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What to Blog About? [15 Blogging Ideas for a Successful Blog]

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A blog is short for a weblog, which is basically an online diary.

Blogs were popularized soon after the internet emerged and saw widespread usage for allowing their users a new way to express themselves.

Thanks to blogs, people can have a corner on the internet where they can share their interests with others or discover like-minded people to connect with.

Aside from being a place where you can express yourself, writing blog posts is also a way to make money online.

But whether you want to share your passions or profit from them, you’ll need some blog post ideas.

We’ve got some suggestions.

So, continue reading!

Blog Post Ideas

Here are some blog ideas to get you started.

Our suggestions will cover many fields, so you’re guaranteed to find something that’ll match your interests, and you’ll enjoy writing!

1. How-Tos

A great strategy to drive traffic toward your blog is to focus on providing how-to guides.

If you’re an expert in a particular topic, you’ll definitely have a lot of information that’ll be more precise and relevant than what Google may suggest.

How-tos are an umbrella term; you can post anything from recipes to DIYs.

It’ll be even better if your interests are niche.

Your target audience will be dedicated to your posts if they can cater to their needs.

Some examples of niche topics include trendy aesthetic fashion, retro-gaming, or country-specific cuisine.

2. Troubleshooting Guides

You can write blog posts concerned with troubleshooting problems people may face during their daily lives.

For example, if you know your way around electronics, especially laptops and cellphones, you can quickly turn your new blog into a successful one by showing people how to fix them in case they malfunction.

Many people fail to find appropriate guides and turn to bloggers because they provide excellent step-by-step guides with pictures.

Wikihow, for example, is famous for being the best place to find how-tos and troubleshooting guides.

3. Trending Topics

Your blog doesn’t have to follow a specific formula! If you’ve got the appropriate skill set, you can start blogging about current events and comment on already existing content and still garner a large following.

Trending topics typically include celebrity gossip and world news.

You can either objectively discuss a recent news story or an ongoing issue or share your opinion with your audience.

To succeed with this blog topic, you’ll need to write engaging content and be creative—a constant flow of new ideas is a must!

4. Product Reviews

People usually look for reviews online before buying a product to manage their expectations.

Launching a blog might be a good idea if you have personal experience with a certain brand or you tend to scrutinize every aspect of the products you buy.

You can also monetize it by adding affiliate links to reviewed products.

The best part is that your audience will grow to trust and rely on you if your reviews are consistently intensive and on-point, which is important for your blog traffic.

5. Lifestyle

Lifestyle blogs are a great way to connect with your audience.

You can either share your personal life or glamorize a lifestyle you find fascinating.

There are many things you can share with your readers if your lifestyle blog revolves around your daily life.

For example, you can tell them how you stay organized, post pictures of your friends and family, share your blogging experience, or share your fitness routine or diet.

This is especially suitable for public figures and celebrities with a large following.

However, there are a few things you can do if you’re interested in a specific lifestyle and wish to talk about it with like-minded people.

Luxury lifestyle bloggers, for example, focus on sharing financial advice, business ideas, and motivational videos to provide a space where internet users can find inspiration and positivity.

6. Fitness

Gym beginners rely on blogs to find detailed guides for what they should do in their first few weeks.

Bodybuilding is a widespread hobby and self-improvement tenet that may be intimidating for many people.

So, if you create useful content that’ll ease them into it, your audience will keep coming back for more!

Your blog should include proven fitness tips, exercises, scientific resources, and healthy diets if you want to be viewed as a reliable source of information.

You can also inspire people by sharing your journey with them!

7. Literature

If you’re a bookworm, a blog niche that fascinates many curious internet users is literature.

Creating a corner on the internet where you can share some of history’s best-written pieces of literature is a great way to assemble a tightly-knit community of like-minded book enjoyers.

Aside from books, other blog post topics you should consider are book reviews, book quotes, writing tips and guides, and even your pieces of writing!

While it might be difficult to turn a literature blog into a reliable source of income, your blog comments will help you connect with your community and give you a sense of purpose.

8. Educational Posts

You can run a successful blog by teaching internet users new information or skills.

People are always looking for things to learn, and blogs are the best way to provide detailed written guides.

Some educational blog posts we suggest you start with are fun facts, random topics, and “did you know?” sections.

If you want to take it a step further, master a skill and make it your blog’s focus.

For example, if you’re great at guitar, you can teach people how to play it, launch a free course program, and share useful resources for further study.

9. Pets

As of 2022, 70% of U.S. households own a pet.

Our furry friends are practically family members, but due to their high maintenance, they may be difficult to raise for many people.

If you have experience with pets, you could be a reliable source of advice for your audience.

Some blog posts’ ideas relevant to pets include their diet, breeds, hygiene, training tips, and general health.

Even if you’re a pet lover but don’t own one, another successful blog topic you should consider is writing about your favorite breeds, sharing pictures of them, and entertaining your readers with unusual facts about them.

10. Fashion

Fashion is an ever-changing aspect of every society.

It’s bound to change from one generation to another due to teenagers and adults alike being constantly influenced by both social media and real life.

As such, you’ll always have new ideas to post about if your blog is concerned with fashion.

You can discuss old and new trends or deconstruct and dissect every style, from its history to the inspiration behind it.

Additionally, if you’re into a niche fashion style, you can garner a large following by introducing people to it.

Few blogs are concerned with, for example, gothic and punk fashion.

If your readers are exposed to content they relate to and enjoy reading, they’ll always come back for more.

11. Health

It’s in people’s best interest to remain healthy.

As such, health is a popular blog topic because there’s always a new way or scientific discovery that’ll help you remain healthy.

Many blogs you’ll come across will be concerned with providing general health tips or revolving around a specific field, such as fitness and diets.

People are also attracted to health blogs because, more often than not, they contain personal stories and experiences.

Additionally, readers are more likely to listen to your advice if you share your journey on, for example, weight loss and provide useful diet instructions.

So, if you want your blog to stand out, you can provide useful, scientifically proven information about a number of fields, such as fitness, hygiene, and general health.

Or, you can specialize in a field and share in-depth information about it.

12. Infographics

Infographics are a successful format in both videos and articles because they provide readers with minimal written content accompanied by neat visualizations to give them an easy-to-understand overview of a topic.

So, if your blog is about breaking down complex topics via easy-to-read graphs, charts, and straightforward information, it’ll quickly become popular.

However, while finding ideas and making sure your researched information is accurate, creating neat infographics is time-consuming.

You might not be able to be a consistent blogger if you follow this format.

But, if you have a YouTube channel concerned with them, you could turn your videos into a written format, and it’ll be much easier.

13. Design

Design covers many aspects of life, so there are countless things to blog about if you focus on it.

If you’re a computer whizz, you may find great success in sharing application and website designs with your readers or teaching them how to use design applications such as Adobe Illustrator and Procreate.

Design can also cover aspects of daily life.

For example, you can show off your home decor and have your blog concerned with specific trends or styles, such as minimalist, contemporary, modern, or industrial interior styles.

With design as your main topic, your options are unlimited, as it’s a boundless field.

14. Fandoms

Similarly to design, fandoms are a broad topic and a blog niche.

Although they’re difficult to monetize, fandoms are mostly concerned with creating tightly-knit communities of like-minded fans.

If you’re a loyal fan of a person, a game, or a brand, you can quickly attract a lot of traffic to your blog by blogging about them.

Your posts can include anything from pictures, videos, compilations, and edits to fun facts, interviews, and personal experiences.

Additionally, if your interests are unique, you might meet lifelong virtual friends on your blog.

15. Gaming

Gaming is a multi-billion dollar industry that dates back to the mid-20th century.

You have an unlimited number of topics to write about, thanks to the many available games and platforms.

Most gamers are interested in developer interviews, new releases, theories, and guides.

However, you can also specialize in a gaming niche.

For example, an ongoing trend on social media is concerned with retro gaming.

People have begun collecting retro consoles and games, which are difficult to find up-to-date information about online.

You can find great success by sharing appropriate retro shopping, set-up, and maintenance guides with your readers.

How to Create a Blog

Creating a blog is an excellent way to hone your writing skills, share your interests with people, and discover like-minded friends to connect with.

Nowadays, anyone can create a blog in a few steps.

The process has become streamlined thanks to the countless number of available platforms and pre-existing designs.

Let’s learn how you can create a blog.

Choose a Blogging Platform

The first step to creating a blog is choosing an appropriate blogging platform.

Wix, for example, is an all-around platform that comes with plenty of designs and plans to cater to your needs and budget.

We recommend it because of its ease of use and array of features, too.

However, you can also look up alternatives on Google, and there are plenty.

Choose a Hosting Service

After picking an appropriate blogging platform, you’ll need to find a host that’ll host your blog.

Simply put, hosts store your website on a server and give it a unique address that people can type to easily reach it.

Some platforms, such as Wix, come with hosts.

However, alternative website builders such as WordPress require a separate host.

When picking a host, consider their uptime, bandwidth, customer support, and pricing.

A Google search will give you plenty of recommendations.

Choose a Domain and Blog Name

Once you’ve decided on your platform and hosting service, you’ll need to pick a name and domain for your blog.

The domain is the URL you type in your address bar.

While picking a name, consider the mood it gives off and make sure it’s appropriate for the topic you’re tackling.

Blog names could be inspired by the topic or could be your full or business name.

Similarly, the domain name could be inspired by the blog name or simply be your full name.

Make sure that your naming is consistent so as not to confuse your visitors!

Design your Blog

Now that you’ve got every back-end aspect ready, it’s time to design your blog.

Some website builders provide templates that you can modify according to your taste, while some need you to build your website from scratch.

So, it’s important to gauge your technical skills and choose what’s appropriate for you.

Your blog design should reflect your personality and the blog topic to stand out.

Consider what pages you’ll add, how many there’ll be, and the aesthetic you’re going for.

Play with colors, too.

Color psychology is scientifically proven to be right! For example, pink conveys comfort and peace, while yellow is more energetic and upbeat.

Creating a logo will also help drive your blog forward.

So, give it a go.

Design is the deciding factor for your readers’ comfort, so make sure you nail it!

What Makes a Successful Blog?

Now that you know how to create a blog and have a general idea of what you could post about, let’s look at what’ll help make your blog stand out.


Design is the bread and butter of your blog; it’s the first thing your visitors will pay attention to.

While blogs followed basic formats and didn’t give design much thought long ago, blogs nowadays are highly stylized and use top-notch software to produce aesthetically pleasing styles and forms.

It’s best to have a blog that follows modern trends and has a special touch unique to you.

Put ease of readability and navigation on the top, and accompany it with a beautiful design.

If your blog is jarring and overly busy, it might distract the readers or unintentionally drive them away before they discover your content.

Blog Topic

To win search traffic, your blog topic must be relevant, entertaining, and informative.

Researching keywords with specialized tools such as Google Analytics will help you figure out what to blog about by showing you what people are looking for.

But, if you’re concerned with niche blog topics, you’ll always need to be researching ideas for your next post.

Remember that some people prefer blogs because they provide detailed information about their interests.

So, it’d help if you consistently made sure that the information you provide is accurate and that you deliver it in an easy-to-understand method.

There are several guides online on how to post search-engine-optimized content, so consider checking them out!


To make sure that your blog shows up in Google searches, you have to index it.

You can do so by submitting your blog to Google Search Console.

Additionally, every blog post should be SEO-optimized.

SEO stands for Search Engine Optimization, and, simply put, it consists of including keywords in your posts that’ll help your blog show up at the top of Google searches.

SEO is a complex skill that’ll take time to master, so go easy on yourself and manage your expectations during the first months!


For your blog to maintain good traffic, you need to create content on a regular basis.

New bloggers make the mistake of creating a blog and then forgetting about updating it.

Some also laze out of rectifying mistakes in older posts and remaining up-to-date, plaguing their blogs with misinformation.

If your visitors enjoy the content you post, they’ll keep coming back for more.

So, if you’re an occasional poster, they might stop checking your blog and move on.

Thus, although it’s hard to achieve, consistency is key to success in the blogging industry.


If you’re not blogging for profit, chances are you’re focusing on a niche and aiming to grow a community of like-minded readers to connect with.

Since people can comment on blog posts, it’s critical to ascertain that your community is kind and welcoming.

If your visitors come across barrages of explicit messages or are victims of rude behavior, they may stop coming back.

As such, it’s necessary to filter rude members to create a positive environment and encourage friendly behavior.


Yes, ultimately, your blog’s success depends on your personality and work ethic!

Aside from needing to work on several skills before starting a blog, notably writing and design, many bloggers have a certain quality that makes them stand out.

It could be, for example, their sense of humor or design aesthetic.

So, work on your primary blogging skills and then find out what makes you special and try to sprinkle it on your posts.

Bare in mind that turning your blog into a reliable source of income is no easy feat.

Treat it as a business.

Businesses demand that you put a lot of work and time into them before you see the fruits of your labor.

Wrapping Up

Blogs allow internet users a way to express their passions and connect with like-minded people.

They’re a fantastic way to learn more about your niche interest or discover new information.

Blogs also encapsulate many topics and fields, and they’re innumerable.

Whether you’re into pets, fitness, or finance, there always is an appropriate blog to keep you informed on the topic.

If you’re looking to launch a blog, you’ll first have to create and design it, then look for the right topic to focus on.

There are several things you can discuss, so you’re only bound by your creativity.

Creating a blog for the purpose of connecting with people is easy.

However, if you want to profit from it, you’ll need to be patient and persistent!

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