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Google requires websites to constantly create high-quality, search-engine-optimized content to rank high on their search page.

Unfortunately, content creation is difficult, tedious, and time-consuming.

Luckily, Frase.io offers an all-encompassing solution for writing high-quality SEO content quickly and with a lot less hassle.

Frase’s powerful AI helps content creators improve their workflow from start to finish.

Frase Is beloved by contact marketers and SEO specialists and is even rated the number one AI software on Capterra.

Frase.io at a Glance

  • Market Segment: Marketing Industry
  • Best For: SEO and content managers
  • Plans & Price:
    • Basic Plan: $44.99/mo (or $39.99 if paid annually)
    • Team: $144.99/mo (or $99.99 if paid annually)
    • Enterprise: Custom pricing. Contact Frase.io for details.

What Is Frase.io?

Frase.io is an all-in-one, AI-powered platform that helps writers produce higher-quality SEO content faster.

In addition, Frases AI helps with the research writing and optimizing the process.

The robust platform offers many tools for briefing and outlining, AI writing, and optimization.

Frase’s incredible AI-powered tools can also predict the questions your audience is asking and provide answers.

How Frase.io Works

Frase.io is an AI-powered SEO-content creation platform.

The software uses Machine Learning and Natural Language Processing to interpret information and learn from web content.

Frase starts by Google searching your search query or term and returns summaries and research based on the first 20 results within minutes.

The research and summaries are used to quickly and easily produce content briefs with the help of their brief outlines.

With Frase, adding research to a content brief is as easy as clicking a button.

Once your content brief is ready, you can share it with your writers or click on the “my contents” tab to start writing yourself.

My content tab provides a side-by-side view of your briefs and written content.

Frase’s AI writing tools can generate new content and expand on and rephrase existing content.

Frase.io’s optimized menu option grades your content based on your topic score and your competitor’s topic scores.

It provides a topic blueprint to identify gaps in your content quickly and a topic heat map to identify keyword and topic opportunities.

Notable Features of Frase.io

Frase.io has several incredible features to enhance your SEO content creation experience.

Here are a few significant features loved by Frase users.

1. Question Research

Frase.io analyzes search engines to generate a list of questions relevant to your keyword.

Along with the questions, it also mentions the source of the question and the monthly search volume.

2. AI-Generated Content Briefs

Frase creates auto-generated comprehensive briefs within seconds, which come with many important details such as headings, keyword count, and relevant subsections.

3. Answer Engine

Frase’s answer engine is an AI-based chatbot that crawls your website to generate an intelligent knowledge base and answers your user’s questions.

The chatbox answers your audience’s questions 24/7.

It even keeps itself up-to-date by automatically recalling your website once a week.

4. Content Optimization

Create high-quality SEO content and optimize your existing content for specific keywords.

Frase allows you to import content from a URL and then compares your article with the top 20 ranked Google results to suggest edits.

5. Free Generator Tools

Frase.io has a few free AI generator tools to help you with your content.

Some of the generators include:

  • Blog Title Generator
  • Slogan Generator
  • Summary or Introduction Generator
  • Meta Description or Product Description Generator

If you’ve run into writers’ block, these generators can help you come up with an idea or serve as inspiration.

Are There Any Minimum Requirements Necessary to Use Frase.io?

There are no minimum requirements to use Frase.io.

Although the sign-up form does ask for a work email address, it does accept personal email addresses.

Because Frase.io is meant to be used by SEO marketing professionals, having working knowledge in search engine optimization is highly recommended but not necessary.

How Much Does Frase.io Cost?

The Basic Plan includes one user account and up to 30 document production capabilities and is priced at 44.99/mo billed monthly or $39.99/mo annually.

This Plan is ideal for freelancers or personal bloggers.

The Team Plan includes three user accounts and unlimited document production.

It is priced at $114.99/mo billed monthly or $99.99/mo annually and is ideal for larger teams or small agencies.

You can add additional users for $25/mo in the Team plan.

Along with their basic plans, Frase.io also offers an SEO add-on that includes their premium features, such as Keyword Search Volume, SERP Data Enrichment, and Frase AI Writer.

SEO add-on is priced at $35/mo.

screenshot of the frase pricing table

Does Frase.io Have an Enterprise Version Available?

Frase.io has an Enterprise plan that offers unlimited user accounts and document production.

However, the price is not listed on their website.

Frase.io Promotions & Savings?

The following is the information regarding promotions and savings from Frase.io.

Does Frase.io Have a Free Trial?

Frase.io does not have an advertised free trial.

However, they do offer a 5-day money-back guarantee. However, you must cancel your subscription within 5 days after purchasing.

The refund is not automatic, so you need to contact the Frase.io team to receive your refund.

Additionally, the SEO add-on is not subject to rebates.

Does Frase.io Offer Coupon Codes?

Currently, there are no coupon codes publicly available for Frase.io.

However, users can save 15% by opting for an annual subscription instead of the monthly one.

Does Frase.io Offer A Lifetime Deal?

Currently, Frase.io does not offer any lifetime plan at the moment.

Who Are Frase.io’s Main Alternatives?

The following is our list of Frase’s top competitors.

1. MarketMuse

screenshot of the marketmuse homepage

MarketMuse is a tool meant for content research and search engine optimization.

It analyzes an online content inventory and reveals opportunities for more content.

The tool’s text editor provides feedback on the optimization of your writing.

Like MarketMuse, Frase also provides scores indicating search engine optimization.

However, Frase also provides recommended keyword topic lists and topic models to help increase your content score.

2. Semrush

semrush keyword analyzer

Semrush is a robust all-in-one SEO software with features such as topic research, SEO content templating, SEO writing assistance, and marketing calendars.

Semrush is a potent SEO tool and has capabilities that even Frase doesn’t possess, such as a tone of voice AI that ensures that your content matches your brand voice and a plagiarism checker.

Semrush is priced higher than Frase.

The plan starts at $229.95 per month and goes up to $449.95 per month.

3. SurferSEO

screenshot of the surferseo homepage

SurferSEO is both a search engine results page analyzer and a content editor.

Surfer has four main components: content editor, content planner, SERP analyzer, and SEO audit.

Frase offers all the functionality that surferSEO does, but with even more features.

Frase’s Question Research is similar to Surfer’s content planner, but Frase adds an AI content briefing process that creates detailed briefs with that research.

How Does Frase.io Differentiate Itself From Competitors?

While many apps and tools exist to help streamline some of these processes, Frase brings everything under one roof and displays it on an easy-to-use, native platform.

Frase provides the tools necessary to content marketing strategists without any extra bells and whistles that might distract from the overall process.

Finally, considering the capabilities it delivers, Frase is priced at a highly competitive rate.

Who Is Frase.io Best For?

Frase.io is a fantastic solution for anyone in the content industry.

Why Is Frase.io Best For Content Creation?

Content writers, copywriters, content marketing strategists, SEO marketing agencies, and bloggers would probably get the best use out of Frase because it has a robust interface that streamlines processes in every aspect of content creation.

Others in the content creation field, like professional YouTubers, Podcasters, and Tiktokers, can also get great use out of Frase.

Is Frase.io Easy To Use?

Overall, the platform is easy to use. Frase is an intuitive platform with a great workflow.

The platform has many features.

Therefore it’s easy to get lost if you ignore the tutorials. So, in short, do not skip the tutorials.

What Features Do Some Users Love?

Frase users love the platform for its Automated Content Briefing and Search Engine Optimization capabilities.

Question research and topic briefing were mentally draining and time-consuming in a traditional content creation setting.

Writers and content creators would have to spend hours researching topics and reading existing articles and forum posts to determine their audience’s questions.

Another set of hours would be spent on figuring out how to best answer their audience’s questions in a structured way that appeals to multiple search engine algorithms.

Frase’s AI-generated Content Briefing is a game changer. Frase doesn’t just generate barebones content briefs.

Frase’s generated briefs are structured, detailed, and include sources.

The solution cuts down on hours of research and stress and turns a full-day project into a 2-minute task.

The Frase.io Search Engine Optimization capability is another outstanding feature for writers and strategists.

Frase’s SEO tools are truly all-encompassing.

The platform helps with keyword research, search engine results page optimization, and backlinking.

Frase’s SEO tools help boost the SEO of existing and new articles.

It’s safe to assume that as long as you use Frase’s SEO tools, Frase.io will highly optimize your articles for search engines.

What Features Do Some Users Find Frustrating?

While Frase does have many incredible features, the service does fall short in its AI writing capabilities.

It has issues with bugs and load times.

The AI Writer is a game changer.

It saves a lot of time and effort when writing articles and blog posts thanks to its ability to write introductions and conclusions, rephrase lines and add additional content to existing paragraphs.

Unfortunately, the AI’s natural language processing has issues. It’s a powerful tool but has a lot of hurdles to overcome before we can fully harness it’s something to keep in mind before purchasing.

Furthermore, users have also complained about the AI writer lacking a plagiarism checker, grammatical errors, and inability to distinguish between British and American English.

On the other hand, users have complained about Frase’s buggy platform and slow load times.

Users have shared online that Frase.io logged users out and wouldn’t let them sign back in.

Others complained that imports and exports failed at times. People have even reported scraping failures.

Fortunately, Frase.io’s support team was happy to help with most user issues.

Is Frase.io any good?

Absolutely! Frase.io is a beautiful tool for content writers, content creators, and SEO strategists.

The benefits of AI-generated briefing capabilities, without considering other features, far outweigh the costs.

For a single freelancer with the basic Plan without add-ons, the platform returns multiple days that would be spent exhaustively researching and briefing content. It costs them about $45/mo on the monthly subscription.

However, the content briefing isn’t the only feature included.

You’re also receiving its question research and answer engine capabilities along with that price tag.

On the other hand, the SEO add-on is pricey, and the AI writer does have some issues.

That said, even the expensive SEO add-on is well worth the price.

These tools empower writers to produce higher-quality content at a faster pace.

It frees up time for writers and allows them to take on more projects and potentially build more income. It’s a win-win.

Frequently Asked Questions

keyword research 1

Does Frase.io have an API?

API access is granted to users on the Enterprise plan and connects users to Frase’s suite of natural language processing capabilities.

The API can power processes and create new products for the users.

Does Frase.io have a group buy option?

You can find “group buy” opportunities for Frase.io relatively quickly online. However, it’s not something you should consider.

Group buying an SEO product may be in a legal gray area, but it’s ethically wrong and dangerous.  

Group buys require you to provide your contact and financial information to a company whose business model is to commit fraud against other companies.

Unfortunately, it’s also possible that their distribution system has malware.

Wrapping Up

Frase.io is a fantastic tool for content marketing strategists, writers, bloggers, and small business owners.

Although there are some discrepancies in Frase, particularly in the natural language processing of its writing AI, the software is still relatively new. Nevertheless, it is sure to see improvements along the way.

Let us know if you would give Frase a try in the comments below.

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