One of the biggest misconceptions we’ve found among bloggers, particularly newbie bloggers, is that the only way to earn money from a blog is advertisement, or more precisely Google AdSense. Due to this, we have many ways to earn from a blog that has mediocre traffic, popularity and quality.
For instance, if you’re banking on Google AdSense, check out these alternatives here and try your luck! Among those alternatives, content syndication networks are a great earning method as well.
This article gives you a background about content syndication and recommends the top content syndication networks out there.
Content Syndication Networks — an Introduction
To make things simple, we will explain things using examples! While surfing web, you might have noticed some sites, particularly big sites, displaying a section named News from Web or Related News. If you click on those widgets, you will be forwarded to some other sites —that’s all about Content Syndication.
In other words, content syndication is a way to promote content through other sites. So, if you place such a widget in your blog and your reader click on that link, you will be paid — simple as that.
Furthermore, other blog owners who are looking forward to promote content on their site or blog can gather natural traffic using this method. Thus, it’s a two-way advantage process whereas the former gets money and latter, traffic.
In addition, resembling Google AdSense payouts, amount you will be paid depends upon how many clicks you get on the widget.
Now, as we expect you to have basic idea about content syndication networks, it is time to check out those best content syndication networks that can be used to monetize your blogs or sites.
Top 4 Content Syndication Networks
Here, we will have an introduction to each platform, covering its prominent features, way to implement it in your site and some other factors like minimum withdrawal amount.
Thus, you will be able to choose the best content syndication networks with respect to the statistics and other aspects of your site or blog.
Outbrain, one of the popular content discovery platforms, lets publishers engage their readers along with sharing a good amount of earnings.
When you place widget from Outbrain in your blog, you have two benefits. Its Promoted Discovery feature will bring you earning by promoting third-party website whereas Organic Discovery part will bring readers to other content of your blog.
However, to be qualified for revenue sharing programme of Outbrain, your site should have more than 10 million US article page views.
Therefore, Outbrain can be a good way to earn if your blog has a good amount of traffic. Plus, you can be very sure of the fact that Outbrain will only promote content that meets their strict guidelines.
Despite your blogging platform, you might be familiar with Zemanta, as the plugin is popular in bringing suggestions while writing articles.
The content syndication network from Zemanta Content Ads is quite useful for every publisher out there because if you have good amount of traffic, placing a widget from Zemanta in site will bring good revenue to your wallet.
However, Zemanta does not let you simply sign up for this. Once registered, the Zemanta team approaches you with a positive or negative response.
Once you have been selected into the publisher list of Zemanta, it is all about earning as you start promoting great content among your readers.
Disqus is one of the commonly used commenting platforms and it doubles up as a content syndication network, which can be implemented in blogs and websites along with Disqus commenting platform.
Disqus follows a simple process – along with Comment section, there will be a specific section that consists of links from your site and third party websites. When your reader clicks on the link to third-party website, you will earn money.
There are a number of factors that affect earnings from your sites and you can withdraw the amount once it hits $100. Just as other networks, Disqus is also famous for promoting great quality content.
Taboola promotes high-quality content from credible, trustworthy sites. Taboola maintains partnerships with powerful content providers, such as The New York Times, NBC and CBS, which can engage your customers as well as let you have decent earnings.
In addition, Taboola offers support for mobile devices and you can engage all your readers regardless whether they are using desktop. To implement Taboola in your site or blog, you would have to contact the company directly and they will reply soon.
So, here were the four content syndication networks that will help you monetize your blog content, despite the fact that there are a number of networks out there!
Since most of such networks prefer a direct-talk method, we were not able to know minimum withdrawal amount of the networks, except case of Disqus.
Are you still confused about content syndication or the way it works? I will be happy to clear your doubts through comments.
Blog Content or Promotion?
I just scanned a tweet. Someone noted how a well-read blog stressed promotion over creating content, going so far to say that blog traffic does not come from publishing great content. 100% of the time, this statement is not true. Why? If you do not publish valuable, helpful, great content, you could promote it in 1 billion places and nobody will care. Nobody will read it. You will not get traffic. Nobody will buy your stuff. You will not boost profits. I know top bloggers mean well, but sometimes they get so analytical that they blind themselves from truths, and advise bloggers inaccurately.
Blog content needs to rock, for people to share it, and for people to buy what you offer, or for people to hire you. But blog promotion needs to be top shelf too, or else you blog in a cyber cave. Nobody will know who you are or what you offer unless you promote your blog effectively through guest posting, through genuine blog commenting and by building your blogger friend network. No way around that one. Like I say in my course for getting featured on top blogs, you want to write your butt off and bond with niche leaders. This means plenty of creating, and plenty of connecting. Or, content and promotion.
But never get promotion twisted, guys. I received a few common emails this morning; strangers asked me if they could submit a guest post to me. I have no idea who they are, what they offer or heck, anything about them. But strangers who never earned my trust want to promote themselves and their blogs on my blog? Nope. I ignore these emails or alert them to buying my eBook so they can learn how to guest post on popular blogs. Promoting your blog is not about promoting YOUR blog. Promoting your blog is about building friendships with bloggers by helping them and asking for nothing. Allow friendships to form. As bonds form, blogging buddies promote your blog freely, expanding your reach and increasing your traffic and profits.
Of course, you need to practice your writing regularly to create skillful content showing off your expertise. Readers only gobble up and enjoy content created by skilled writers. Skilled writers practice writing daily, either online or offline. Nobody becomes skilled unless they write a bunch. But skilled writers do lay the foundation for a prolific, successful blogging campaign because folks freely share good content published by experienced, expert bloggers.
Both Content and Promotion
Focus both on creating helpful content and building bonds leading to cross-promotion. Think of promotion being an indirect thing. You will not promote your blog in 1000 places daily by copying and pasting links. But you will make friends with top bloggers by helping them and asking for nothing. These friends promote your blog in many spots; indirect but powerful, and effective, in spreading your blogging word around the clock.
Keep helping people through your content and through assisting other bloggers freely, asking for nothing. Content, and promotion, both create a dazzling blogging campaign. Beware about getting caught up in either/or; focus too much on content and you lose your blogger friend network, along with massive indirect promotion. Focus too much on promotion by building your network, and you have no quality content for them to share. Easy does it. Balance between each aspect of blogging and you will become a successful blogger.
Does Blog Content Make You Money?
starts off with a Bali Bang. I slammed into the ground during a wicked motorbike accident. Pain followed. Big time pain. Excruciating pain. What was my life and blogging lesson? Never take your eyes off of the road. I looked at a dog for a split second who’d been hit by a car or motorbike. Shaking my head at his injured paw, I missed the oil slick ahead. Ouch. 2 seconds later, I felt like 40,000 monkeys stabbed me in the back and lungs, after hitting pavement, Superman-style.
Blogging is similar. You will be punished if you take your eyes off of the proven, straight and narrow road of blogging fundamentals. One such fundamental is knowing YOU, not your blog, and not your content, makes money. Sometimes, we say blogs or content makes money because we speak in casual terms to help people see importance in creating and connecting. But getting clear, and helping you understand this simple concept, behooves me to stress how your generous practice, your creations and your connections make you money through your blog. Never, ever is it the other way around because blogs are inanimate objects. Content is an inanimate object too; it cannot do anything, or be anything,
You are the one, the blogger, the being, that puts everything into motion. This involves your generous effort, your willingness to learn a skill and your daily practice, creating and connecting for years, to make your content pop. Sure I sell stuff THROUGH my content but it was me, and my generous effort, and not the content itself, that did the selling. The content is not anything. Content cannot do anything. Content is worthless unless bloggers inject worth into it; see what I mean? The blogger makes it pop, or, makes content a dud, and that pop-dud outcome bases itself solely on a blogger’s generous effort and full commitment to learning their craft, day after day, for years of their lives.
You can and will succeed. You can do it. Really. But you need to understand how you are the center of it all. Everything moves according to your focus, practice and generosity. Content is a tool; like a hammer, if by itself, totally useless. Hammers need humans to work, and hammers need skilled carpenters to really sing. Content needs skilled, generous bloggers to make it sing, too, and the skills increase as your focus and generous practice, and service, increases.
Does blog content make you money? Nope, not at all. Put in the time and energy to helping folks for free. Improve your skills. Increase your exposure. In time, slowly add multiple streams of income to your blogging campaign. Allow cash to flow to you as people see you in all types of spots, making a serious impact where you show up, because of your blogging skills. Everything gets easier if you commit 100% to honing your skills blogging-wise because the content genuinely sings when you get the job done, with your prodigious, polished blogging skills.
Content makes zero dollars.
You, through your practice and generous service, develop the skills through which you make your content top notch. Profits follow.
Why Do You Want to Publish an eBook?
One subsection of my eBook on writing eBooks is:
Know Why You Want to Publish an eBook
Knowing why gives you clarity if you write to free yourself and to free your readers. But if you write just to make money or to be well know, clarity lessons. Fear invades your mind because you write mainly to get, not to give. Shifting from fear to fun intent-wise just takes a little decision on your part. Small potatoes really. But this shift does feel a bit uncomfortable if you are new to the eBook writing process because you need to face fears. Who wants to face fear? Nobody, really.
But facing fear is one tax to pay for being successful in blogging and life. Ditto for your self-publishing journey. I largely faced fears to be who I am today, although I keep uncovering fears along the way. Part of the journey. I am cool with that. I had to ask why I wanted to publish an eBook about 4 years ago when I went on a tear, but even before, in 2014, I asked why I published an eBook in the first place? Simple. I created a new blog and brand in Blogging From Paradise and just believed having an accompanying eBook would help me be successful. I only had one eBook in mind. I never thought beyond the single eBook. But someone told me I deserved to write another eBook so after my first, I wrote and self-published a second eBook. I caught the writing bug.
100 plus eBooks later, here I am, writing eBooks for years, and now, promoting the eBooks effectively. The why, the emotion I chose in writing eBooks, propels me forward because I do what I do to have fun, to spread love and to help you, largely. One small part of me wants to make money online too. This is OK. As long as it is a small part of what you do, eBook-wise. Moving that money aspect mostly to the side gives me the energy to keep writing and to keep promoting, should I choose to write another eBook. Now I am all about promoting those suckers.
Why did you consider writing and shipping an eBook? Be honest with yourself. Think through your driver. Money? Fame? Sweet passive income stream? Each primary driver saps your energy because money, fame and passive income flow to you years or minimum, months, after publishing your eBook. What do you do during that zero dollar time? Money drives you, but you see no money. Since you lose your motivator, you quit. This is why so many authors fade into obscurity. Poor driver. Sell 3 eBooks, get flustered because you made $4.35 over 6 months, and quit, because money drove you but you made no money. On the flip side, bloggers and authors who choose a fun, freeing intent promote and write every day for their online career because the work is the reward. All else feels like a bonus, gravy, extra, or icing on the cake….including money.
Be straight with your eBook driver. Do not bother writing an eBook if you mainly want money because you quit and fail when money does not arrive. Even in rare cases if you make money pretty fast, you lose your heart and feel bad reaching money goals because we are mainly designed to have fun and help people, not to make money.
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