HubSpot Affiliate Program
Modern marketing is a challenging task.
Some marketing experts waste time struggling with managing various point solutions.
Others work with dynamic software that does it all but seems impossible to use effectively.
Enter HubSpot.
This platform has everything a business needs in one spot and it’s a cinch to learn and utilize.
Even better, HubSpot offers a lucrative affiliate program for businesses looking to add value to their websites and create new revenue streams.
Brett Helling is a digital marketing expert with over 10 years of experience building, managing, and scaling websites.
To get started, here’s a quick overview of the components of the HubSpot Affiliate Program:
- Cost Per Action (CPA): Cost per sale
- Commission Rate: 15% monthly (Recurring Rate Program) or 100% of the first month’s revenue (Flat Rate Program)
- Cookie Duration: 90 days
- Payment Payout Threshold: $10
- Payment Options: Direct deposit or PayPal
The HubSpot Affiliate Program works by allowing affiliates to promote HubSpot products and earn commissions when visitors click on their affiliate links and make a purchase.
After signing up with your personal and business information, HubSpot reviews your application. If accepted, you’ll receive marketing tools and affiliate links to share.
Affiliates can choose between a recurring commission of 15% or a one-time flat fee based on the sale. There are no sign-up or hidden fees, and the program is free to join.
Products to Promote
Digital marketing services rely on HubSpot for effective solutions.
HubSpot offers five different software packages for companies to choose from based on their industry.
They offer an additional package that encompasses all five types of software as well.
As an affiliate, you can promote any of the six software packages.
1. Marketing Hub
Marketing Hub software helps customers attract the right audience, turn more visitors into customers, and create full inbound marketing campaigns at scale.
Pricing for this software is:
- Starter: $45 per month or $540 per year
- Professional: $800 per month or $9,600 per year
- Enterprise: $3,600 per month or $43,200 per year
2. CMS Hub
CMS software provides content management software that’s adaptable for marketers, dynamic for developers, and allows businesses to create a personalized, seamless experience for their customers.
The pricing for this software is:
- Starter: $23 per month or $270 per year
- Professional: $760 per month or $4,320 per year
- Enterprise: $12,000 per month or $14,400 per year
3. Operations Hub
Operations software lets users sync, clean, curate customer data, and automate business processes with ease.
The pricing for this software is:
- Starter: $45 per month or $540 per year
- Professional: $720 per month or $8,640 per year
- Enterprise: $2,000 per month or $24,000 per year
4. Sales Hub
Sales software to assist teams in making sales, deepening customer relationships, and managing their channel more effectively.
The pricing for this software is:
- Starter: $23 per month or $270 per year
- Professional: $450 per month or $5,400 per year
- Enterprise: $1,200 per month or $14,400 per year
5. Service Hub
Customer service software that helps you strengthen customer relationships, connect to the front office, and drive team efficiency.
The pricing for this software is:
- Starter: $23 per month or $270 per year
- Professional: $450 per month or $5,400 per year
- Enterprise: $1,200 per month or $14,400 per year
Other Things You Can Promote With This Program
The only other software HubSpot offers is its free tools.
While you are more than welcome to promote the free tools, you won’t earn anything from them.
Even so, they can be a great way to attract customers to HubSpot.
HubSpot also offers a 14-day free trial that you can suggest to increase your audience’s interest in the program.
What Products Are Excluded From the HubSpot Affiliate Program?
There are no limitations on what HubSpot software you can promote.
Two limitations will exclude you from making a profit from a sale, however.
First, the customer cannot be an already active member of HubSpot.
You won’t get a commission for plan switches or upgrades.
The customer must also remain an active customer of HubSpot for at least one month.
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You can make a good chunk of change from the HubSpot Affiliate Program.
The exact amount of commission you can earn depends on a few factors.
For example, the size of your audience, the type of content you deal with, and the HubSpot commission plan you choose all affect how much money you’ll make.
If you have a site with a lot of traffic from people who would like the services HubSpot offers, you’ll likely be able to earn more commission than someone with a blog that doesn’t have any B2B content.
Being a HubSpot affiliate should match up with what you’re already doing and act more like a bonus for your viewers rather than a program of its own.
HubSpot Affiliate Program Commission Rates
As noted above, HubSpot offers affiliates a choice between two commission programs: the Recurring Rate Program and the Flat Rate Program.
The Recurring Rate Program offers affiliates a 15% monthly commission with monthly payments.
The Flat Rate Program offers affiliates a one-time lump sum payment of the first month’s profits.
Which is better?
Again, it depends on how well you can make sales.
If you have a fairly steady audience, don’t expect much growth, and don’t plan to be an affiliate for the long term, then a lump sum may be your best option.
If you have a page that is steadily increasing in viewers or plan to do more in the future, then a monthly commission will help you earn more.
How Long Does the HubSpot Cookie Last?
The HubSpot Affiliate Program has a 90-day cookie window, which is one of the longest cookie windows available for any affiliate program.
The cookie gives customers 90 days to consider the purchase.
The average cookie window for B2B, B2C, and SaaS affiliate programs is 30 days, while some big names, like Amazon and eBay, only offer a 24-hour cookie window.
How Payments Work
HubSpot pays its affiliates via direct deposit to their bank account or PayPal.
When they accept you into the affiliate program, you will have to fill out your banking information so that HubSpot can send you payments.
Both banking and PayPal are secure methods of payment and they shouldn’t charge you fees for direct deposit payments like these.
When Does HubSpot Pay Affiliates?
Depending on which commission program you choose, you’ll receive payment either monthly or as a one-time flat-rate payment.
HubSpot pays its Recurring Rate Program affiliates monthly, and its Flat Rate Program affiliates one lump sum after the first month.
This can be troublesome for those who like to receive payment more than one time a month
Is the Program Worth It?
The HubSpot Affiliate Program is worth signing up for if you have the right audience.
Content creators in the marketing, customer service, and sales fields can make a good amount of money by promoting HubSpot software, and the perks of the program definitely outweigh the drawbacks.
The program is very easy to sign up for and the payment reception is simple.
It may not be ideal for making a living, but as a source of passive income, being a HubSpot affiliate can be a great way to earn a little extra money without a lot of work.
Here are some pros and cons of the HubSpot Affiliate Program to help inform your decision.
Pros of the HubSpot Affiliate Program
- 90-day cookie window
- Choice of commission program
- Well-known brand
- Deep linking accepted
- Marketing material
- Payment options
- Low payout threshold
- Affiliate manager
Cons of the HubSpot Affiliate Program
- The commission amount could be higher
- No commission if the customer is already signed up for HubSpot
- Must have a solid following
- Limited amount of software to promote
- No growth potentials
Conclusion: Is The HubSpot Affiliate Program Worth It?
If you’re a content creator in the marketing or customer service fields, then the HubSpot Affiliate Program is worth it.
Since the software is generally more expensive than most products you’d promote as an apparel affiliate, you stand to make a good amount of passive income even if only a few people become customers of HubSpot from your link.
For example, if you only get one of your audience members to convert to a HubSpot customer, and they purchase a yearly subscription to the CRM Suite, you’ll earn $9,000 monthly if you’re on the Recurring Rate Plan or $60,000 if you’re on the Flat Rate Plan and the customer purchased a plan within one month of you being an affiliate.
While this is a lofty goal and a rare occurrence, it can happen.
As noted above, even single software packages offer a good commission return.
Even if you have a smaller audience, the HubSpot Affiliate Program is worth it if you create content for marketing, customer service, and sales.
If you don’t, however, it may be difficult to turn a profit with the program.
If business isn’t your content niche and you don’t have many followers that would use HubSpot, it might be best to find an affiliate that you are confident you can sell.
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How to Join
Joining the HubSpot Affiliate Program is as simple as entering your information.
A HubSpot team member will receive and assess your details.
Once they decide, you’ll receive an email stating whether they are accepting you or not.
Requirements to Join the HubSpot Affiliate Program
There are no strict requirements to join the HubSpot Affiliate Program.
Of course, you’ll need a website or social media account on which you’ll be promoting the software.
But other than that, there are no requirements.
Things that may help you get accepted to the affiliate program include having the right audience (customer services, sales, marketing), having a large audience, having more than one platform to promote on, and being highly active on your website or social.
How To Apply [Step-by-Step Tutorial]
To start, go to the HubSpot affiliate page, scroll down, choose either Recurring Rate Plan or Flat Rate Plan, and click “apply now.”
Then:
- Enter your personal information
- Enter your company information
- Enter your promotional information
- Click “Sign Up”
From here, HubSpot will send you a verification email to your inbox.
Click the link, and the HubSpot affiliate account page will pop up.
If and when they accept you, you’ll use this page to find marketing content and promotional tools, and you can start promoting right away!
At some point, before you first get paid, you’ll have to give HubSpot your banking information or PayPal details.
This is a simple process, however, and you can ask the hiring manager for assistance if you need it.
How Long Does It Take to Get Approved for the HubSpot Affiliate Program?
HubSpot states that approval for the affiliate program can take up to three business days.
However, the process is usually much quicker than this.
Those signing up for the HubSpot Affiliate Program can expect the company to decide within 24 hours on business days.
Remember, though, that approval does not mean payment.
You still have to put in the work and sell the product to earn money.
Approval just means that you’re eligible to use the promotional materials HubSpot has to make it a bit easier.
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