Blogging is becoming more popular and competitive and every single day there are thousands of new blogs created so at this rate it becomes very difficult for new blogs to gain traction. While you can easily visit a lot of blogs and read a lot of posts on building a successful blog the truth is that many of the tips you will be reading about don’t work either because the person who wrote the post is a copycat blogger or because the said formula has been overused. It is true that there are a lot of new blogs online everyday and things keep on improving but the truth is that it is the same approach that was used to build a lot of successful blogs 6 years ago that still works today. We only need to stop reading and start taking action, this post will be giving you some tips on how to build a successful blog.
The first step to take when trying to build a successful blog is to differentiate yourself. There are already hundreds of millions of blogs in the blogosphere and more millions are added every month so you can’t afford being the same with the other blogs because it doesn’t work. The real key to building a successful blog is to differentiate yourself. While writing great content and marketing your blog as best as you can is invaluable what makes people share your blog, stick with you and engage with you is your uniqueness. This is also known as your unique selling proposition or USP.
There are many ways to differentiate your blog in the blogosphere and below are some tips to help you make your blog completely different from the other blogs in the blogosphere.
Have a Solid About Page: Every single successful blogger, entrepreneur and business has a story and it is your story that will determine which problem you can solve. A lot of people underestimate the power of an about page but the truth is that this simple page can make a huge impact on how successful your blog will be. We all have an idea of who a blogger is by reading their about page and this idea of who they are will reflect in how we read and see their content. You must have a unique story and the only way to tell the world this story of yours is by having a solid about page. People will find it easier to relate with your content about breaking free from the 9-5 shackles if you tell them how you lose your job and how you were able to build a base online.
Be Personal: It doesn’t matter how great your about page is your readers might only read it once. The only way to let your readers know that you’re a real person who has experienced the same thing as them and who knows, understand and is ready to meet their needs is by being personal with your posts. Don’t try to portray yourself as a company or copy some other big blogger in your niche. Let the real YOU reflect in your posts and your readers will find it easier to connect with you and share your content.
Have a Unique Design: Let’s take a look at this story. You visited a shop that was painted blue last week, you had a terrible experience when you visited the blog and you vowed never to visit them again, you later decided to visit another shop in another country and it has that same color. What will be the first thing to come to your mind? I can bet it will be the memory of your bad experience with the former shop, and this can even affect your decision of working with the shop or not. You might be confused and be asking how this can be solved, and it is as simple as ABC. All you need to do is have a unique design that only you use. I spent over $1500 to design my blog just to make sure it is unique and different from other blogs and I’m so happy to tell you I’m now reaping the benefits.
You should also know that a unique and perfect design is easy to use and will also ensure your readers never forget their experience with you and your blog.
Be Engaging: There is a blogger with the name of Pat Flynn, this blogger is highly successful, he has a blog that is visited by almost 100,000 people every month, he has been interviewed and featured on almost all the big blogs online, he has over 30,000 subscribers (both email and RSS), he makes over $30,000 online yet he makes it a duty to connect and engage with all his readers. While this isn’t what everybody can do, especially at his high level of success, it has really separated him from the rest of the blogosphere and has significantly affected how successful his blog is. His readers don’t think twice before taking action based on his recommendation because they know he is genuinely willing to help them.
Give Your Best Content: One thing I have discovered as a blogger is that creating great content takes time. It is really easy to write a few hundred words blog posts (yes, I do it too) but the reality is that writing more detailed, explanatory and effective blog posts bring more results. I have personally tested this on my blog and I noticed that every single blog post I focus a lot of time and effort on ends up bringing me more than 3 times the number of visitors I get to a shorter and less informative blog post at the same time span. You can only succeed as a blogger if you’re truly there for your readers and this can only be proved by your content. Try to do your best to make sure every single content you write is the best, and your readers will love you for it. If you really want to see an example of a great blog post you can read this one.
Promote Your Blog
A lot of people don’t want to hear this and very few people take it serious but the truth is you can hardly build a successful blog if you don’t focus most of your efforts on promotion. While viral marketing doesn’t rely on much of your efforts it is imperative that you know that you have to do something to give your content the momentum it needs. You have to have an audience base before your content can really go viral and you can’t do that by just sitting at home and expecting them to come.
Writing great content is really important but getting traffic is more important. It is also important to know that while there are many ways to get traffic to your blog it is very important to focus all your efforts on only one technique and you will be happy to see that it works. For example, you might want to focus all your efforts on blog commenting instead of trying to use 6 different techniques that will hardly work.
A great example of this is what I do, instead of focusing on a lot of traffic techniques I decided to focus on guest blogging alone and this has helped me build a blog that is being visited by over 10,000 people monthly and it is also helping me make thousands of dollars every month.
If you’re to ask me what my personal recommendation is when it comes to getting traffic I will tell you it is guest blogging, and to know more about this you can download my free guide on the subject here.
Engage With Your Readers
A lot of us spend a lot of time trying to attract readers to our blogs and when they come we treat them with levity and as if we don’t care about them. It is very important to be careful with how you deal with your readers because they can come and go when they want. Try to engage with your readers by being there for them; whenever they have a question make sure you’re always giving them an answer, whenever they send you an email make sure you always reply and whenever they need your help make sure you give it to them.
You should also know that the best way to engage with your readers is with your content so it doesn’t matter how great you are at replying comments it is of no importance if your content sucks. Always do your best to help and engage with your readers and they will always be happy to spread the word about your blog.
Spread The Word!
It might be that simple but the truth is that simple things bring great results and complex things bring minimal results. Dominating the blogosphere isn’t that complex and it is mostly about you reading and following the advice in this post. Also make sure you share this post with your friends and comment with your opinion below.
How to Develop Super Human Confidence in Your Blog
Baby steps, my Young Blogging Padawans.
New bloggers, baby step your way to being super human confident in your blog. Being wracked by doubt, with a little wild excitement mixed in, you cannot gain unreal confidence in your blog today. But slowly and steadily gaining clarity gives you the foundation upon which to become a highly successful blogger who feels bold, knowing your blog rocks.
I am about super human confident in my blog. I am developing the same level of confidence in my eBooks and courses, too. Why? Believing in my blog and premium offerings helps me to help more people and I also make more money too, which is neat, considering I live a worldly life.
Follow these tips.
1: Feel and Release Fears-Doubts Aligned with Your Blog
Before you become confident, you need to purge any lack of confidence. I know this feels bad but tis a necessary step to become super duper confident in your blog and in your premium offerings, too. Sit with doubts, those nasty traitors. Be with your fears about self, your writing ability and your blog presentation. Feel these unpleasant energies. Clear the energies. Proceed from a clearer, more confident, space. Confidence is borne of clearing a lack of confidence. Do messy energy work to become uber confident in your blog and in your blogging abilities.
2: Surround Yourself with Loving Bloggers
Loving, caring, compassionate bloggers see brilliance in you when you cannot seem to see it in yourself. Although all confidence issues flow inside-out, you need a network of supportive people around you who believe in you, versus being around haters or negative nellies. Never, ever, ever surround yourself with poverty conscious, failure conscious bloggers. Are you running a cyber charity? Are you a therapist? No! Negative people stuck in fear and failure throw negative cross currents into your being, shaking your already fragile confidence in your blog.
Hang with folks who believe in you and who believe in your blog. Pros share where and how you can improve but they always believe in someone who follows their dreams, and will instill that faith in you, and in your blog, too.
3: Write Your Butt Off and Publish Content Like the Dickens
Writing and publishing content is like breathing to me. I do not lose confidence in my ability to breathe because this is an automatic, auto-pilot, process. I just breathe without thinking about it. Ditto for writing and blogging. I wrote and blogged for 20,000 to 30,000 hours so now it is an automatic, easy process I have super human confidence in. I do not even think about it because I do it routinely, automatically, on a type of auto-pilot borne of making writing and blogging a habit.
If someone criticizes my blog, it is like someone criticizing my breathing; sounds weird, or funny, but it stirs me not, because I have equal confidence in each.
4: Do Energy Work
I do not play around; 3-4 hours of energy work daily allowed me to face, feel and release blog doubts, to become the clear, confident blogger I am today. Consider meditating, or doing yin yoga, or doing Kriya yoga, and power walking. Or do it all. I spend 3-4 hours doing each – collectively – daily, to expand my awareness so I can feel and clear doubts and so I can blog mainly from an abundant, generous, relaxed, detached vibe.
Be confident guys. Believe in your blog. Follow these 4 tips to succeed and to become super human confident in your blog.
Should You Search for New Blogging Niche Ideas?
Ask yourself that question and you will get an answer that best suits you.
I went with the blogging tips niche for people who want to circle the globe. But I did not go for this niche to be new, edgy or different. I had lived that life for many years. This made sense for me. I was being genuine, honest and as authentic as one can be. Perfect match. But if I chose a new niche from an energy solely of financial gain, being popular or some other fear-based driver, I would have fallen flat on my blogging face.
Why would you ask someone for new niche ideas? What is the energy or intent there? Do you want the fast track to success? Or are you in a creative space, wishing to do something different? I see searching for new blogging niches as being a waste of time considering the endless, established niches we already have at our disposal. Why waste time and energy searching for some niche if you have all the niches you need right before your cyber eyes? Toss in the fact that you need to research the niche inside-out if you have no prior knowledge and you invest a significant amount of time just to get the blog off of the ground. Makes no sense to me.
What do you love talking about? What is your biggest passion? Start there. Select that niche. You already have an ample supply of information in your noggin and the confidence to discuss the niche in clear, cogent fashion. Who cares if the niche is new or old? The blogging tips niche – my main niche – has been around for a few decades. Who cares? There is nothing new under the sun blogging-wise but thousands of new bloggers join our ranks daily. I also find that I seem to be converting people to blogging the more I persist in creating and connecting, keeping at this gig, being present, helping spread awareness about a pretty cool blogging niche, and, about a pretty cool way to help people and to free yourself.
Go with What You Know
When it comes to picking a blogging niche, go with what you know. Pick a niche inside of your blogging and knowledge wheelhouse because being armed with knowledge, experience, and a pulsating passion for discussing the niche makes you stand out from the blogging crowd in a major league way. I created this blogging course in under a day. Imagine that? 6 hours of recordings and oodles of blogging knowledge, packaged into a course that I created in under 24 hours. Imagine how much I needed to know about blogging and how confident and clear I had to be in myself, to ship in 24 hours? I go with what I know; sure doesn’t hurt me.
But when you pick a new blogging niche you have no knowledge of, it takes you 2 months to create and ship the course. Not good. There is the quick, and the dead, in the blogging world. We need be patient, persistent and generous to succeed online but in the same regard, adding years to your learning curve by deviating from what you know is a foolish blogging idea. Why? Go with what you know to prosper mightily over the long haul and to hit the ground running.
But Is It Worth the Time?
One of my favorite check up blogging activities involves asking if some blogging action is worth the time. Someone may ask me to do something to benefit them. Sometimes, I do it. But often, it is not worth the time I would put into the action. Why? My time is precious. All time is precious. Thinking how a specific action leverages your presence in a specific amount of time gives you clarity in making a decision.
Someone may ask me to guest post on a blog completely out of my niche. Is it worth the time? Almost always, nope. But even if I do it once I likely never do it again because I only have so much time daily to work with, and I cannot spend 1 second trying to connect with an audience who has zero interest in what I have to offer. Just my gig. I have too much to do daily, to do anything otherwise. The secret for any new blogger is to learn this time posture tip and to put it into action before your schedule gets filled with clients and speaking to customers and creating and connecting. New bloggers believe they possess all the time in the world but this ain’t true. New bloggers need be as ruthless with their time or else other people will trample all over their time.
Imagine if someone asks you to self-publish an eBook on an unknown platform because the person enjoys reading eBooks on the platform. Would it be worth the 3 hours it took to write and proofread and ship the eBook to put it on a platform for one person? Nope. Waste of time. But you would be surprised at how many new bloggers or struggling bloggers make this foolish decision, choosing to waste their time for one person with weird, exotic tastes. What WOULD be worth your time? Write the eBook, self-publish on Amazon and gain access to an audience of hundreds of millions of people. This is smart use of your time because 3 hours of work gives you access to millions of people. Do you see why I promote my Amazon eBooks all day long?
Speaking of, buy my eBook:
because this read melds perfectly with the topic of this blog post. We need turn down or release certain online partnerships that do not resonate with our blog, brand, schedule and overall energy. I released a few of these over the years because I was not resonant with the gig. Accepting out of a sense of guilt, or, loss of opportunity-money, would have completely wasted my time. I would have needed to own that one, big time, because if you say “yes” to an opportunity you do not vibe with, you waste time every split second you engage with the business partner, or, in the business opportunity itself.
Check your value filter. What do you most value? Before you do anything with your blog, ensure this activity aligns with your values. I value writing to help people, I value promoting my eBooks and I value promoting my course, too. Which is why you see me guest posting here and on a gazillion other blogs while publishing 5 or more posts to Blogging From Paradise these days. I spend time on what I value to help more folks, to succeed and to have fun enjoying the ride.
Do the same before you decide to engage in any blogging activity.
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