Who else wants to rank well in search engines to increase their organic traffic?
If you are searching for proven ways to get more search traffic, this post is exclusive for you where I’m going to discuss about a simple yet powerful way to boost your website search traffic.
The most powerful way to increase your traffic is this: write SEO friendly content.
You may ask, what is SEO friendly content?
If your content is properly optimized for search engines without spamming, then it can be called as search engine friendly content. Creating content that’s Google friendly is not a big deal if you follow few strategies.
Increasing traffic to your websites is not a rocket science if you know how to write content without hurting your readership. SEO friendly content not only helps you get more traffic from search engines but it will also bring you more leads and sales.
You don’t have to spoon feed everything for search engine to rank well, make sure to follow few simple SEO strategies while writing posts.
I’ll discuss them in this article so that your content brings you more visitors from search engines.
Are you ready? Let’s jump into the details without further ado.
How to create SEO friendly content?
1. Keyword research is the key
Finding the right keywords is what helps you increase your website search traffic. If you post articles without keyword research, you will probably end up getting zero visitors from search engines.
So make sure to perform keyword research and come up with a list of keyword ideas before posting something on your websites.
Use keyword research tools like Google’s Keyword Planner, WordTracker etc to find the best keywords that help you increase your organic traffic. Not all these keyword researches are the same and they don’t provide you accurate results though but you can estimate the traffic easily by using these tools.
2. Use LSI keywords instead of keyword stuffing
Keyword stuffing is the surefire way to get penalized by Google. Don’t repeat the same keyword again and again just to rank well. Those days are gone, and you can’t get top results in search engines by keyword stuffing.
LSI (Latent Semantic Indexing) keywords are the latest trend in SEO. LSI keywords are usually the relevant terms to your targeted keywords. LSI keywords are synonymous terms.
For example: LSI keyword for “SEO traffic” can be “search engine optimization traffic“, “organic traffic” etc.
You see, the above keywords are not the exact words but they are relevant. Google algorithms uses thesaurus to convert your LSI keywords, so your copy ranks well if it has lots of similar keywords instead of same keywords. That means, you can rank well by using LSI keywords instead of keyword stuffing.
You can use this free tool for finding LSI keywords for your websites. Or you can simply use the relevant keyword phrases for your primary keyword to write SEO friendly content.
3. Long content often ranks well
A 1500 words article easily outranks the 500 words article in search engine results. Why?
Search engines give top priority to the sites that have authority content.
Did you know that the articles with 1500+ words rank really well in search results? Neil Patel from QuickSprout says, long content ranks well in search engines.
Posting detailed content doesn’t guarantee you the BEST results. You need to make sure your content is not crappy. What’s the use of writing detailed content if has no value that improves your audience?
You always have to focus on creating great content that helps your readers to solve their problems. It should be either entertaining or educating, only then you can get more organic traffic from search engines.
4. Learn to write concise and compelling headlines
One of the easiest ways to get more traffic from search engines is to write powerful headlines.
8 out of 10 people will read your headlines before clicking on your links. So make sure to spend quality time in crafting winning headlines that make your audience click on your blog posts.
Here are few rocking tips to write great headlines that help you write SEO friendly content.
- Don’t go beyond 65 characters in your headlines. Keep them short and compelling.
- Try to come up with 3 to 5 headline ideas for each post and choose the best one among them.
- Start your headlines with your primary keywords to add more weightage!
- Use triggers like “powerful”, “incredible”, “amazing” etc in your headlines to create more impact
5. Perform on-page optimization at the end
Whether you agree it or not, on-page SEO is still one of the crucial ranking factors in Google. You need to make sure that your each post is properly optimized for few keywords to bring more traffic from search engines.
Make sure to add your primary keywords in title, meta description, image alt tags, inter links and through your copy to make it SEO friendly. But don’t overdo it. Use your keywords sparingly and you will be fine.
Don’t focus on on-page SEO in the beginning or while writing the posts. Focus on on-page optimization only after finishing your articles. That way you will be easily save a lot of time and you can craft your posts for search engines much better.
Final thoughts about writing SEO friendly content
We all know, content is king. But what’s the point of writing content that don’t get any attention from Google?
You need to write SEO friendly content that naturally attracts more likes, links and shares. SEO copywriting is the reason why few bloggers get a lot of traffic from search engines although they post less. Make sure to attract natural backlinks to your posts if you want to rank well in search engines as links are considered as the votes by Google crawlers.
Do you have any more tips on writing search friendly content? Please share your thoughts in the comments and share this post with your friends if you find it useful.
3 Actionable Tips for Bloggers to Reduce Email Bounce Rates
List building is one of the things you hear and read about everyday in blogging and content marketing. Email marketing in itself is a whole lot of work put together. Many successful bloggers have succeeded to build a large list for their businesses and that works with a lot of attraction.
Well, the size of your email list isn’t always a point. The quality and relevance are the most important factors. These go a long way to affect your bounce rate which is a corner stone in email marketing. We will be talking about this a bit below but let me quickly brush out a few reasons to start building a list for your blog if that’s not being done now.
Why you need an email list for your blog
Many bloggers blog for different reasons. However, there are things we all need to succeed. These include a growing and engaging community and targeted traffic that converts.
Once someone visits your blog for the first time, you have the chance to convert that first timer reader into a repeat visitor. One of the most effective ways to do this is to capture him into your list.
Your email list basically is an ever-green source of targeted traffic. You can always turn to it and be sure to increase your page views.
Many of my faithful customers are found on my list. This makes it an interesting source of passive income. Your email list is a huge part of your marketplace that can be tapped into any time of the day.
Whether you are blogging to make money or just for the fun of it, if you care about keeping your readers and reaching out to them at will, start building your list right this moment.
Email Bounces can really hurt your email marketing
An email bounce occurs when your message is returned to you the sender because it cannot be delivered. Note that messages being caught into SPAM is completely a different thing. This has to do with your Inbox Placement Rate. Though Email Deliverability rate is a big game that should be treated apart, we want to deal with messages that are rejected by the destination email server.
Now, this has an impact on your sending reputation. The higher the reputation score, the more likely ISPs (Internet Server Providers) will deliver your emails to the inboxes of recipients.
The more your email bounce rate, the lower your reputation and the more the chances of your sender ID getting blacklisted.
Recommended: 10 Email Marketing Do’s and Don’ts for Bloggers
But What causes Email Bounces
A bounce will take place for the single reason that the destination server rejects the message. What are some of the reasons for this rejection?
1 – The destination email address doesn’t exist
This is one of the most common reasons for high email bounce rates. You send a message to an address that either doesn’t exist on the server or the domain name is not found. This generally is referred to a Hard Bounce, when an email is permanently bounced back to the sender because the email address is invalid or not found.
Why does an email hard bounce happen?
- There is a spelling error in the address: firstname.lastname@example.org instead of email@example.com
- The email submitted to your list is completely never created – junk email
- The contact address was completely deleted by the administrator for some internal reasons.
- The domain name does not exist (maybe it’s expired, error in spelling, parked, etc)
2 – The destination email address is valid but something isn’t right
A Soft, temporal Bounce will take place in this case. The destination address is valid but the server returns the message to sender for a couple of reasons:
- User has reached the email quota limit. Simply put, the inbox is full
- Email too large for recipient’s inbox
- Server was temporally down when message hit
Given that soft bounces are temporal, you may not need to worry so much about this. Their impact on your marketing may not be as harsh.
However, Hard Bounces should be taken with a serious attention. Continuous bounces are a bad signal and the email marketing systems are smart enough to figure this out.
3 tips to Reduce your email bounce rate and boost conversion
Ok now you know what email bounce rate is and why you should start building your own list. These are some quick tips to reduce your bounce rate and improve your marketing experience:
1 – Make sure only on valid addresses are submitted to your list
In my opinion, this is something that’s quite easy to handle. First, allow your readers submit their contacts by themselves through a lead capture form.
Use the double opt-in facility provided by many email marketing tools. This will make sure that the contact submitted by the reader is valid. An invalid address will never find its way through the double opt-in validation wall.
The way this works is very simple…
When the reader submits the email to your list, your tool will place it in an inactive mode. At the same time, a validity tracking link is messaged to the address. If this link is clicked within the activation period, that will simply mean the address is able to receive mails, making it valid.
Not using the double opt-in checking method is simply allowing readers to submit junk emails to your list. Looking the negative effects of bounces, this isn’t something I think you’d be comfortable with.
2 – Constantly clean up your list
While the double opt-in validation method makes sure you only allow valid addresses on your list, there are chances that some of these addresses get dropped of with time. You must therefore be able to clean up and get rid of these invalid subscribers.
There are two ways to do it:
1 – Manually filter out and delete contacts that have not opened your campaign during a specific period. Generally, I do remove contacts that have been ideal for half a year.
3 – Avoid using Email Extractors
A quick way to hurt your blog’s email list is to use an email scraper. First, harvesting emails in this way is illegal in many countries. You don’t have the consent of the owners to mail them.
This will bring another set of problems:
- High unsubscription rate
- Your campaigns will be marked as spam by many of these illegally gotten subscribers.
These two actions will trigger red flags and place you at a permanently suspicious position with many marketing platforms.
I hope these three tips are helpful as you strive to build a profitable email list for your blog. Drop a comment and let me know what you think about.
How Can You Write Content Like a Pro?
Write your butt off. This is the way to write content for your blog like a pro. No simpler or more direct way exists for writing content like a professional blogger because writing practice is the way to writing like a pro. Of course, most bloggers only write when publishing posts so get little practice and write like amateur bloggers.
I wrote and continue to write millions of words between my blog posts, guest posts, e-books and in the past, through my blogging writing practice. Open up a Word document. Write. Write 500 to 1000 words daily. Close the document. Trash the document. Simply writing regularly makes you write like a pro because your confidence and clarity mushrooms quickly with writing practice. Do not be like bloggers who only write for publishing posts. This crowd gets little practice and never becomes pro bloggers because they do not practice their prime skill, writing, enough. Imagine if LeBron James only shot baskets and dribbled during official games? He never would have made the NBA. He practiced for tens of thousands of hours in private, with nobody looking, in a gym by himself, to become the top pro basketball player who shines in a public, pro setting.
Practice in private. Shine in public. That is the way it goes with any skill in life. Writing like a pro blogger also requires you to carefully observe professional bloggers for their pro writing cues. Do you notice how these folks seem to write in crisp, clear fashion? Emulate these professionals by following their lead and you too will give off a more professional, serious, clear energy. Start with reading posters on this blog. Every blogger is a professional or on their way to being a professional blogger. Study how these pros and aspiring pro use formatting and other tools to allow their blog posts to flow freely. Exposing yourself to professional bloggers simply gives you an example to emulate. Plus, following professional advice allows you to be yourself, giving you permission to write in your one of a kind voice on your way to being a pro blogger.
In my eBook:
I give you permission to be a brilliant writer by simply writing how YOU write. This writer is unlike any writer who ever lived because we all have unique stories and styles to share with the world. The tone of this eBook is one reason why it spent a spell being the top-rated eBook for its category on all of Amazon. Writing like a pro is mainly a practice thing leading to a confidence thing.The more you practice writing, the more confident you become writing-wise. This process is quite simple but at times, highly uncomfortable to put into action. Keep writing. Keep churning out helpful content.
My neck feels incredibly stiff now but I know it is writing time so I write and will take a nice little break after getting the job done. Write, write and write some more. Gain the confidence and clarity to know you are writing like a pro blogger, even well before you become a pro through your blogging efforts.
Can You Make Tons of Money Blogging?
Just spend the next 10 to 15 years of your life everyday generously helping people and building bonds with both your readers and fellow successful bloggers. If you are prepared to do that then you will make tons of money blogging. I just do not know what amount of money you mean by tons of money. Do you mean hundreds of thousands of dollars? Do you mean millions of dollars? Do you mean tens of millions of dollars?
Only you know the specific answer to that question but independent of the amount, anything ranging from tens of thousands to millions of dollars requires thousands upon thousands of hours of generous service before oodles of money flow to you. Think 10000 to 20000 to 30000 hours of creating content, building friendships by generously helping top bloggers, and opening multiple streams of income before you begin seeing large sums of money flow to you freely, easily and frequently. Most bloggers who ask this question do so from an energy of scarcity and poverty. Most bloggers only want to make huge sums of money because they have $0 now or $15 now and they have hundreds to thousands of dollars of bills piling up. 99.9% of the time, these bloggers dive into blogging being dominated by fear so they act from a scared energy and do stupid stuff that guarantees their online failure. Forget making millions of dollars. This crowd makes $0 or maybe a few cents or ten bucks doing really unintelligent things because people terrified of losing all of their money do stupid things that lead to failure. Being desperate leads to being a dingbat.
People who blog from an abundant, loving, confident and trusting energy generously create content and build connections over years of their lives, spending 10000 to 20000 hours or more doing these things until huge sums of money flow to them. I have seen a handful of 7-figure earners explain how they blogged for 15 years before the huge sums of money, like $30,000 in a day, flew to them freely. Massive wealth takes time to accumulate because the amount of creating and connecting you need to do to accumulate massive wealth requires tens of thousands of hours of helping people to increase both your skills and exposure to the point of making millions and millions of dollars. This basic law of wealth rings true for all entrepreneurs. Jeff Bezos is worth 180 billion dollars now as the owner and founder of Amazon.com but he made very little when working out of his garage on a cafeteria table. He could not make tons of money through his venture until he generously created, connected, scaled and put in an amazing number of hours to build up his iconic empire.
Do not be intimidated by the amount of work, time and energy you will need to put into blogging to earn a significant income. Why would you care if you plan to be here anyway 5, 10 and 15 years down the road? Do you want to waste your life working for somebody else just to get a paycheck or would you rather work for yourself, make a firm impression on humanity, serve a large amount of people and earn a significant amount of money? Think it through before you get intimidated by the amount of generous effort and time you will put into blogging to build something special.
Remember that blogging gives you what you give to blogging. Blogging always serves as the perfect mirror for the attention, energy, effort and time investment you put into this amazing medium.
Do you feel confused about how to grow a loyal community?
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