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Adidas Affiliate Program: How It Works, Payment Details & More

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What could be better than earning money from people buying shoes?

With the Adidas affiliate program, affiliates make a commission by promoting Adidas products throughout their content.

Adidas outsources its affiliate marketing, so anyone wanting to become an Adidas affiliate needs to sign up via a third-party website.

In this article, we use details and information from the Adidas affiliate program via the Impact Network.

Continue reading to discover more about how to become an Adidas affiliate and make great money with one of the best high-paying affiliate programs.

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Adidas Affiliate Program at a Glance

Below is a quick overview of the Adidas affiliate program:

  • Cost Per Action (CPA): Cost per sale
  • Commission Rate: 2% to 14% (7% to 10% on average)
  • Cookie Duration: 30 days
  • Payment Threshold: N/A
  • Payment Options: BACS, direct transfer, or Paypal

Does Adidas Have an Affiliate Program?

Yes, the Adidas affiliate program enables content creators to earn a commission when visitors click on a product link and make a purchase.

Adidas is a well-known brand name, so Adidas affiliates must undergo a thorough verification process to ensure the content aligns with Adidas’ branding and target audience.

What Is the Adidas Affiliate Program?

The Adidas affiliate program pays fitness influencers, bloggers, Youtube stars, and more to help promote Adidas products to their audience.

When an affiliate posts a link to an Adidas product, they’ll earn a commission from the sale.

How Does the Adidas Affiliate Program Work?

After signing up for the Adidas affiliate program, you’ll gain access to affiliate links to Adidas products that are tied to your account.

These links contain a cookie, which helps Adidas keep track of who to credit the commission to whenever someone buys a product.

By posting Adidas affiliate links in fashion or fitness-related content, viewers are encouraged to buy Adidas products and directed to the exact page where they can make a purchase.

The Adidas affiliate program has a 30-day cookie window, which is an exceptional amount of time to give customers the confidence to make a purchase. In comparison, Amazon and eBay affiliate programs have 24-hour cookie windows.

Even if someone purchases a second product from the same affiliate link within 30 days of the initial purchase, the affiliate will earn a second commission.

However, the maximum amount of purchases allowed on one cookie is ten.

Typically people aren’t purchasing ten pairs of shoes in ten separate transactions, so this isn’t a massive issue for most affiliates.  

Not all Adidas products earn affiliates a commission. Unfortunately, many of Adidas’ top-selling products, like Yeezy shoes, are not part of the affiliate program.

The disclusion of these products makes sense because Adidas doesn’t need help promoting products that are already selling well.

We’ll cover more about products excluded from the Adidas affiliate program in more detail later.

Is the Adidas Affiliate Program Free?

Yes, signing up to become an Adidas affiliate is entirely free of cost.

As with all affiliate programs, content creators should not pay a sign-up fee or surprise fees down the line.

Affiliate marketing is a sales strategy from brands to use a personalized form of advertisements on pages that likely buyers will visit.

For example, instead of allocating the company’s entire marketing budget to billboards, commercials, and more, brands will pay a small percentage of their profit to freelance advertisers or affiliates.

Affiliate programs pay off for both the brand, which spends less money on advertisements and the affiliate, which earns a passive income from the recommendation.

What Products Can You Promote for the Adidas Affiliate Program?

Adidas is a luxury fashion and footwear brand with a wide range of clothing and accessories for athletes.

Most products on the Adidas website pay a 7% commission to affiliates, including the ones mentioned below.

  • Footwear: Adidas is best known for its running shoes and sneakers. The fashion brand also sells sandals, basketball shoes, football shoes, and more.
  • Women’s Clothing: Beyonce posing in hundreds of combinations of clothing options shows how Adidas is not just a shoe company. Affiliates will earn commissions on women’s clothing items like Adidas leggings, track pants, t-shirts, sports bras, and more.
  • Men’s Clothing: Adidas has a wide selection of men’s clothing available. Affiliates will earn a commission promoting clothing items like tank tops, football jerseys, sports jerseys, and products from the Adidas Originals line.
  • Accessories: Apart from clothing, Adidas has accessories, so every aspect of a gym outfit is on point. Affiliates will earn commissions on accessories like gym bags, headwear, socks, face covers, and more.
  • Children’s Clothing: Little ones can match their gym-rat parents with the Adidas line of children’s clothing. Affiliates earn commissions on kids’ clothes, footwear, and accessories.

Other Things You Can Promote With This Program

The majority of products included in the affiliate program are listed above.

Still, Adidas has a wide selection of recommendable products that vary from season to season.

Keep an eye on the Impact Network dashboard to find more Adidas products to promote.

What Products Are Excluded From the Adidas Affiliate Program?

While the majority of products on Adidas.com pays a commission for affiliates, top-selling products like Yeezy shoes are excluded from the affiliate program.

Top-selling products will change based on the season, so be sure to inspect the payout for each link to maximize your efforts.  

How Much Do Adidas Affiliates Make?

Adidas affiliates have a 30-day window for any affiliate link to earn a 7% commission with Impact Market.

Therefore, affiliates with a large and engaged audience can easily make great money promoting various Adidas products, especially if they post regularly and include affiliate links to a wide variety of Adidas products.  

An affiliate needs to make ten sales of $150 to earn $105 in commission.

Content creators with a more significant following must make 100 sales of $150 to earn over $1,000.

Of course, Adidas has some high-ticket items that could bring the affiliate higher profits from a single sale.

Imagine one affiliate link is for a $500 item. That one sale will earn the affiliate $35.  

Adidas Affiliate Program Commission Rates

The Adidas affiliate program through the Impact Network pays a 7% commission for each product sold.

Other Adidas affiliate programs may have different commission rates ranging from 2% to 14%.

How Long Does the Adidas Cookie Last?

The Adidas cookie lasts 30 days.

The long cookie window means that from the moment a viewer clicks on an Adidas affiliate link, they have 30 days to make a purchase for you to be credited with the commission.

Something to note about the lengthy cookie window is that Adidas has a maximum purchase amount per customer.

Every unique visitor can purchase from an affiliate link ten times.

So if they make 11 purchases, only ten of those will earn a commission.

Adidas pays commissions based on last-click-attribution.

So, while the program has a long cookie window, if your viewers follow multiple content creators who are Adidas affiliates, you’ll lose the commission if they click someone else’s link before purchasing.

How Do You Get Paid From Adidas?

When signing up with the Adidas affiliate program through the Impact Network, part of the verification process includes entering your correct bank details.

Affiliates are paid via BACS, a direct bank transfer, or a Paypal transfer.

When Does Adidas Pay Affiliates?

Adidas does not pay affiliates directly. Instead, affiliate payments are processed via the third party that hosts Adidas affiliate links.

Impact Network pays affiliates once every two weeks to the banking account disclosed when signing up for the program.

What Marketing Materials and Promotional Tools Are Available?

Adidas does not provide marketing materials and promotional tools for affiliate use.

However, downloadable banners may be available for websites and blogs depending on the third-party affiliate hosting platform.

Who Should Join the Adidas Affiliate Program?

The Adidas affiliate program suits people starting a fashion blog, fitness influencers, and Youtube reviewers best.

Anyone with an audience of fitness fans or fashion lovers is a great candidate for the affiliate program.

Not only are niche content creators more likely to be accepted by the Impact Network, but they’re also more likely to earn commissions because they have an audience already interested in the promoted products.


Bloggers that review fashion products are ideal affiliates for Adidas because this fashion brand is a trend-setting company that uses fashion icons like Beyonce and Kanye West to show off their high-quality products.

Bloggers can promote Adidas products through review posts, listicles about fashion trends influenced by Gen Z, or insert links into relevant content regarding fashion trends.

Fitness Influencers

Fitness influencers on Twitch, TikTok, Instagram, etc., have a unique opportunity to engage with audiences in the age demographic that the Impact Network sees as the most profitable (millennials).

Fitness influencers can promote Adidas products to their audience by wearing them in posts, recommending them in stories, and hyping them up throughout their content.

YouTube Reviewers

YouTube reviewers have one of the best platforms for affiliate marketing because they can review hundreds of Adidas products and link to each one in their videos.

YouTubers have the benefit of looking their audience in the eyes to build trust as they relay the features of the products and further drive sales.

Is the Adidas Affiliate Program Worth It?

It’s absolutely worth it to join the Adidas affiliate program, especially if you have a strong social media following or readership, enjoy Adidas products, and align with the Adidas brand guidelines.

Adidas is a luxury product with relatively high average sale prices per product.

With a 7% average commission and a long cookie window, even just a few sales could earn affiliates a sizeable commission.

The affiliate program has a thorough verification process, which is a negative or a positive, depending on how you look at it.

On the one hand, the thorough process means you can’t get started right away, and you may be denied acceptance.

On the other hand, those who go become affiliates have less competition and a lower likelihood that your cookies can be overridden by another affiliate’s link.

Pros of the Adidas Affiliate Program

  • High average commission rates
  • Long (30-day) cookie window
  • Reputable brand name
  • Commissions are paid out every two weeks
  • Ample marketing resources and support staff for affiliates

Cons of the Adidas Affiliate Program

  • Popular products earn no commission
  • Thorough verification process
  • Customer purchase limits (10 per cookie)
  • Users need a strong following for acceptance
  • Three to five day wait time for an acceptance response

Conclusion: Is the Adidas Affiliate Program Worth It?

Sign up for the Adidas affiliate program, and you’ll see that it’s worth it.

Most products (but not all) earn a 7% commission.

With a reputable name like Adidas, the products are not difficult to sell since most know the quality and rough estimates of prices before clicking the link.

Despite the somewhat lengthy verification process and zero commission on the most popular products, this affiliate program is a great option for content creators wanting more passive income.

How To Join the Adidas Affiliate Program

Adidas itself isn’t responsible for its affiliate program. Instead, the famous shoe company uses Impact Network to manage its affiliates.

To sign up as an Adidas affiliate, you must make an account with Impact Network or another third party that hosts Adidas affiliate links.

Requirements To Join the Adidas Affiliate Program

There are several requirements affiliates must follow to join the Impact Network and Adidas affiliate programs.

Firstly, users must have an email address associated with a valid website domain name.

Users must also have a social media following that aligns with Adidas’ values.

No posts with violent content or sexual content are allowed from affiliate accounts.

Another requirement to be accepted as an Adidas affiliate is consistent, high-quality posts.

Adidas only wants to align with professional content creators with a serious following.

In fact, having a one-year marketing plan on hand (or at least in mind) when applying is a valuable tool to showcase your professionalism and seriousness as an affiliate.

Be sure to read through all user agreements and requirements throughout the sign-up process to ensure you are clear about all that’s required.

How To Apply [Step-by-Step Tutorial]

The Adidas affiliate program has a somewhat long sign-up and verification process.

Below, we’ll cover how to sign up as an Adidas affiliate so you can begin earning commissions.

  • Visit the Impact Network
  • Click sign up as a partner
  • Fill out basic info, like your username, email, and full name
  • Verify your account via email and follow the link to the application form
  • Complete the application form with business information, banking details, keywords targeted by your blog, which social media apps you use, your number of followers, etc.
  • Follow the prompts on the Impact Network dashboard to create a public profile
  • Select brands to partner with from a list of companies that accept pre-verified affiliates
  • Wait for the verification email

How Long Does It Take To Get Approved for the Adidas Affiliate Program?

After submitting all the necessary forms and information to the Impact Network, they’ll reach out to you within 72 hours with an acceptance or not.

Most affiliates hear back within three to five days.

Once verified, you’ll have access to affiliate links from Adidas.

Does Adidas Support the Affiliate Program?

Adidas doesn’t have its own support staff for its affiliate program. Instead, affiliates can ask for support help from whichever company they use.

Impact.com has a friendly support staff ready to help affiliates with questions via chatbot, email, or phone.

How To Make Money With the Adidas Affiliate Program

Making money with the Adidas affiliate program is not difficult if you have a loyal following of fitness or fashion-minded people.

The more affiliate links you post, the higher the likelihood that someone will click on them and make a purchase, thus earning you a commission.

Below are some tips for success to keep in mind when earning through Adidas affiliate links.

Be Authentic

Your audiences’ trust is more valuable than a commission, so be authentic and recommend products that you enjoy and align with your brand voice.

Honesty is a practical way to connect with consumers who may be interested in the same things that you enjoy.

Since Adidas.com sells clothes, footwear, accessories, sports equipment, and more, affiliates can promote products in their niche to align with their content.

The wide variety of product categories also enables affiliates to link different types of products throughout their content to increase the odds that one of those products is what the reader or viewer is interested in buying.

Viewers are more likely to engage with your affiliate links when they trust you, so authenticity and transparency shouldn’t be overlooked just to turn a sale. In the long run, a loyal audience is lucrative.

Follow the 80/20 Rule

Don’t bombard your audience with links.


Because more links don’t always mean more commissions if viewers aren’t engaging with all your content equally.

One strategy is to follow the 80/20 rule that suggests that 20% of your links are responsible for 80% of your commissions.

Promoting your higher-performing pages with strong affiliate links may be more valuable in the long run than posting a new Instagram post about Adidas products.

Another way to interpret the 80/20 rule is to be salesy 20% of the time and provide value 80% of the time.

The 80/20 rule means don’t post story after story saying buy this product. Instead, post story after story of engaging content with an affiliate link posted here and there.

Thoroughly Read Through Agreements

Every affiliate marketing program has user agreements that affiliates must adhere to remain in the program.

Affiliate disclosure is necessary for all affiliate posts, regardless of their platform.

The Impact Network requires new sign-ups to read their Partner Service Agreement and Master Campaign Agreement to begin the verification process.

Be sure to thoroughly read these agreements and any others before posting to ensure you don’t accidentally break a rule.

Make Use of Affiliate Marketing Tools

Affiliate marketing tools help drive traffic to your website, YouTube channel, or social media page so that more people click on your affiliate links.

Maximize your efforts by utilizing helpful tools like search engine optimization (SEO) tools, WordPress plugins, and targeted Mailchimp emails.

Alternatives to the Adidas Affiliate Program

Some alternatives to the Adidas affiliate program include:

  • Nike Affiliate Program: The Nike affiliate program pays an 11% commission on most eligible affiliate sales. This high commission rate, paired with a 30-day cookie window, makes Nike one of the highest-paying affiliate programs.
  • Target Affiliate Program: With the Target affiliate program, affiliates earn commissions between 1% to 8% depending on the product category. After clicking your Target affiliate link, buyers have seven days to make a purchase for affiliates to earn a commission.
  • Fitness Affiliate Program: A Fitness affiliate program for protein powder brands, workout companies, and fitness products is another way to earn passive income from an audience interested in products related to Adidas.

Fitness affiliate programs pay out different commissions based on the company and product, so seek out companies like the TRX affiliate program with commissions of up to 8% with a 30-day cookie window.

Battle Tested Recommendations
Find profitable keywords and topics to scale your niche site.
Discover untapped niches & topic clusters.
Pay once, and access forever.
Powerful data-driven insights to grow your affiliate income.
Search, filter, and choose the best affiliate program and niche.
A Done-For-You Research Solution.
Find low-competition, high-traffic niches.
Quickly analyze the landscape for any niche.
Quickly filter through 15,000+ domains

Frequently Asked Questions

Here are some common questions about the Adidas affiliate program and others.

Does Zara have an affiliate program?

Yes, Zara has an affiliate program where content creators can earn commissions from sales made via affiliate links.

How do you promote Adidas?

There are countless ways to promote Adidas products through affiliate marketing. Popular methods include social media posts, YouTube videos, and blogs.

Final Thoughts

The Adidas affiliate program is the perfect way for fitness lovers and trend-setters with a social media following to earn money promoting products they recommend.

Now that you know everything about becoming an affiliate marketer for Adidas, sign up today and get started making some passive income from your loyal followers.

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