Someone emailed me asking for sponsored post and ad rates on my blog. I quoted ’em. The blogger responded with how my rates were way too high for their budget. Imagine if you used the same excuse walking into a grocery store. Imagine placing all of your milk, fruits, veggies, sweets and meats on the counter in front of the cashier. After she rings up the total price of $120, you tell her that the price is too high for your budget. Then, you try to barter, offering, say, $25 for the $120. In a place like my home state of New Jersey, people tell you the truth directly to your face, so a cash register in NJ would say, “Get the eff outta here.”
Seriously, do you realize how borderline insane it sounds to barter with a pro blogger who gets thousands of link requests and who runs a serious business, making the excuse that you have no budget or too small of a budget to meet their price? Do you make the same excuse at the doctor’s office? How about your lawyer? When a lawyer shares their hour billable, do you say you cannot afford it, then, share your budget, and try to convince a lawyer to accept a price according to your budget? Either you get laughed out of the law office, or, the doctor sends you to the loony bin. I have posture like a doctor or lawyer. In the rarest of cases, I flexibly meet resonant folks, but mostly, I set my prices and you either take ’em, or leave ’em. That’s on you. I run a business. Pay or leave.
As for link exchanges, a guy from a few moments ago noted he had no budget for placing a guest post on my blog. He then offered a link exchange to an unknown blog, with no traffic, no clout, no presence. Like boobs on a bull…useless. My blog is sometimes referred to as one of the top blogging tips blogs in the world. Forbes, Fox News, Entrepreneur, Virgin, Positively Positive and Market Watch linked to my blog. I have backlinks from some of the top sites on earth. Why would I trade my valuable, in-demand, powerful, influential link, for a link to a blog with no traffic, from an unknown blogger? Do you see why the link exchange offer is a stupid strategy?
Pro bloggers built up valuable blogs over years. Why would a pro price their offerings according to your budget? Do you think they became a pro by running a charity? Do you think pros hand out links like candy to babies? A link on Blogging From Paradise pointing to your blog is super duper valuable so you either pay my rate for the privilege of me, linking to you, placing your link on my valued real estate, or you exit stage left. Nothing personal. Take it or leave it. It’s on you.
I have links from some of the top sites on earth. A link from an unknown blog with little traffic does not entice me, or influence me, or, make me want to trade my high value, in-demand, link with you. If Entrepreneur links to me, without me asking them to do it, Entrepreneur pitching me, why would I trade my valued link for your unknown link? Does that seem like a fair trade? Or do you see your blog in an unclear, deluded light? Please; be honest with yourself. Be clear with yourself. Getting me to link to you requires:
- years of building a genuine friendship and serious writing skills
Accept it. Either build bonds with me, or, invest money in the advertising opportunity, or move on, exit stage left and then we can both find better matches.
I love you guys so I tell you the truth. I believe you have budding value in your blog. But you either pay money or generous service for years, to earn a link on Blogging From Paradise.
Shout out to these blogging buddies of mine. Each taught me to build relationships and posture. Each builds their blogging success on a granite-like foundation of forming strong relationships:
- Alonzo Pichardo
- Lisa Sicard
- Donna Merrill
- Sue Ann Bubacz
- Sazzadul Bari
- Mudassir Ahmed
- Vishwajeet Kumar