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Indian Blogs: Definition, Types, Income and 25 Examples

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Express your culture, experiences, and knowledge about India and its people with an Indian blog.

Discover how to earn a living by writing about delicious food, incredible technology, Indian celebrity gossip, and more.

Below we’ll cover everything from a step-by-step guide on how to start an Indian blog, common topics covered on Indian blogs, and inspirational high-performing blogs.

Let’s dive in.

The Best Indian Blogs (Examples)

We’ve included an overview of our top picks below. For detailed information on each pick, scroll down.

What Is an Indian Blog?

An Indian blog is a blog founded or written by someone of Indian descent or someone with a keen interest and knowledge in Indian culture and related topics.

What Does an Indian Blogger Blog About?

Indian bloggers write about entertainment, food, technology, finance, and more.

Like any other blog content, Indian bloggers post their takes on life topics from their experiences and expertise.

Indian bloggers can write about anything.

Still, their background, culture, and life experiences should shine through, no matter the subject.

What Is Included In an Indian Blog?

Below, we’ll cover pages frequently included on successful Indian blogs and best practices regularly seen.

1. Engaging Content

No matter what type of content you produce, creating engaging content is key to seeing success with your impressions and clicks.

Engaging content is fun to read and builds a connection between the reader and the writer.

The deeper that connection, the more likely the reader will return for more.

While being fun is essential, being practical and relevant is also integral to high-ranking content.

Therefore, no matter the topic, ensure your blog posts talk about subjects that readers interested in your niche will find valuable.

When bloggers have engaging content, viewers are more likely to share it with their friends.

2. About Me Page

An About Me page is a crucial part of sharing your story as an Indian blogger.

Even if your blog doesn’t discuss Indian culture, an About Me page is where content creators can share a little about themselves to build a connection with their readers.

An About Me page adds authenticity to a website because it shows the personality and, hopefully, a picture of the blogger.

3. Comment Section

A comment section is one of the best ways to encourage engagement from your readers and drive discussions about specific topics.

Comment sections allow bloggers to get to know their audience and even hear back about what they want more of and what they didn’t enjoy about your website.

Through feedback, bloggers can update their content or user experience to meet their audience’s needs and drive more traffic.

Adding a section for people to express their opinions encourages discussions between readers, further driving the feeling that your blog is a community.

Of course, a comment section requires some monitoring since bots, trolls, and spammers also have access to the discussion.

A comment section is also where other bloggers can reach out to you regarding collaborations, guest posts, and more.

4. Positive User Experience

User experience, or UX, is how viewers feel when they visit your website.

For example, a site could significantly improve its UX if the experience includes slow loading times, pop-up ads, and hard-to-find content.

Successful Indian blogs keep the user’s experience in mind when building their website so that readers engage with the content for longer.

Including search bars, appealing calls to action, more white space, and less clutter are all ways to improve the user experience for visitors.

5. Personal Insights and Expertise

Niche blogs that get the most traffic do so because they are experts in their niche.

By including personal insights and expert advice, readers will trust your content and see you as an authority on your subject.

Personal insights could be tips for a recipe, something you learned while studying in your field, or how a classic Indian film impacted you.

Other Things That You Can Find on an Indian Blog

There is no one-size-fits-all for blogging success, so you may also find the following on Indian blogs:

  • Affiliate Links: Affiliate links are a way for Indian bloggers to generate income on their sites.
  • Links To Other Blogs: Collaborations are beneficial for both parties, as they help increase traffic. Links to other blogs may also increase your blog’s rankings on search results.
  • Video Content: Some readers prefer a mix of written and video content, so bloggers may incorporate videos to enhance user experience.
  • Various Language Options: Many Indian bloggers have international readerships. Having the option to translate the blog enables more people to enjoy the content, no matter their native language.

Types of Indian Blogs

There are thousands of Indian blogs, but some of the most popular types are technology, entertainment, WordPress, food, and money.

  • Indian Blogs for Technology: India is like Silicon Valley, with lots of tech gurus and blogging experts that post tips, tutorials, and outsourcing services within the tech field.
  • Indian Blogs for Entertainment: Entertainment is anything from current news to classic Indian films. Indian bloggers typically focus on entertainment stories about Indian stars but also post about Hollywood actors with relevant and engaging content.
  • Indian Blogs for WordPress: WordPress is a website-building website that many Indian bloggers use to post about WordPress plugins, how to blog, and other content creation-related topics.
  • Indian Blogs for Food: Indian blogs for food-related topics are popular because India has many delicious dishes. Food blogs by Indians post recipes, information about ingredients, and the history of classic Indian cuisine.
  • Indian Blogs for Money: Money-saving tips and tax information are some useful topics featured on Indian blogs for money. Other popular money topics include how to make money online, marketing tips, and more.

Do Indian Blogs Make Money?

Yes, Indian bloggers can make good money from their blogging efforts.

There are many successful Indian bloggers who earn five digits every month.

How Do Indian Blogs Make Money?

Indian blogs make money through affiliate marketing, selling products or services, and hosting advertisements.

Affiliate marketing is when content creators share links to products with their viewers and receive a commission from every sale.

Many Indian bloggers, especially ones about technology-related topics, sell products and services like SEO services, coding, and content creation.

Advertisements are another way that Indian bloggers make passive income from their blogs.

For example, hosting pay-per-click (PPC) ad space on a website earns the website money whenever someone clicks on the ad.

These three money-making techniques enable bloggers to have multiple income sources from their websites.

How Much Do Indian Blogs Make?

The amount of money an Indian blogger can make will depend on how often they post, their income methods, and their marketing strategies.

The most popular Indian blogger, Amit Agarwal, earns nearly $60,000 per month with his blog Labnol.

However, he started blogging in the early 2000s and has built his following for over two decades.

Products To Promote and Sell on an Indian Blog

Blogs and websites make an excellent place to sell and promote products to an audience.

There are many niche products to sell through Indian blogs, like food items, technology services, software, clothing, and beauty products.

Best Indian Blogs: 25 Examples

There are many different types of blogs that make money to take inspiration from.

Below are the top five blogs in their select categories.

How Many Indian Blogs Are There?

The number of Indian blogs and Indian bloggers is around six million.

Not all six million of them are successful, but the ones that focus on specific niches within the Indian community generate large audiences.

Indian Blogs for Technology

Technology is a topic that Indian blogs heavily focus on because India has a massive tech industry and a knowledgeable workforce willing to share their knowledge and services.

Labnol by Amit Agarwal

screenshot of the labnol homepage

Amit Agarwal founded his tech blog, Labnol, in 2004.

This technology blog has an incredible amount of downloadable resources for anyone who uses a computer.

Indian bloggers consider Amit Agarwal the father of Indian blogging because he quit his job to pursue a career in blogging while heavily promoting the blogging culture in India.

Labnol features a la carte downloads like Google Addons, apps, and blogs.

Labnol blog posts give tips for how to work smarter, not harder, by using technology to the users’ advantage.

9 Lessons by Srinivas Tamada

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9Lessons is a successful technology blog founded in 2008 by Indian founder Srinivas Tamada.

Programming and web design are the main topics featured on 9Lessons.

Still, readers will find a wide selection of technology and news.

This website features demos, tutorials, and detailed blog posts about all things programming.

Android Advices by Amit Bhawani

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Android Advices is a blog founded by Amit Bhawani that focuses on all things Android.

Visitors will enjoy detailed blog posts about Samsung and Sony phones and apps.

The site also promotes products like cool gadgets for your phone.

Mouthshut by Faisal Farooqui

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Mouthshut is a technology blog founded in 2000 by Faisal Farooqui.

This site reviews products and ranks them so that users know what to expect from upcoming purchases.

Mouthshut has reviews for all types of products, including electronics, cars, and mobiles.

This site earns around $50,000 monthly from close to two million visitors from ad placements and affiliate links.

All Tech Buzz by Imran Uddin

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Alltechbuzz is a technology blog by founder Imran Uddin.

This Indian blog went live in 2011 and has since seen impressive traffic.

Alltechbuzz posts premium content about making money online, technology, news, and blogging tutorials.

Indian Blogs for Entertainment

Bollywood generates annual revenue of nearly two billion dollars with booming box office sales.

Because of this, Indian blogs about entertainment are popular and lucrative.

Tollywood or Telugu cinema is another popular source of entertainment in India that many bloggers write about.

A Potpourri of Vestiges by Murtaza Ali Khan

screenshot of the a potpourri of vestiges homepage

A Potpourri of Vestiges is an entertainment blog by Murtaza Ali Khan.

This site doesn’t specifically focus on Indian entertainment; it talks about great cinema worldwide but includes many Indian films in its blog posts.

A Potpourri of Vestiges went live in 2011 and has become a popular resource for readers to catch up on the latest entertainment news, find great new movies to watch, and learn about cinema.

Blog to Bollywood by Umesh Kherajani

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Blog to Bollywood is an Indian blog that went live in 2012.

This blog, founded by Umesh Kherajani, focuses on topics about the entertainment industry.

The blog doesn’t only focus on Bollywood films; readers will find a little bit of everything here, all under the umbrella of TV and movies.

Of course, Bollywood films are heavily featured in the website’s content.

NDTV by Prannoy Roy and Radhika Roy

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NDTV is a blog founded by the husband and wife duo from Kolkata, India, Prannoy and Radhika Roy.

NDTV has many sub-sections for news related to nearly any interest.

This Indian blog was founded in 1984 and has since been a resource for news and insights.

Their entertainment platform is the ideal spot to find gossip and news about Hollywood and Bollywood stars.

Entertainment blog posts follow popular Indian people and share behind-the-scenes details about celebrity lives and upcoming films.

Moviezupp by Varun K

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Moviezupp features the latest about Tollywood, Bollywood superstars, and all things entertainment industry-related.

At Moviezupp, viewers will find reviews, trailers, and top news stories about Telugu celebrities.

The website also features subsections for Bollywood and Hollywood-related stories so readers can stay up to date on all celebrity gossip.


screenshot of the vlovenews homepage

VloveNews features reviews of Indian media with information about songs featured in movies, cast members, and where to watch films or music videos for free.

VloveNews posts about Hollywood and Bollywood on a weekly rotating schedule so that the engaging content is catered to their audience’s preferences.

Indian Blogs for WordPress

WordPress is a popular blogging platform with a massive amount of customization and optimization options.

Indian blogs for WordPress focus on blogging topics like the best plugins or tips for search engine optimization (SEO).

Alternatively, popular bloggers use WordPress to showcase their high-quality content on any topic.

TechGYD by Saurabh Saha

TechGYD is one of the best WordPress blogs by founder Saurabh Saha.

This blog focuses on tech subjects with abundant resources about WordPress.

Readers will find a variety of content on TechGYD, including articles on programming, technology, business, and lifestyle.

TechGYD went live in 2012 based out of its headquarters in New Dehli, India.

Bloggers Passion by Anil Agarwal

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Anil Agarwal founded Bloggers Passion in 2009 with resources for bloggers making an income online.

Bloggers Passion features helpful and engaging content like the best WordPress plugins, blogs to follow for inspiration, and reviews on hosting websites.

Bloggers Passion also sells ebooks and courses to help bloggers of all levels gain more organic traffic and get the viewership their content deserves

This WordPress blog sees just over 250,000 visits per month with an average monthly income of around $10,000 from affiliate marketing.

Shout Me Loud by Harsh Agrawal

screenshot of the shout me loud homepage

Shout Me Loud is a blog founded by Harsh Agrawal in 2008.

Harsh Agrawal is an Indian blogger who regularly posts helpful tips about technology and how to use tech to grow a business.

Shout Me Loud has resources for blogging, WordPress, social media marketing, and relevant news around the tech industry.

This WordPress blog gets nearly 300,000 monthly visitors and earns roughly $70,000 per month from affiliates and ads.

Way2Earning by Nisha Bhardwaj

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Way2Earning is a WordPress blog by Indian blogger Nisha Bhardwaj.

Way2Earning features a large selection of articles about how to make a blogging career profitable.

This popular Indian blog has articles about advertising, affiliate marketing, the best WordPress hosting companies, and more.

Cre8tiveNerd by Kannan Sanjeevan

screenshot of the cre8tivenerd homepage

Cre8tiveNerd is a blogging website by Kannan Sanjeevan with a wide variety of resources for new and experienced bloggers.

Cre8tiveNerd has an entire section focused on WordPress and other tabs with resources for programming, social media, and web design.

This helpful Indian blog also includes tutorials and information about SEO.

Indian Blogs for Food

Food and recipe blogs have taken an important place on the internet, so it’s no surprise that Indian food blogs are a popular topic.

Indian cuisine is enjoyed globally, so topics around this subject get lots of online attention.

Masterchef Mom by Uma Raghuraman

screenshot of the masterchef mom homepage

Masterchef Mom is a valuable resource for all things Indian cooking.

This food blog features cooking tips and recipes for cakes, salads, dosa, rasam, sambhar, curries, and so much more.

From Indian sweets to superfoods, Masterchef Mom has helpful blogs on nearly every Indian ingredient.

Passionate About Baking by Deeba Rajpal

screenshot of the passioante about baking homepage

Passionate About Baking is a food blog that has viewers salivating the moment they open the home page.

Deeba Rajpal has a wide menu of delicious Indian recipes that use fresh and seasonal produce, local products, and responsibly-sourced ingredients.

Passionate About Baking includes helpful tips for food photography and product reviews.

Deeba Rajpal also highlights substitute ingredients.

Sailu’s Food by Sailaja Gudivada

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Sailu’s Food is an Indian recipe blog by founder Sailaja Gudivada.

This Indian food blog features recipes for delectable Indian dishes from all regions of the country.

On Sailu’s Food, readers will find recipes for Indian sweets, meat recipes, vegetarian recipes, and recipes for festivals and holidays.

GastroHogger by Karthik Ghandi 

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GastroHogger is a collection of recipes and foods eaten during Karthik Gandhi’s travels worldwide.

Karthik Gandhi is from Hyderabad, India, but has traveled extensively worldwide.

GastroHogger posts regular restaurant reviews, travel photos, and recipes.

The associated Instagram page for the GastroHogger blog showcases the mouthwatering meals Karthik Gandhi eats.

Divine Taste by Anushruthi

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Divine Taste is a pure vegetarian food blog by Indian blogger, Anushruti.

Anushruti is a food blogger, nutritionist, and food photographer based in Mumbai, India.

This successful blog features information about Sattvic cooking and hundreds of healthy recipes.

Divine Taste includes blog posts about Aryvedic cooking, recipes without eggs, and more.

Indian Blogs for Money

Indian blogs about finances, money, and business are helpful resources for anyone interested in learning more about personal finance, investors, stock markets, and loans.

Money blogs by Indian content creators might focus on the strength of the Indian rupee or may cater to those who bank in American dollars.

Your Story by Shradha Sharma

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Your Story is one of the best Indian blogs to check out when you need inspiration for a high-traffic blog about money.

Your Story went live in 2008 when its founder Shradha Sharma began sharing helpful tips and stories for start-ups.

This money blog highlights interesting start-up projects, how they work, and how to invest in their campaigns if they’re seeking crowdfunding.

With nearly three million monthly visits, this successful website earns around $90,000 per month.

MoneyTap by Shiv Nanda

screenshot of the moneytap homepage

MoneyTap is a fintech company offering personal loans, money-saving tips, financial planning basics, and more.

This Indian blog about money got founded by Shiv Nanda in 2015.

MoneyTap’s main product is an app that helps anyone with an account receive money so they can finance things in their personal life.

The app helps with medical loans, travel loans, loans for home renovations, and more.

Basunivesh by Basavaraj Tonagatti

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Basunivesh is a financial blog run by Indian blogger Basavaraj Tonagatti.

Basunivesh covers useful topics about inflation, taxes, and financial planning.

Basunivesh also offers services and sessions to help customers become financially independent.

Basavaraj Tonagatti began his website Basunivesh in 2011.


screenshot of the goodreturns homepage

GoodReturns is a personal finance blog that’s available in six different languages (English, Hindi, Tamil, Telugu, and Malayalam).

This blog features content about business news, the stock markets, taxes, and more.

Tax Guru

screenshot of the tax guru homepage

Tax Guru is a popular blog with information about the various taxes in India and how to complete all necessary forms.

This blog covers sales taxes, income taxes, service taxes, and ways to save money.

How To Become an Indian Blogger

Follow the steps below to learn how to start a blog and become an Indian blogger that engages audiences with a solid plan for success.

Determine the Direction of the Blog

Before getting started, determine what you want in terms of success for your blog.

Where do you see it in five years? What are your motivations for starting a blog?

Many want a blog to provide some passive income, while others want a place to cultivate interest in a topic.

Do keyword research to uncover opportunities because keywords have a great deal of information about what kinds of content your viewers would like to see.

You can make a content plan based on those keywords to get an idea of your blog’s direction.

Select a Niche

A niche is a smaller topic within a large subject; for example, vintage fashion is a niche within fashion.

If you’re wondering how to choose the right niche, it’s easier than it seems.

Start with what you like to write about and topics you enjoy researching or reading.

The old adage, “write what you know,” applies to blogging too.

With keyword research, you will find related topics within your niche to drive organic traffic.

Remember that too specific of a niche can limit the amount of content you create, so find a niche with several shoot-off topics you can write about.

Select a Name

Coming up with a blog name is crucial because this is how your readers will recognize you.

The blog name needs to be unique to register it as a domain.

Meanwhile, it must also be easy to remember and somehow tied to your niche.

Select a Blogging Platform

There are many different blogging platforms available for Indian bloggers to use.

From WordPress to Wix, countless sites cater to bloggers.

Choosing the right platform from the start ensures you don’t have to move your whole site to another provider, which is a headache.

Find a blogging platform with lots of plugins and features.

Important features to consider are a storefront feature and the ability to host ads or affiliate links on the site.

Register a Domain Name

Registering your domain name is easy.

Find the best domain registrar for you, and buy the name associated with your website.

At this point, you should be sure about your website name.

Get Web Hosting

After your domain name is registered, you’ll need a web host.

The blogging platform is just the blog creator, so a web host helps the content go live.

There are many options for web hosting, so do some research to find the right rates and customer service for your needs.

We suggest managed WordPress hosting because it has many features like storefronts and the ability to host ads.

Build the Blog

Now it’s time to start building your Indian blog.

Below we’ll cover critical pages to include and important things to know.


Themes are the look of your site.

There are tons of theme templates available for purchase or free.

The theme sets the tone for your site and determines how content is shown and organized.

Once you’ve looked through your options, install a WordPress theme and move on to the next step.


WordPress plugins are helpful tools to attach to your website that allow for further customizations of your site.

If you want to sell products on your site, you’ll have to download a plugin, and the same if you want to host ads, have music features, and anything not included in the templates.

Essential Pages

After you’ve done some of the more difficult steps of starting a blog, you can now start having fun creating the

Essential pages include the homepage, about us page, and necessary service pages.

These pages can’t be ignored because they give necessary information to your readers about what to expect on your site.

You can always add more pages later, so start with the most important ones.

Produce Content for the Blog

Once you’ve finished sprucing up the essential pages, begin creating content for your blog.

Use keywords to find topics to tackle and get writing.

Prepare between 10 to 15 posts in advance before launching.

That might seem high, but if it’s hard to think of 15 things to write about, your niche is too small, and you should rethink your topics.

Plus, this prepped content will give you time to focus on marketing later.

Launch the Blog Publicly

Now that you’ve got some content in hand, you are ready to launch.

Launching a new blog is just a matter of clicking a button on the blogging platform.

Promote the Blog

Once your blog is launched, you need to find readers.

There are many ways to promote a blog, like posting on social media, sharing with your friends and family, and commenting on other blogs with similar niches.

Similar Blogging Types To Check Out

If a blog with a focus on Indian themes isn’t your exact niche, consider blogging about similar topics like the ones below.

  • Inspirational Blogs:Inspirational blogs are a place to uplift your audience and get your readership inspired. Inspirational blogs take the form of personal life stories, success stories for financial freedom, or posts about pursuing a dream.
  • Frugal Living Blogs: Frugal living blogs are similar to blogs about money but focus more on money-saving tips rather than the stock exchange or cryptocurrencies. Frugal living blogs feature ways to lower your household income, budget your spending, and useful products through affiliate links.
  • Hacking Blogs:Hacking blogs or ethical hacking blogs are websites that create content around the topic of web safety. While the title may sound ominous, hacking blogs are useful resources for anyone with an online presence who is concerned with internet safety.

Frequently Asked Questions

Below are some frequently asked questions about the most successful Indian bloggers.

vector graphic showing an illustration related to India, with the words

Who is India’s number one blogger?

Amit Agarwal is India’s number one blogger.

Amit Agarwal founded the blog labnol.org, one of the highest-earning Indian blogs.

Who is the father of Indian blogging?

Amit Agrawal is seen as the father of Indian blogging because he quit his corporate job in the early 2000s and became one of the first Indian bloggers.

His work has since made him India’s number one blogger.

Wrapping Up

Now that you know everything about Indian blogs, are you ready to start earning money writing about India?

Indian blogs are a space to create a community of like-minded people and share life experiences.

From technology experts to some of the world’s best home cooks, Indian blogs share a perception of life that’s interesting to read about and fun to write about.

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