If you’re like most blog writers, you have more ideas for blogs than you can possible use. Especially when your blog is personal and subjective, you find that ideas for that latest entry are everywhere.
The problem isn’t coming up with those ideas. The problem is deciding which of these fragmentary ideas to develop into full blown blogs that will keep readers coming back to your site again and again. That said, here are some great ways that you can test and develop these notions or discard them and start looking at new ones.
Write About That You Know
Now that’s fairly common advice that you might have heard associated with fiction before, but it apply to blogging too. It’s important to remember that not all blog ideas are ones that are right for you. Here’s an example of what I mean.
I don’t really care for horses. Now that doesn’t mean that I wouldn’t enjoy reading a well written blog written by someone who really cares about those animals, but I’d have a hard time writing even one convincing post on the subject. It’s really simple. I could research a blog on the topic and write about it, but at the least the readers who love horses would be able to see those animals really aren’t my cup of tea.
Remember that many of the ideas that you get for blogging posts will be like that as well. They may be momentarily interesting, but they won’t be of great importance to you. When you write about what you know or at least care about, you’ll come across as all the more convincing.
Don’t Get Too Personal
Now right away I can hear the uproar of people who are saying that’s what blogging is all about. That you need to get personal and share at least something yourself or there won’t be any connection with the reader. Partly, those people are right. While a large part of effective blogging is certainly self expression, there should be an emphasis on communication the longer you write.
This all means you need to ask yourself if the idea that you’ve had for a story is too personal—if it means something to you but would more than likely bore a stranger that you were sitting beside on a bus. Remember that there are personal experiences that are too close and too emotional. They are the things that we have been through that are too delicate and haven’t really been digested yet. These things might be little too exotic as well. Something that matters intensely to you but will not matter to most other people.
Still that doesn’t mean that good detail should not have a place in your blog. Part of the job of coming up with good ideas for your blogs and being able to execute them is in being able to discern between the merely personal to you and the vivid images that you can share that are experiences you readers will be able to relate to.