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Meet Shane Barker of



There’s more to blogging than just coming up with a bunch of content. You have to figure out and follow a strategy that best suits you. Often times, it’s a hit and miss kind of trial. Experience can definitely teach you a lot and it would be a smart move to learn from the experience of others, especially when it comes to blogging.

A lot of blogs about about blogging can be found on the Internet. Meet the Bloggers is our way of giving you a different, more personal, angle when it comes to learning from experts in various fields. In today’s episode, we introduce to you Shane Barker. He’s a digital marketing consultant who picked up blogging a few years back. Know more about Shane’s journey as you read along. He also shared his tips that you can definitely apply on your blog.

1.) Please tell us about yourself and how you got into blogging?

Shane Barker

I’m a digital marketing consultant for over 18+ years and specialize in sales funnels, targeted traffic, and website conversions. I started doing blogging about 6 years ago when a number of my marketing friends were saying that blogging was a great way to generate inbound leads and that Google loves the original content. Ever since that day I’ve been blogging and do guest blog posts for 100+ websites.

2.) What is the focus of your blog and why did you choose that niche?

My blog mainly focuses on the digital marketing landscape, and covers everything from ecommerce marketing to influencer marketing. I chose the niche because I see a lot of brands and businesses failing to market themselves more effectively on the internet, and I want to help them.

3.) How are you currently monetizing your blog traffic?

I am currently monetizing my blog from inbound leads. Over the last two years, I’ve written for over 100+ authoritative websites. Not only is guest posting great for SEO and backlinks, it’s also a great way to drive traffic and leads to my website.

4.) What do you know now that you wish you knew when you first started blogging?

One thing I learned that is important is to divide and conquer. Blogging, if done the right way, can take your business to the next level. But don’t be shy to delegate tasks to your team. There are a lot of moving pieces, and if you want to blog at a higher level, then you need to divide up the tasks. That may mean delegating keyword and trend research, outreach, and/or editing.

5.) What are three blogs that you visit almost daily?

There are tons of blogs that I find particularly helpful. My first pick would be the Forbes blog, particularly the Business, Entrepreneurs, and Small Business sections. I also love the Moz blog as it covers every aspect of SEO and inbound marketing on an advanced level. The Mediakix and Influencer Marketing Hub blogs are two more that I love to check out regularly. They keep . me updated on news and updates regarding influencer marketing.

6.) Can you give us three recommended tools/services that you use with your blogging?

BuzzSumo would be my first pick for content research. The tool helps me develop content ideas that would appeal to my target readers based on trending topics and top-performing content on similar topics.

For keyword research, the Google Keyword Planner has always been a trusty tool.

I also use the Yoast SEO plugin to ensure that the content I publish will be clearly visible in search engines.

I then use Buffer to schedule my posts and share them on social media.

7.) What advice would you have for someone who is just starting with their first blog?

Don’t just focus on quantity.

You don’t have to publish a new post every day, especially if the content quality isn’t up to par. Instead, produce quality content that’s relevant to your audience and that will be beneficial to them in some way or the other. Try to meet a one-post-per-week target.

8.) What’s the best advice or tip you’ve discovered about blogging since getting started?

It’s much better to produce one high-quality and actionable article in a week than to share 3-4 generic articles in a week just to meet your target. Although publishing regularly is important, you shouldn’t do so at the risk of compromising the content quality. Make sure that whatever post you publish has some value to your audience.

9.) If you only had $100 to start a new blog, how would you use it?

I would spend the money on registering my domain name and choosing a web hosting service provider. Since there is such a limited amount of funds, I would need to choose affordable options for both of these. I will also look for free blog software and plugins to save whatever amount I have left on building my brand such as on logo design.

10.) How can readers of the blog get in touch with you?

Readers can get in touch with me via the contact form on my website. Otherwise, they can always contact me through Twitter, LinkedIn or you can see my free ebooks here.

Zac Johnson is a online marketer with 15 years of experience and also a blogger at, as well as the founder of You can also follow me on Twitter and Facebook

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Blog Traffic Loves Generous Service



Blog traffic absolutely loves generous service. Do you want to succeed? Help oodles of people for free through blogging and guest posting. Toss in helping bloggers by noting bloggers on your blog, by commenting genuinely on blogs and by mentioning bloggers on social media. Traffic flows your way. Because blog traffic loves generous service. The more help you offer through your eBook, course and blog, the more traffic you drive. Simple equation. Give, to get. Keep giving freely and blog traffic finds you. Hug this super simple, powerful law of life. Service prospers you. Blog traffic flows to generous bloggers.

What gives? Why do many bloggers struggle to drive blog traffic? In essence, most human beings vibe mainly from an energy of fear and loss. You and I learn to do stuff with fear being our main driver. So, blogging becomes another outlet through which to do stuff from a dominant energy of fear. Like, publish one post for the week and do no more. Because you fear not getting enough return on investment. Plus you fear wasting time. Plus you fear working hard. Plus you fear looking like a fool if people come across all of the awesome content you create and, due to your increased exposure, you become the object of intense criticism. Ouch; that would hurt, eh? Being burdened by these fears, you play small, be stingy and just publish one post every 1-2 weeks. If YOU are stingy with the Universe, the Universe BE’S stingy with you. Give. Receive. Don’t give. Don’t receive. So, withholding generous service ensures blog traffic gets withheld from you. What a simple strategy to put into action, right? But of course, what an uncomfortable strategy to put into action, too, because facing and feeling fear, never feels all that comfortable. Nobody loves this process. Me included. But ya gotta take that route to be a successful blogger.

Help as many people as possible daily through a few clear strategies. Keep publishing content to your blog. Keep guest posting. Gain immense exposure and gain skills and yep, gain credibility……and of course, gain blog traffic. All occurs because you gave freely of your time and talents. Give freely. Gain blog traffic. But giving freely FORCES you outside of your comfort zone. For example, I publish 9 or more guest posts and blog posts daily, between both. No joke, this taxes me sometimes. I face fears about doing billionaire work and not see billions in my bank account yet. All that crap. Yep, I proceed. I blog into deep fears, feel fears, and clearing these fears helps me drive more blog traffic, leading to increased blogging success. All about that free giving, folks. Give freely, and you shall position yourself to receive more easily.

Be with scary emotions. I feel you. I have been there, guys. Nudging through to feel these energies is the way to clear these energies. Keep giving, and the getting becomes easier and easier in blog traffic terms. Imagine guest posting on 30 blogs over the next 3 months. Visualize how this increased exposure boosts your blog traffic. People see you all over, click your bio link and you get more blog traffic. Your generous service through guest posting put everything into motion.

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Why Ask Blogging Questions Already Asked Thousands of Times?



Ya know what?

I feel awesome teaching bloggers with my friend Sue-Ann. We are currently helping course students via the creative, innovative, never duplicated: How to Bling Your Blog and Feed That Hog course.

Live, interactive and engaging, students already noted how we cover new, different topics compared to virtually all other blogging courses. Sure we cover the basics. But we do so quite differently than your average blogging course. Sue-Ann and I both became successful by doing things differently than most other bloggers. We think. We deliberate. We virtually never do things mindlessly. Alas, many of my fellow bloggers – most newbies – move in the opposite direction. One quick Quora visit reflects this mass sheeple mentality crippling most newbie blogger careers. Again, a few moments ago, I spied at least 4 bloggers asking the same, old, “how do you succeed at blogging” type question again, said questions being asked for the millionth time.

I have compassion for new bloggers. I also understand how every new blogger feels entitled to ask virtually any question. But just because you can ask any question, does that mean you should ask any or every blogging question popping up in your mind? Nope. You should note Why? Asking the successful blogging question wastes your time and my time because tens of thousands of bloggers have answered this question accurately tens of thousands of times across thousands of online platforms. We covered it already. I even created an entire course to devote to answering the question. Why litter Quora and the web in general with the same blogging question for the 10,000th time? At best, it is a time waster. At worst, borderline spam.

I love ya’s but you need to begin thinking like a successful blogger well before experiencing success. How would a successful blogger go about figuring out how to succeed at blogging? Pay someone to access the answer in 5 or 10 seconds. Hire someone to coach them. Buy a course or eBook in a minute. Why waste 24 or 36 hours waiting for an answer from some blogger when you get the answer 30 minutes after buying and reading one of my 100 plus eBooks? Failures wait for answers to questions asked thousands of times. Winners buy the answer immediately. This is the difference between struggling bloggers and future pros. Strugglers put no thought into the process. Why in the Hades would you ever believe 10,000 bloggers prior to you have NOT asked the successful blogging question? Of course they did! Think logically for 5 seconds. Of course hundreds of top bloggers answered the successful blogging question. And yes, of course you access that question through Google and Amazon in seconds, querying and investing money in instant answers from pros.

No brainer territory, guys. Buy the solution in seconds. Stop being like poverty conscious bloggers who put zero thought and little logic into why they ask a question obviously asked and answered accurately, thousands of times. Blogging gets easier if you think mindfully. Blogging gets harder if you mindlessly give zero thought to the craft. Invest money in getting proven answers to basic blogging questions. Accelerate your online success. Save your time. Save my time.

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When Is It Too Late to Start Blogging?




Ego sometimes clings to limiting ideas. One such idea is the notion that starting a blog at some specific age proves to be futile because of it being too late. I recall hearing Gary Vaynerchuk professing how people in their early 20’s ask him if it is too late to begin a business. Do you see why ego deludes you? Fear manifests as all types of crippling beliefs holding you back. Someone clinging to fear, being 21 years old, asks if being 21 is too old for starting a business. Why? Some 21 year olds observe 14 year olds who create million dollar ventures. Or some 21 year olds see fellow 21 year olds who already became millionaires, when the limited-thinking 21 year old simply has never been an entrepreneur. Guess what? It is never late to begin blogging. It is never too late to begin blogging. I recall a 73 year old new to blogging who bought 4 of my eBooks after I wrote a guest post on Build Your Own Blog. He began blogging at 73 years old. Imagine that? Yet 21 year olds some 50 years his minor fear being 21 is too old for beginning a successful venture.

Fear makes you think silly things. Be beyond fear. Feel fear. Release fear. Move in a direction of possibilities. Move toward opportunities. Now is the time to begin blogging whether you are 21 or 101. Now is the time to begin. Seize the moment. Do you plan to be around for a bit? Blog. Begin blogging. It is never too late to start blogging because you and I sit in the perfect place at the perfect time for our individual journeys. I began blogging in my mid 30’s. 35 years old, to be exact. Being a 35 year old beginner blogger never crossed my mind as being too old because I did not cling to the fear fueling that too old, aged, limiting belief. I saw actual 12 year olds blogging during my newbie blogging days. Who cares that a kid 20 years my junior began blogging? I had 20 more years LIFE experience than he. Possessing 20 more years life experience puts you at a tremendous advantage when it comes to learning the in’s and out’s of blogging the right way. Heck; the 73 year old new blogger may have zero blogging experience but 73 years of life experience. What seems more important at that point in your life? Does knowing how to format a blog post at 73 count more than the fearlessness, serenity and peace you acquired from facing 73 years worth of fears? Dude begins blogging with the mindset of a Blogging Yoda, for all he faced and for all the experience he has. Does THAT sound like it’s too late for blogging?

The only thing I would say is to begin blogging now because blogging experience is your best ally. Do not wait on the sidelines. Even though you can begin blogging at any age, why wait until you turn 45 when you can begin blogging now, at age 40? Why hesitate? Experience benefits you tremendously. Whether you start blogging at 13 or 73, experience earned and learned from, accelerates your blogging success. But you need to see the journey through and you need to begin blogging now. Go ahead. Blog. It’s not too late!


Do you fear deleting your worn out, failing blog to start over? Buy my eBook:

Why Trashing 3400 Blog Posts Was My Greatest Blogging Success

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