Let’s talk about “stickyness” today.
What is it and how can it be created on your blog.
A blogs success is in keeping it’s readers come back – everytime! You can buy traffic, run competitions, give away stuff or run a link-give-away offer even to get traffic. But they will never give you loyal readers.
Loyal readers come back to you all the time, they love your blog, they love your writing, they love you – as a blogger.
Personally, i prefer a handful of loyal readers to a large volume of one-time visitors.And to create loyal readers,you need stickyness to your blog.
Stickyness means the ability of your blog to keep pulling people in, when they are detached or within the loop – at your wish.
Let’s see how we can create loyal readers to your blog.This will deal mainly about keeping the quality in your articles,how to keep them genuine and addictive to readers.
– Stick to your topics, keep them focussed.
Do you have a long category list? Even worse, does it get lengthier with each new post?
I must then warn you that your blog is at risk.Risk of losing your readers(who you managed to get with much pain!)
You know that there are already plenty of blogs out there, there is no reason someone must read your blog to get updated on technology. If you don’t blog it there’s 99% chance that somebody else will.
So, keep the number of topics focussed and less.You don’t want to write about all the technology advancements in the world – probably Nano-technology or Bio-Technology. That makes it easier for your reader to remember you,your blog and relate it to the topics you write.
So stick to the topics, keep them concentrated, keep them updated but never deviate from them. Every time you are tempted to deviate from the topics – just read your archives and you’ll be busy posting updations.
Deviating from your topic means only one thing – decrease in number of repeated visitors – directly proportional!
The blogosphere is all about crowds – talking – chats – speakers – shouts and the like. Folksonomy as it’s called.Your blog readers are a pool of think-tanks, get them talking.You never know, some one out there might correct you on a point. But let it be a dialogue, knowledge sharing is mutually beneficial isn’t it? in this case, it’s a 3D thing – you – your
reader- and other readers. All of the three entities are involced and benefitted. So leave room for your visitors to think and respond to you.Interact with them, if possible, through your blog and not elsewhere. Avoid(where ever possible) email chat/IM chats but encourage people to use your contact form – they are likely to move to an archive page once the form is submitted, but in an IM chat, they are not even on your site 😉
Read/reply to comments
Okay, you’ve left room for interaction in the form of comments and there are lot of them.It’s not time for celebration yet.They are all questions to be answered.Unless you take care of them at the right time, they become liabilities. Now you can guess what a visitor will do and what impression he gets of the blogger when his questions are unanswered.So make a habit of commenting as well as replying to them. You can answer them all together once in a while rather than answering them one by one.This will save time as well as keep you focussed.
You can’t go on preaching about things all the time. Well, you may be a master of “AdSense Monetization” or “Online money making” thingy but, how can you give answers when you don’t have questions? People have questions in their mind when they visit your site,and before they leave, it’s your duty to answer them.So asking them questions, is one way of making your life easy.Ask questions, to which you yourself have an inclination to.Thereby, you are showing your visitor that you value them, you want to know their opinion.So, when writing articles it’s a good point to leave a question cleverly embedded in it. It will keep the cycle vicious.
Disagreeing is yet another way to express your thoughts on a particular topic. Suppose you read that article on online money making at a blog, but you think otherwise.Let your thoughts flow to your posts – let others(blogger) know that he missed thinking from your perspective or what he said was absolutely wrong. Disagreeing won’t be seen as a negative thing, instead it’s an opportunity to prove that you think or not.You can disagree only if you think.So please do it to your visitors or another blogger who wrote an article on the same topic you are interested in.It shows that you are genuine and your ideas are free.Your visitors will love it.
Don’t get corrupted
When there is a flurry of information, it’s easy to get mislead, and it can get you thinking wrong even.Your readers may not enjoy it at all.Sometimes it even leads to you disagreeing or thinking otherwise about a topic you might have already blogged about.Remember, there are archives in your blog, they are read by your visitors if not you – so don’t get corrupted by wrong information that you gathered yesterday.Keep yourself focussed on the topics you are interested, filter away the wrong ones and make your articles crisp and clear.
By consistency I mean, maintaining a regularity in posting cycles, and post amounts in the blog.It’s good to develop a habit of posting according to a schedule.That way, people knows what to expect and what they need to dodge. Suppose you post articles on weekdays based on topics and at the weekend you regularly open a game – people who are interested in the game will not miss fridays on your blog.
These are points i gathered from my experience – none of them fabricated. Everybody seems to be trying hard to get more and more visitors, but in the hurry we tend to forget this important point. I did and i payed the price. Hope it helps all the young bloggers out there, not to lose their hard earned traffic.
How to Better Handle Blogging Obstacles
Take a breath.
Now, take a deep breath.
This, too, shall pass.
Every blogging obstacle dissolves into opportunity the moment you breathe, slow down and calm down. Nothing good happens fighting obstacles because your fighting gives attention to the obstacle, making the obstacle grow into something big and scary. But breathing deeply, feeling the fear fueling the obstacle, and letting go the fear-obstacle alerts you the transitory nature of the block, and how it passes into solution.
Better handle blogging obstacles by following a few tips.
1: Take a Deep Breath
Breathe. Take 1-5 deep, slow breaths. Breathing slows down your mind, thoughts and feelings. Slowing down everything allows you to be in the moment, to feel the fear fueling obstacles. Simple process but few bloggers take this step so obstacles appear to run wild.
Take a deep breath, now. Be aware of your thoughts and feelings. Breathing deeply and relaxing expands your awareness. Do you feel nervous now or anxious? Do you fear some obstacle related to time, and losing it? Breathing deeply allows you to be here and now, to feel fears fueling obstacles.
2: Feel the Fear
Fear fuels obstacles. What is a blogging obstacle but fear you cannot get past something? Imagine seeing the white screen of death on your blog. How would it feel? Scary? Why? You fear you cannot get past your blog being a white screen. Other fears cascade into mind; fear of losing readers, fear of losing money, fear of losing reputation, fear of being criticized.
Be with these fears. Feel the fears. You cannot solve obstacles being burdened by fear for you only see what appears to stop you, not solutions, being shackled by fear. Feel fear, release and proceed.
3: See the Opportunity
Opportunities plant themselves in obstacles. Imagine facing some pressing backoffice issue, tech-wise, blogging-wise. You received an opportunity to:
- learn more about tech, to solve the problem
- hire a web developer to solve the problem, outsourcing
- ask your readers and Facebook friends how to solve the problem, humbling yourself
Every blogging obstacle dissolves the moment you breathe deep, feel fears and relax, because opportunities arise in response to following these steps. Everything is abundance. Everything is opportunity. Fear is illusion so obstacles cannot be real.
4: Invest in a Resource
Do you always seem to be getting tripped up by blogging obstacles?
Buy my eBook:
Resources offer you complete guides to reference when times get tough. Minds race. Feelings fluctuate wildly. But breathing, feeling fear, seeing opportunities, and having a resource in your blogging library levels you out, calms you and helps you find solutions quickly.
Obstacles Are Not that Scary
Blogging obstacles are not that scary if you know to solve these mental blocks. Few bloggers put a strategy into place for handling blogging crisis so they panic, struggle and fight foolishly through resistance. Following a few steps alerts you: blogging is not so hard and facing obstacles need not be some endless nightmare creating hours, days or weeks of panic. You are a human, not a tree. Use your awareness, follow these steps and knife gracefully thru obstacles toward greater blogging success
3 Tips for Bonding with Blogging Influencers
Forget traditional influencer marketing. We want to go deeper.
Bloggers teach influencer marketing from a less genuine space sometimes. Imagine learning how to try to get someone to do something for you. Manipulation marketing. Fear-based marketing. Problems arise; spam folders become your landing spot. I observe a decent percentage of influencer marketing emails in my spam folder because fear-pitches get labeled as spam and become spam, 100% of the time.
What is the solution? Learn how to bond with blogging influencers.
I remember people who befriend me. I admire people who endorse me or promote me. I appreciate people who buy my course or eBooks. I love people who generously help me for months. Guess what? Bonding with established bloggers influences the influencers. I do stuff for dear blogging friends I do not do for anybody else. If a friend sends me a guest post and their writing is tight, I place it. Even if said post spans 1000 words or more – my minimum count is 600 – I place it without hesitating. Friends found my heart. Friends influenced me through kindness and generosity. I am largely putty in their blogging hands.
Instead of trying to manipulate a successful stranger, bond with a friend. Change your approach to influencer marketing. Make friends. Help without asking. In time, blogging bonds form organically. If you practice writing, the world becomes your oyster because influencers take you to new levels of success, without you even asking.
Follow these tips to bond with influencers.
1: Buy a Resource
The best way to bond with an influencer is to get inside their heads.
Influential bloggers had to influence influential bloggers on the way up to become influential. Invest in a resource like my influential blogger eBook to learn how influencers do it. Speak their language. Connect. Take their viewpoint. Learn how to be influential yourself.
When you discover how to be influential through my resource you in essence, learn how to influence, influencers, by bonding with these pros.
2: Spend a Few Months Giving Not Asking
Bloggers I remember, then befriend, spend at least a few months giving and not asking. Someone buys my course, publishes 10 comments on my blog, and retweets my posts 10 or 20 times during a 3 month period. These people pop up on my radar screen because they gave and asked for nothing. Bonds form. Friendships develop.
Retweet fellow bloggers. Help them. Feature fellow bloggers. Open your blog to guest posting. Guest post on other blogs. Comment genuinely on blogs. Buy products.
Ask for nothing, for at least 3-4 months. Allow friendships to form organically. Blogging friends help each other because blogging friends trust each other. Influential bloggers fall into this helping lot too, as you generously serve them, ask for nothing and polish your writing skills. I gained more endorsements from pros by being generous than through any other method. Help influential bloggers. Ask for nothing. Influential bloggers help you without you asking for a darn thing.
3: Never Rush the Process
Some blogger friend requested me on Facebook a few moments ago. I scanned my messages to see his business pitch in the “other” folder. He simply rushed the process of pitching an established blogger. I appreciate the friend request but pitching your business before generously helping me ensures I ignore all future messages. He rushed the process so I let him go.
Perhaps he smartens up and begins helping me generously without asking for anything. After a few months of helping me and asking for nothing, we bond. We become friends. From there, the opportunities are limitless. Even if I do not use his service, if he has skills and a reputable business model I can share his services with my readers.
Good things take some time. Never rush the bonding process.
Allow bonds to form organically to do influencer marketing right.
How Do Blogging and Fitness Relate?
I spend 3 hours daily honing my mental and physical fitness.
In truth, you can and will succeed online following simple fundamentals from a generous, detached energy. No need to be fit to go full time blogging. But if you feel bad because your body feels bad and your mind fears losing it all, have you succeeded? I do not believe so.
I wrote an eBook sharing my daily regimen to explain what many of you readers want to know: how do I do it all? I am no blogging god. I am just human. But I write and connect quite a bit. People wish to know how I wrote 100 plus eBooks in addition to all the other stuff I do while circling the globe. Well, blogging and fitness are 2 peas in a pod for me. Both play a big role if you desiring leveling up and feeling good predominantly as you enjoy the ride.
Blogging and Fitness
Let’s say you wake up on a Monday morning as a full time employee who blogs part time. Feeling terrible and dreading work, why write and publish a post? Too busy. Do it later. Put off the post until tonight. But you feel too tired that night. Repeat this cycle for 3 months. 90 days passed. Still no blog post. Why? You filled your mind with fear and pain. Manifesting as blogging loss, backburnering the post for 3 months indicates fear in mind. Why fear? 100% of the time, fear dominates minds of people who spend zero time on mental fitness, never meditating or doing deep yin yoga or observing their thoughts and feelings. Most of the time, these same folks dominated by their own fears never commit seriously to being physically fit through exercising.
Feel good by caring for your mind and body. Vibe higher than fears crippling most bloggers. Imagine the above scenario with one difference: you devote 1-2 hours daily exercising and raising your energy via mindset training. Devote 30 minutes to power walking and 30 minutes to deep yin yoga. On waking that Monday morning, either a blog post idea finds you and you write the post, or after a few uncomfortable moments and feelings, the idea flows to you and you write the post.
I cannot explain this process logically because it flows 100% emotionally, feelings-wise. Visualize yourself in moments you feel really good. All seems possible. Ideas flow to you. Opportunities flow to you. Why? Feeling good magnetizes you to freeing, success-promoting ideas. Being fit mentally and physically is the easiest way to feel good most of the time. Plus in those moments you feel bad mentally and physically, you face, feel and release the bad feelings, quickly, because you feel mentally and physically fit, predominantly.
Being fit naturally alerts you to the success-promoting idea of gratitude. Gratitude builds blogging success because seeing every penny of income, every blog comment and all interest in your blogging courses feels awesome to you. Feeling awesome inspires you to blog for years generously. Blogging generously for years makes you successful.
Corey at the Good Oil Marketing retweeted my blogging course recently. I feel grateful he spread the word for me considering he is a successful, high level marketer. I feel these feelings and build on my success because I feel grateful. I feel grateful because I trained my mind and body to feel good, through being fit daily, in order to tune into appreciation easily.
Be a successful blogger by being mentally and physically fit.
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