You can also do this by writing about upcoming events in your area. Is there a big music festival on the schedule? There’s a blog post. What about a unique museum exhibit or a family festival? Those can make great blog posts too.

Highlight Your Latest Changes

On top of enticing people to visit your city, you can use your blog to encourage them to stay in your Airbnb specifically. Any time to make a cool update to your home or you buy a new nicety for your guests’ rooms, blog about it.

For more tips on how to best highlight the latest changes or features of your home, be sure to check out these interior design blogs. The better the photos and display of content on your blog for your rental property, the more likely you are to find success with an ongoing supply of new renters and AirBNB users.

Sometimes those details make the difference. They also tell renters that you’re attentive and that you truly care about creating a positive experience. Guests love knowing more about what to expect during their stay.

Embrace the Wonderful World of Blogging

We live in an age when people spend hours and hours online every day. Why not capitalize on it by giving them something interesting to ready and making some cash while you’re at it? That’s what your Airbnb blog can offer.

Of course, all these tips will require some writing ability. If you’re new to the blogging scene or if writing isn’t your forte, check out these blogging resources to help you get on track.

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My passion is with SEO and finding new markets that are gaining traction, while also building business models around them. This is what we are currently focusing on with HempireSEO.com.

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Blogging

Why Does Blogging Seem Hard?

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Aha!

The question of blogging questions.

Why does blogging seem hard?

Blogging in and of itself is not hard. Blogging is a concept. A blog is an inanimate object. It is neutral. It is not hard, tough or easy.

Human beings label their feelings with emotions. THIS is why blogging seems hard.

Why?

Doing the neutral activity of blogging feels scary, meaning you unearth and either resist or feel fears. Feeling the fears feels highly unpleasant. Especially if said fears feel deep, strong, and terrifying, depressing or anger-inducing.

But if you resist these deep fears, and refuse to feel them, and blog mainly from a dominant vibe of fear, you fully experience the feeling of blogging being super hard. Blogging is actually neutral but you refuse to feel deep fears that blogging has unearthed. You resisting fear leads to prolonged blogging failure, aka, not seeing much money and traffic, aka, blogging being really hard.

Real World Example

A few moments ago, I scanned one of my daily blogging income streams. I made a little less than I had been making for 1 of a billion reasons. 1 such reason may have been the internet crashing here last night. We experienced a few big, powerful thunderstorms.

Anyway, I noted the dollar amount being lower and felt fear arise in my body. Rather than resist the fear, I felt the anxiety, and my mind hurriedly racing ahead to next month’s paycheck, and then, after breathing deeply for a few moments and fully embracing the fear, I released it. I did not resist it. I felt it. The fear disappeared. I then blog from an abundant, relaxed, detached, generous energy, which helps me become more and more successful.

But the old me – and most bloggers – see a lesser dollar amount for daily earnings, feel an intense fear arise, panic, bury the fear versus feeling it, and run around like mad men and mad women with that DEEP FEAR DRIVING THEM, desperate and greedy, resisting the fear, being driven by fear, and of course, they do stupid stuff with a dominant fear energy guaranteeing their blogging failure. Then, these humans who refuse to face, embrace and feel fears, proclaim blogging to be hard. This is a lie. Blogging is neutral. But you refuse to face, embrace and release your fears, so blogging *feels* hard.

Solution

Feel fears when fears arise. Cry it out. Shout it out. Feel depressed or deflated.  Do not resist fear. Then, after feeling fears, you will feel good, detached, relaxed and trusting. Feeling these dominant abundant energies, you will create, connect, trust, persist and blog from a relaxed, chill energy. Blogging from this calm, trusting, generous energy makes blogging easier and easier and easier. Money flows in easy. Traffic flows in easy.

Blogging went from hard to easy because you faced fears, felt fears, and progressively blogged from an abundant, generous, calm, detached vibe.

Tip for Feeling Fear

Engage in some energy management ritual that expands your awareness. I do deep yin yoga and power walk daily. Prayer and/or meditation may help. Breathing deeply helps. Do anything that expands your awareness so you can observe and feel fear versus resisting this destructive energy.

Some humans bury fear with busy-ness and jobs they hate. Other people turn to drugs or alcohol to bury fears. All of these folks are unhappy and depressed because you cannot feel good, abundant, relaxed and successful with oodles of fear buried deep inside of you.

Be with your fears. Be gentle with yourself. The blogger who feels and releases fear soon learns blogging gets easier and easier.

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Blogging

Do You Need to Respond to ALL Comments?

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No.

One mistake holds back many bloggers who fail to scale. These folks obsess over responding to every single comment, every email, every message. Why? Pride. Obsession. Attachment to people. Fear of missing out on an opportunity. Fear of missing out on friendships.

Unfortunately, if you spend 14 hours daily responding to every single social request and chat and email and blog comment and message – even if it feels fun – you lose opportunities to scale through blog posts, guest posts, podcasts and doing interviews.

Please; if responding to virtually everything feels fun, do it. But 99% of bloggers BS themselves on this because they respond to EVERYONE from an energy of fear, pain, lack, resistance, force and hustle. Bad idea guys. Force negates. But, power attracts. Meaning if you are willing to use power, and love, and fun, to inject into your work, you quickly see: the cornerstone of massive scaling and persistent growth and freeing blogging success is writing, publishing and placing blog posts and guest posts.

Example

Today, how do I have most fun growing my business, reaching more people, helping more people, and leveraging my blogging presence? Do I achieve these feats by spending 3 hours responding individually to every retweet, Like, blog comment, and so on, and so on? Nope. I spend those 3 hours effectively and efficiently by writing and publishing 3-6 blog posts and guest posts. Blog posts and guest posts scale. Blog posts and guest posts help me reach hundreds to thousands of targeted folks through each blog post and guest post.

Blog posts and guest posts never seem to be written by people who complain about having no time to blog post, and, guest post. Meanwhile, a hefty chunk of these humans spend 1, 2 or 3 hours responding to every Like on Facebook, from a strained, forced energy, fearing they miss out on traffic and bonds, not having fun doing it. But the wise move would be spending 10 minutes responding to comments on Facebook and maybe a few Likes, then, devoting 2-3 hours to writing and publishing blog posts and guest posts.

Think Scale Not Small Time

WAY too many bloggers play small, giving most of their attention and energy to building 1 to 1 bonds. Making friends is important but meeting new friends is even more important.

One lesson I learned from millionaire bloggers: scaling through blog posts and guest posts is the quickest way to reach more people, make more money and increase your blog traffic. Building 1 to 1 bonds by engaging commentors plays a role in succeeding online, but the top bloggers on earth are not running around, spending endless hours responding to Likes on Facebook.

Titans scale.

Titans also build one to one bonds through engagement, but if you are not getting 1000 page views a day, something is wrong in the scaling department. Namely, you are playing it small, not thinking about scaling. Scale. Guest post. Post to your blog. Make this the focus of your day. Then, feel free to engage folks 1 to 1 in a limited time frame.

You need to let go responding to every single person all day long to genuinely scale, to reach an increasing number of folks and to do what matters most to your business.

People will buy your stuff without you engaging them. Guaranteed. Folks will find your blog, love your content and buy your course or eBooks. This is a simple, organic process that you muck up every time you believe you need to respond to and engage every single person who reaches out via all online channels.

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Blogging

Should You Aim for Blog Post Quality or Quantity?

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Both!

The human mind is silly. It thinks one or the other. It thinks you cannot have it all. You can have blog post quality and quantity but you need to make a clear decision on what you define to be a quality blog post.

Quality posts do not mean 2000 to 4000 word, pillar style masterpieces. A quality blog post answers the question you asked via title or delivers on the promise you made on the title.

I do understand how Google ranks 2000 word or longer, SEO-optimized posts requiring hours of work for even skilled bloggers to write, package and publish. But Google also ranks 600 words posts. 600 word posts are quality posts. Guess what? For the 30,000 bloggers out there asking the title question, I just wrote a quality blog post because they get a clear, concise, dead on answer.

Avoid Scarcity Thinking

Any time you FEAR posts are not quality because word length is 600 words, you think scarcity, or, not enough, or, not quality. But fear is not true. Fear is illusion. I can write 10, 600 word, quality posts today to make a massive impact and to help people IF I think abundance. But if I only believe I write quality, helpful posts in the 2000 word range, I stopped thinking abundance and began thinking scarcity.  I chose fear over love and abundance. Naturally, all bloggers who think scarcity either struggle, fail and quit or work like beasts just to make end’s meet. Not good.

Go for quantity and quality. Some posts may span 800 or 1000 words but you can answer most questions and solve most problems in 600 words if you have immense clarity. Seth Godin answers most questions in 100 to 300 words. You have so much more to work with. So…work with it!

Think abundance. Blog abundance.

Massive Exposure

I have referenced Gary Vee many times recently and his 2000 video interviews on YouTube. Before he landed world famous speaking gig he had a pure abundance mindset, doing videos left and right, offering quality insights on a high quantity of channels. Blogging fools would try desperately to land an interview on a TV show, pitching, fearing, worrying, striving, and wasting months of time, thinking scarcity. Gary thought abundance, seized every opportunity through interview requests from some entrepreneurs who registered zero views per video, gained massive exposure organically, and, the dude became famous through his abundance mindset.

He thought quality and quantity. He did not hold back.

I am beginning to gain massive exposure through the 5-10 guest posts and blog posts published under my name daily. I do not turn down a microphone. I also know the easiest way to become well known is to focus heavily on quantity and quality, to share the wealth.

Many bloggers would obsess over a quality post being 2000 words, SEO-optimized and all that jazz, spending 4 hours to write said post on blogging tips. Meanwhile, I just wrote and published 8 quality, 600 word posts during those hours. I am being seen helping people in 8 spots. While you are on the sidelines. Even if that SEO’ed out, 2000 word post gains massive traffic over the long term, via Google, I am gaining even more massive traffic, being in 8-10 places daily via my posts and guest posts.

Think exponential increase. Imagine my 10 guest posts building up over 365 days. That is 3,650 guest posts, 3,650 spots where I am spotted online. That is a lotta spots!

See why it pays to think quality and quantity?

 

 

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