Why Your Business Needs A Virtual Assistant

By: | Updated: July 22, 2021

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Let a Virtual Assistant Free up Time, Save Money for your Business

When you first start out in business, you have to take on the bulk of the tasks

associated with running it yourself out of necessity. Unless you have an extremely well-

funded startup, you likely don’t have the budget to start hiring employees right out of the

gate. Once you are in a position to start hiring, you still want to make savvy choices

about your budget. There are definite advantages to hiring a virtual assistant instead of

bringing someone into your office.

What is a Virtual Assistant?

A virtual assistant (VA) is someone who works remotely who can handle a number of

responsibilities, including administrative work. Their talents don’t end there, though; a

VA can also provide assistance with technical and/or creative tasks.

Benefits of Working with a VA

• Save Time by Delegating Routine Tasks

This is the main reason most business owners consider hiring a VA. By delegating

routine tasks to someone else, you free up your time for tasks that will build your

business, such as meeting with potential clients or exploring new opportunities.

• Save Money by Paying Only for the Service you Need

One of the benefits that makes virtual assistant services so budget-friendly is that you

only pay for the services you need. You can choose the level of service, and make

adjustments as your needs change over time.

• Keep Overhead Costs Down

Working with virtual assistant help means that you don’t have to physically provide a

desk and office equipment for the person who will be providing services to you.

Overhead costs are lower than if you had to account for these expenses in your office


You are not responsible for paying for benefits such as health insurance, employee

deductions or vacation pay on behalf of your VA. They are responsible for their own

overhead costs.

• Commuting is not a Problem

A VA can work even during bad weather. Car trouble, construction or public transit

delays don’t have an impact on a VA being able to go to work.

Scheduling is not an issue, either. You assign the work to your VA, and it comes back to

you. The VA is not limited to working “standard” business hours, and can work

whenever she feels most comfortable, so long as the work gets completed in a timely


• No Temp Agency Fees

If you called a temp agency to get some help on an as-needed basis, you would have to

pay a fee over and above the rate the person being placed with you is being paid. While

the agency would screen the candidate to ensure that they have the qualifications you

are looking for, if you needed help at a later time, there is no guarantee that you would

be able to be matched with the same person for future work assignments. When you

hire a VA, you will get the same person who can get to know you and learn about your


• No Training Costs

When you are looking for someone who has specific knowledge or experience in a

particular area, hire a VA who already has the skills and training you need. In this way,

you sidestep having to pay for an employee to get training and learn the skills you need

— right now.

Tasks you Can Delegate to a VA

If you aren’t sure what types of tasks you could delegate to someone else to look after

for you, the following list will give you some ideas. When starting a new working

relationship with someone, keep the tasks you are delegating simple until you get t o

know them and their work style a little better.

• Arranging Appointments

Set up a shared online calendar and let your VA look after scheduling appointments for

you. She can look after the back-and- forth details and once the appointment is

confirmed, arrange for it to sync to your smartphone.

• Make Travel Arrangements

If you have ever had to go out of town, you know how time-consuming it can be to find

the best connections and prices for flights and hotels. Your virtual assistant can help by

searching online for you and presenting the findings for your approval or simply making

the reservations on your behalf.

• Answering the Phone

With a virtual receptionist, your business line is being answered by a live person when

you are unavailable. Your clients/customers will feel more comfortable that their calls

are being handled by a live operator. This strategy also makes your small business

appear larger than it really is if you are interested in working with larger companies in

the market.

• Answering Email

Email has got to be the bane of modern existence. It is constantly flowing into toward

us, and it seems to never end. Rather than trying to keep up with it on your own and

running your business, have your VA look after some of it for you.

She can screen out a certain amount of emails, deal everyday items on your behalf and

ensue that you see the ones you have to deal with personally.

• Organize Expenses

If you are using accounting software to track business spending from your bank account

or credit card, it will pick up your expenses and categorize them for you. Paper receipts

will still need to be input manually into the accounting program and categorized correctly

for record keeping and income tax purposes.

• Sending Invoices

This is a necessary task, but one that doesn’t necessarily have to be looked after by you

personally. Give instructions to your VA, and let her prepare them for you.

• Conduct Research

The next time you need someone to collect information for you online, turn the project

over to your virtual assistant. She can get the work done while you turn your attention to

another task.

• Prepare Slideshows

Your VA can help you prepare for meeting with clients by putting together PowerPoint

presentations for you. You’ll find it easier to get, and keep your audience’s attention by

providing them with a visual aid they can follow as you are speaking. Graphs, charts

and images bring your topic to life and help them understand your message.

• Writing Reports

A virtual assistant can help you stay on track by writing basic reports on tasks you need

to complete on a weekly basis, sales, deliverables, etc.

• Publish Posts to your Blog

You provide the content, and your VA looks after uploading and publishing them on the

schedule you indicate. Ask her to find images as part of this service, since sourcing

images can end up taking up time that you could be spending elsewhere.

• Moderate and Reply to Comments on your Blog

Ask her to remove any spam comments, as well as anything containing offensive

language. She can reply to other comments, forwarding any ones that she is uncertain

about to you for a reply.

• Post Comments on Other Blogs

Posting helpful and relevant comments on other blogs in your niche and including a link

to your website can help to increase exposure for your website. This task does take

time, and would be an excellent choice to delegate to a VA.

• Participate in Discussion Forums

Ask your virtual assistant to visit some discussion forums where your potential

clients/customers are likely to spend time online. Let her spend some time getting to

know the boards first before making comments or answering questions. (You can help

with this.)

Making the choice to work with a virtual assistant makes good sense from a business

point of view. You can get more work done, more efficiently, and only pay for the hours

you need someone to help you. Virtual assistants come to the table with current skills

and have the flexibility to work on their own schedule to get your work done.

You may come to rely on more than one VA for your business for different functions.

Each person may specialize in different types of work you need or have availability at

specific times that are convenient for you, such as in the case of a virtual receptionist.

The virtual assistant’s flexibility is one of their greatest assets in being able to provide

assistance to business owners. Don’t ignore this valuable source of assistance as you

grow your business.

by Brett Helling
Brett has been starting, growing, and monetizing websites since 2014. While in college, he began to learn about digital marketing. After graduating, he continued to build a diverse portfolio of websites while working a full time job. After years of building the portfolio on the side, he made the jump to run his websites full time.

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