Blogger How To: Add Categories

By: | Updated: May 14, 2021

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Categorizing your posts in Blogger is not as difficult as you may think. This is a feature that often goes overlooked and can really help organize your posts for easy browsing, and is critical for good blog design.

In Blogger, categories are called “labels”. Whenever you create a post, you have the option of adding labels to help categorize the content.

Your previously used labels will appear below the label box for quick access as well. The labels appear at the bottom of your posts and are linked to a search label page in Blogger.

As shown in the image above, if you click on one of these categorized links, you will be directed to a page on your blog that shows all posts with that particular label attached.

Labels are Categories

The thing to remember is that labels ARE categories in blogger. They should not be used as a way to include keywords in your posts for search rankings.

Many bloggers are confused about this and stuff dozens of keywords into the label section instead of properly categorizing their posts. Doing this might actually have a negative effect on your search engine rankings, and also leads to a cluttered blog and confusing categorization method.

For example, if a reader clicked on one of your keywords at the bottom of your post in hopes of reading more posts related to that topic, they might only be presented with that one single post, or other posts that have little to do with the label. (The same can be said for WordPress’s “Tags” section).

How to add a link to category pages in your menu

Before adding a link to your navigation menu, you’ll need to get the link!

Linking to any label page is easy and can be done in two ways.

The first would be to simply right-click on one of your post labels at the bottom of your published post and select the option to copy the link.

The other is to manually type it out.

The format is simply your blog URL, followed by /search/label/your label, where “your label” is the selected label, such as “recipe”. So, would display all posts with the label “recipe”.

The label in the URL needs to be spelled EXACTLY the same way as you have typed it into the labels section of you post. It is case sensitive, so if you typed “Recipe” into the label box instead of “recipe” then change your URL link to match.

To add this link to your menu bar, you would just need to add it as an external link on the Pages widget.

Learn all about linking to external pages in my “how to add Pages in Blogger” post. Alternatively, you can add it to an image link using this tutorial: How To Create Image Links.

Wrapping Up

To summarize, using post labels is an excellent way to categorize your blog posts and allow readers to browse pages related to a single topic. If you’ve been using the labels section improperly, I suggest that you stop now and re-think your strategies.

We put together a guide that shows you how to format your blog posts, including both layout and structure. I’d highly suggest reading that to understand the basics before you dive in.

by Brett Helling
Brett has been starting, growing, and monetizing websites since 2014. While in college, he began to learn about digital marketing. After graduating, he continued to build a diverse portfolio of websites while working a full time job. After years of building the portfolio on the side, he made the jump to run his websites full time.