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What Are You Doing to Increase Your Blogging Exposure?

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Today I networked on Twitter by thanking my retweeters.

I also clicked their profile link to find their blogs and to visit their blogs. One blog post later, I commented on and tweeted said blog post.

I also wrote a guest post. I had been writing 3-4 guest posts daily but pumped on my breaks to focus on blog commenting the two days prior. Whatever I do, I leverage. I never visualize myself reaching one person or no people because doing so gives me zero exposure. Mad bloggers sell themselves short, playing small and getting no exposure because they see themselves reaching one person here and one person there. I never took this approach the moment I decided to do whatever it took to increase my blogging exposure nearly a half decade ago.

My eBook: How to Retire to a Life of Island Hopping through Smart Blogging

underscores the need to blog intelligently in order to become a professional blogger. Blog smart by doing what you can daily to increase your blogging exposure gradually, until you reach an exponential rate. I prefer to guest post and comment genuinely on blogs to be seen in many places. Think of it as going wide. I published a few posts daily on my blog but publish more through guest posting and also comment prolific-style too.

Imagine every guest post and blog comment as me going wide, branching out like a tree, from Blogging From Paradise. This is leveraging. This is how to gain massive exposure over the long term. I may speak to so many folks through my blog but access large, targeted audiences through Blogging Tips and other authority blogs.

Never Go Solo

Most bloggers make a common error. Publish posts only to your blog. How can you gain exposure if you are creating content in only one spot? Be abundant. Nobody listens to your blog until you listen to other bloggers. Blogging success grows fast offsite because guest posts and blog comments funnel people back to your blog. Blogging becomes easier and easier if you make blogging a team effort and blogging gets tougher and tougher if you try to squeeze everything through your blog, pushing, training and striving as a solo act.

Increase your exposure by asking yourself the question in this post title. What did you do today to increase your exposure? What did you do to expand your reach? How are you reaching into new communities? Never waste time just dropping links on networks. Be social. Talk to people. Boost your exposure by being social wherever you show up, to make a seismic impact. Be helpful, generous and engaging to be seen in many places at once.

Most bloggers have an exposure problem. Few bloggers have a skills problem. Most bloggers I see do a fine job in their niche in terms of writing helpful, usable content, but most bloggers do a poor job gaining exposure. Exposure problems form the root of blogging failure. Let go worn out, solo, failing acts. Envision how many people you can reach through genuine blog commenting, prolific guest posting and a wide range of leveraging techniques guaranteed to put you in many spots at once.

At the end of the day, being seen in many spots makes you successful, especially if you have skills. So….be seen!

Ryan Biddulph inspires you with his courses, 100 plus eBooks, audio books and blog at Blogging From Paradise.

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1 Comment

1 Comment

  1. Anil Agarwal

    September 9, 2019 at 2:24 am

    Hi Ryan, excellent stuff again.

    Never go solo. That’s an ultimate tip to boost a blog’s exposure, Ryan.

    Most beginner bloggers publish contents on their own blog and they often wonder why they are not able to get more traffic and exposure. How can you expect your blog to grow when it’s new? You can get traffic and more eyeballs to your content only when you publish it on other blogs that are already getting traffic.

    Guest posting is the key here. But before one can get into guest blogging, it’s a smart strategy to hone their writing skills by leaving thoughtful comments. Not only commenting helps with more traffic and exposure but it also helps with building relationships.

    After all, relationships with other bloggers is everything if you want to build a high traffic and successful blog that actually makes money.

    Also, try to learn and implement SEO tactics as search engines like Google sends you long lasting traffic and visitors to your site if you content is helpful to your target audience. Do keyword research, properly optimize your content and build links from relevant blogs to get more out of SEO.

    Keep posting more Ryan.

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Blogging

How Did You Pick Your Blogging Niche?

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Be honest.

Did you pick your blogging niche mainly to make money? Or do you blog mainly to follow your passion? Be straight with yourself. Being honest makes the difference between happiness and misery, and, the difference between success and failure.

10 years ago I chose my blogging niche mainly to make money. I had little interest enjoying the ride and helping people. I did have a wee bit fun, freeing driver, but that intent shifted fairly quickly. I figured it’d be easy to make money blogging because top pros showed it’d be easy. Pros I followed back then, at least.

But I quickly learned being a pro blogger was no joke.

I picked the wrong niche because profits mainly drove me. Big mistake.

In my eBook: How to Pick the Right Blogging Niche

I explain how to pick the proper niche for you. Most bloggers struggle because they do not pick a niche for themselves and for their enjoyment; these folks chase money, so the niche is for money, not self. Money never arrives fast because money arrives after you practice writing, improve your skills and build your network. Why do you keep blogging if you make no money and money is your prime driver? You don’t keep blogging. Or you fail terribly, until you blog your passion versus mainly blogging for profits.

Choose Passion Over Profits

Choose your blogging passion for your driver; make the work, the reward. Profits feel like extra, which needs to be the case because you will not make money for a while. Remember; you need to practice for a long time to develop the skills, content and connections to command money for your premium offerings. Nobody makes money right away because no new blogger has a complete blogging skill set. Perhaps you have industry knowledge but you have no clue how to create content and build connections. Practice, time and trust factor deeply into the blog monetizing equation.

From my trip to Oman.

Pick your niche based on what you love doing. Do you dislike covering your current niche? Trash the blog. Do yourself a favor. Avoid the nightmare of spending years struggling, doing something you do not enjoy doing. You may as well work a job. Quit blogging, get a 9-5 job offline and at least get a steady paycheck and some comfort, if you are going to be miserable.

How Did You Pick Your Niche?

Most bloggers lie to themselves on niche selection because most bloggers claim to follow their passion on some level but in the next breath, these bloggers struggle for years. Guess what? If you struggle for a long time, you are chasing profits, not following your passion. Passionate bloggers put in the time, practice writing, build meaningful connections and publish helpful content. Check all those marks for 6-12 hours daily and you will begin making some solid coin over years.

Do you genuinely love your niche? If not, trash it. Start quickly and intelligently from an abundant, generous, powerful energy. Blogging From Paradise took off fairly quickly because I trashed on old blog and my old niche and followed my passion. Nothing held me back. Nothing pulled me back. Nothing held me down like an anchor.

Trashing a losing venture and blogging money obsession beats holding onto a losing venture and wasting your blogging time for years. Nobody succeeds from a happy, abundant energy trying to squeeze cash out of a blog because you cannot get big bucks unless you render big time service. Bloggers who follow their fun and make profits feel like bonuses are the exact folks who render the greatest service online.

 

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Blogging

How to Turn Your Blog into a Profitable and Registered Company

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business numbers

Blogs are everywhere. Some of them are great and some of them are worthless. With more than a billion different websites and blogs on the internet today, you can see how it’s easy to get lost in the mix, while also understanding how quick and simple it can be to start a blog of your own.

However, there are a select few that will actually provide value to individuals on the internet and not only will they start generating a decent amount of traffic and search rankings, they could also start making a decent amount of money as well.

This is often through the use of affiliate marketing, Google Adsense, paid placements and sponsorships, or even writing content and eventually coming out with products and services of their own.

It doesn’t matter where or how your blog is making money, it just matters that it is. And in order for a blog to make money, it will soon likely need to be registered as a business.

With all of this in mind, let’s take a look at some of the most important things you will need to remember when turning your blog into a profitable company — both in the United States and around the world.

What Type of Blog Company Do You Want to Start?

When it comes time to start your business, there are many different things you will have to consider — such as what type of company you want to create. This will depend on a number of factors, such as how much money your blog is making, if you are the sole owner, and also if you have a team of founders and how you might need to pay other employees or break up shares of the company.

The most common titles to register a blog as a company are LLC, Corp and INC. When you get even more detailed, you will find that you can also register your company as a S Corp or C Corp — which individually file taxes differently based on how the company funds are managed.

With all of these different titles and company types in place, it can be quite confusing for anyone just starting out. To help with the decision process, be sure to run through the infographic below, which provides the many advantages and disadvantages to going with a Private Limited Company, a Sole Proprietorship, or an LLP.

Before making a decision on your own, it’s best to contact your attorney or legal counselor for final confirmation and advise. You may also want to consider starting your blog as a company in a different state than the one you currently live in.

Delaware is a popular state for companies to register in, due to their tax and company restrictions and benefits that other states don’t offer.

Best Places to Start a Business Outside of the United States

If you have the ability to run a website or blog from the comfort of your own home, you may want to consider moving to a better location. This could be somewhere you always wanted to live or visit, someone that is cheaper to live, or even another country that is more business friendly.

According to a recent survey and article from USANews, Thailand, India, China, Singapore, Malaysia, Mexico and Canada all ranked among the top seven locations to start a business in the world today. With so much attention on these countries and business in the world today, it’s no wonder that bloggers are eagerly making the jump from the United States to other countries — while also not having to change much about their sites or business model in the process.

However, just like there are different business and company entities that you need to choose from, you will also need to understand the different regulations for each of the countries listed above as well.

For example, if you want to start a company in Singapore, you would have to register the new company and also have at least one shareholder and a maximum of fifty shareholders within the company living in the same country.

Another scenario is if you wanted to form a company in Germany. Since it’s already part of the EU, you are going to have some big compliance and regulation issues that you need to abide by. For one, you would need to make sure you register the company within Germany, and also have an office, a bank account, and a local accountant within the same country as well.

Switzerland is another name that has always been popular with finances, banking and business as well. Bloggers that want to make the leap from any other location in the world and run their company from Switzerland, will need to make sure they fill out all of the necessary form, have the right specimen signatures, passport copies and relevant documents. As Switzerland is one of the most sought after locations to live and start a business, it also has one of the most complex business registration processes as well.

No matter where you want to run your blog business, it’s important to research the regulations of each country before making any sudden changes. The last thing you want is to make a big move and then have your business come to a halt and no longer have any incoming funds, or have the business be closed of seized by another country government.

Blogging is a Business that can Take You Anywhere!

As mentioned earlier, if you already have a successful blog or online business, then you likely already know and understand the advantages of being able to work from your home computer or laptop.

However, life is short and the amount of money you make is important as well.

If the idea of turning your blog into a legitimate business is in the cards, then you should definitely take the leap and go for it.

At the same time, if you aren’t happy with where you are living in the world either, be sure to explore your options for that as well.

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Blogging

5 Proven Methods to Get More Attention and Engagement on Your Blog

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Whether you’re choosing to blog for business or pleasure, your number one priority should be to attract as many people to your page as possible. If you haven’t noticed much traffic on your blog lately, there are various things that you can do to help increase your readership.

Some of the most obvious ways to improve traffic and engagement on your site, is to have better content and a custom social media sharing strategy in place. These two components alone can result in thousands of new visitors to your site daily.

With that in mind, here are 5 ways to make your blog get real attention.

Establish Your Audience

If you don’t know who your target audience are, it can be difficult to know what sort of content to publish on your blog. Understandably, you will want as many people as possible to not only check out your page, but become loyal followers, so taking the time to understand your audience is important. The last thing you want is to spend hour after hour curating content for it to not be seen.

If you’re blogging for business, a great way to find out your target audience is by setting up your own Facebook business page. Make sure to link your blog on the page so customers know where to go for more information about your company.

In fact, Famoid recommends the following ten metrics and methods to be used when trying to grow and improve engagement through a Facebook Business Page.

  1. Use Multiple Forms of Media in Your Posts
  2. Don’t Over-Plug Your Product and Services
  3. Get People Involved
  4. Give People a Reason to Follow you
  5. Branding is Everything
  6. Thoroughly Fill Out the “About Us” Section
  7. Upload All of Your Videos and Photos to Your Page
  8. Make Sure It’s a Business Profile
  9. Be Responsive
  10. Be Consistently Active

Just like a blog, you need to make sure your social media profiles and fan pages are working for you, but also providing value to your audience. If not, users will quickly unfollow and unlike your content, while also being likely never to come back.

Post Relevant Content

Once you’ve identified your target demographic, the next step to take is to focus on what sort of content you’re posting. With so many blogs available on the internet, consumers can simply go elsewhere if they lose interest in your page, therefore, creating content that’s relevant, fresh, and eye-catching is key. Try and post images and videos on your page, rather than dominating the screen with large blocks of text. Many consumers don’t have the time or patience to sift through sentence after sentence, so you may want to consider using bullet points too.

At the end of the day, content is everything… but it’s the beginning and end all to everything. If you are creating content just for the sake of putting something out there, it’s not going to work. With more than a billion websites and blogs on the internet today, everyone needs to focus on creating the highest quality of content possible in order to not waste time and resources on just filling the internet with more clutter.

Use SEO

If you haven’t heard about SEO before, the chances are your blog isn’t gaining as much traffic as it could be. Search engine optimization is used to rank your blog higher in search engine results like Bing and Google. The higher your page is, the more chance you have of consumers checking out your blog. If you are a business that has multiple locations, you may want to consider using multi location SEO which can keep track of mentions of your company across the web, as well as on-page optimization.

This is especially true for local businesses or ad campaigns that are targeted to a select location or demographic audience. The better content and targeting you have in place, the more likely you can rank higher in the search results for localized terms or through social media with social sharing from locals.

Try Guest Posting

Helping other bloggers out with posts can be another great way to increase traffic to your page. Putting your knowledge and expertise to good use can not only help you build contacts through the blogging world, but it can also help draw readers in. We could all do with a helping hand, especially when starting out as a blogger, so posting links and recommendations to other bloggers can see your traffic increase.

Guest posting is still one of the best ways to get content placed on high-quality web sites and blogs, but it’s also getting quite saturated as well. For this method to work efficiently, you will need to build relationships with different websites and blogs across the internet, while also offering high-quality content in the process.

Be Consistent

It goes without saying, if you aren’t motivated and consistent with your blog, you can’t expect consumers to stay interested. Blogging takes time and commitment, so if you aren’t passionate about your page, you won’t get very far. Major success rarely happens overnight, so being driven and staying focused with your blog is important.

Your first port of call should be to establish who your target demographic is. If you’re in business, posting content that’s relevant and informative is crucial, allowing customers to get more of an insight into what your company is all about. Using SEO to rank your page higher, staying consistent with your content, as well as trying out guest posting are just a few things you can do to make your blog get real attention.

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