As a fresh graduate, you may find a lot of things that can help you begin and boost your career but do you accept as true that blogging can effectively boost your career?
Yes, it’s damn true because blogs are websites full of informative and supportive content that not only shows your areas of expertise but also reveals that what are the things you are interested in and how you can make things easier not only for readers but for the organization or company as well that you will join.
Due to the huge competition for entry-level jobs in almost every industry or market, it is vital for you to be obvious to a potential employer or company in any best possible way you can and starting a blog could be a great way to do so.
Ways Blogging Can Help Your Career
You can start a blog to cover any specific topic or industry you want such as finance, lifestyle, marketing, fashion and so on even without spending a lot of bucks as you can start WordPress blog free of cost. However, below are few ways how blogging can effectively boost your career if done properly and in a great way.
Shows your expertise in any industry or niche
You will definitely gain credibility in a specific industry or niche by writing a blog with quality and informative content that not only helps readers in getting things right but also shows your expertise in the industry.
For instance, if you are seeking a job for position of SEO expert in a well-reputed SEO agency, you can start a blog in your spare time to demonstrate your vast knowledge in the field of your experience. Chances are higher you will find an agency that has SEO clients and you are interested in a position with that company to work with.
In the whole process, your blog will provide an opportunity to secure a dream job even without having a strong work history or experience.
Bring job opportunities
Having a personal blog loaded with all essential details about you like qualification, interests, and professional accomplishments will not only attract readers around the blog but will also bring job opportunities on your way to boost your career.
As a blog owner or author which is providing quality content to its readers, there will be no need to craft an appealing resume or CV via resume builder but you may need to add ‘Hire Me’ page on the blog to grab the attention of companies relevant to your niche.
However, you can also mention blogging on your professional looking resume as a side job or hobby to make it more alluring. But you should always keep in mind that don’t take your blog like a gag but treat it like a side job that will definitely boost your career.
Building a Professional Brand through Your Blog
When someone searches for your personal name or business online, what are they going to find? Hopefully, they will come across your website or blog at the top of the search results. The more someone knows about you and your brand, the more likely they are to trust you and what you have to offer.
The same can be said about having a great first impression and making sure that you look as professional as possible. Anyone can start a website or blog in just a few minutes of time, but it’s the work involved afterward that can make your expertise and site stand out from the crowd. This includes everything from content creation, branding, SEO, site design, WordPress themes and plugins, and also creating a logo or identity for yourself.
In addition to the overall blog design of your site, you should also consider creating a brand identity and professional logo. Not only will this help your blog stand out from the crowd, it will also allow you to start investing some time and effort into building your brand offline as well. A perfect example of this would be if you wanted to create business cards for your blog, and having a colorful brand logo that makes your card pop. You can see several examples of top business cards and how to create one of your own at HelloPrint.co.uk.
Improve your writing skills
Excellent writing skills are required in almost all types of jobs in these days as effective communication not only help you improve productivity but also shows your professionalism. And practice is something vital that improves your writing that can be done via blogging.
Running and managing a well-written blog provides you a variety of writing styles that you can add to your resume or online portfolio in order to create an appealing impression on potential employer or company.
There are actually plenty of free and low-cost writing courses on Udemy that are currently being used by thousands of students to improve their blog writing and grammar skills. Best of all, not only are these courses low cost and easily accessible, they also come with lifetime access and updates.
Build valuable relationships
Blogging sounds like a great networking tool in this digital world because you can build valuable relationships with your fellow bloggers from the same niche or industry that can help you boost career when needed. In simple words, blogging is the best way to meet with like-minded people in your industry to strengthen your business relations.
You should always stay in touch with them so would love to assist you in career whenever need. For example, if you have strong relations with fellow bloggers who are also expert in the field of SEO or social media marketing etc, they will always lend you a helping hand to maximize your marketing campaign’s ROI by providing shrewd suggestions and recommendations in your hard times.
Since blogging can effectively boost your career, it will certainly take a lot of time and hard work to get success because it is not the game to be successful overnight.