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Choose the Best Logo and Brand Designer For Your Blog in 7 Easy Steps




There are many different ways to brand yourself as an expert, or as a trusted source of information or services online. Having a logo for your blog shows you’re serious about your brand. Corporations are known by their logo even if you don’t utilize their products. McDonald’s has the golden arches, Nike the swoosh, and Facebook a lower-case letter “f.”

We’ve often heard the term brand as digital marketing continues to grow. There are 3.5 billion internet users. With those numbers, it is important to stand out from the competition.

Too often new businesses fail to realize the importance of having a strong brand. They also do not fully understand all the components of building a recognizable brand.

Those businesses in a competitive field like blogging need to rise from the rest of the pack. A strong impressive logo can get you on the right path to success.

If you have a blog, continue reading for seven steps to getting the best logo and brand designer.

1. Getting Started

Starting a blog is quite simple. Come up with a catchy name, buy a domain and you’re off to the races. In the real world, it’s not that simple.

Making a living from your blog requires patience and a great strategy. Having a great blog title and matching domain is cute, but you will also need a memorable logo.

The process of creating an eye-catching logo doesn’t have to cost you a lot of money. Digital technology has put logo creation at your fingertips.

Even if you decide to outsource your logo design there are a few things you need to decide. What will be your color scheme, what font type speaks to your brand personality, and if you will incorporate a custom image?

2. Set a Budget

Nothing kills an idea faster than having unrealistic expectations. Before you go in search of a logo brand designer, have a maximum amount you are willing to spend.

Expensive doesn’t always mean better quality. There are a lot of creatives doing great work for businesses that won’t cost you a month’s rent.

3. Ask for Recommendations

Bloggers have a community of their own. Start networking with those in your industry. Visit their websites to see if you come across a logo brand design that interests you.

Copying someone else’s logo is never a good idea, but if you like their logo go ahead and ask who created it for them. If the person was easy to work with and if an introduction is possible.

You can also put a call out on your social media channels that you are looking for a logo and brand designer. You would probably be surprised to learn that there are people already following you that have the skills you are looking for.

4. Review Their Work

Once you have found a few people that can help you with your brand logo design, it’s time to evaluate their work. Ask to see multiple samples to see the range in diversity in their artistic expressions.

Five to 10 examples can give you a good idea if the designer can transfer your ideas into a logo that expresses what your brand is all about. During the preview look for recurring themes in their work that may suggest the logos were created with logo software.

If you’re paying a graphic design artist to create your logo, you want an original. Do not settle for a modified carbon copy that appears on numbers blogs.

5. Licensing is Crucial in Your Logo and Brand Concepts

Now that you have chosen your brand designer it is important to understand copyright and trademark laws. Your designer needs to have licensing rights for certain concepts such as fonts and specialized colors.

Designs involving images may be protected under copyright and will need permission before using. If possible, only use original creations. And when it comes to names and slogans do a search on KnowEm to search for the use of your brand.

It is important to understand that when it comes to copyright and trademark violations, you will bear the legal burden of using the material. Saying the brand designer told you it was licensed is not a viable defense.

6. Is it Easy to Convert

Remember, your logo is not just for your website. You will want to use it in various settings to promote your brand. You want to know how to choose a logo that is versatile and can stand out in multiple settings.

Although the logo may be in multi-color for the web, there may be times when you will need a transition to a single color image. This is important when having your logo placed on marketing materials, like mugs, hats, ink pens and more.

7. Try Logo Design Software

Logo designers can be people or simply software. There are a plethora of logo design software options on the market. But beware when choosing a logo app because they are not all created equal.

Good software will give the user a quick way to design logos and save money in the process.

You want to choose one that has thousands of images and icons so you can create something that is uniquely yours.

Fonts are an important feature of your brand design so make sure they have a good assortment.

Most logo and brand software offer a free option but don’t get drawn in by that. Once your logo is to perfection, you will want a high-resolution file that can be saved in popular file formats such as .jpg, .png, .gif.

The best quality logos will be included in their software packages. Regardless, you will still pay less than you would if you hired a brand designer.

It’s Time to Get Busy Creating your Best Logo

The best logo and brand designer will get you well on your way to building an overall successful brand.

Once you have the perfect logo begin using it to market your blog. Don’t just place it on your blog, incorporate it into your social media banners, on t-shirts and even business cards.

For additional ideas on how to build a successful brand, leave a comment and we’d love to hear from you.

Srish Agrawal is an entrepreneur, branding consultant, and angel investor. He is also the Founder & CEO of A1 Future Technologies, which includes sites like Logo Design Team and Infographic Design Team, and has helped over 25,000 clients improve how they look online.

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Advanced Blogging Tip: Have a Poor Link Memory



I create oodles of content daily. One tip to being prolific is to have a poor link memory. I forget what I published content-wise and link-wise to keep publishing content frequently. Do you know how most bloggers publish one blog post, include a link to a product and/or service, and keep checking the post again and again, to see how the link performs as far as clicks and conversions and sales and profits and money? I never do that. I have no time and energy to check how my links perform because I have a terrible link memory. I am always on to the next piece of content to create and the next link to place and the next person to help because I have a poor link memory. I forget links. This works perfectly for me; makes me super duper prolific.

Most bloggers attach to and cling to particular business links. What happens if you attach to a link? You give attention and energy to checking the link again and again instead of creating more content from a generous, prolific energy. How can you appear to be all over your niche if you check links regularly throughout the day and if you are not creating helpful, new pieces of content? You cannot be super successful if you are not prolific and you cannot be super prolific unless you have a poor link memory. Be generous, abundant and detached by forgetting links you place in posts; especially links pointing to business opportunities.

I link to my blogging course quite a bit but never get attached to any one link or blog post or guest post through which I link to it. Why? I have more fish to fry. I have more content to create and more bloggers to bond with and more folks to help and more bloggers to connect with and heck, after converting 50 more of my eBooks to paperback, I will have over 200 products about on Amazon, under the Blogging From Paradise umbrella. That is a lot of products to promote! We need to have a poor link memory to forget the prior link we promoted so we can move forward and promote more links, more content and greater blogging success. Envision yourself having an abundant mindset. What happens if you do not feel like anything seems short, scarce or running out? Being prolific is what happens. Being generous is easier if you are not burdened by any link to promote, to review and to assess regularly. I am not opposed to scanning metrics if doing so feels good and relaxing but most bloggers never take the time to assess their genuine feelings when it comes to how they feel promoting links.

I do. I am ruthless in assessing, observing, embracing and moving along my energies because watching your energy is the key to blogging success. Blogging from abundance, relaxation and trust leads to success while blogging from fear, scarcity, tension and anxiety leads to failure.

Which road do you prefer to take?

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How to Get Over the Fear Nobody Will Buy Your Product



Ship. Publish.

Promote the heck out of the product. Unearth fears. Feel fears. See fears come true. Release fears. Sell your product. More and more folks buy your product only if you face, feel and release fears aligned with the product. If you hold the fears ya ain’t selling the product. Even if you publish a blogging product – like my blogging course – and sell it for a little bit you will not generate big sales until you fail enough to finally feel fears triggered by failure. Feeling fears clears fears which clears resistance which helps you inspire more people to buy the product.

Getting over this fear is messy. Do you enjoy feeling like a complete loser? Nope. Do you enjoy feeling like a complete fraud, or huckster, or embarrassed or ashamed? Nope. You hate trying so hard and then, no freaking people buy the course you promoted 10,000 times but doing so and feeling fears triggered simply makes it easy to promote the product, because feeling and getting over the fear makes you promote the product like you breathe. Being in that space, plenty of people see the product and more folks buy the product.

I promoted my blogging course to the tune of 8,000 page views before someone bought it. 8000 page views was nothing. I had to clear fear-resistance during the 8,000 page views to show the world how fun, freeing and inspired this course was. Fear cleared, more people bought it at 10 times the initial price versus the initial cheapy price. Raising the price ten fold? Yep; another fear for me to conquer. But I did it, and far more people bought it at $350 than at $36. See how funny fear works? You fear something, refuse to feel the fear, and struggle. But feeling the fear and doing it anyway leads to increasing success. Buy the course for a fun, entertaining, inspired blogging guide. Tis the season for celebration and joy and love and fun, helpful blogging courses.

I have no tips for nudging into fear save meditating and doing yoga frequently. Following each habit expands your awareness which helps you become intimately aware of your fears, so you can feel fears and release fears. Feels rough but this is part of the blogging journey if you want to get over the fear of selling your stuff. Hey; do you want to hurt people, mislead people or lie to people with your blogging product? No? Then just sell the thing already. Ship it. Publish it. Fear is so insidious. Fear makes you do what you do not want to do, if you trust fear. Fear causes you to tune into an alternate, illusory universe, where nothing is true and everything is lies, smoke and mirrors. Do you really want to take that road? I did not think so.

All I can do is be a cheerleader. You need to be the athlete on the court, not the fan on the sidelines. Get on the court. Publish your product. Promote your product. You will eventually face, feel and release all the fears you need to release to become a successful blogger and to sell your product successfully, too. Get in the game. People will buy your product when you get clear on it.

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Pro Blogging Tip: Release Expectations




Am I asking you to be a Blogging Buddha? Nope. Not really. No one save enlightened beings completely releases expectations but us mere mortals clinging some to a worldly life can largely release expectations, to become successful and to enjoy the blogging journey. 10 minutes ago, I checked my email. I received a few. I clearly make it difficult to get in touch with me through email because I want to give most attention and energy to building a passive income empire. Every second I spend in email, I could be spending creating content and building connections. Knowing this, it feels good to receive few emails because it helps me scale and move forward from an abundant energy.

Unfortunately, most bloggers have heavy expectations when it comes to receiving email. Bloggers expect a chock filled inbox, with all types of clients, Paypal payments and sponsored post deals. What happens if you get 3 emails daily, all responses to comments? Your expectations not being met levels you, depressing you, making you sad, sapping your energy. If you expect some sweet outcome and reality is not delivering you the outcome to fulfill the expectation, you eventually lose your blogging motivation and quit. Or you make the massive mistake of quitting after seeing your expectations fall short, then, you begin blogging again, quit again after expectations are unfulfilled, and you suffer through this vicious cycle until you fail and quit for good.

Release expectations. Begin blogging with an intent to live your dreams but let go the anchor of expectation because either you feel hopeless after not getting what you expected or you feel average when expectations line up or you feel super high and excited after exceeding expectations, leading to an imminent crash after your emotions settle down. Expectations are anchors, pulling you down, holding you back, preventing meteoric blogging growth. I expect little to nothing blogging-wise because my day is about having fun helping people to blog successfully. I cannot go wrong whether I sell a copy of my blogging course or not because I have no expectations; I just promote the course in a seeming billion places (coming soon) and leave things at that.

If anything, allow a little part of yourself to desire some expectation but make it tiny. Why? If the expectation does not come true quickly, you will keep blogging from an energetic, relaxed, abundant vibe, positioning yourself to succeed. Harboring wee expectations means you remain unstirred if the expectations do not manifest; no crushed, hopeless feeling. Meanwhile, most bloggers with grand, wild expectations often slam into tons of resistance because no spectacular dream comes through and manifest overnight. Living your dream life through blogging requires years and thousands upon thousands of hours of generous service.

Blog for an absolute love of blogging. Be passionate about the blogging process. Release largely on outcomes because weighing yourself down with expectations slows you down. Imagine desiring big blogging bucks only to see an empty inbox for the next 3 months? 90 plus days, zero dollars. After the 90th day, most bloggers quit blogging for good, because they came up so short on their expectations, being frustrated, disgusted, and tired of wasting their time.

Fall in love with the process – not outcomes – to fuel yourself for your blogging journey.

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