Are you excited about landing on top blogs with your guest posts? Don’t know how to get started? Well, you’re in the right place then. This detailed article will help you how to write engaging guest post for top blogs.
I’ve been blogging for over 6 years now and I’ve written guest posts for top blogs like Problogger, Daily Blog Tips, Ninja Outreach, Basic Blog Tips and a hundred more.
I know it’s not easy to write guest posts especially for top blogs in any industry.
Anyone can write a guest post but not everyone can write awesome and great content that can fetch potential readers for your blog. No need to worry, here I provide simple and easy tips of how to write great content that can bring massive results to your guest posts.
How to write high converting guest posts for top blogs
#1. Come up with great ideas
Before writing a guest post for any blog, make sure to come up with an idea first.
Coming up with great ideas for your guest posts is not a big deal. You can use tools like Buzzsumo to find popular contents on any blog. Just enter a keyword or domain name of your competitor’s and it will show you all the top posts along with their social shares and backlinks.
Or you can also use other blogs “popular posts” section. Majority of the blogs show their best posts on their sidebar and by analyzing them closely, you can come up with a ton of ideas to pitch them.
Also look for the already published guest posts on the blogs where you want to write guest posts. Make sure to read their guest blogging guidelines. Find out how frequently they publish guest posts on their blogs. Also make sure if they worry about content length so you can write either lengthy or average 1000 words posts.
Quick tip: Make a list of 10 to 20 top blogs in your industry. Follow those bloggers on Twitter. Find out the topics that they frequently tweet about. Those are the topics you can think of covering while pitching them guest post ideas.
#2. Make an outline
If you don’t have clear idea of what you are writing or what you want to convey then you will never write a great content. So, making an outline of the content before writing is indeed very essential. How you can do? Here are the easy and simple tips for you::
- Draft a rough idea before writing a complete post
- Based on that give a catchy title which drives reader’s attention.
- Divide your post into introduction and sections, subsections and then wrap-up
- Make sure that the post you write must hold reader’s attention right from the beginning of the post till end.
- While writing post, always ask for yourself these questions.. How it is useful to readers? What they can get from it?
Quick tip: Use Google Docs for writing and outlining your guest posts. It makes your life really easier. You can edit however you want and you can also save all your content even if your wifi connection goes down.
#3. Write catchy introduction lines
8 out of 10 people read your headlines first. If they are not compelling they simply don’t read what’s inside. Similarly, the first few introduction lines of your guest posts are extremely important.
If they are not compelling enough to draw your audience to read further, you are not going to get any social shares, comments or clicks to your site.
It is very important to start your first sentence with a thought provoking statement because this is where you can engage your readers. It should instill enthusiasm in reader’s mind to read further. The first sentence you wrote must give the overall idea of what you are going to say in the post.
Some of the tips:
- You can start with a “quote” which is related to your post
- Throw a question in an engaging way just like you start when you give speech in public
- Start as if you are telling a thriller story.
Quick tip: Read more. Read Copyblogger’s articles. Read books. Read how other great writers start their blog posts. Use quotes, interesting stats or begin your guest posts with a question. It makes it easy for you to captivate others with your guest posts.
#4. Write lengthy content but never drag
The quickest way to get your guest posts accepted on any blog is to write in-depth and engaging content. If you read any of my guest posts, you will notice that almost every one of them will be over 2000 words.
Even if I’m writing for a blog with smaller audience, I make sure to spend extra time to write 2000 words massive guest posts. Do you know why? They usually rank well.
They get more social shares, links and comments. That’s what I want when I write guest posts for others.
In the name of lengthy content, never ever drag it. Make it simple and easy to understand. Convey in a straightforward manner instead of confusing way. The idea you are going to convey must be understood even by the layman. If you are mentioning any facts in your post then see that those are accurate. Otherwise, there is a potential chance that you will lose credibility with your readers.
Here are some of the tips that you can use to write in-depth guest posts.
- Plan ahead before writing. Make a proper strategy. As I said earlier, outline your content before writing even a single word. It makes it easier to elaborate your guest posts as you go on. This works really best when you are writing review kind of posts.
- Be accurate. Don’t use fluff. Don’t use jargon. Use simple words. Keep your paragraphs short. Use short sentences. It makes it easy for others to digest your content.
- One picture is worth a thousand words. Add video or images that speaks your content. You can use tools like Buffer (Pablo app) or Canva to design compelling images for your guest posts. NEVER use copyrighted images in your guest posts.
- Spend more time in doing research for your guest posts. The more you spend the more data you can come up with to write detailed content for your guest posts.
Quick tip: Write 1000 words every single day. That’s how you can hone your writing skills. The more you read and write the better your writing skills will be. So write more. Be concise and spend quality time in writing detailed content.
#6. Always ensure your guest post is unique
Always come up with 100% original ideas while writing post. Avoid duplicate content and copying from other sites. Google penalizes your site if it scans any duplicate content in your posts. It impacts a lot on the readers. So, what to do? What if, someone already wrote the post that you want to write?
While writing a headline for your guest posts, make sure to use tools like Portent (free tool) to come up with a ton of ideas. Also search for the headlines to see if there are any similar titles for your guest posts. Avoid using them and use unique titles.
Here are few tips to write unique guest posts almost every single time.
- If you find a post “10 Reasons Why You Should Visit Places In India” then you can mould it like “20 Things You Will Miss In India If Not Visited”.
- You can check your content with any plagiarism tools to ensure no duplicate content in your post.
- Check for spell and grammar mistakes in your post before publishing. Make sure to reread your content and proof read it multiple times. Just make sure you are not sending a guest post which is full of typos or grammatical mistakes. No one likes it.
- Optimize your post, use SEO techniques. Make sure to do keyword research and use long tail keywords while writing guest posts.
- Never re-write content that you already wrote in previous posts. Be creative.
Quick tip: Instead of trying to write unique content, develop a unique writing tone. It makes it easy for anyone to consume your content is a unique way. Even if you’re writing product related reviews, by having a unique writing voice helps you increase your sales. Use short paragraphs and humour to make your guest posts more interesting.
#7. Give a punchy conclusion at the end
If you are writing a detailed guest post, make sure to build a habit of writing “conclusion part” at the end of your post. It makes easy for people to find really important information about your guest posts. Also try to add more value with your conclusion instead of using random words.
You need to summarize all the points in the conclusion part and at the same time end with a thought-provoking question. Your readers should come back and check in.
What to do?
- Make a Call-To-Action (CTA) at the end of the article or
- End with a thought-provoking question or
- Write an engaging statement
Also ask people to start discussing about your guest post topic in the comment section so it can be helpful for both you and your audience to engage.
Quick tip: Use the words like “conclusion”, “final thoughts”, “over to you” etc before ending your guest posts. Use that section to conclude your guest post and include few important points to grab your reader’s attention.
Pro tip: Mention other bloggers
A crucial tip most bloggers forget while writing guest posts is they either link to their own sites or host blog’s content. You should be writing guest posts to build relationships with other not just links.
So make sure to link out to other bloggers and email them when your guest posts go live. That way you can cultivate your relationships as well as promoting your guest posts. While linking to other bloggers, make sure your links are relevant and not promotional.
Don’t use too many external links or it can spoil the quality of your guest posts.
Final thoughts about writing guest posts for top blogs
If you are starting guest posting for the first time, go small. Instead of trying to write for the biggest blogs in your industry, find small blogs where you can easily publish your guest posts.
Once you build a momentum, you can start writing for better blogs. Once you start getting enough attention from other bloggers, links and social shares, you can contact authority blogs to write guest posts.
Every blogger has their own way to write content. However, there are some common strategies that every one follow. I provided simple and easy tips out of my blogging experience. If you want to make a living out of blogging, you should definitely consider the above discussed steps very seriously.
Did I miss anything? Do you have any more tips that can be used to write guest posts for authority sites? Share your thoughts in the comments.
Are You Trying to Rank or Help People?
Check the intent behind your blogging actions. What are your drivers? Some bloggers desperately want to rank, to place articles on page 1 of Google, to drive sweet, passive search engine traffic. Good luck with that. Nobody succeeds ranking until you give virtually all of your attention and energy to helping people with your blogging efforts. The rank comes after the generous help and that generous help often spans years of your life because developing page 1 Google skills is no joke. If it were easy, everybody would rank on page 1, right?
But you would be surprised by how many folks struggle blogging because the focus on rank over help dominates their minds. I never fell afflicted to this common limiting belief because I give scant attention to ranking on Google. Most of me could care less. I help people through my guest posts, blog posts, course and eBooks. My intent is to help people not to try to get traffic and money through manipulating things. Be honest about the big difference between the two because making this shift will improve your life tremendously, along with positioning you to experience increasing blogging success.
Focus heavily on people and little on things to discover the secret of blogging success. Bloggers succeed by generously helping human beings for sustained periods of time. Imagine some blogger who appears to be all over their blogging niche. Study this individual. Guaranteed, this bloggers generously helped people for years, hours daily, through multiple methods of helping people. Imagine guest posting, blogging, broadcasting live on Facebook and podcasting. See how the top bloggers always seem to be assisting people from a generous, genuine energy? Be that person. The tops never obsess over ranking because doing so attaches you to outcomes. Attach to outcomes. Feel fear. Attachment is fear. Any time you blog from a vibe of fear, you will struggle, fail and quit eventually. Top bloggers feel fears but release the energies versus panicking and bailing on generously helping readers. Everybody else panics, bails and tries to manipulate things to get traffic and money, failing horribly over the long haul.
Nobody gets ahead trying to manipulate things because money flows through humans mainly, then, through things which act as receiving channels. Imagine if I sell a copy of my blogging course. Generously helping human beings instills trust in the person who bought my course. Money flows from them to me through Selz, and my bank account, from their credit card or bank account. The things – Selz, bank accounts – are receiving channels, facilitating the sending and receiving of money, but generous service and trust put the financial transaction into action.
Stop trying to rank before all else because dealing with things solely – SEO and Google – moves you out of the realm of reality, into thing-ality. Bloggers who succeed keep helping folks generously and keep promoting themselves, realizing the things are just tools humans use to connect with each other, to help each other and to prosper each other. Focus on helping humans, not trying to rank on page 1 of Google, to uncover the secret to successful blogging….and to uncover the secret of ranking on page 1 of Google.
Why Blogging Jealousy Is a Damaging Emotion
I spent today enjoying lunch and a hike through the forest with my wife. But like the past goodness knows how many years, I will work 6-8 hours daily….or more. I put in an hour or so this morning. Now I get to work a bit before 5 PM. People love my travel photos. Folks often tell me how jealous they feel, envying our life. We are so lucky! We are blessed. We are aligned. All that jazz. But the same folks NEVER feel jealous or envious of the fact that I worked 6 hours daily for the past goodness known how many years of my life. I tell folks about my workload sometimes; most look at me like I have 3 heads, people proclaiming themselves lazy and definitely, believing I can have this workload because working long and persistently is not for them.
Before you envy my movie-worthy life, envy my movie-worthy workload. Before you jealously bust my chops about my photos in Fiji and Bali, be just as envious and flat out jealous of the 20,000 hours I have blogged over the past decade of my life. You cannot have the sweet fruit unless you patiently water the seed and allow for it to thrive, during growing season. Likewise, you cannot have blogging success unless you patiently, persistently and generously work, to succeed.
Jealousy and Damage
Most bloggers never realize the intense jealousy that damages their blogging campaign. Why does jealousy hurt you and your blog? Delusion, that’s why. Take my Fiji or New Zealand or Costa Rica pictures. Most people who see the pictures envy my life because most folks CHOOSE to work a 9-5 job and CHOOSE not to travel. In the same breath, after expressing intense jealousy at me living a cool life of travel, I advise the person to begin blogging, to engineer a similar life for self and family. In an instant, most bloggers complain about having no time, no time, and no drive to design such a life of fun and freedom. Why? Being jealous of bloggers immediately places you in a “they have it, but I cannot have it,” type victim, non-empowered, weakling energy. If you believe only I can live this life, and envy me, and you foolishly believe you cannot life this life, you make endless excuses to cling to your belief system. Said excuses guarantee your unhappiness and comfort.
If you envy my life of travel, envy the 6 to 10 hours or more I have worked every single day of my life over the years. Do you envy working 8 hours every Saturday and Sunday? Are you SOOOO jealous that I will work 6-7 or more hours today, after being out of the house for about 6 hours, hustling into the evening? Nope. I did not think so. Few human beings envy someone who works generously, diligently and persistently because most people hate doing the very thing that sets them free. Why? Doing the thing that sets you free forces you outside of your comfort zone, to face deep, pulsating fears. Facing these fears seems highly unpleasant. Nobody enjoys facing fears, but you need to face fears in order to grow, to succeed, and to live a life of movie-worthy levels, you being the object of blogger envy.
Stop being jealous. Get to work, admire industrious bloggers who live their dreams, and you too will live your dreams.
Do you need to face deep fears on your blogging journey?
Buy my eBook:
How to Ride out Traffic Swings
Traffic swings occur for every single blogger who ever blogged.
Literally, nobody is immune from seeing traffic stats swing high, low, back, medium and all over, in between. How do you ride out these swings? Blog for the love of blogging and see traffic as an extra, a bonus, or some add on to your blogging campaign. Make the blogging work, the reward. See all else as extra, or a bonus, and you become totally chill in response to inevitable traffic swings. Way too many bloggers become obsessed with traffic stats. Even more make the foolish mistake of obsessing over traffic stats on a daily basis. Guys; this is nuts. How can you focus on daily traffic swings when you know all good, lasting things take time, energy and a willingness to have a vision? Relax. Slow down. Calm down. Trust in yourself. Trust in the blogging process. Good things take time and generous service.
Imagine if Jeff Bezos panicked over day to day traffic and sales numbers on founding Amazon over 2 decades ago? Imagine how doing so would have crippled his campaign? Everybody experiences swings – usually, wild swings – as a newbie entrepreneur and blogger because no growth is perfectly linear. Over time, with generous effort and a blanket trusting in the blogging process, you traffic increases month over month. But day to day analysis is a silly way to assess how you are doing. How in the heck can you honestly make a blanket assessment of your blog over a 24 hour period? It’s only 24 hours! We measure success in thousands and tens of thousands of hours…..not 24 hours. Come back down to earth. Get your head out of the clouds. Nothing of meaning, of lasting value, unfolds in 24 hours. Please be gentle with yourself and be even more gentle with your silly mind because the mind wants fast results but your heart knows; successful blogging is a long term gig.
Check Stats Infrequently
Do you have an absolute blast checking stats? If so, check stats monthly. Allow momentum to gain by generously helping people daily, over a monthly period. Observe your traffic stats to iron out any kinks and to not be swayed by the day to day fluctuations leveling most bloggers, creating a roller coaster wave of emotions in mind. I barely check metrics because if I love what I do, trust in the process and trust myself, the more generous service I put into blogging, the more blogging generously serves me. Simple equation here. Why in the heck would I assess my success based on 24 hour increments? Blogging success hinges on thousands of hours of generous service, not 24 hour blogs of work, right?
Pump your breaks guys. Get uber busy helping your readers by creating as much quality content as humanly possible. Be generous. Focus heavily on giving, not getting, to allow your daily stat checking obsession to dissolve just a wee bit. Blogging become uncomfortable here and there but does get easier and easier the more often you give freely of your time and talents. The challenge is not to panic when you resist checking stats for a few weeks as most folks go bonkers mad, ready to explode, once they try to detach from frequent stat checking.
Do you want to make more money blogging by managing my energy?
Buy my eBook:
Search Blogging Tips
Blogging3 years ago
6 Steps for How I Nabbed 6500 Comments on My Blog
Blogging1 year ago
113 Bloggers share their Favorite Email Marketing Tools
Reviews2 years ago
LeadNetwork Pays Big Bucks for Payday Loans
Blogging12 years ago
CoComment – The new way to track blog comments
Blogging3 years ago
6 Tools For Boosting Content Marketing Results Over The Holidays
Search Engine Optimisation3 years ago
7 SEO Analysis Tools Every Blogger Needs to Know
Blogging2 years ago
How to Start a Fashion Blog in 8 Simple Steps
Blogging3 years ago
How to Become a Nimble Blogger