Whether you’re choosing to blog for business or pleasure, your number one priority should be to attract as many people to your page as possible. If you haven’t noticed much traffic on your blog lately, there are various things that you can do to help increase your readership.
Some of the most obvious ways to improve traffic and engagement on your site, is to have better content and a custom social media sharing strategy in place. These two components alone can result in thousands of new visitors to your site daily.
With that in mind, here are 5 ways to make your blog get real attention.
Establish Your Audience
If you don’t know who your target audience are, it can be difficult to know what sort of content to publish on your blog. Understandably, you will want as many people as possible to not only check out your page, but become loyal followers, so taking the time to understand your audience is important. The last thing you want is to spend hour after hour curating content for it to not be seen.
If you’re blogging for business, a great way to find out your target audience is by setting up your own Facebook business page. Make sure to link your blog on the page so customers know where to go for more information about your company.
In fact, Famoid recommends the following ten metrics and methods to be used when trying to grow and improve engagement through a Facebook Business Page.
- Use Multiple Forms of Media in Your Posts
- Don’t Over-Plug Your Product and Services
- Get People Involved
- Give People a Reason to Follow you
- Branding is Everything
- Thoroughly Fill Out the “About Us” Section
- Upload All of Your Videos and Photos to Your Page
- Make Sure It’s a Business Profile
- Be Responsive
- Be Consistently Active
Just like a blog, you need to make sure your social media profiles and fan pages are working for you, but also providing value to your audience. If not, users will quickly unfollow and unlike your content, while also being likely never to come back.
Post Relevant Content
Once you’ve identified your target demographic, the next step to take is to focus on what sort of content you’re posting. With so many blogs available on the internet, consumers can simply go elsewhere if they lose interest in your page, therefore, creating content that’s relevant, fresh, and eye-catching is key. Try and post images and videos on your page, rather than dominating the screen with large blocks of text. Many consumers don’t have the time or patience to sift through sentence after sentence, so you may want to consider using bullet points too.
At the end of the day, content is everything… but it’s the beginning and end all to everything. If you are creating content just for the sake of putting something out there, it’s not going to work. With more than a billion websites and blogs on the internet today, everyone needs to focus on creating the highest quality of content possible in order to not waste time and resources on just filling the internet with more clutter.
If you haven’t heard about SEO before, the chances are your blog isn’t gaining as much traffic as it could be. Search engine optimization is used to rank your blog higher in search engine results like Bing and Google. The higher your page is, the more chance you have of consumers checking out your blog. If you are a business that has multiple locations, you may want to consider using multi location SEO which can keep track of mentions of your company across the web, as well as on-page optimization.
This is especially true for local businesses or ad campaigns that are targeted to a select location or demographic audience. The better content and targeting you have in place, the more likely you can rank higher in the search results for localized terms or through social media with social sharing from locals.
Try Guest Posting
Helping other bloggers out with posts can be another great way to increase traffic to your page. Putting your knowledge and expertise to good use can not only help you build contacts through the blogging world, but it can also help draw readers in. We could all do with a helping hand, especially when starting out as a blogger, so posting links and recommendations to other bloggers can see your traffic increase.
Guest posting is still one of the best ways to get content placed on high-quality web sites and blogs, but it’s also getting quite saturated as well. For this method to work efficiently, you will need to build relationships with different websites and blogs across the internet, while also offering high-quality content in the process.
It goes without saying, if you aren’t motivated and consistent with your blog, you can’t expect consumers to stay interested. Blogging takes time and commitment, so if you aren’t passionate about your page, you won’t get very far. Major success rarely happens overnight, so being driven and staying focused with your blog is important.
Your first port of call should be to establish who your target demographic is. If you’re in business, posting content that’s relevant and informative is crucial, allowing customers to get more of an insight into what your company is all about. Using SEO to rank your page higher, staying consistent with your content, as well as trying out guest posting are just a few things you can do to make your blog get real attention.
How to Ride out Traffic Swings
Traffic swings occur for every single blogger who ever blogged.
Literally, nobody is immune from seeing traffic stats swing high, low, back, medium and all over, in between. How do you ride out these swings? Blog for the love of blogging and see traffic as an extra, a bonus, or some add on to your blogging campaign. Make the blogging work, the reward. See all else as extra, or a bonus, and you become totally chill in response to inevitable traffic swings. Way too many bloggers become obsessed with traffic stats. Even more make the foolish mistake of obsessing over traffic stats on a daily basis. Guys; this is nuts. How can you focus on daily traffic swings when you know all good, lasting things take time, energy and a willingness to have a vision? Relax. Slow down. Calm down. Trust in yourself. Trust in the blogging process. Good things take time and generous service.
Imagine if Jeff Bezos panicked over day to day traffic and sales numbers on founding Amazon over 2 decades ago? Imagine how doing so would have crippled his campaign? Everybody experiences swings – usually, wild swings – as a newbie entrepreneur and blogger because no growth is perfectly linear. Over time, with generous effort and a blanket trusting in the blogging process, you traffic increases month over month. But day to day analysis is a silly way to assess how you are doing. How in the heck can you honestly make a blanket assessment of your blog over a 24 hour period? It’s only 24 hours! We measure success in thousands and tens of thousands of hours…..not 24 hours. Come back down to earth. Get your head out of the clouds. Nothing of meaning, of lasting value, unfolds in 24 hours. Please be gentle with yourself and be even more gentle with your silly mind because the mind wants fast results but your heart knows; successful blogging is a long term gig.
Check Stats Infrequently
Do you have an absolute blast checking stats? If so, check stats monthly. Allow momentum to gain by generously helping people daily, over a monthly period. Observe your traffic stats to iron out any kinks and to not be swayed by the day to day fluctuations leveling most bloggers, creating a roller coaster wave of emotions in mind. I barely check metrics because if I love what I do, trust in the process and trust myself, the more generous service I put into blogging, the more blogging generously serves me. Simple equation here. Why in the heck would I assess my success based on 24 hour increments? Blogging success hinges on thousands of hours of generous service, not 24 hour blogs of work, right?
Pump your breaks guys. Get uber busy helping your readers by creating as much quality content as humanly possible. Be generous. Focus heavily on giving, not getting, to allow your daily stat checking obsession to dissolve just a wee bit. Blogging become uncomfortable here and there but does get easier and easier the more often you give freely of your time and talents. The challenge is not to panic when you resist checking stats for a few weeks as most folks go bonkers mad, ready to explode, once they try to detach from frequent stat checking.
Do you want to make more money blogging by managing my energy?
Buy my eBook:
How Much Traffic Do You Need to Make Money Blogging?
But I do know this; if you ask this question you think like employees. Bad mindset for a blogger. Employees think putting in set amounts of work or reaching some specific goal results in receiving income. 100% of the time, this is NOT true as a professional or amateur blogger. Nobody has any idea how your traffic behaves. Is it targeted, or general? How did you attract your readers? Drilling deeper, it is impossible to surmise that a specific amount of traffic leads to some set amount of income.
Traffic and blogging income are only related in that, if you drive titanic amounts of targeted traffic to your blog, you will make some coin. But other than driving monstrous amounts of traffic – and any blogger asking this question is 10,000 to 20,000 hours away from this type of traffic – you need to understand that making money blogging is about generously helping people, building bonds, creating value, trusting in the process and developing your money mindset diligently, vibing abundance.
Do you want to make money blogging? Stop looking at traffic stats. Nobody pays you like an employer if you register 100 visitors daily to your blog. Stop thinking like an employee. Begin thinking like an entrepreneur. Help people generously. Make friends. Trust in the blogging process. Trust yourself. Think abundantly. Keep helping people. Develop your money mindset. Open multiple streams of income. Money will flow your way if you focus less on traffic stats and things, and more on generously helping human beings. Help people generously, patiently and persistently. Make money. This is the secret to successful blogging. But most bloggers fall lost in a world of stats and employee-level thinking, falsely believing generating a specific number of daily blog visitors results in some blogging employer paying them a set salary, a paycheck, for a goal achieved.
Do not fall prey to this common blogging mindset error in error. Money flows to you based on your generous service and based on your trust in the blogging process. Money can and will arrive but only after you relax, detach, help folks and give little or no thought to money, traffic and other blogging outcomes. The less you think about making money through your blog, the more you help people. The more you help people, the more money you eventually make. Successful blogging and making money is simply about helping tons of people for free to increase your blogging skills and exposure. Open multiple streams of income through which to prosper. Eventually, money flows to you.
Do not get distracted by ideas consistent with the blog post title question. Do not get caught up in blogging money and traffic outcomes. Stop looking for your blogging pay day and get busy helping people freely to learn the secret of effective blog monetizing. Money finds generous servants and money sprints away from bloggers routinely obsessed with making money. Sure you want to promote yourself at every turn. Goodness knows, I am always promoting my 100 plus eBooks and 2 blogging courses in all I do. Plus I promote my audio books and paperbacks, too. But my intent is mostly about helping as many bloggers as possible through guest posting, posting to my blog and via podcasting and broadcasting live. Prospering grows easier the more I help folks freely.
How to Develop Super Human Confidence in Your Blog
Baby steps, my Young Blogging Padawans.
New bloggers, baby step your way to being super human confident in your blog. Being wracked by doubt, with a little wild excitement mixed in, you cannot gain unreal confidence in your blog today. But slowly and steadily gaining clarity gives you the foundation upon which to become a highly successful blogger who feels bold, knowing your blog rocks.
I am about super human confident in my blog. I am developing the same level of confidence in my eBooks and courses, too. Why? Believing in my blog and premium offerings helps me to help more people and I also make more money too, which is neat, considering I live a worldly life.
Follow these tips.
1: Feel and Release Fears-Doubts Aligned with Your Blog
Before you become confident, you need to purge any lack of confidence. I know this feels bad but tis a necessary step to become super duper confident in your blog and in your premium offerings, too. Sit with doubts, those nasty traitors. Be with your fears about self, your writing ability and your blog presentation. Feel these unpleasant energies. Clear the energies. Proceed from a clearer, more confident, space. Confidence is borne of clearing a lack of confidence. Do messy energy work to become uber confident in your blog and in your blogging abilities.
2: Surround Yourself with Loving Bloggers
Loving, caring, compassionate bloggers see brilliance in you when you cannot seem to see it in yourself. Although all confidence issues flow inside-out, you need a network of supportive people around you who believe in you, versus being around haters or negative nellies. Never, ever, ever surround yourself with poverty conscious, failure conscious bloggers. Are you running a cyber charity? Are you a therapist? No! Negative people stuck in fear and failure throw negative cross currents into your being, shaking your already fragile confidence in your blog.
Hang with folks who believe in you and who believe in your blog. Pros share where and how you can improve but they always believe in someone who follows their dreams, and will instill that faith in you, and in your blog, too.
3: Write Your Butt Off and Publish Content Like the Dickens
Writing and publishing content is like breathing to me. I do not lose confidence in my ability to breathe because this is an automatic, auto-pilot, process. I just breathe without thinking about it. Ditto for writing and blogging. I wrote and blogged for 20,000 to 30,000 hours so now it is an automatic, easy process I have super human confidence in. I do not even think about it because I do it routinely, automatically, on a type of auto-pilot borne of making writing and blogging a habit.
If someone criticizes my blog, it is like someone criticizing my breathing; sounds weird, or funny, but it stirs me not, because I have equal confidence in each.
4: Do Energy Work
I do not play around; 3-4 hours of energy work daily allowed me to face, feel and release blog doubts, to become the clear, confident blogger I am today. Consider meditating, or doing yin yoga, or doing Kriya yoga, and power walking. Or do it all. I spend 3-4 hours doing each – collectively – daily, to expand my awareness so I can feel and clear doubts and so I can blog mainly from an abundant, generous, relaxed, detached vibe.
Be confident guys. Believe in your blog. Follow these 4 tips to succeed and to become super human confident in your blog.
Search Blogging Tips
Blogging3 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Blogging1 year ago
113 Bloggers share their Favorite Email Marketing Tools
Reviews2 years ago
LeadNetwork Pays Big Bucks for Payday Loans
Blogging12 years ago
CoComment – The new way to track blog comments
Blogging3 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Search Engine Optimisation3 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging2 years ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging3 years ago
How to Become a Nimble Blogger