Chewy Affiliate Program

Chewy’s affiliate program stands out thanks to a higher-than-average commission rate.

Here are a few numbers to give you a better idea of what to expect:

• Cost Per Action (CPA): $15 per new customer
• Commission Rate: 4%
• Cookie Duration: 15 days
• Payment Payout Threshold: $50
• Payment Options: Bank deposit or paper check

The Chewy affiliate program allows you to earn a commission every time a shopper purchases after following one of your affiliate links.

You can get started by filling out an application.

Chewy has a few standards regarding content quality, but the program seems easy to get in.

Once Chewy has reviewed your application, you will get an affiliate link.

You’ll get access to an affiliate dashboard where you can generate affiliate links for specific products and more.

You’ll earn a 4% commission for each sale with no minimum sale amount and no cap.

If a new customer purchases via your link, you’ll earn a flat $15 fee regardless of the purchase amount.

Is the Chewy Affiliate Program Free?

The answer is yes. You can sign up for free and cash out for free.

You might incur some expenses when creating and promoting your content, but the program itself is entirely free.

Chewy has been around since 2011 and has quickly established itself as one of the main online pet stores.

There are products from over 2,000 brands in stock and a huge potential for affiliate marketers.

Dedicated pet owners tend to spend significant amounts on their furry companions.

On average, a person will spend $1,300 to $2,800 during the first year of owning a dog.

Cat owners spend around $1,000 to $2,500 per year.

Pet spending is currently high, and experts believe it could triple before 2030.

It’s a lucrative market, and Chewy is doing an excellent job of tapping into this market with a huge product selection.

You can earn commissions on a wide range of products with Chewy.

Food and Treats

Did you know that pet food is a $54 billion market?

Pet owners are spending more to get premium food or food that addresses specific health concerns for a highly personalized diet.

You can educate your audience about nutrition to promote food, or share affiliate links to cookies, chews, dental treats, food toppings, and more.

Toys

Toys typically have a low purchase price, but they can make good impulse buys.

Chewy has close to 4,000 toys in stock for dogs and over 1,300 products for cats in this category.

Supplements

The pet supplement market could be worth $3.2 billion by 2030.

It’s growing faster than the market for human supplements.

Chewy sells supplements for pets, horses, and even farm animals.

You can educate your audience about concerns like allergies, arthritis, or vitamin deficiencies to promote these products.

Litter Boxes

More than 38% of households have a cat.

Litter supplies are an ongoing expense for these pet owners, and many are opting for automated self-cleaning litter boxes.

The market for these products is currently growing at a rate of over 5%.

Self-cleaning litter boxes can be an interesting product to promote due to their higher price point.

Tanks and Terrariums

Chewy sells tanks, terrariums, and supplies for fish, reptiles, and other small animals.

If you’re knowledgeable when it comes to taking care of these animals, you can recommend heating products, lighting, substrates, filters, and more.

Other Things You Can Promote with the Chewy Affiliate Program

You have many other options to explore:

• Potty pads for puppies
• Bowls, feeders, and water fountains
• Grooming products
• Flea and tick prevention products
• Leashes, collars, and harnesses
• Clothing and costumes
• Cleaners
• Bird cages
• Books
• Livestock supplies
• Beekeeping supplies

What Products Are Excluded from the Chewy Affiliate Program?

Chewy doesn’t say which items qualify for the program.

Based on the language used on the Chewy website, it looks like everything sold by the retailer qualifies.

However, the affiliate program may not extend to Rx items that require a veterinarian’s prescription.

Affiliate earnings can vary a lot depending on the size of your audience.

Your level of experience can also impact what you earn.

A study found that 60% of the top affiliate marketing earners had at least five years of experience.

The good news is that 86% of pet owners shop for supplies online and Chewy allows you to tap into this growing market.

Data reveals that affiliate marketers earn anywhere from $11,000 per year to six-figure numbers.

Close to half earn under $82,000 a year and 24% earn between $11,000 and $46,000.

You can expect to earn a few hundred per month if you’re launching a new blog or have fewer than 2,000 social media followers.

Your earnings will grow as you gain more followers or focus on SEO strategies to make your content easier to find.

Chewy Affiliate Program Commission Rates

You can earn two types of commissions with this program.

Commission on Purchases

The Chewy affiliate program uses a simple structure for commissions.

Any purchase will qualify for a 4% commission.

New Customer Referral

If a shopper creates a new account or reactivates an account they haven’t used since 2012 after following one of your links, you will get a flat commission of $15 regardless of how much they spend.

How Long Does the Chewy Cookie Last?

Chewy affiliate cookies are good for 15 days.

You’ll earn a commission as long as a shopper completes a purchase within roughly two weeks of clicking on one of your links.

This timeframe is great for impulse purchases and even for purchases that require some research, like pet food.

However, bigger purchases like a new tank or terrarium setup might take too long for this timeframe.

Use an email list to keep users engaged as they research these large purchases.