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ClickFunnels vs. GrooveFunnels: Which Platform Is Right for You? [Full Comparison]

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Building a sales funnel is no easy feat, and that’s why most savvy marketers opt for advanced tools that can handle the entire process from start to finish.

However, not all sales funnel builders are created equal. While GrooveFunnels and ClickFunnels reign supreme, each has unique strengths and weaknesses.

Now that you’ve researched and narrowed your options to these two powerhouses, how do you choose the best one for your business? What factors should you take into account?

In this comprehensive comparison guide, we’ll put both sales funnel builders side-by-side, detailing their features and functions so that you can make an informed decision when selecting a sales funnel software.

ClickFunnels vs. GrooveFunnels Overview

Both ClickFunnels and GrooveFunnels are designed to help marketers create effective sales funnels. However, their features, pricing, and overall strategies vary. Understanding these differences is essential to choose the best tool for your business.

What is ClickFunnels?

ClickFunnels was created by online marketing guru Russell Brunson in 2014. Today, it’s one of the most popular tools among businesses looking to streamline their entire sales process and manage it from one place.

ClickFunnels has everything a marketer need to launch a successful sales funnel, from landing page templates to email marketing integration, order forms, upsells and downsells, and affiliate management tools.

What is GrooveFunnels?

GrooveFunnels, is a newcomer to the game, having only launched in 2020 by digital marketing veteran Mike Filsaime.

Besides being a great sales funnel builder, it is designed to be an all-inclusive marketing solution offering various features, including website design, email marketing, video marketing, etc.

Like ClickFunnels, GrooveFunnels also has impressive funnel-building features such as funnel templates, order bumps, upsells, and downsells, as well as its own affiliate program.

ClickFunnels vs. GrooveFunnels Features

  • Sales Funnel Template
  • Drag and Drop Builder
  • Video Hosting
  • Email Marketing Automation
  • Affiliate Program

Sales Funnel Templates

Both Platforms have ready-made funnel templates you can customize to create your funnel.

ClickFunnels currently provide over 100 funnel templates ranging from lead capture funnels, membership funnels, webinar funnels, products launch funnels, and squeeze page funnels.

Due to GrooveFunnels being new, It presently offers fewer templates. However, the platform is constantly adding new templates to its library.

Verdict: ClickFunnels has the edge in terms of pre-built templates. GrooveFunnels is still in its early days, so it has fewer templates.

Drag and Drop Builder

On GrooveFunnels, the drag-and-drop builder is a super intuitive WYSIWYG builder typical of website builders like Elementor or Beaver Builder.

If you already use these tools on WordPress, you should have no trouble creating a high-converting landing page with GrooveFunnels.

The good part is that you don’t have to worry about responsiveness with the GrooveFunnels editor. Every page is optimized for all devices.

GrooveFunnels goes some step further by offering a complete website design suite. With GrooveFunnels, you can create a fully customized website, including blog and sales pages.

While ClickFunnels also offer a robust drag-and-drop editor, It’s primarily focused on sales funnels. Although you can still build custom pages with it, its flexibility is low compared to GrooveFunnels.

Verdict: If you are looking to build sales funnels and nothing more, ClickFunnels is the best option. However, if you need a complete website design suite, GrooveFunnel is your tool.

Video Hosting

GrooveFunnels has a native video hosting service called GrooveVideo, designed to deliver high-quality video content.

GrooveVideo comes with several customization options. You can use tags and add calls to action to your videos. Plus, you can A/B test your video and see in-depth analytics of their performance.

ClickFunnels, on the other hand, doesn’t support video hosting. The platform integrates with third-party video hostings services like YouTube and Vimeo to give users this capability.

To embed a video in your ClickFunnels pages, you must first upload it to any supported third-party service.

That can be less of a headache if you already use one of these services. Else, you might want to avoid hosting your video on a different platform and embedding it on another. It’s another work on its own.

Verdict: GrooveFunnels is the preferred option for marketers who want to host videos on the same platform.

Email Marketing Automation

ClickFunnels is not primarily an email marketing platform but a funnel-building software.

To access its email marketing feature, you’ll have to upgrade to the Platinum plan. The Platinum plan has a standout feature called Actionetics which allows users to view customers’ journeys.

It also enables setting up smart email lists and running effective email campaigns. However, it may not be as effective as dedicated email marketing and automation platform.

In contrast, GrooveFunnels offers an inbuilt CRM and email automation tool called GrooveMail, which is as powerful as Mailchimp or Aweber.

The dashboard is easy to navigate, and you can segment your list using different tags. This way, you can send hyper-targeted and personalized emails.

Moreover, GrooveMail’s conditional split function allows you to create a complete workflow based on customers’ actions, similar to the if-else function.

Verdict: GrooveFunnels provides a fully functional email marketing and CRM system, enabling you to create lists, segment them, and create automated workflows.

Affiliate Program

Both ClickFunnels and GrooveFunnels offer enticing affiliate programs. But what’s the difference?

For affiliate marketers, the ClickFunnels affiliate program pays up to 40% commission on all front-end orders and monthly recurring sales.

Typically, commission rates start at 20%. But as they consistently drive sales, affiliates can move up to the higher reward bracket.

ClickFunnels also provide affiliate program management tools, allowing business owners to create and manage their affiliate program.

This affiliate management system has more advanced features like commission tracking, automated payout, and more.

Like on ClickFunnels, GrooveFunnels affiliates have the potential to earn up to 40% commissions on recurring monthly payments. There’s one notable area where the GrooveFunnels affiliates program scores over ClickFunnels’. It’s the Groove Affiliate Assist.

With this feature, when someone creates a free forever account via your link, you get a full commission once the person upgrades, irrespective of who (you and GrooveFunnels) facilitated the upgrade.

Verdict: For affiliates, GrooveFunnnels has a more rewarding affiliate program. But for Vendors, ClickFunnels has better affiliates management tools and features.

ClickFunnels vs. GrooveFunnels Integrations

ClickFunnels and GrooveFunnels offer a wide range of integrations with third-party tools and services to enhance their capabilities.

Here’s a list of Integrations available on both platforms:

ClickFunnels Integrations:

  • Email marketing: AWeber, Mailchimp, Constant Contact, and ConvertKit.
  • Payment gateways: Stripe, PayPal, BlueSnap, and Recurly.
  • CRM software: HubSpot, Salesforce, and Keap.
  • Video hosting: Vimeo, Wistia, and Youtube
  • E-commerce platforms: ShipStation, Clickbank, and Shopify
  • Membership site platforms: Kajabi, Teachable, and more.
  • Webinar tools: EverWebinar, WebinarJam, and GoToWebinar.

GrooveFunnels Integrations:

  • Email marketing: AWeber, ActiveCampaign, and more.
  • Payment gateways: PayPal, Stripe, and more.
  • Membership site platforms: MemberPress, LearnDash, and more.
  • Webinar tools: WebinarJam, EverWebinar, and more.
  • Zapier: Allows integration with over 2000 third-party apps.

ClickFunnels vs. GrooveFunnels Ease of Use

Using either platform for funnel building and marketing is easy. You don’t need any technical know-how, nor do you need to know how to code to get started.

However, there are a few grey areas on both platforms. First, GrooveFunnels isn’t optimized for other web browsers.

You can only enjoy using it on Google Chrome which is a potential turn-off for customers using these browsers.

Although Clikcfunnel has no such limitation, Its usability on mobile devices comes second to GrooveFunnels.

GrooveFunnels dashboard has a modern interface styling, but ClickFunnels is feature packed and more straightforward.

Plus, there are many helpful guides to help you navigate the dense interface.

At a glance, Ckickfunnel has a 3 item menu interface. And under each menu, there are several other features that can get overwhelming.

It’s the same with GrooveFunnels. Getting the hang of all features requires a learning curve, but It’s steeper on ClickFunnels.

Users can access a vast library of video content containing virtually everything they need to navigate the platform and never get stuck. We can’t say that about GrooveFunnels.

Verdict: Each Platform has its pros and cons regarding usability. But due to its earliness and wide acceptance, ClickFunnels has an abundance of tutorials than GrooveFunnels.

ClickFunnels vs. GrooveFunnels Marketing

ClickFunnels and GrooveFunnels have marketing features that can help you achieve your goals, but which platform comes out on top?

GrooveFunnels is not just a sales funnel builder but a comprehensive platform offering various marketing tools. With GrooveSell, you can create unlimited funnels, dynamic thank you pages, and upsells and down sells.

You can track and optimize the performance of your checkout pages and add order bumps to boost sales.

GrooveFunnels also has native video hosting, GrooveBlogs for content marketing, and GrooveAds for managing your Google, YouTube, and Facebook ads.

In contrast, ClickFunnels primarily focuses on creating high-converting sales funnels without the bell and whistles.

While it lacks native video hosting, it includes features like one-time offers (OTOs) and one-click upsells and down sells for revenue maximization.

Verdict: GrooveFunnels takes the crown in the marketing features category. It has a comprehensive set of marketing tools that ClickFunnels lacks.

ClickFunnels vs. GrooveFunnels eCommerce

With ClickFunnels, you can create product pages, shopping carts, and order forms. It also offers a range of payment gateway integrations, including Stripe and PayPal, to help you process transactions efficiently.

One of the most significant advantages of ClickFunnels’ eCommerce platform is the ability to create custom order bumps, which can significantly increase your average order value.

GrooveFunnels offers a complete eCommerce solution that allows you to create and manage your online store. It has all the features to sell physical and digital products, including product pages, shopping carts, and order forms.

One of the standout features of GrooveFunnels eCommerce is its integration with GrooveKart, a standalone eCommerce platform.

GrooveKart provides advanced features such as one-click upsells and downsells, abandoned cart recovery, and more.

Verdict: GrooveFunnels eCommerce is a more comprehensive platform than ClickFunnels, with more advanced features and integration options.

ClickFunnels vs. GrooveFunnels Support

ClickFunnels Support

ClickFunnels offers 24/7 email and ticket-based support with an average response time of 24 hours during weekdays. A live chat option is available 24 hours from Monday to Friday.

It also has an official Facebook group where users can ask questions and get answers from one of the 250K members. Its extensive knowledge base includes tutorials, webinars, eBook guides, and more.

They also have FunnelFlix, an extensive library of videos for acing funnel building.

GrooveFunnels Support

On the other hand, GrooveFunnels has a dedicated support app called GrooveDesk with 24/7 email and helpdesk ticket support options.

It also has a live chat feature available Monday to Friday from 11:00 AM to 5:00 PM EST and Saturday to Sunday from 12:00 PM to 5:00 PM EST.

GrooveFunnels provides tutorials and training sessions via YouTube. They also have a Facebook community of about 36K and offer multiple resources and articles.

Verdict: Both platforms offer reasonable customer support options, but ClickFunnels has a slight edge due to its 24/7 live chat support and vast knowledge base.

ClickFunnels vs. GrooveFunnels: Pricing

ClickFunnels offers a 14-day free trial, no commission on sales, and no hidden fees.

GrooveFunnels offers a free plan with limited features. Users must upgrade to access more features.

Here’s a breakdown of their pricing:

ClickFunnels Pricing

Standard Plan: $97/month

  • Limited access to features,
  • 100-page cap,
  • 20 funnels,
  • 3 custom domains,
  • 3 payment gateways,
  • 1 user account,
  • Limited FunnelFlix access.

Platinum Plan: $297/month

  • Unlimited funnels and pages
  • 3 user accounts
  • Follow-up funnel unlocked
  • 9 payment gateways
  • Full FunnelFlix access.

Two Comma Club X: $1,497/month

  • Unlimited funnels and pages
  • 10 users account
  • 27 custom domains
  • VIP phone support
  • Coaching, training, exclusive live events.

GrooveFunnels Pricing

Lite Plan (Free)

  • 500 contacts (in GrooveMail)
  • 2500 emails per month (In GrooveMail)
  • 1 custom domain (In GroovePages)
  • 25 pages hosting (In GroovePages)
  • Unlimited e-commerce stores (In GrooveKart)
  • 1 Blog (In GrooveBlog)
  • 5 Video Hosting (In GrooveVideo)
  • 25 Pages Import (In GroovePages)

Start-up Plan: $99 per month

Everything in the Lite plan plus;

  • 500 contacts
  • 2,500 email sends per month
  • Unlimited Custom Domains
  • Unlimited Pages
  • Access to Website Template Library
  • Professional Drag N Drop Email Builder
  • Unlimited Blogs
  • 3rd Party Email Providers
  • Unlimited Integrations
  • And more

Creator Plan: $149 per month

Everything in the Start-up plan plus;

  • 5,000 contacts!
  • 50,000 emails per month
  •  Store fee waived
  • 50 Videos
  • 3 Automated Webinars
  • And more

Pro Plan: $199 per month

Everything in the Creator’s plan plus;

  • 30,000 contacts!
  • Unlimited email Sends
  • 20 Auto Webinar
  • Unlimited Videos
  • Store fees waived
  • And more

Premium Plan: $299 per month

Everything in the Pro plan plus;

  • 50,000 contacts!
  • Unlimited email sends per month
  • 50,000 contacts!
  • Unlimited Sends
  • Unlimited Auto Webinars
  • Store fee waived
  • And more

Premium Lifetime Plan: $2997

Everything in the Premium plan plus:

  • Unlimited contacts!
  • Unlimited Sends
  • Unlimited Additional Growth Contacts
  • FREE GrooveDesignerPro (Funnel graphics design platform)
  • And more

ClickFunnels vs. GrooveFunnels: Is it Worth the Money?

Whether ClickFunnels or GrooveFunnels is worth the money depends on your business needs, goals, and budget.

Researching and comparing the features and pricing of both platforms is essential to determine which is a better fit for your business.

If you’re an entrepreneur with a small to medium-sized business and looking for the best funnel builder, ClickFunnels is for you.

On the other hand, if you’re a digital marketer looking for a more affordable all-in-one marketing platform with a wide range of functionality, GrooveFunnels might be the better option.

Frequently Asked Questions

Does ClickFunnels Do SEO?

ClickFunnels has basic SEO features, such as adding meta descriptions and title tags to your pages. However, it is primarily designed as a sales funnel builder. You’ll need a dedicated SEO tool for your funnel.

Do You Need ClickFunnels With Kajabi?

Kajabi is an online course creation platform that offers website building and email marketing features.

You don’t necessarily need ClickFunnels with Kajabi. Kajabi has a native funnel-building feature that can act as an alternative to ClickFunnels.

Wrapping Up

GrooveFunnels is a complete marketing solution with funnels, video and webinar hosting, conference calling, helpdesk support, membership sites, online courses, e-commerce sites, live streaming, and more.

If you need an all-inclusive platform for your business, GrooveFunnels is an excellent option.

In contrast, ClickFunnels is a tool for marketers and solopreneurs seeking an integrated sales pipeline. It lacks many features that GrooveFunnels offers, such as video hosting, live streaming, helpdesk support, a calendar, and a fully functional blog platform.

By now, you should know which tool is right for you. We hope you find this guide helpful. Let us know in the comment section below.

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